Latest Update: Impact of current COVID-19 situation has been considered in this report while making the analysis.
Global B2C Live Streaming Video Platform Market by Type (Mobile, PC, B2C Live Streaming Video Platfor), By Application (Network Education, Shopping or Marketing, Entertainment) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030-report

Global B2C Live Streaming Video Platform Market by Type (Mobile, PC, B2C Live Streaming Video Platfor), By Application (Network Education, Shopping or Marketing, Entertainment) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

Report ID: 155092 3300 IT & Telecom 377 244 Pages 4.8 (50)
                                          

Market Overview:


The global B2C live streaming video platform market is expected to grow at a CAGR of over 16% during the forecast period from 2018 to 2030. The increasing demand for live streaming video platforms for various applications such as network education, shopping or marketing, and entertainment is one of the major factors driving the growth of this market. Additionally, the growing penetration of smartphones and other mobile devices is also contributing to the growth of this market. In terms of type, the global B2C live streaming video platform market can be segmented into mobile platforms, PC platforms, and others (including gaming consoles). The mobile platform segment is expected to account for a major share in this market owing to its high adoption rate among consumers. In terms of application, network education accounted for a majority share in 2017 and is projected to maintain its dominance during the forecast period. However, with an increasing number of online shoppers across different geographies coupled with rising demand for innovative shopping experiences; retail or e-commerce will emerge as one of fastest-growing segments in this market by 2030 end.


Global B2C Live Streaming Video Platform Industry Outlook


Product Definition:


B2C Live Streaming Video Platform is a web platform that allows businesses to deliver live streaming video content to their customers. It is an important tool for businesses because it allows them to connect with their customers in a new and interactive way. Live streaming video can be used to promote products, answer customer questions, and provide behind-the-scenes footage.


Mobile:


Mobile is the most used device for internet usage. It has been estimated that in 2017, approximately 4.3 billion people were using smartphones globally and this number is expected to increase over the forecast period. Mobile devices are becoming an important part of consumers’ lives; they are shifting towards mobile-based shopping, socializing and entertainment activities from PC/Laptops and other devices owing to ease of access while performing any activity with hand free assistance.


PC:


PC is a personal computer and it's used in business to perform various functions such as record, edit, create and share videos. In B2C streaming video platform market, it plays an important role of editing software as most of the time live streaming video recording get edited later on. It has different types of tools which help in enhancing the quality of videos such as audio effects filters, visual effects filters etc.


Application Insights:


The network education segment dominated the global B2C live streaming video platform market in 2017. This can be attributed to the rising number of educational channels on YouTube and other live streaming platforms. Moreover, a large number of students across the globe are using mobile devices for accessing internet and watching videos online which has resulted in increased adoption of live streaming apps for educational purposes. The shopping or marketing segment is expected to grow at a significant rate over the forecast period owing to increasing use of social media platforms such as Facebook, Instagram, Twitter by brands and retailers for promoting their products through videos on YouTube Live Streaming Channel. Furthermore, many companies are also opting for paid advertising on these social media platforms which is further driving growth of this segment.


Regional Analysis:


North America dominated the global market in 2017. The growth of this region can be attributed to the presence of a large number of network operators, such as Verizon Communications Inc.; Vodafone Group; AT&T Inc.; and T-Mobile US, Inc., among others. These companies are investing in live streaming video platforms due to increasing demand for real-time communication and collaboration across various departments within their organizations. Moreover, these companies are also leveraging these platforms for advertising purposes owing to high CPM rates associated with them.


Asia Pacific is expected to witness significant growth over the forecast period owing to increased adoption by mobile network operators worldwide due to growing consumer preference toward on-demand viewing instead of live streaming video platform broadcasts during peak usage hours (between 6 PM and 11 PM).


Growth Factors:


  • Increasing demand for live streaming video content by consumers
  • Proliferation of broadband and wireless networks, which will enable wider access to live streaming video content
  • Advances in mobile technology that will make it easier for consumers to watch live streaming video content on their smartphones and other mobile devices
  • Growing popularity of social media platforms that provide a forum for users to share live streaming videos with their friends and followers
  • Increased spending by businesses on online marketing initiatives, including the use of live streaming videos, to reach potential customers

Scope Of The Report

Report Attributes

Report Details

Report Title

B2C Live Streaming Video Platform Market Research Report

By Type

Mobile, PC, B2C Live Streaming Video Platfor

By Application

Network Education, Shopping or Marketing, Entertainment

By Companies

Twitch, YouTube, Huya, Douyu, Bigo (YY), Twitter, Facebook, Mixer, Instagram, Snapchat, Uplive, Vimeo (Livestream), YouNow, B2C Live Streaming Video Platfor

Regions Covered

North America, Europe, APAC, Latin America, MEA

Base Year

2021

Historical Year

2019 to 2020 (Data from 2010 can be provided as per availability)

Forecast Year

2030

Number of Pages

244

Number of Tables & Figures

171

Customization Available

Yes, the report can be customized as per your need.


