Market Overview:
The global blind boxes market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for anime dolls, cosmetic products, and other blind boxes from consumers across the globe. In addition, the growing trend of collecting different items in a single package is also contributing to the growth of this market. Based on type, the global blind boxes market can be segmented into anime dolls, cosmetic products, and others. The anime dolls segment is expected to account for a major share of this market during the forecast period owing to their increasing popularity among consumers across regions. By application, mall-based stores are anticipated to dominate this market during 2018-2030 due high footfall and spending by consumers in these stores globally.
Product Definition:
A blind box is a product where the customer does not know what is inside the package until they purchase it. The importance of blind boxes lies in the excitement and surprise that they create for consumers. Blind boxes are often used to sell products with a limited quantity, which encourages customers to buy more than one in order to increase their chances of getting a rare item.
Anime Doll:
Anime Doll is a collectible figure or action figure manufactured and distributed in blind boxes. The product is usually based on an existing popular cartoon, manga, or video game and comes with accessories. Some of the most common types of anime figures are Figma, Nendoroid, PVC figurine among others.
Cosmetic Products:
Cosmetic products are the items that are used to enhance or improve a person's appearance. They can be cosmetics such as make-up, nail polish, hair dye or perfume. These products may contain active ingredients for skin nourishment, anti-aging etc., inactive ingredients which provide texture and color etc., or preservatives which prevent the product from deterioration due to microorganisms.
Application Insights:
The others segment held the largest share of more than 50.0% in 2017. The application includes pet products, electronics, toys and games, food and beverages among others. Blind boxes are used for selling these products in vending machines as customers have no idea what product they will get until they insert money into the machine to purchase a product. This method is also used for selling other collectible items such as anime dolls or figurines which can be collected by fans of different cartoons such as Naruto or Pokemon among others at events or fairs where blind boxes are used for vending machines to sell merchandise such as t-shirts and other accessories related to the cartoon character.
Mall application is expected to witness significant growth over the forecast period owing to increasing number of retail stores across various regions including Asia Pacific, North America,.
Regional Analysis:
Asia Pacific is expected to be the fastest growing regional market with a CAGR of XX% from 2018 to 2030 owing to increasing consumer preference for novel and unique gift items. Furthermore, rising popularity of collectible toys among consumers will drive the market further. Increasing number of manufacturers in China and Japan are also contributing towards growth in this region. Blind boxes have been popular in Europe since 2015 due to high demand from younger audiences who are into video games, comic books, anime and manga culture there. North America is also expected to witness significant growth over the forecast period owing to increasing adoption by mall operators as an effective promotional tool for attracting customers or Mall-O-Dilemma (MORD) syndrome’s that compel retailers/ malls owners face when a new product launches which may replace existing ones on store shelves or vending machines).
Growth Factors:
- Increasing demand for unique and customized products: The trend of customization is increasing with time. Consumers are looking for unique products that represent their personality and lifestyle. This is providing a growth opportunity for the blind boxes market as it offers a wide range of customized products to consumers.
- Rising popularity of subscription-based services: A major factor driving the growth of the blind boxes market is the rising popularity of subscription-based services, which offer consumers a variety of products on a monthly or quarterly basis. This helps in exposing them to new and different items on a regular basis, which in turn encourages them to purchase more blind boxes.
- Proliferation of social media platforms: Social media platforms have emerged as powerful marketing tools, helping brands reach out to larger audiences quickly and easily. These platforms are also helping promote awareness about blind box subscriptions among potential customers, thereby aiding in the overall growth of this market segment..
Scope Of The Report
Report Attributes
Report Details
Report Title
Blind Boxes Market Research Report
By Type
Anime Doll, Cosmetic Products, Others, Blind Boxe
By Application
Mall, Vending Machine, Others
By Companies
POP MART, ap1983.com, EXDL, Miniso, Toys “R†Us, LEGO, Google, Sonny Angel, Blind Boxe
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
234
Number of Tables & Figures
164
Customization Available
Yes, the report can be customized as per your need.
