Market Overview:
The global baby play mats market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing awareness about the benefits of baby play mats, rising disposable income, and growing demand for safe and healthy products for babies. Based on type, the global baby play mats market is segmented into puzzle baby play mats, tummy baby play mats, foam baby play mats, twist and fold baby play mats, and others. Puzzle Baby Play Mats are expected to witness highest growth during the forecast period owing to their ability to stimulate cognitive development in babies. Based on application, boys are expected to account for higher demand than girls during the forecast period as they are more active than girls at this stage of life.
Product Definition:
A baby play mat is a soft, cushioned surface typically made from foam or rubber that helps protect a baby's delicate head and body when they are learning to roll over, crawl, or walk. Mats also provide a fun and safe place for babies to explore their surroundings and play with colorful toys.
Puzzle Baby Play Mats:
Puzzle baby play mats are designed for babies who are learning to walk and run around. These playmats help in developing motor skills, hand-eye coordination and cognitive development of the baby. The product is made up of soft material which makes it safe for playing, while the rubber pieces stimulate intellectual development through fun games. It helps in improving brainpower along with enhancing physical abilities such as balancing, walking & running among others.
Tummy Baby Play Mats:
Tummy baby play mats are soft flooring materials designed for babies who cannot stand on hard floors. These products are made up of foam, rubber or some other material that can provide enough cushion to the baby’s bottom. The product is usually available in a flat form and then be cut to shape as per requirement.
Application Insights:
In terms of application, the global baby play mats market has been segmented into a boy and a girl. The boy application segment held the largest share of more than 60% in 2017. This is due to increase in number of male babies globally and increasing acceptance for male toys and products especially in developed countries like U.S., Canada, U.K., Germany, France etc.
Regional Analysis:
North America dominated the global baby play mats market in 2017. The region is expected to maintain its dominance over the forecast period as well. This can be attributed to increasing product availability, high disposable income of consumers, and growing awareness about infant safety products in U.S and Canada.
Asia Pacific is anticipated to witness significant growth over the next eight years owing to improving economic conditions, rising consumer disposable income levels, and expanding retail networks of leading manufacturers such as Graco Inc.; Baby Jogger International Inc.; Cosco Group; Baby Brezza; B‰ABA Toys & Co.; Fisher-Price India Pvt Ltd; among others in this region since last few years which has increased their customer base significantly over this period which will drive demand for baby play mats in near future as these products are used on daily basis for playing while traveling with babies or kids from one place to another place especially inside car or house/flat etc.
Growth Factors:
- Increasing awareness about the benefits of baby play mats among parents.
- Rising disposable income of parents, which enables them to invest in baby play mats.
- Growing trend of using eco-friendly and non-toxic baby products, which is driving the demand for baby play mats made from natural materials like bamboo and wool.
- Increasing number of working mothers, who are looking for convenient solutions to keep their babies occupied and stimulated while they are busy with work tasks.
- Proliferation of online retail channels, which is making it easier for parents to purchase baby play mats at affordable prices
Scope Of The Report
Report Attributes
Report Details
Report Title
Baby Play Mats Market Research Report
By Type
Puzzle Baby Play Mats, Tummy Baby Play Mats, Foam Baby Play Mats, Twist and Fold Baby Play Mats, Others
By Application
Boy, Girl
By Companies
Infantino, Bright Starts, Baby Einstein, Fisher-Price, Meadow Days, Skip Hop, Kleeger, Lovevery Play
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
238
Number of Tables & Figures
167
Customization Available
Yes, the report can be customized as per your need.
Global Baby Play Mats Market Report Segments:
The global Baby Play Mats market is segmented on the basis of:
Types
Puzzle Baby Play Mats, Tummy Baby Play Mats, Foam Baby Play Mats, Twist and Fold Baby Play Mats, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Boy, Girl
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Infantino
- Bright Starts
- Baby Einstein
- Fisher-Price
- Meadow Days
- Skip Hop
- Kleeger
- Lovevery Play
Highlights of The Baby Play Mats Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Puzzle Baby Play Mats
- Tummy Baby Play Mats
- Foam Baby Play Mats
- Twist and Fold Baby Play Mats
- Others
- By Application:
- Boy
- Girl
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Baby Play Mats Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Baby play mats are soft, padded mats that can be used as a safe place for babies to explore their surroundings. They come in different shapes and sizes, and are often brightly coloured or have cute animal designs.