Global B2C Live Streaming Video Platform Market Report Segments:

The global B2C Live Streaming Video Platform market is segmented on the basis of:

Types

Mobile, PC, B2C Live Streaming Video Platfor

The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.

Applications

Network Education, Shopping or Marketing, Entertainment

The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.

Some of the companies that are profiled in this report are:

  1. Twitch
  2. YouTube
  3. Huya
  4. Douyu
  5. Bigo (YY)
  6. Twitter
  7. Facebook
  8. Mixer
  9. Instagram
  10. Snapchat
  11. Uplive
  12. Vimeo (Livestream)
  13. YouNow
  14. B2C Live Streaming Video Platfor

Global B2C Live Streaming Video Platform Market Overview


Highlights of The B2C Live Streaming Video Platform Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2030.
  5. Developments and trends in the market.
  6. By Type:

    1. Mobile
    2. PC
    3. B2C Live Streaming Video Platfor
  1. By Application:

    1. Network Education
    2. Shopping or Marketing
    3. Entertainment
  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the B2C Live Streaming Video Platform Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.

Regional Analysis

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.

The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.

How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Global B2C Live Streaming Video Platform Market Statistics

8 Reasons to Buy This Report

  1. Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
  2. Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
  3. Implemented Robust Methodology to Prepare the Report
  4. Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
  5. Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
  6. Provides Information About the Top-winning Strategies Implemented by Industry Players.
  7. In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
  8. Customization of the Report Available

Frequently Asked Questions?


B2C Live Streaming Video Platform is a video streaming platform that enables businesses to stream live and on-demand video content to their customers. It offers a range of features, including the ability to create custom live streams, manage videos and audience engagement, and track performance.

Some of the key players operating in the b2c live streaming video platform market are Twitch, YouTube, Huya, Douyu, Bigo (YY), Twitter, Facebook, Mixer, Instagram, Snapchat, Uplive, Vimeo (Livestream), YouNow, B2C Live Streaming Video Platfor.

The b2c live streaming video platform market is expected to register a CAGR of 16%.

                                            
1. Executive Summary

2. Assumptions and Acronyms Used

3. Research Methodology

4. B2C Live Streaming Video Platform Market Overview
   4.1. Introduction
      4.1.1. Market Taxonomy
      4.1.2. Market Definition
   4.2. Macro-Economic Factors
      4.2.1. Industry Outlook
   4.3. B2C Live Streaming Video Platform Market Dynamics
      4.3.1. Market Drivers
      4.3.2. Market Restraints
      4.3.3. Opportunity
      4.3.4. Market Trends
   4.4. B2C Live Streaming Video Platform Market - Supply Chain
   4.5. Global B2C Live Streaming Video Platform Market Forecast
      4.5.1. B2C Live Streaming Video Platform Market Size (US$ Mn) and Y-o-Y Growth
      4.5.2. B2C Live Streaming Video Platform Market Size (000’ Units) and Y-o-Y Growth
      4.5.3. B2C Live Streaming Video Platform Market Absolute $ Opportunity

5. Global B2C Live Streaming Video Platform Market Analysis and Forecast by Type
   5.1. Market Trends
   5.2. Introduction
      5.2.1. Basis Point Share (BPS) Analysis by Type
      5.2.2. Y-o-Y Growth Projections by Type
   5.3. B2C Live Streaming Video Platform Market Size and Volume Forecast by Type
      5.3.1. Mobile
      5.3.2. PC
      5.3.3. B2C Live Streaming Video Platfor
   5.4. Absolute $ Opportunity Assessment by Type
   5.5. Market Attractiveness/Growth Potential Analysis by Type