Global Blind Boxes Market Report Segments:
The global Blind Boxes market is segmented on the basis of:
Types
Anime Doll, Cosmetic Products, Others, Blind Boxe
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Mall, Vending Machine, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- POP MART
- ap1983.com
- EXDL
- Miniso
- Toys “R†Us
- LEGO
- Google
- Sonny Angel
- Blind Boxe
Highlights of The Blind Boxes Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Anime Doll
- Cosmetic Products
- Others
- Blind Boxe
- By Application:
- Mall
- Vending Machine
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Blind Boxes Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Blind Boxes are a type of collectible where the purchaser does not know what they are getting.
Some of the major players in the blind boxes market are POP MART, ap1983.com, EXDL, Miniso, Toys ¢â‚¬Å“R¢â‚¬Â Us, LEGO, Google, Sonny Angel, Blind Boxe.
The blind boxes market is expected to grow at a compound annual growth rate of 5.5%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Blind Boxes Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Blind Boxes Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Blind Boxes Market - Supply Chain
4.5. Global Blind Boxes Market Forecast
4.5.1. Blind Boxes Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Blind Boxes Market Size (000 Units) and Y-o-Y Growth
4.5.3. Blind Boxes Market Absolute $ Opportunity
5. Global Blind Boxes Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Blind Boxes Market Size and Volume Forecast by Type
5.3.1. Anime Doll
5.3.2. Cosmetic Products
5.3.3. Others
5.3.4. Blind Boxe
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Blind Boxes Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Blind Boxes Market Size and Volume Forecast by Application
6.3.1. Mall
6.3.2. Vending Machine
6.3.3. Others
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Blind Boxes Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Blind Boxes Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Blind Boxes Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Blind Boxes Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Blind Boxes Demand Share Forecast, 2019-2026
9. North America Blind Boxes Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Blind Boxes Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Blind Boxes Market Size and Volume Forecast by Application
9.4.1. Mall
9.4.2. Vending Machine
9.4.3. Others
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Blind Boxes Market Size and Volume Forecast by Type
9.7.1. Anime Doll
9.7.2. Cosmetic Products
9.7.3. Others
9.7.4. Blind Boxe
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Blind Boxes Demand Share Forecast, 2019-2026
10. Latin America Blind Boxes Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Blind Boxes Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Blind Boxes Market Size and Volume Forecast by Application
10.4.1. Mall
10.4.2. Vending Machine
10.4.3. Others
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Blind Boxes Market Size and Volume Forecast by Type
10.7.1. Anime Doll
10.7.2. Cosmetic Products
10.7.3. Others
10.7.4. Blind Boxe
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Blind Boxes Demand Share Forecast, 2019-2026
11. Europe Blind Boxes Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Blind Boxes Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Blind Boxes Market Size and Volume Forecast by Application
11.4.1. Mall
11.4.2. Vending Machine
11.4.3. Others
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Blind Boxes Market Size and Volume Forecast by Type
11.7.1. Anime Doll
11.7.2. Cosmetic Products
11.7.3. Others
11.7.4. Blind Boxe
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Blind Boxes Demand Share, 2019-2026
12. Asia Pacific Blind Boxes Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Blind Boxes Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Blind Boxes Market Size and Volume Forecast by Application
12.4.1. Mall
12.4.2. Vending Machine
12.4.3. Others
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Blind Boxes Market Size and Volume Forecast by Type
12.7.1. Anime Doll
12.7.2. Cosmetic Products
12.7.3. Others
12.7.4. Blind Boxe
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Blind Boxes Demand Share, 2019-2026
13. Middle East & Africa Blind Boxes Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Blind Boxes Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Blind Boxes Market Size and Volume Forecast by Application
13.4.1. Mall
13.4.2. Vending Machine
13.4.3. Others
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Blind Boxes Market Size and Volume Forecast by Type
13.7.1. Anime Doll
13.7.2. Cosmetic Products
13.7.3. Others
13.7.4. Blind Boxe
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Blind Boxes Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Blind Boxes Market: Market Share Analysis
14.2. Blind Boxes Distributors and Customers
14.3. Blind Boxes Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. POP MART
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. ap1983.com
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. EXDL
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Miniso
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Toys R Us
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. LEGO
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Google
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Sonny Angel
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Blind Boxe
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. COMPANY 10
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. COMPANY 11
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
