Latest Update: Impact of current COVID-19 situation has been considered in this report while making the analysis.
Global Advocacy Software Market by Type (Cloud-based, On-premise, Advocacy Softwar), By Application (Enterprise propaganda, Government election, Organize fund-raising) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030-report

Global Advocacy Software Market by Type (Cloud-based, On-premise, Advocacy Softwar), By Application (Enterprise propaganda, Government election, Organize fund-raising) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

Report ID: 171996 3300 IT & Telecom 377 234 Pages 4.6 (42)
                                          

Market Overview:


The global advocacy software market is expected to grow at a CAGR of xx% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for cloud-based and on-premise software solutions, rising adoption of advocacy software by enterprises, and growing need for effective communication and engagement tools among government organizations. The global advocacy software market is segmented on the basis of type into cloud-based, on-premise, and Advocacy Software. The cloud-based segment is expected to grow at a higher CAGR during the forecast period as compared to other segments due to its advantages such as low cost of ownership, scalability, ease of use, and fast deployment. On the basis of application, the global advocacy software market is segmented into enterprise propaganda (including marketing campaigns), government election (including campaigning activities), organize fund-raising (including donation solicitation), and others (including customer service). The enterprise propaganda segment is expected to hold a major share in terms of revenue in 2018 owing to increased spending by enterprises on marketing activities across different regions.


Global Advocacy Software Industry Outlook


Product Definition:


Advocacy software is a type of software that helps organizations or individuals to communicate their message and campaign goals to the public. It can also help them track and analyze how the public is responding to their message. The importance of advocacy software lies in its ability to help organizations reach more people with their message, as well as track how people are responding so that they can make changes if necessary.


Cloud-based:


Cloud-based software is a type of software service that provides functionality to its users through the internet. It can be used on various devices such as computers, tablets, and smartphones. The cloud-based system stores data on remote servers which allows the user to access information even from remote locations in real time.


On-premise:


On-premise software is a type of software that is installed and used directly by the end-users or customers. The installation of this type of software does not require an internet connection, as it is installed and used locally on the user’s computer. This allows for more control over the system as there are no restrictions from remote locations; however, it has some disadvantages such as high cost associated with its maintenance & development and lack of flexibility in accessing data.


Application Insights:


The enterprise propaganda application segment accounted for the largest market share in 2017 and is expected to grow at a rapid pace over the forecast period. Enterprise level software helps organizations to manage multiple social media accounts from a single interface, schedule posts across different accounts, create campaigns on specific topics and audiences, track engagement rates and reach of each post. The software also allows users to import data from other systems such as Salesforce or Google Sheets into it.


The government election application segment is expected register notable growth over the forecast period owing to increasing use of these applications by political parties and candidates running for office. These applications allow users to create content such as videos or text posts on specific issues addressed by them in their manifesto during elections. They also help political parties connect better with their constituents through digital interactions leading to increased usage of these softwares among all major political parties involved in national elections worldwide including India, Brazil, South Africa etc.


Regional Analysis:


North America dominated the global market in 2017. The region is expected to maintain its position during the forecast period. This can be attributed to increasing government spending on election campaigns, growing political awareness among people, and high adoption of internet services in this region. Moreover, presence of major technology players such as Microsoft Corporation; Google LLC; OpenText Corp.; Oracle Corporation; Salesforce.com Inc.; and Facebook Inc.


Asia Pacific is anticipated to grow at a lucrative rate over the forecast period owing to increasing number of internet users in this region and rising concerns regarding online censorship & surveillance by governments across various countries such as China, India, Pakistan & Bangladesh among others).


Growth Factors:


  • Increasing demand for advocacy software from the public and private sectors to drive organizational efficiency and effectiveness
  • The increasing trend of using cloud-based solutions, which is expected to fuel the growth of the market during the forecast period
  • The rising need for transparency and accountability in government operations, which is expected to create opportunities for advocacy software vendors
  • The growing focus on social media platforms as a tool for citizen engagement by governments worldwide
  • The increasing demand from nonprofit organizations seeking to improve their outreach and fundraising efforts

