Market Overview:
The global aerial advertising market is expected to grow at a CAGR of 6.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for outdoor advertising and rising number of air passengers. In terms of type, billboards are expected to hold the largest share in the global aerial advertising market during the forecast period. This can be attributed to their high visibility and ability to reach a large audience. In terms of application, economy class is expected to hold the largest share in the global aerial advertising market during the forecast period. This can be attributed to increased spending by airlines on in-flight advertisements and growing demand for low-cost travel options.
Product Definition:
Aerial advertising (or air advertising) is a form of marketing communication that uses airplanes or helicopters to deliver messages to a large audience. Aerial advertising can be used for both commercial and public service purposes.
Billboards:
The global billboards, it's usage and growth factor in aerial advertising market size was valued at USD 2.91 billion in 2016.
Digital billboards are becoming an integral part of marketing strategies across various industry verticals owing to their cost-effectiveness, flexibility,.
Letter Banners:
A letter banner is a large, flat sign that is hoisted in the air with a pulley system. The sign can be seen from above and usually has the name of the business or organization printed on it. They are used to attract customers’ attention and for advertising purposes in aerial advertising or street marketing. Arial letters are one of the most popular forms of letter banners due to their durability, versatility, cost effectiveness along with easy installation process involved in its production.
Application Insights:
The business class segment dominated the global aerial advertising market in 2017. This can be attributed to the growing preference for luxury travel and brand marketing. Businesses are increasingly investing in this mode of advertisement as it is cost-effective than other forms of advertisements such as print or television ads. The use of banners on helicopters has been prevalent in various countries including Australia, China, India, New Zealand and Thailand owing to high visibility and accessibility coupled with a sense of occasion and exclusivity that these platforms offer advertisers.
The economy class segment is expected to witness significant growth over the forecast period due to increasing air travelers across developing countries such as Brazil, Mexico, South Africa etc., which have a tradition for using airliners for advertisement purposes by companies operating within their respective economies such as banks or telecommunication providers.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to maintain its position during the forecast period owing to presence of well-established airports and high spending power of consumers. Moreover, growing use of social media by marketers has increased the prominence of aerial advertising in this region.
Asia Pacific is anticipated to witness significant growth over the forecast period owing to increasing disposable income, rising population and improving standards of living especially in developing countries such as China and India. These factors are expected to drive demand for consumer goods resulting into increased sales through air campaigns which will further propel growth over next eight years.
Europe was valued at USD X million in 2017.
Growth Factors:
- Increasing demand for advertising and marketing services: The global advertising and marketing spending is expected to grow at a CAGR of 6.8% from 2016 to 2020, reaching 1 billion by 2020. This is driven by the increasing need for brands to connect with their consumers through effective communication channels. Aerial advertising offers an innovative and unique way to reach out to consumers, which is why it is becoming increasingly popular among businesses.
- Growing popularity of outdoor events: With the growing trend of experiential marketing, businesses are investing more in outdoor events such as concerts, fairs, and sporting events. Aerial advertising provides an excellent opportunity to reach out to a large number of people at these events in a short time span.
- Proliferation of digital media: The growth of digital media has created new opportunities for aerial advertisers as they can now target specific demographics based on their interests and preferences using sophisticated targeting algorithms. Additionally, the use of social media platforms for promoting aerial campaigns has helped increase awareness about this form of advertising among consumers worldwide .
Scope Of The Report
Report Attributes
Report Details
Report Title
Aerial Advertising Market Research Report
By Type
Billboards, Letter Banners, Others, Aerial Advertisin
By Application
Economy Class, Business Class
By Companies
Air Amelia, Ad Airlines, Airsign, High Exposure, Arnold Aerial, AERIAL BEACON, Aerial Opportunities, Aerial Advertising, Van Wagner Aerial, Paramount Air Service, Skywords Aerial Services, Alarid Advertising Company, Aerial Advertisin
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
244
Number of Tables & Figures
171
Customization Available
Yes, the report can be customized as per your need.
