Latest Update: Impact of current COVID-19 situation has been considered in this report while making the analysis.
Global Car Decal Market by Type (Carving Type, Printing Type, Others), By Application (Car Beauty, Advertising Display, Symbol, Others) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030-report

Global Car Decal Market by Type (Carving Type, Printing Type, Others), By Application (Car Beauty, Advertising Display, Symbol, Others) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

Report ID: 137883 3300 Chemical & Material 377 233 Pages 4.6 (42)

Market Overview:

The global car decal market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for car beauty and advertising displays, and the growing trend of using symbols on cars. In terms of type, the carving type segment is expected to lead the global car decal market during the forecast period, followed by printing type and others segments. In terms of application, car beauty is expected to lead the global car decal market during the forecast period, followed by advertising display and symbol segments.

Global Car Decal Industry Outlook

Product Definition:

A car decal is a sticker or vinyl graphic affixed to a vehicle. Car decals can be used to identify the vehicle's owner, as well as for advertising or other purposes.

Carving Type:

Carving type is a printing process of creating images on the car's surface by using special equipment. The machine used for this purpose is called as a Carver and it works like an inkjet printer. This technology has evolved over the years and today, many advanced features are incorporated in these machines such as high-speed, multi- color printing, UV coating protection etc.

Printing Type:

Printing type is the design or style used in printing an advertisement or text. It can be classified into two types: digital and offset printing. Digital printing is also known as print-on-demand (POD) technology, where the printer prints only what you want instead of having a large inventory of unprinted products.

Application Insights:

The car beauty application segment accounted for the largest revenue share of over 40% in 2017. This is due to rising demand for decals from individuals who are after a new look for their cars. Car decals can be used to beautify and protect exterior as well as interior parts of vehicles, thereby driving the product demand in this segment.

Advertising display is expected to be the fastest-growing application segment over the forecast period owing to increasing awareness regarding brands and products among consumers, coupled with an increase in advertising campaigns by companies. The use of car decal printing technology enables companies or organizations to promote their brand image through vehicle windows without having direct contact with customers or users. This factor will further boost industry growth during future years when more such applications are introduced by various market players across regions globally.

Symbol is another major application where these vinyl stickers are widely used on automobiles, trucks, buses etc.

Regional Analysis:

North America dominated the global market in 2017. The region is expected to witness a considerable growth rate of 5.6% over the forecast period, owing to increasing car production and sales in U.S., Canada, and Mexico.

Asia Pacific is expected to be one of the fastest-growing regions from 2018 to 2030 due its low cost structure as compared with other developed regions such as North America and Europe. Increasing number of manufacturers including China's Dafeng Automobile Co., Ltd.; Hong Kong's Avant Garde International; Thailand's Decalgar; Indonesia's Exide Vinyl Group; Japan' s Yokohama Rubber Company Ltd.

Growth Factors:

  • Increasing demand for customization in the automotive industry
  • Rising disposable income of consumers
  • Technological advancements in printing and design processes
  • Growing trend of vehicle personalization among millennials
  • Proliferation of online platforms for purchasing car decals

Scope Of The Report

Report Attributes

Report Details

Report Title

Car Decal Market Research Report

By Type

Carving Type, Printing Type, Others

By Application

Car Beauty, Advertising Display, Symbol, Others

By Companies

Decal Guru, CarStickers, Signazon, StickerYou, Discount Banner Printing, Signarama, Carvertise, SGC, Roland, RYDIN

Regions Covered

North America, Europe, APAC, Latin America, MEA

Base Year


Historical Year

2019 to 2020 (Data from 2010 can be provided as per availability)

Forecast Year


Number of Pages


Number of Tables & Figures


Customization Available

Yes, the report can be customized as per your need.

Global Car Decal Market Report Segments:

The global Car Decal market is segmented on the basis of:


Carving Type, Printing Type, Others

The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.


Car Beauty, Advertising Display, Symbol, Others

The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.

Some of the companies that are profiled in this report are:

  1. Decal Guru
  2. CarStickers
  3. Signazon
  4. StickerYou
  5. Discount Banner Printing
  6. Signarama
  7. Carvertise
  8. SGC
  9. Roland
  10. RYDIN

Global Car Decal Market Overview

Highlights of The Car Decal Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2030.
  5. Developments and trends in the market.
  6. By Type:

    1. Carving Type
    2. Printing Type
    3. Others
  1. By Application:

    1. Car Beauty
    2. Advertising Display
    3. Symbol
    4. Others
  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Car Decal Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.