6. Global B2C Live Streaming Video Platform Market Analysis and Forecast by Application
   6.1. Market Trends
   6.2. Introduction
      6.2.1. Basis Point Share (BPS) Analysis by Application
      6.2.2. Y-o-Y Growth Projections by Application
   6.3. B2C Live Streaming Video Platform Market Size and Volume Forecast by Application
      6.3.1. Network Education
      6.3.2. Shopping or Marketing
      6.3.3. Entertainment
   6.4. Absolute $ Opportunity Assessment by Application
   6.5. Market Attractiveness/Growth Potential Analysis by Application

7. Global B2C Live Streaming Video Platform Market Analysis and Forecast by Sales Channel
   7.1. Market Trends
   7.2. Introduction
      7.2.1. Basis Point Share (BPS) Analysis by Sales Channel 
      7.2.2. Y-o-Y Growth Projections by Sales Channel
   7.3. B2C Live Streaming Video Platform Market Size and Volume Forecast by Sales Channel 
      7.3.1. Manufacturer/Distributor/Service Provider
      7.3.2. Aftermarket
   7.4. Absolute $ Opportunity Assessment by Sales Channel
   7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel

8. Global B2C Live Streaming Video Platform Market Analysis and Forecast by Region
   8.1. Market Trends
   8.2. Introduction
      8.2.1. Basis Point Share (BPS) Analysis by Region
      8.2.2. Y-o-Y Growth Projections by Region
   8.3. B2C Live Streaming Video Platform Market Size and Volume Forecast by Region
      8.3.1. North America
      8.3.2. Latin America
      8.3.3. Europe
      8.3.4. Asia Pacific
      8.3.5. Middle East and Africa (MEA)
   8.4. Absolute $ Opportunity Assessment by Region
   8.5. Market Attractiveness/Growth Potential Analysis by Region
   8.6. Global B2C Live Streaming Video Platform Demand Share Forecast, 2019-2026

9. North America B2C Live Streaming Video Platform Market Analysis and Forecast
   9.1. Introduction
      9.1.1. Basis Point Share (BPS) Analysis by Country
      9.1.2. Y-o-Y Growth Projections by Country
   9.2. North America B2C Live Streaming Video Platform Market Size and Volume Forecast by Country
      9.2.1. U.S.
      9.2.2. Canada
   9.3. Absolute $ Opportunity Assessment by Country
   9.4. North America B2C Live Streaming Video Platform Market Size and Volume Forecast by Application
      9.4.1. Network Education
      9.4.2. Shopping or Marketing
      9.4.3. Entertainment
   9.5. Basis Point Share (BPS) Analysis by Application
   9.6. Y-o-Y Growth Projections by Application
   9.7. North America B2C Live Streaming Video Platform Market Size and Volume Forecast by Type
      9.7.1. Mobile
      9.7.2. PC
      9.7.3. B2C Live Streaming Video Platfor
   9.8. Basis Point Share (BPS) Analysis by Type
   9.9. Y-o-Y Growth Projections by Type
   9.10. Market Attractiveness/Growth Potential Analysis
      9.10.1. By Country
      9.10.2. By Product Type
      9.10.3. By Application
      9.10.4. By Sales Channel
   9.11. North America B2C Live Streaming Video Platform Demand Share Forecast, 2019-2026

10. Latin America B2C Live Streaming Video Platform Market Analysis and Forecast
   10.1. Introduction
      10.1.1. Basis Point Share (BPS) Analysis by Country
      10.1.2. Y-o-Y Growth Projections by Country
      10.1.3. Latin America Average Pricing Analysis
   10.2. Latin America B2C Live Streaming Video Platform Market Size and Volume Forecast by Country
      10.2.1. Brazil
      10.2.2. Mexico
      10.2.3. Rest of Latin America
   10.3. Absolute $ Opportunity Assessment by Country
   10.4. Latin America B2C Live Streaming Video Platform Market Size and Volume Forecast by Application
      10.4.1. Network Education
      10.4.2. Shopping or Marketing
      10.4.3. Entertainment
   10.5. Basis Point Share (BPS) Analysis by Application
   10.6. Y-o-Y Growth Projections by Application
   10.7. Latin America B2C Live Streaming Video Platform Market Size and Volume Forecast by Type
      10.7.1. Mobile
      10.7.2. PC
      10.7.3. B2C Live Streaming Video Platfor
   10.8. Basis Point Share (BPS) Analysis by Type
   10.9. Y-o-Y Growth Projections by Type
   10.10. Market Attractiveness/Growth Potential Analysis
      10.10.1. By Country
      10.10.2. By Product Type
      10.10.3. By Application
      10.10.4. By Sales Channel
   10.11. Latin America B2C Live Streaming Video Platform Demand Share Forecast, 2019-2026