Global Aerial Advertising Market Report Segments:
The global Aerial Advertising market is segmented on the basis of:
Types
Billboards, Letter Banners, Others, Aerial Advertisin
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Economy Class, Business Class
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Air Amelia
- Ad Airlines
- Airsign
- High Exposure
- Arnold Aerial
- AERIAL BEACON
- Aerial Opportunities
- Aerial Advertising
- Van Wagner Aerial
- Paramount Air Service
- Skywords Aerial Services
- Alarid Advertising Company
- Aerial Advertisin
Highlights of The Aerial Advertising Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Billboards
- Letter Banners
- Others
- Aerial Advertisin
- By Application:
- Economy Class
- Business Class
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Aerial Advertising Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Aerial advertising is a form of marketing that uses aircraft to deliver advertisements.
Some of the major players in the aerial advertising market are Air Amelia, Ad Airlines, Airsign, High Exposure, Arnold Aerial, AERIAL BEACON, Aerial Opportunities, Aerial Advertising, Van Wagner Aerial, Paramount Air Service, Skywords Aerial Services, Alarid Advertising Company, Aerial Advertisin.
The aerial advertising market is expected to grow at a compound annual growth rate of 6.5%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Aerial Advertising Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Aerial Advertising Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Aerial Advertising Market - Supply Chain
4.5. Global Aerial Advertising Market Forecast
4.5.1. Aerial Advertising Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Aerial Advertising Market Size (000 Units) and Y-o-Y Growth
4.5.3. Aerial Advertising Market Absolute $ Opportunity
5. Global Aerial Advertising Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Aerial Advertising Market Size and Volume Forecast by Type
5.3.1. Billboards
5.3.2. Letter Banners
5.3.3. Others
5.3.4. Aerial Advertisin
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Aerial Advertising Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Aerial Advertising Market Size and Volume Forecast by Application
6.3.1. Economy Class
6.3.2. Business Class
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Aerial Advertising Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Aerial Advertising Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Aerial Advertising Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Aerial Advertising Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Aerial Advertising Demand Share Forecast, 2019-2026
9. North America Aerial Advertising Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Aerial Advertising Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Aerial Advertising Market Size and Volume Forecast by Application
9.4.1. Economy Class
9.4.2. Business Class
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Aerial Advertising Market Size and Volume Forecast by Type
9.7.1. Billboards
9.7.2. Letter Banners
9.7.3. Others
9.7.4. Aerial Advertisin
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Aerial Advertising Demand Share Forecast, 2019-2026
10. Latin America Aerial Advertising Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Aerial Advertising Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Aerial Advertising Market Size and Volume Forecast by Application
10.4.1. Economy Class
10.4.2. Business Class
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Aerial Advertising Market Size and Volume Forecast by Type
10.7.1. Billboards
10.7.2. Letter Banners
10.7.3. Others
10.7.4. Aerial Advertisin
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Aerial Advertising Demand Share Forecast, 2019-2026
11. Europe Aerial Advertising Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Aerial Advertising Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Aerial Advertising Market Size and Volume Forecast by Application
11.4.1. Economy Class
11.4.2. Business Class
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Aerial Advertising Market Size and Volume Forecast by Type
11.7.1. Billboards
11.7.2. Letter Banners
11.7.3. Others
11.7.4. Aerial Advertisin
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Aerial Advertising Demand Share, 2019-2026
12. Asia Pacific Aerial Advertising Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Aerial Advertising Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Aerial Advertising Market Size and Volume Forecast by Application
12.4.1. Economy Class
12.4.2. Business Class
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Aerial Advertising Market Size and Volume Forecast by Type
12.7.1. Billboards
12.7.2. Letter Banners
12.7.3. Others
12.7.4. Aerial Advertisin
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Aerial Advertising Demand Share, 2019-2026
13. Middle East & Africa Aerial Advertising Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Aerial Advertising Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Aerial Advertising Market Size and Volume Forecast by Application
13.4.1. Economy Class
13.4.2. Business Class
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Aerial Advertising Market Size and Volume Forecast by Type
13.7.1. Billboards
13.7.2. Letter Banners
13.7.3. Others
13.7.4. Aerial Advertisin
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Aerial Advertising Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Aerial Advertising Market: Market Share Analysis
14.2. Aerial Advertising Distributors and Customers
14.3. Aerial Advertising Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Air Amelia
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Ad Airlines
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Airsign
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. High Exposure
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Arnold Aerial
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. AERIAL BEACON
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Aerial Opportunities
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Aerial Advertising
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Van Wagner Aerial
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. Paramount Air Service
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. Skywords Aerial Services
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. Alarid Advertising Company
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. Aerial Advertisin
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