Regional Analysis

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.

The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.

How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Global Car Decal Market Statistics

8 Reasons to Buy This Report

  1. Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
  2. Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
  3. Implemented Robust Methodology to Prepare the Report
  4. Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
  5. Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
  6. Provides Information About the Top-winning Strategies Implemented by Industry Players.
  7. In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
  8. Customization of the Report Available

Frequently Asked Questions?

A car decal is a removable sticker that can be placed on the outside of your car. They come in a variety of designs and styles, and can be used to make your car look unique.

Some of the major players in the car decal market are Decal Guru, CarStickers, Signazon, StickerYou, Discount Banner Printing, Signarama, Carvertise, SGC, Roland, RYDIN.

The car decal market is expected to register a CAGR of 5.5%.

1. Executive Summary

2. Assumptions and Acronyms Used

3. Research Methodology

4. Car Decal Market Overview
   4.1. Introduction
      4.1.1. Market Taxonomy
      4.1.2. Market Definition
   4.2. Macro-Economic Factors
      4.2.1. Industry Outlook
   4.3. Car Decal Market Dynamics
      4.3.1. Market Drivers
      4.3.2. Market Restraints
      4.3.3. Opportunity
      4.3.4. Market Trends
   4.4. Car Decal Market - Supply Chain
   4.5. Global Car Decal Market Forecast
      4.5.1. Car Decal Market Size (US$ Mn) and Y-o-Y Growth
      4.5.2. Car Decal Market Size (000’ Units) and Y-o-Y Growth
      4.5.3. Car Decal Market Absolute $ Opportunity

5. Global Car Decal Market Analysis and Forecast by Type
   5.1. Market Trends
   5.2. Introduction
      5.2.1. Basis Point Share (BPS) Analysis by Type
      5.2.2. Y-o-Y Growth Projections by Type
   5.3. Car Decal Market Size and Volume Forecast by Type
      5.3.1. Carving Type
      5.3.2. Printing Type
      5.3.3. Others
   5.4. Absolute $ Opportunity Assessment by Type
   5.5. Market Attractiveness/Growth Potential Analysis by Type

6. Global Car Decal Market Analysis and Forecast by Application
   6.1. Market Trends
   6.2. Introduction
      6.2.1. Basis Point Share (BPS) Analysis by Application
      6.2.2. Y-o-Y Growth Projections by Application
   6.3. Car Decal Market Size and Volume Forecast by Application
      6.3.1. Car Beauty
      6.3.2. Advertising Display
      6.3.3. Symbol
      6.3.4. Others
   6.4. Absolute $ Opportunity Assessment by Application
   6.5. Market Attractiveness/Growth Potential Analysis by Application

7. Global Car Decal Market Analysis and Forecast by Sales Channel
   7.1. Market Trends
   7.2. Introduction
      7.2.1. Basis Point Share (BPS) Analysis by Sales Channel 
      7.2.2. Y-o-Y Growth Projections by Sales Channel
   7.3. Car Decal Market Size and Volume Forecast by Sales Channel 
      7.3.1. Manufacturer/Distributor/Service Provider
      7.3.2. Aftermarket
   7.4. Absolute $ Opportunity Assessment by Sales Channel
   7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel

8. Global Car Decal Market Analysis and Forecast by Region
   8.1. Market Trends
   8.2. Introduction
      8.2.1. Basis Point Share (BPS) Analysis by Region
      8.2.2. Y-o-Y Growth Projections by Region
   8.3. Car Decal Market Size and Volume Forecast by Region
      8.3.1. North America
      8.3.2. Latin America
      8.3.3. Europe
      8.3.4. Asia Pacific
      8.3.5. Middle East and Africa (MEA)
   8.4. Absolute $ Opportunity Assessment by Region
   8.5. Market Attractiveness/Growth Potential Analysis by Region
   8.6. Global Car Decal Demand Share Forecast, 2019-2029