Scope Of The Report

Report Attributes

Report Details

Report Title

Advocacy Software Market Research Report

By Type

Cloud-based, On-premise, Advocacy Softwar

By Application

Enterprise propaganda, Government election, Organize fund-raising

By Companies

One Click Politics, The Soft Edge, CQ-Roll Call, Capitol Impact, Blackbaud, Phone2Action, RAP Index, Votility, Salsa, Queue Technologies, Customer Advocacy, Annex Cloud, PostBeyond, SocialChorus, Influitive, Advocacy Softwar

Regions Covered

North America, Europe, APAC, Latin America, MEA

Base Year

2021

Historical Year

2019 to 2020 (Data from 2010 can be provided as per availability)

Forecast Year

2030

Number of Pages

234

Number of Tables & Figures

164

Customization Available

Yes, the report can be customized as per your need.


Global Advocacy Software Market Report Segments:

The global Advocacy Software market is segmented on the basis of:

Types

Cloud-based, On-premise, Advocacy Softwar

The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.

Applications

Enterprise propaganda, Government election, Organize fund-raising

The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.

Some of the companies that are profiled in this report are:

  1. One Click Politics
  2. The Soft Edge
  3. CQ-Roll Call
  4. Capitol Impact
  5. Blackbaud
  6. Phone2Action
  7. RAP Index
  8. Votility
  9. Salsa
  10. Queue Technologies
  11. Customer Advocacy
  12. Annex Cloud
  13. PostBeyond
  14. SocialChorus
  15. Influitive
  16. Advocacy Softwar

Global Advocacy Software Market Overview


Highlights of The Advocacy Software Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2030.
  5. Developments and trends in the market.
  6. By Type:

    1. Cloud-based
    2. On-premise
    3. Advocacy Softwar
  1. By Application:

    1. Enterprise propaganda
    2. Government election
    3. Organize fund-raising
  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Advocacy Software Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.

Regional Analysis

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.

The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.

How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Global Advocacy Software Market Statistics

8 Reasons to Buy This Report

  1. Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
  2. Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
  3. Implemented Robust Methodology to Prepare the Report
  4. Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
  5. Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
  6. Provides Information About the Top-winning Strategies Implemented by Industry Players.
  7. In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
  8. Customization of the Report Available

Frequently Asked Questions?


Advocacy software is a type of software that helps people advocate for their causes. Advocacy software can help people create and manage advocacy campaigns, track progress and results, and connect with allies.

Some of the major companies in the advocacy software market are One Click Politics, The Soft Edge, CQ-Roll Call, Capitol Impact, Blackbaud, Phone2Action, RAP Index, Votility, Salsa, Queue Technologies, Customer Advocacy, Annex Cloud, PostBeyond, SocialChorus, Influitive, Advocacy Softwar.

                                            
1. Executive Summary

2. Assumptions and Acronyms Used

3. Research Methodology

4. Advocacy Software Market Overview
   4.1. Introduction
      4.1.1. Market Taxonomy
      4.1.2. Market Definition
   4.2. Macro-Economic Factors
      4.2.1. Industry Outlook
   4.3. Advocacy Software Market Dynamics
      4.3.1. Market Drivers
      4.3.2. Market Restraints
      4.3.3. Opportunity
      4.3.4. Market Trends
   4.4. Advocacy Software Market - Supply Chain
   4.5. Global Advocacy Software Market Forecast
      4.5.1. Advocacy Software Market Size (US$ Mn) and Y-o-Y Growth
      4.5.2. Advocacy Software Market Size (000’ Units) and Y-o-Y Growth
      4.5.3. Advocacy Software Market Absolute $ Opportunity

5. Global Advocacy Software Market Analysis and Forecast by Type
   5.1. Market Trends
   5.2. Introduction
      5.2.1. Basis Point Share (BPS) Analysis by Type
      5.2.2. Y-o-Y Growth Projections by Type
   5.3. Advocacy Software Market Size and Volume Forecast by Type
      5.3.1. Cloud-based
      5.3.2. On-premise
      5.3.3. Advocacy Softwar
   5.4. Absolute $ Opportunity Assessment by Type
   5.5. Market Attractiveness/Growth Potential Analysis by Type