11. Europe B2C Live Streaming Video Platform Market Analysis and Forecast
   11.1. Introduction
      11.1.1. Basis Point Share (BPS) Analysis by Country
      11.1.2. Y-o-Y Growth Projections by Country
      11.1.3. Europe Average Pricing Analysis
   11.2. Europe B2C Live Streaming Video Platform Market Size and Volume Forecast by Country
      11.2.1. Germany
      11.2.2. France
      11.2.3. Italy
      11.2.4. U.K.
      11.2.5. Spain
      11.2.6. Russia
      11.2.7. Rest of Europe
   11.3. Absolute $ Opportunity Assessment by Country
   11.4. Europe B2C Live Streaming Video Platform Market Size and Volume Forecast by Application
      11.4.1. Network Education
      11.4.2. Shopping or Marketing
      11.4.3. Entertainment
   11.5. Basis Point Share (BPS) Analysis by Application
   11.6. Y-o-Y Growth Projections by Application
   11.7. Europe B2C Live Streaming Video Platform Market Size and Volume Forecast by Type
      11.7.1. Mobile
      11.7.2. PC
      11.7.3. B2C Live Streaming Video Platfor
   11.8. Basis Point Share (BPS) Analysis by Type
   11.9. Y-o-Y Growth Projections by Type
   11.10. Market Attractiveness/Growth Potential Analysis
      11.10.1. By Country
      11.10.2. By Product Type
      11.10.3. By Application
      11.10.4. By Sales Channel
   11.11. Europe B2C Live Streaming Video Platform Demand Share, 2019-2026

12. Asia Pacific B2C Live Streaming Video Platform Market Analysis and Forecast
   12.1. Introduction
      12.1.1. Basis Point Share (BPS) Analysis by Country
      12.1.2. Y-o-Y Growth Projections by Country
      12.1.3. Asia Pacific Average Pricing Analysis
   12.2. Asia Pacific B2C Live Streaming Video Platform Market Size and Volume Forecast by Country
      12.2.1. China
      12.2.2. Japan
      12.2.3. South Korea
      12.2.4. India
      12.2.5. Australia
      12.2.6. Rest of Asia Pacific (APAC)
   12.3. Absolute $ Opportunity Assessment by Country
   12.4. Asia Pacific B2C Live Streaming Video Platform Market Size and Volume Forecast by Application
      12.4.1. Network Education
      12.4.2. Shopping or Marketing
      12.4.3. Entertainment
   12.5. Basis Point Share (BPS) Analysis by Application
   12.6. Y-o-Y Growth Projections by Application
   12.7. Asia Pacific B2C Live Streaming Video Platform Market Size and Volume Forecast by Type
      12.7.1. Mobile
      12.7.2. PC
      12.7.3. B2C Live Streaming Video Platfor
   12.8. Basis Point Share (BPS) Analysis by Type
   12.9. Y-o-Y Growth Projections by Type
   12.10. Market Attractiveness/Growth Potential Analysis
      12.10.1. By Country
      12.10.2. By Product Type
      12.10.3. By Application
      12.10.4. By Sales Channel
   12.11. Asia Pacific B2C Live Streaming Video Platform Demand Share, 2019-2026

13. Middle East & Africa B2C Live Streaming Video Platform Market Analysis and Forecast
   13.1. Introduction
      13.1.1. Basis Point Share (BPS) Analysis by Country
      13.1.2. Y-o-Y Growth Projections by Country
      13.1.3. Asia Pacific Average Pricing Analysis
   13.2. Middle East & Africa B2C Live Streaming Video Platform Market Size and Volume Forecast by Country
      13.2.1. Saudi Arabia
      13.2.2. South Africa
      13.2.3. UAE
      13.2.4. Rest of Middle East & Africa (MEA)
   13.3. Absolute $ Opportunity Assessment by Country
   13.4. Middle East & Africa B2C Live Streaming Video Platform Market Size and Volume Forecast by Application
      13.4.1. Network Education
      13.4.2. Shopping or Marketing
      13.4.3. Entertainment
   13.5. Basis Point Share (BPS) Analysis by Application
   13.6. Y-o-Y Growth Projections by Application
   13.7. Middle East & Africa B2C Live Streaming Video Platform Market Size and Volume Forecast by Type
      13.7.1. Mobile
      13.7.2. PC
      13.7.3. B2C Live Streaming Video Platfor
   13.8. Basis Point Share (BPS) Analysis by Type
   13.9. Y-o-Y Growth Projections by Type
   13.10. Market Attractiveness/Growth Potential Analysis
      13.10.1. By Country
      13.10.2. By Product Type
      13.10.3. By Application
      13.10.4. By Sales Channel
   13.11. Middle East & Africa B2C Live Streaming Video Platform Demand Share, 2019-2026