9. North America Car Decal Market Analysis and Forecast
   9.1. Introduction
      9.1.1. Basis Point Share (BPS) Analysis by Country
      9.1.2. Y-o-Y Growth Projections by Country
   9.2. North America Car Decal Market Size and Volume Forecast by Country
      9.2.1. U.S.
      9.2.2. Canada
   9.3. Absolute $ Opportunity Assessment by Country
   9.4. North America Car Decal Market Size and Volume Forecast by Application
      9.4.1. Car Beauty
      9.4.2. Advertising Display
      9.4.3. Symbol
      9.4.4. Others
   9.5. Basis Point Share (BPS) Analysis by Application
   9.6. Y-o-Y Growth Projections by Application
   9.7. North America Car Decal Market Size and Volume Forecast by Type
      9.7.1. Carving Type
      9.7.2. Printing Type
      9.7.3. Others
   9.8. Basis Point Share (BPS) Analysis by Type
   9.9. Y-o-Y Growth Projections by Type
   9.10. Market Attractiveness/Growth Potential Analysis
      9.10.1. By Country
      9.10.2. By Product Type
      9.10.3. By Application
      9.10.4. By Sales Channel
   9.11. North America Car Decal Demand Share Forecast, 2019-2029

10. Latin America Car Decal Market Analysis and Forecast
   10.1. Introduction
      10.1.1. Basis Point Share (BPS) Analysis by Country
      10.1.2. Y-o-Y Growth Projections by Country
      10.1.3. Latin America Average Pricing Analysis
   10.2. Latin America Car Decal Market Size and Volume Forecast by Country
      10.2.1. Brazil
      10.2.2. Mexico
      10.2.3. Rest of Latin America
   10.3. Absolute $ Opportunity Assessment by Country
   10.4. Latin America Car Decal Market Size and Volume Forecast by Application
      10.4.1. Car Beauty
      10.4.2. Advertising Display
      10.4.3. Symbol
      10.4.4. Others
   10.5. Basis Point Share (BPS) Analysis by Application
   10.6. Y-o-Y Growth Projections by Application
   10.7. Latin America Car Decal Market Size and Volume Forecast by Type
      10.7.1. Carving Type
      10.7.2. Printing Type
      10.7.3. Others
   10.8. Basis Point Share (BPS) Analysis by Type
   10.9. Y-o-Y Growth Projections by Type
   10.10. Market Attractiveness/Growth Potential Analysis
      10.10.1. By Country
      10.10.2. By Product Type
      10.10.3. By Application
      10.10.4. By Sales Channel
   10.11. Latin America Car Decal Demand Share Forecast, 2019-2029

11. Europe Car Decal Market Analysis and Forecast
   11.1. Introduction
      11.1.1. Basis Point Share (BPS) Analysis by Country
      11.1.2. Y-o-Y Growth Projections by Country
      11.1.3. Europe Average Pricing Analysis
   11.2. Europe Car Decal Market Size and Volume Forecast by Country
      11.2.1. Germany
      11.2.2. France
      11.2.3. Italy
      11.2.4. U.K.
      11.2.5. Spain
      11.2.6. Russia
      11.2.7. Rest of Europe
   11.3. Absolute $ Opportunity Assessment by Country
   11.4. Europe Car Decal Market Size and Volume Forecast by Application
      11.4.1. Car Beauty
      11.4.2. Advertising Display
      11.4.3. Symbol
      11.4.4. Others
   11.5. Basis Point Share (BPS) Analysis by Application
   11.6. Y-o-Y Growth Projections by Application
   11.7. Europe Car Decal Market Size and Volume Forecast by Type
      11.7.1. Carving Type
      11.7.2. Printing Type
      11.7.3. Others
   11.8. Basis Point Share (BPS) Analysis by Type
   11.9. Y-o-Y Growth Projections by Type
   11.10. Market Attractiveness/Growth Potential Analysis
      11.10.1. By Country
      11.10.2. By Product Type
      11.10.3. By Application
      11.10.4. By Sales Channel
   11.11. Europe Car Decal Demand Share, 2019-2029

