Market Overview:
The global competitive intelligence tools software market is expected to grow at a CAGR of 10.8% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for cloud-based competitive intelligence tools and the rising adoption of these tools by small and medium enterprises (SMEs). North America is expected to lead the global competitive intelligence tools software market in terms of revenue during the forecast period, followed by Europe. Asia Pacific is projected to be the fastest-growing region in this market during the forecast period.
Product Definition:
A competitive intelligence tool is a software application that helps businesses collect, analyze, and act on information about their competitors. Competitive intelligence tools can help businesses track competitor activity online and offline, monitor product releases and marketing campaigns, and gather intel on customer sentiment. By using competitive intelligence tools, businesses can gain a strategic advantage over their competitors by staying ahead of the curve in terms of market trends and developments.
Cloud Based:
Cloud-based competitive intelligence tools are software-as-a-service (SaaS) applications that provide a variety of analytical capabilities, including data mining and visualization. Cloud BI is used to collect, store and analyze data in real time through multiple devices such as mobile phones, laptops and desktop computers. The growth factor for cloud based competitive intelligence tools is the ability to access any device anywhere at any time with minimum effort.
On Premises:
On Premises (OP) is a term used for the software that is installed and operated from the original equipment manufacturer’s server, which contains all data and programs necessary to run the business. The OP software can be updated with new versions as per requirement without any additional costs or efforts.
Application Insights:
The large enterprises segment accounted for the largest market share in 2017 and is expected to continue its dominance over the forecast period. The main factors contributing to this growth are increasing number of acquisitions, expansion of existing offices and an increase in size of operations across various industries. For instance, In November 2016, Competitive Intelligence Company (CIC) Xpresso Ltd acquired intelligence platform from IBM Corporation. This acquisition was made to serve larger corporate customers including financial services firms and manufacturing companies with a single source solution that can support their global business needs.
The small & medium-sized enterprise (SME) segment is anticipated to register the highest CAGR over the forecast period owing to increased penetration of internet technologies such as e-commerce and social media which have enabled SMEs access information from anywhere at any time regarding their business activities through web portals or applications installed on mobile phones or computers.
Regional Analysis:
North America dominated the global market in 2017. North America is home to several large enterprises as well as SMEs that are aggressively adopting competitive intelligence tools. The region’s growth can be attributed to the presence of a robust network of vendors and solution providers offering comprehensive solutions for data discovery, research, and analysis. Moreover, increasing investments by governments in strategic planning help organizations gain insights into their competitors’ strategies and operations across various industry verticals such as manufacturing, retail & e-commerce, IT & telecom among others.
Asia Pacific is expected to witness significant growth over the forecast period owing to rising demand from small & medium enterprises (SMEs). These SMEs face challenges when it comes to keeping abreast with rapid technological advancements taking place within large corporations due to which they find it difficult compete for resources or customers resulting in underperformance of businesses thus impacting company profits and shareholder value adversely affecting overall market growth prospects negatively.
Growth Factors:
- Increasing demand for competitive intelligence tools from small and medium businesses (SMBs) due to the increasing complexity of business environment.
- Proliferation of big data and emergence of advanced analytics that can help in deriving insights from large data sets.
- Growing demand for cloud-based competitive intelligence tools as they offer scalability, flexibility, and cost-effectiveness.
- Emergence of social media as a powerful tool for collecting real-time information on competitors’ activities and strategies.
Scope Of The Report
Report Attributes
Report Details
Report Title
Competitive Intelligence Tools Software Market Research Report
By Type
Cloud Based, On Premises
By Application
Large Enterprises, SMEs
By Companies
Crayon, Brandwatch, SimilarWeb, Klue, Clootrack Software Labs Private Limited, Contify, Digimind, Competitors App, Kompyte, CI Radar, Intricately, Cipher Systems, Quid, Ceralytics, CompeteIQ, Nichefire
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
200
Number of Tables & Figures
140
Customization Available
Yes, the report can be customized as per your need.
Global Competitive Intelligence Tools Software Market Report Segments:
The global Competitive Intelligence Tools Software market is segmented on the basis of:
Types
Cloud Based, On Premises
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Large Enterprises, SMEs
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Crayon
- Brandwatch
- SimilarWeb
- Klue
- Clootrack Software Labs Private Limited
- Contify
- Digimind
- Competitors App
- Kompyte
- CI Radar
- Intricately
- Cipher Systems
- Quid
- Ceralytics
- CompeteIQ
- Nichefire
Highlights of The Competitive Intelligence Tools Software Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cloud Based
- On Premises
- By Application:
- Large Enterprises
- SMEs
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Competitive Intelligence Tools Software Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Competitive intelligence tools software is a suite of software that helps businesses gather and analyze data on their competitors. This information can be used to improve business operations and strategies.