Some of the key players operating in the baby play mats market are Infantino, Bright Starts, Baby Einstein, Fisher-Price, Meadow Days, Skip Hop, Kleeger, Lovevery Play.
The baby play mats market is expected to register a CAGR of 5.5%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Baby Play Mats Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Baby Play Mats Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Baby Play Mats Market - Supply Chain
4.5. Global Baby Play Mats Market Forecast
4.5.1. Baby Play Mats Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Baby Play Mats Market Size (000 Units) and Y-o-Y Growth
4.5.3. Baby Play Mats Market Absolute $ Opportunity
5. Global Baby Play Mats Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Baby Play Mats Market Size and Volume Forecast by Type
5.3.1. Puzzle Baby Play Mats
5.3.2. Tummy Baby Play Mats
5.3.3. Foam Baby Play Mats
5.3.4. Twist and Fold Baby Play Mats
5.3.5. Others
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Baby Play Mats Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Baby Play Mats Market Size and Volume Forecast by Application
6.3.1. Boy
6.3.2. Girl
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Baby Play Mats Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Baby Play Mats Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Baby Play Mats Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Baby Play Mats Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Baby Play Mats Demand Share Forecast, 2019-2026
9. North America Baby Play Mats Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Baby Play Mats Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Baby Play Mats Market Size and Volume Forecast by Application
9.4.1. Boy
9.4.2. Girl
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Baby Play Mats Market Size and Volume Forecast by Type
9.7.1. Puzzle Baby Play Mats
9.7.2. Tummy Baby Play Mats
9.7.3. Foam Baby Play Mats
9.7.4. Twist and Fold Baby Play Mats
9.7.5. Others
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Baby Play Mats Demand Share Forecast, 2019-2026
10. Latin America Baby Play Mats Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Baby Play Mats Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Baby Play Mats Market Size and Volume Forecast by Application
10.4.1. Boy
10.4.2. Girl
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Baby Play Mats Market Size and Volume Forecast by Type
10.7.1. Puzzle Baby Play Mats
10.7.2. Tummy Baby Play Mats
10.7.3. Foam Baby Play Mats
10.7.4. Twist and Fold Baby Play Mats
10.7.5. Others
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Baby Play Mats Demand Share Forecast, 2019-2026
11. Europe Baby Play Mats Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Baby Play Mats Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Baby Play Mats Market Size and Volume Forecast by Application
11.4.1. Boy
11.4.2. Girl
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Baby Play Mats Market Size and Volume Forecast by Type
11.7.1. Puzzle Baby Play Mats
11.7.2. Tummy Baby Play Mats
11.7.3. Foam Baby Play Mats
11.7.4. Twist and Fold Baby Play Mats
11.7.5. Others
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Baby Play Mats Demand Share, 2019-2026
12. Asia Pacific Baby Play Mats Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Baby Play Mats Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Baby Play Mats Market Size and Volume Forecast by Application
12.4.1. Boy
12.4.2. Girl
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Baby Play Mats Market Size and Volume Forecast by Type
12.7.1. Puzzle Baby Play Mats
12.7.2. Tummy Baby Play Mats
12.7.3. Foam Baby Play Mats
12.7.4. Twist and Fold Baby Play Mats
12.7.5. Others
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Baby Play Mats Demand Share, 2019-2026
13. Middle East & Africa Baby Play Mats Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Baby Play Mats Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Baby Play Mats Market Size and Volume Forecast by Application
13.4.1. Boy
13.4.2. Girl
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Baby Play Mats Market Size and Volume Forecast by Type
13.7.1. Puzzle Baby Play Mats
13.7.2. Tummy Baby Play Mats
13.7.3. Foam Baby Play Mats
13.7.4. Twist and Fold Baby Play Mats
13.7.5. Others
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Baby Play Mats Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Baby Play Mats Market: Market Share Analysis
14.2. Baby Play Mats Distributors and Customers
14.3. Baby Play Mats Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Infantino
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Bright Starts
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Baby Einstein
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Fisher-Price
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Meadow Days
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Skip Hop
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Kleeger
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Lovevery Play
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. COMPANY9
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. COMPANY 10
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. COMPANY 11
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