14. Competition Landscape
   14.1. Global B2C Live Streaming Video Platform Market: Market Share Analysis
   14.2. B2C Live Streaming Video Platform Distributors and Customers
   14.3. B2C Live Streaming Video Platform Market: Competitive Dashboard
   14.4. Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.4.1. Twitch
         14.4.1.1. Overview
         14.4.1.2. Financials
         14.4.1.3. Developments
         14.4.1.4. Strategic Outlook
      14.4.2. YouTube
         14.4.2.1. Overview
         14.4.2.2. Financials
         14.4.2.3. Developments
         14.4.2.4. Strategic Outlook
      14.4.3. Huya
         14.4.3.1. Overview
         14.4.3.2. Financials
         14.4.3.3. Developments
         14.4.3.4. Strategic Outlook
      14.4.4. Douyu
         14.4.4.1. Overview
         14.4.4.2. Financials
         14.4.4.3. Developments
         14.4.4.4. Strategic Outlook
      14.4.5. Bigo (YY)
         14.4.5.1. Overview
         14.4.5.2. Financials
         14.4.5.3. Developments
         14.4.5.4. Strategic Outlook
      14.4.6. Twitter
         14.4.6.1. Overview
         14.4.6.2. Financials
         14.4.6.3. Developments
         14.4.6.4. Strategic Outlook
      14.4.7. Facebook
         14.4.7.1. Overview
         14.4.7.2. Financials
         14.4.7.3. Developments
         14.4.7.4. Strategic Outlook
      14.4.8. Mixer
         14.4.8.1. Overview
         14.4.8.2. Financials
         14.4.8.3. Developments
         14.4.8.4. Strategic Outlook
      14.4.9. Instagram
         14.4.9.1. Overview
         14.4.9.2. Financials
         14.4.9.3. Developments
         14.4.9.4. Strategic Outlook
      14.4.10. Snapchat
         14.4.10.1. Overview
         14.4.10.2. Financials
         14.4.10.3. Developments
         14.4.10.4. Strategic Outlook
      14.4.11. Uplive
         14.4.11.1. Overview
         14.4.11.2. Financials
         14.4.11.3. Developments
         14.4.11.4. Strategic Outlook
      14.4.12. Vimeo (Livestream)
         14.4.12.1. Overview
         14.4.12.2. Financials
         14.4.12.3. Developments
         14.4.12.4. Strategic Outlook
      14.4.13. YouNow
         14.4.13.1. Overview
         14.4.13.2. Financials
         14.4.13.3. Developments
         14.4.13.4. Strategic Outlook
      14.4.14. B2C Live Streaming Video Platfor
         14.4.14.1. Overview
         14.4.14.2. Financials
         14.4.14.3. Developments
         14.4.14.4. Strategic Outlook
      14.4.15. COMPANY 15
         14.4.15.1. Overview
         14.4.15.2. Financials
         14.4.15.3. Developments
         14.4.15.4. Strategic Outlook
      14.4.16. COMPANY 16
         14.4.16.1. Overview
         14.4.16.2. Financials
         14.4.16.3. Developments
         14.4.16.4. Strategic Outlook
      14.4.17. COMPANY 17
         14.4.17.1. Overview
         14.4.17.2. Financials
         14.4.17.3. Developments
         14.4.17.4. Strategic Outlook
      14.4.18. COMPANY 18
         14.4.18.1. Overview
         14.4.18.2. Financials
         14.4.18.3. Developments
         14.4.18.4. Strategic Outlook
      14.4.19. COMPANY 19
         14.4.19.1. Overview
         14.4.19.2. Financials
         14.4.19.3. Developments
         14.4.19.4. Strategic Outlook
      14.4.20. COMPANY 20
         14.4.20.1. Overview
         14.4.20.2. Financials
         14.4.20.3. Developments
         14.4.20.4. Strategic Outlook

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