Market Overview:
The global baby & toddler toys market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing number of working women, rising disposable income, and growing demand for baby & toddler toys across the globe. The activity toys segment is expected to hold the largest share of the global baby & toddler toys market in 2018. This segment is projected to grow at a CAGR of 6% during the forecast period from 2018 to 2030. The games and puzzles segment is projected to grow at a CAGR of 5% during the same period. In terms of application, baby toys are expected to account for majority share in 2018 and this trend is anticipated continue throughoutthe forecast period as well . Toddler Toys are also gaining popularity among parents owing tot heir ability tomaintain attention span and develop various skills such as problem solving, creativity etc., which would propel their demand overthe forecastperiod .Regionally, North America dominates th eglobalbaby&toddlertoysmarket followed by Europeand Asia Pacific region respectively .
Product Definition:
A toy is an object that is used in play, especially one that is bought for or made by a child.
Activity Toys:
The global activity toys market is expected to witness significant growth over the forecast period. The key drivers of this market are increasing spending power of parents and growing need for entertainment in babies and toddlers. Moreover, rising awareness related to benefits of educational games for kids is also fueling the growth of this market globally.
Games and Puzzles:
The global games, puzzles and toddler toys market size was valued at USD 11.5 billion in 2016. The industry is expected to witness significant growth over the forecast period owing to rising number of parents becoming more interested in their child's development and spending more time with them.
Application Insights:
In 2017, baby toys dominated the market with a share of over 80.0% in terms of revenue. The high share is attributable to the rising number of new parents and availability of various products for babies, such as playpens and bassinets, which are suitable for different stages of development from birth to 12 months. In addition, growing product innovation especially in regard to activity gym for babies is expected to drive demand over the forecast period.
The toddler toys segment is expected register significant growth during the forecast period on account of increasing adoption rates globally along with changing lifestyles resulting in an increase in spending capacity among consumers who have just entered their child¢â‚¬â„¢s age group between 2-5 years old.
Regional Analysis:
North America dominated the global baby & toddler toys market in 2017. The region is expected to maintain its position during the forecast period. Factors such as increasing birth rate, rising consumer awareness regarding early education, and presence of key industry players are anticipated to drive regional growth. According to a study by the World Bank Group, nearly 60% of children under 5 years were found to be stunted in South Africa which indicates a critical need for development of strong cognitive skills among this age group in order for them to have an edge over others when competing for jobs or even marriage prospects later on down the line.
Asia Pacific is expected witness significant growth during the forecast period owing high birth rate and improving standards of living especially among middle class groups who can afford better facilities than their counterparts back home thus leading them into opting for Baby Boomers thus driving demand from 2018 till 2030 time frame Asia Pacific was valued at USD X billion in 2017.
Growth Factors:
- Increasing disposable income of parents: This is the key growth driver for the baby and toddler toys market, as parents are now more willing to spend on their children’s development and entertainment.
- Proliferation of new technology: With advances in technology, there is a greater demand for interactive and educational baby and toddler toys that can keep children engaged.
- Growing awareness about the importance of early childhood development: Parents are becoming increasingly aware of the importance of providing stimulating environments for their children during their formative years, which is driving demand for baby and toddler toys.
- Rising number of working mothers: A growing number of women are entering into or returning to the workforce after having children, leading to increased demand for convenient childcare products such as baby and toddler toys that can be used at home or on-the-go. 5) Increased focus on healthy living: There has been a shift in recent years towards healthier lifestyles, with parents paying more attention to what they feed their babies and toddlers as well as how much screen time they get exposure to; this is resulting in increased demand for age-appropriate organic/eco-friendly baby & toddler toys
Scope Of The Report
Report Attributes
Report Details
Report Title
Baby & Toddler Toys Market Research Report
By Type
Activity Toys, Games and Puzzles, Construction Toys, Dolls and Accessories, Outdoor and Sports Toys, Other Type
By Application
Baby Toys, Toddler Toys
By Companies
LEGO, Mattel, Hasbro, Bandai, TAKARA TOMY, Gigotoys, MGA Entertainment, Melissa & Doug, Simba-Dickie Group, Giochi Preziosi, PLAYMOBIL, Ravensburger, Vtech, Leapfrog, Spin Master, MindWare, Safari, BanBao, Qunxing, Goldlok Toys, Star-Moon
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
235
Number of Tables & Figures
165
Customization Available
Yes, the report can be customized as per your need.
Global Baby & Toddler Toys Market Report Segments:
The global Baby & Toddler Toys market is segmented on the basis of:
Types
Activity Toys, Games and Puzzles, Construction Toys, Dolls and Accessories, Outdoor and Sports Toys, Other Type
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Baby Toys, Toddler Toys
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- LEGO
- Mattel
- Hasbro
- Bandai
- TAKARA TOMY
- Gigotoys
- MGA Entertainment
- Melissa & Doug
- Simba-Dickie Group
- Giochi Preziosi
- PLAYMOBIL
- Ravensburger
- Vtech
- Leapfrog
- Spin Master
- MindWare
- Safari
- BanBao
- Qunxing
- Goldlok Toys
- Star-Moon
Highlights of The Baby & Toddler Toys Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Activity Toys
- Games and Puzzles
- Construction Toys
- Dolls and Accessories
- Outdoor and Sports Toys
- Other Type
- By Application:
- Baby Toys
- Toddler Toys
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Baby & Toddler Toys Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Baby and toddler toys are items that are typically used by babies and toddlers to play with. These toys can include things like dolls, blocks, cars, trains, and more.