6. Global Advocacy Software Market Analysis and Forecast by Application
   6.1. Market Trends
   6.2. Introduction
      6.2.1. Basis Point Share (BPS) Analysis by Application
      6.2.2. Y-o-Y Growth Projections by Application
   6.3. Advocacy Software Market Size and Volume Forecast by Application
      6.3.1. Enterprise propaganda
      6.3.2. Government election
      6.3.3. Organize fund-raising
   6.4. Absolute $ Opportunity Assessment by Application
   6.5. Market Attractiveness/Growth Potential Analysis by Application

7. Global Advocacy Software Market Analysis and Forecast by Sales Channel
   7.1. Market Trends
   7.2. Introduction
      7.2.1. Basis Point Share (BPS) Analysis by Sales Channel 
      7.2.2. Y-o-Y Growth Projections by Sales Channel
   7.3. Advocacy Software Market Size and Volume Forecast by Sales Channel 
      7.3.1. Manufacturer/Distributor/Service Provider
      7.3.2. Aftermarket
   7.4. Absolute $ Opportunity Assessment by Sales Channel
   7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel

8. Global Advocacy Software Market Analysis and Forecast by Region
   8.1. Market Trends
   8.2. Introduction
      8.2.1. Basis Point Share (BPS) Analysis by Region
      8.2.2. Y-o-Y Growth Projections by Region
   8.3. Advocacy Software Market Size and Volume Forecast by Region
      8.3.1. North America
      8.3.2. Latin America
      8.3.3. Europe
      8.3.4. Asia Pacific
      8.3.5. Middle East and Africa (MEA)
   8.4. Absolute $ Opportunity Assessment by Region
   8.5. Market Attractiveness/Growth Potential Analysis by Region
   8.6. Global Advocacy Software Demand Share Forecast, 2019-2026

9. North America Advocacy Software Market Analysis and Forecast
   9.1. Introduction
      9.1.1. Basis Point Share (BPS) Analysis by Country
      9.1.2. Y-o-Y Growth Projections by Country
   9.2. North America Advocacy Software Market Size and Volume Forecast by Country
      9.2.1. U.S.
      9.2.2. Canada
   9.3. Absolute $ Opportunity Assessment by Country
   9.4. North America Advocacy Software Market Size and Volume Forecast by Application
      9.4.1. Enterprise propaganda
      9.4.2. Government election
      9.4.3. Organize fund-raising
   9.5. Basis Point Share (BPS) Analysis by Application
   9.6. Y-o-Y Growth Projections by Application
   9.7. North America Advocacy Software Market Size and Volume Forecast by Type
      9.7.1. Cloud-based
      9.7.2. On-premise
      9.7.3. Advocacy Softwar
   9.8. Basis Point Share (BPS) Analysis by Type
   9.9. Y-o-Y Growth Projections by Type
   9.10. Market Attractiveness/Growth Potential Analysis
      9.10.1. By Country
      9.10.2. By Product Type
      9.10.3. By Application
      9.10.4. By Sales Channel
   9.11. North America Advocacy Software Demand Share Forecast, 2019-2026

10. Latin America Advocacy Software Market Analysis and Forecast
   10.1. Introduction
      10.1.1. Basis Point Share (BPS) Analysis by Country
      10.1.2. Y-o-Y Growth Projections by Country
      10.1.3. Latin America Average Pricing Analysis
   10.2. Latin America Advocacy Software Market Size and Volume Forecast by Country
      10.2.1. Brazil
      10.2.2. Mexico
      10.2.3. Rest of Latin America
   10.3. Absolute $ Opportunity Assessment by Country
   10.4. Latin America Advocacy Software Market Size and Volume Forecast by Application
      10.4.1. Enterprise propaganda
      10.4.2. Government election
      10.4.3. Organize fund-raising
   10.5. Basis Point Share (BPS) Analysis by Application
   10.6. Y-o-Y Growth Projections by Application
   10.7. Latin America Advocacy Software Market Size and Volume Forecast by Type
      10.7.1. Cloud-based
      10.7.2. On-premise
      10.7.3. Advocacy Softwar
   10.8. Basis Point Share (BPS) Analysis by Type
   10.9. Y-o-Y Growth Projections by Type
   10.10. Market Attractiveness/Growth Potential Analysis
      10.10.1. By Country
      10.10.2. By Product Type
      10.10.3. By Application
      10.10.4. By Sales Channel
   10.11. Latin America Advocacy Software Demand Share Forecast, 2019-2026

11. Europe Advocacy Software Market Analysis and Forecast
   11.1. Introduction
      11.1.1. Basis Point Share (BPS) Analysis by Country
      11.1.2. Y-o-Y Growth Projections by Country
      11.1.3. Europe Average Pricing Analysis
   11.2. Europe Advocacy Software Market Size and Volume Forecast by Country
      11.2.1. Germany
      11.2.2. France
      11.2.3. Italy
      11.2.4. U.K.
      11.2.5. Spain
      11.2.6. Russia
      11.2.7. Rest of Europe
   11.3. Absolute $ Opportunity Assessment by Country
   11.4. Europe Advocacy Software Market Size and Volume Forecast by Application
      11.4.1. Enterprise propaganda
      11.4.2. Government election
      11.4.3. Organize fund-raising
   11.5. Basis Point Share (BPS) Analysis by Application
   11.6. Y-o-Y Growth Projections by Application
   11.7. Europe Advocacy Software Market Size and Volume Forecast by Type
      11.7.1. Cloud-based
      11.7.2. On-premise
      11.7.3. Advocacy Softwar
   11.8. Basis Point Share (BPS) Analysis by Type
   11.9. Y-o-Y Growth Projections by Type
   11.10. Market Attractiveness/Growth Potential Analysis
      11.10.1. By Country
      11.10.2. By Product Type
      11.10.3. By Application
      11.10.4. By Sales Channel
   11.11. Europe Advocacy Software Demand Share, 2019-2026

12. Asia Pacific Advocacy Software Market Analysis and Forecast
   12.1. Introduction
      12.1.1. Basis Point Share (BPS) Analysis by Country
      12.1.2. Y-o-Y Growth Projections by Country
      12.1.3. Asia Pacific Average Pricing Analysis
   12.2. Asia Pacific Advocacy Software Market Size and Volume Forecast by Country
      12.2.1. China
      12.2.2. Japan
      12.2.3. South Korea
      12.2.4. India
      12.2.5. Australia
      12.2.6. Rest of Asia Pacific (APAC)
   12.3. Absolute $ Opportunity Assessment by Country
   12.4. Asia Pacific Advocacy Software Market Size and Volume Forecast by Application
      12.4.1. Enterprise propaganda
      12.4.2. Government election
      12.4.3. Organize fund-raising
   12.5. Basis Point Share (BPS) Analysis by Application
   12.6. Y-o-Y Growth Projections by Application
   12.7. Asia Pacific Advocacy Software Market Size and Volume Forecast by Type
      12.7.1. Cloud-based
      12.7.2. On-premise
      12.7.3. Advocacy Softwar
   12.8. Basis Point Share (BPS) Analysis by Type
   12.9. Y-o-Y Growth Projections by Type
   12.10. Market Attractiveness/Growth Potential Analysis
      12.10.1. By Country
      12.10.2. By Product Type
      12.10.3. By Application
      12.10.4. By Sales Channel
   12.11. Asia Pacific Advocacy Software Demand Share, 2019-2026

13. Middle East & Africa Advocacy Software Market Analysis and Forecast
   13.1. Introduction
      13.1.1. Basis Point Share (BPS) Analysis by Country
      13.1.2. Y-o-Y Growth Projections by Country
      13.1.3. Asia Pacific Average Pricing Analysis
   13.2. Middle East & Africa Advocacy Software Market Size and Volume Forecast by Country
      13.2.1. Saudi Arabia
      13.2.2. South Africa
      13.2.3. UAE
      13.2.4. Rest of Middle East & Africa (MEA)
   13.3. Absolute $ Opportunity Assessment by Country
   13.4. Middle East & Africa Advocacy Software Market Size and Volume Forecast by Application
      13.4.1. Enterprise propaganda
      13.4.2. Government election
      13.4.3. Organize fund-raising
   13.5. Basis Point Share (BPS) Analysis by Application
   13.6. Y-o-Y Growth Projections by Application
   13.7. Middle East & Africa Advocacy Software Market Size and Volume Forecast by Type
      13.7.1. Cloud-based
      13.7.2. On-premise
      13.7.3. Advocacy Softwar
   13.8. Basis Point Share (BPS) Analysis by Type
   13.9. Y-o-Y Growth Projections by Type
   13.10. Market Attractiveness/Growth Potential Analysis
      13.10.1. By Country
      13.10.2. By Product Type
      13.10.3. By Application
      13.10.4. By Sales Channel
   13.11. Middle East & Africa Advocacy Software Demand Share, 2019-2026