12. Asia Pacific Car Decal Market Analysis and Forecast
   12.1. Introduction
      12.1.1. Basis Point Share (BPS) Analysis by Country
      12.1.2. Y-o-Y Growth Projections by Country
      12.1.3. Asia Pacific Average Pricing Analysis
   12.2. Asia Pacific Car Decal Market Size and Volume Forecast by Country
      12.2.1. China
      12.2.2. Japan
      12.2.3. South Korea
      12.2.4. India
      12.2.5. Australia
      12.2.6. Rest of Asia Pacific (APAC)
   12.3. Absolute $ Opportunity Assessment by Country
   12.4. Asia Pacific Car Decal Market Size and Volume Forecast by Application
      12.4.1. Car Beauty
      12.4.2. Advertising Display
      12.4.3. Symbol
      12.4.4. Others
   12.5. Basis Point Share (BPS) Analysis by Application
   12.6. Y-o-Y Growth Projections by Application
   12.7. Asia Pacific Car Decal Market Size and Volume Forecast by Type
      12.7.1. Carving Type
      12.7.2. Printing Type
      12.7.3. Others
   12.8. Basis Point Share (BPS) Analysis by Type
   12.9. Y-o-Y Growth Projections by Type
   12.10. Market Attractiveness/Growth Potential Analysis
      12.10.1. By Country
      12.10.2. By Product Type
      12.10.3. By Application
      12.10.4. By Sales Channel
   12.11. Asia Pacific Car Decal Demand Share, 2019-2029

13. Middle East & Africa Car Decal Market Analysis and Forecast
   13.1. Introduction
      13.1.1. Basis Point Share (BPS) Analysis by Country
      13.1.2. Y-o-Y Growth Projections by Country
      13.1.3. Asia Pacific Average Pricing Analysis
   13.2. Middle East & Africa Car Decal Market Size and Volume Forecast by Country
      13.2.1. Saudi Arabia
      13.2.2. South Africa
      13.2.3. UAE
      13.2.4. Rest of Middle East & Africa (MEA)
   13.3. Absolute $ Opportunity Assessment by Country
   13.4. Middle East & Africa Car Decal Market Size and Volume Forecast by Application
      13.4.1. Car Beauty
      13.4.2. Advertising Display
      13.4.3. Symbol
      13.4.4. Others
   13.5. Basis Point Share (BPS) Analysis by Application
   13.6. Y-o-Y Growth Projections by Application
   13.7. Middle East & Africa Car Decal Market Size and Volume Forecast by Type
      13.7.1. Carving Type
      13.7.2. Printing Type
      13.7.3. Others
   13.8. Basis Point Share (BPS) Analysis by Type
   13.9. Y-o-Y Growth Projections by Type
   13.10. Market Attractiveness/Growth Potential Analysis
      13.10.1. By Country
      13.10.2. By Product Type
      13.10.3. By Application
      13.10.4. By Sales Channel
   13.11. Middle East & Africa Car Decal Demand Share, 2019-2029

14. Competition Landscape
   14.1. Global Car Decal Market: Market Share Analysis
   14.2. Car Decal Distributors and Customers
   14.3. Car Decal Market: Competitive Dashboard
   14.4. Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.4.1. Decal Guru Overview Financials Developments Strategic Outlook
      14.4.2. CarStickers Overview Financials Developments Strategic Outlook
      14.4.3. Signazon Overview Financials Developments Strategic Outlook
      14.4.4. StickerYou Overview Financials Developments Strategic Outlook
      14.4.5. Discount Banner Printing Overview Financials Developments Strategic Outlook
      14.4.6. Signarama Overview Financials Developments Strategic Outlook
      14.4.7. Carvertise Overview Financials Developments Strategic Outlook
      14.4.8. SGC Overview Financials Developments Strategic Outlook
      14.4.9. Roland Overview Financials Developments Strategic Outlook
      14.4.10. RYDIN Overview Financials Developments Strategic Outlook
      14.4.11. COMPANY 11 Overview Financials Developments Strategic Outlook
      14.4.12. COMPANY 12 Overview Financials Developments Strategic Outlook
      14.4.13. COMPANY 13 Overview Financials Developments Strategic Outlook
      14.4.14. COMPANY 14 Overview Financials Developments Strategic Outlook
      14.4.15. COMPANY 15 Overview Financials Developments Strategic Outlook
      14.4.16. COMPANY 16 Overview Financials Developments Strategic Outlook
      14.4.17. COMPANY 17 Overview Financials Developments Strategic Outlook
      14.4.18. COMPANY 18 Overview Financials Developments Strategic Outlook
      14.4.19. COMPANY 19 Overview Financials Developments Strategic Outlook
      14.4.20. COMPANY 20 Overview Financials Developments Strategic Outlook

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