Some of the major players in the competitive intelligence tools software market are Crayon, Brandwatch, SimilarWeb, Klue, Clootrack Software Labs Private Limited, Contify, Digimind, Competitors App, Kompyte, CI Radar, Intricately, Cipher Systems, Quid, Ceralytics, CompeteIQ, Nichefire.
The competitive intelligence tools software market is expected to grow at a compound annual growth rate of 10.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Competitive Intelligence Tools Software Market Overview 4.1 Introduction 4.1.1 Market Taxonomy 4.1.2 Market Definition 4.1.3 Macro-Economic Factors Impacting the Market Growth 4.2 Competitive Intelligence Tools Software Market Dynamics 4.2.1 Market Drivers 4.2.2 Market Restraints 4.2.3 Market Opportunity 4.3 Competitive Intelligence Tools Software Market - Supply Chain Analysis 4.3.1 List of Key Suppliers 4.3.2 List of Key Distributors 4.3.3 List of Key Consumers 4.4 Key Forces Shaping the Competitive Intelligence Tools Software Market 4.4.1 Bargaining Power of Suppliers 4.4.2 Bargaining Power of Buyers 4.4.3 Threat of Substitution 4.4.4 Threat of New Entrants 4.4.5 Competitive Rivalry 4.5 Global Competitive Intelligence Tools Software Market Size & Forecast, 2018-2028 4.5.1 Competitive Intelligence Tools Software Market Size and Y-o-Y Growth 4.5.2 Competitive Intelligence Tools Software Market Absolute $ Opportunity
Chapter 5 Global Competitive Intelligence Tools Software Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Competitive Intelligence Tools Software Market Size Forecast by Type
5.2.1 Cloud Based
5.2.2 On Premises
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Competitive Intelligence Tools Software Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Competitive Intelligence Tools Software Market Size Forecast by Applications
6.2.1 Large Enterprises
6.2.2 SMEs
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Competitive Intelligence Tools Software Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Competitive Intelligence Tools Software Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Competitive Intelligence Tools Software Analysis and Forecast
9.1 Introduction
9.2 North America Competitive Intelligence Tools Software Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Competitive Intelligence Tools Software Market Size Forecast by Type
9.6.1 Cloud Based
9.6.2 On Premises
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Competitive Intelligence Tools Software Market Size Forecast by Applications
9.10.1 Large Enterprises
9.10.2 SMEs
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Competitive Intelligence Tools Software Analysis and Forecast
10.1 Introduction
10.2 Europe Competitive Intelligence Tools Software Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Competitive Intelligence Tools Software Market Size Forecast by Type
10.6.1 Cloud Based
10.6.2 On Premises
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Competitive Intelligence Tools Software Market Size Forecast by Applications
10.10.1 Large Enterprises
10.10.2 SMEs
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Competitive Intelligence Tools Software Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Competitive Intelligence Tools Software Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Competitive Intelligence Tools Software Market Size Forecast by Type
11.6.1 Cloud Based
11.6.2 On Premises
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Competitive Intelligence Tools Software Market Size Forecast by Applications
11.10.1 Large Enterprises
11.10.2 SMEs
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Competitive Intelligence Tools Software Analysis and Forecast
12.1 Introduction
12.2 Latin America Competitive Intelligence Tools Software Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Competitive Intelligence Tools Software Market Size Forecast by Type
12.6.1 Cloud Based
12.6.2 On Premises
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Competitive Intelligence Tools Software Market Size Forecast by Applications
12.10.1 Large Enterprises
12.10.2 SMEs
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Competitive Intelligence Tools Software Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Competitive Intelligence Tools Software Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Competitive Intelligence Tools Software Market Size Forecast by Type
13.6.1 Cloud Based
13.6.2 On Premises
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Competitive Intelligence Tools Software Market Size Forecast by Applications
13.10.1 Large Enterprises
13.10.2 SMEs
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Competitive Intelligence Tools Software Market: Competitive Dashboard
14.2 Global Competitive Intelligence Tools Software Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Crayon
14.3.2 Brandwatch
14.3.3 SimilarWeb
14.3.4 Klue
14.3.5 Clootrack Software Labs Private Limited
14.3.6 Contify
14.3.7 Digimind
14.3.8 Competitors App
14.3.9 Kompyte
14.3.10 CI Radar
14.3.11 Intricately
14.3.12 Cipher Systems
14.3.13 Quid
14.3.14 Ceralytics
14.3.15 CompeteIQ
14.3.16 Nichefire