14. Competition Landscape
   14.1. Global Advocacy Software Market: Market Share Analysis
   14.2. Advocacy Software Distributors and Customers
   14.3. Advocacy Software Market: Competitive Dashboard
   14.4. Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.4.1. One Click Politics
         14.4.1.1. Overview
         14.4.1.2. Financials
         14.4.1.3. Developments
         14.4.1.4. Strategic Outlook
      14.4.2. The Soft Edge
         14.4.2.1. Overview
         14.4.2.2. Financials
         14.4.2.3. Developments
         14.4.2.4. Strategic Outlook
      14.4.3. CQ-Roll Call
         14.4.3.1. Overview
         14.4.3.2. Financials
         14.4.3.3. Developments
         14.4.3.4. Strategic Outlook
      14.4.4. Capitol Impact
         14.4.4.1. Overview
         14.4.4.2. Financials
         14.4.4.3. Developments
         14.4.4.4. Strategic Outlook
      14.4.5. Blackbaud
         14.4.5.1. Overview
         14.4.5.2. Financials
         14.4.5.3. Developments
         14.4.5.4. Strategic Outlook
      14.4.6. Phone2Action
         14.4.6.1. Overview
         14.4.6.2. Financials
         14.4.6.3. Developments
         14.4.6.4. Strategic Outlook
      14.4.7. RAP Index
         14.4.7.1. Overview
         14.4.7.2. Financials
         14.4.7.3. Developments
         14.4.7.4. Strategic Outlook
      14.4.8. Votility
         14.4.8.1. Overview
         14.4.8.2. Financials
         14.4.8.3. Developments
         14.4.8.4. Strategic Outlook
      14.4.9. Salsa
         14.4.9.1. Overview
         14.4.9.2. Financials
         14.4.9.3. Developments
         14.4.9.4. Strategic Outlook
      14.4.10. Queue Technologies
         14.4.10.1. Overview
         14.4.10.2. Financials
         14.4.10.3. Developments
         14.4.10.4. Strategic Outlook
      14.4.11. Customer Advocacy
         14.4.11.1. Overview
         14.4.11.2. Financials
         14.4.11.3. Developments
         14.4.11.4. Strategic Outlook
      14.4.12. Annex Cloud
         14.4.12.1. Overview
         14.4.12.2. Financials
         14.4.12.3. Developments
         14.4.12.4. Strategic Outlook
      14.4.13. PostBeyond
         14.4.13.1. Overview
         14.4.13.2. Financials
         14.4.13.3. Developments
         14.4.13.4. Strategic Outlook
      14.4.14. SocialChorus
         14.4.14.1. Overview
         14.4.14.2. Financials
         14.4.14.3. Developments
         14.4.14.4. Strategic Outlook
      14.4.15. Influitive
         14.4.15.1. Overview
         14.4.15.2. Financials
         14.4.15.3. Developments
         14.4.15.4. Strategic Outlook
      14.4.16. Advocacy Softwar
         14.4.16.1. Overview
         14.4.16.2. Financials
         14.4.16.3. Developments
         14.4.16.4. Strategic Outlook
      14.4.17. COMPANY 17
         14.4.17.1. Overview
         14.4.17.2. Financials
         14.4.17.3. Developments
         14.4.17.4. Strategic Outlook
      14.4.18. COMPANY 18
         14.4.18.1. Overview
         14.4.18.2. Financials
         14.4.18.3. Developments
         14.4.18.4. Strategic Outlook
      14.4.19. COMPANY 19
         14.4.19.1. Overview
         14.4.19.2. Financials
         14.4.19.3. Developments
         14.4.19.4. Strategic Outlook
      14.4.20. COMPANY 20
         14.4.20.1. Overview
         14.4.20.2. Financials
         14.4.20.3. Developments
         14.4.20.4. Strategic Outlook

Our Trusted Clients

Contact Us