Some of the major companies in the baby & toddler toys market are LEGO, Mattel, Hasbro, Bandai, TAKARA TOMY, Gigotoys, MGA Entertainment, Melissa & Doug, Simba-Dickie Group, Giochi Preziosi, PLAYMOBIL, Ravensburger, Vtech, Leapfrog, Spin Master, MindWare, Safari, BanBao, Qunxing, Goldlok Toys, Star-Moon.
The baby & toddler toys market is expected to grow at a compound annual growth rate of 5.5%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Baby & Toddler Toys Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Baby & Toddler Toys Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Baby & Toddler Toys Market - Supply Chain
4.5. Global Baby & Toddler Toys Market Forecast
4.5.1. Baby & Toddler Toys Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Baby & Toddler Toys Market Size (000 Units) and Y-o-Y Growth
4.5.3. Baby & Toddler Toys Market Absolute $ Opportunity
5. Global Baby & Toddler Toys Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Baby & Toddler Toys Market Size and Volume Forecast by Type
5.3.1. Activity Toys
5.3.2. Games and Puzzles
5.3.3. Construction Toys
5.3.4. Dolls and Accessories
5.3.5. Outdoor and Sports Toys
5.3.6. Other Type
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Baby & Toddler Toys Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Baby & Toddler Toys Market Size and Volume Forecast by Application
6.3.1. Baby Toys
6.3.2. Toddler Toys
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Baby & Toddler Toys Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Baby & Toddler Toys Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Baby & Toddler Toys Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Baby & Toddler Toys Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Baby & Toddler Toys Demand Share Forecast, 2019-2029
9. North America Baby & Toddler Toys Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Baby & Toddler Toys Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Baby & Toddler Toys Market Size and Volume Forecast by Application
9.4.1. Baby Toys
9.4.2. Toddler Toys
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Baby & Toddler Toys Market Size and Volume Forecast by Type
9.7.1. Activity Toys
9.7.2. Games and Puzzles
9.7.3. Construction Toys
9.7.4. Dolls and Accessories
9.7.5. Outdoor and Sports Toys
9.7.6. Other Type
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Baby & Toddler Toys Demand Share Forecast, 2019-2029
10. Latin America Baby & Toddler Toys Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Baby & Toddler Toys Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Baby & Toddler Toys Market Size and Volume Forecast by Application
10.4.1. Baby Toys
10.4.2. Toddler Toys
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Baby & Toddler Toys Market Size and Volume Forecast by Type
10.7.1. Activity Toys
10.7.2. Games and Puzzles
10.7.3. Construction Toys
10.7.4. Dolls and Accessories
10.7.5. Outdoor and Sports Toys
10.7.6. Other Type
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Baby & Toddler Toys Demand Share Forecast, 2019-2029
11. Europe Baby & Toddler Toys Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Baby & Toddler Toys Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Baby & Toddler Toys Market Size and Volume Forecast by Application
11.4.1. Baby Toys
11.4.2. Toddler Toys
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Baby & Toddler Toys Market Size and Volume Forecast by Type
11.7.1. Activity Toys
11.7.2. Games and Puzzles
11.7.3. Construction Toys
11.7.4. Dolls and Accessories
11.7.5. Outdoor and Sports Toys
11.7.6. OtherType
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Baby & Toddler Toys Demand Share, 2019-2029
12. Asia Pacific Baby & Toddler Toys Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Baby & Toddler Toys Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Baby & Toddler Toys Market Size and Volume Forecast by Application
12.4.1. Baby Toys
12.4.2. Toddler Toys
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Baby & Toddler Toys Market Size and Volume Forecast by Type
12.7.1. Activity Toys
12.7.2. Games and Puzzles
12.7.3. Construction Toys
12.7.4. Dolls and Accessories
12.7.5. Outdoor and Sports Toys
12.7.6. Other Type
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Baby & Toddler Toys Demand Share, 2019-2029
13. Middle East & Africa Baby & Toddler Toys Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Baby & Toddler Toys Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Baby & Toddler Toys Market Size and Volume Forecast by Application
13.4.1. Baby Toys
13.4.2. Toddler Toys
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Baby & Toddler Toys Market Size and Volume Forecast by Type
13.7.1. Activity Toys
13.7.2. Games and Puzzles
13.7.3. Construction Toys
13.7.4. Dolls and Accessories
13.7.5. Outdoor and Sports Toys
13.7.6. Other Type
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Baby & Toddler Toys Demand Share, 2019-2029
14. Competition Landscape
14.1. Global Baby & Toddler Toys Market: Market Share Analysis
14.2. Baby & Toddler Toys Distributors and Customers
14.3. Baby & Toddler Toys Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. LEGO
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Mattel
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Hasbro
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Bandai
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. TAKARA TOMY
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Gigotoys
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. MGA Entertainment
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Melissa & Doug
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Simba-Dickie Group
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. Giochi Preziosi
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. PLAYMOBIL
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. Ravensburger
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. Vtech
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. Leapfrog
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. Spin Master
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. MindWare
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. Safari
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. BanBao
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. Qunxing
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. Goldlok Toys
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook