Latest Update: Impact of current COVID-19 situation has been considered in this report while making the analysis.
Global Deodorant Market by Type (Deodorant sprays, Roll-on deodorants, Sticks and solid deodorants, Others (cream, gel, pumps, and wipe)), By Application (Supermarket, Stores) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030-report

Global Deodorant Market by Type (Deodorant sprays, Roll-on deodorants, Sticks and solid deodorants, Others (cream, gel, pumps, and wipe)), By Application (Supermarket, Stores) And By Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

Report ID: 186636 3300 Consumer Goods 377 234 Pages 4.5 (39)
                                          

Market Overview:


The global deodorant market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in the market can be attributed to factors such as rising awareness about personal hygiene, increasing disposable income, and changing lifestyle patterns. In terms of type, the deodorant sprays segment is expected to lead the market during the forecast period owing to its easy availability and low price point. However, in terms of value share, the sticks and solid deodorants segment is expected to lead the market due to their high average selling prices (ASPs). In terms of application, supermarkets are expected to dominate the global deodorant market duringthe forecast period owingto their large customer baseand widespread presence across all regions.


Global Deodorant Industry Outlook


Product Definition:


Deodorant is a substance used to counteract or prevent body odor, caused by the bacterial breakdown of perspiration in armpits, feet, and other areas of the body. It is typically applied as a spray or roll-on.


Deodorant sprays:


Deodorant sprays are the latest trend in personal care products. They have gained immense popularity among both men and women as a result of their easy usage, convenience, and long-lasting effect. Deodorant sprays can be used for various purposes such as freshen up after showering or even during the day to mask bad odor coming from armpits or underarms.


Roll-on deodorants:


A roll-on deodorant is a type of deodorant that comes in the form of a liquid. It is usually applied with your hands and then rolled on to avoid direct contact with skin. The product can be used for all skin types, but it works best for people who have sensitive skin as it allows them to use the product without irritation.


Application Insights:


In terms of application, the global market has been segmented into supermarket and stores. The store deodorants accounted for a larger share in 2017 owing to the high penetration of supermarkets in developing countries such as India, China, Bangladesh and Pakistan. In addition, increasing spending power of consumers coupled with rising consumer preference for luxury products is expected to drive demand from stores over the forecast period.


The use of natural ingredients has become popular among manufacturers to gain acceptance from consumers who are increasingly concerned about health issues associated with synthetic products. Manufacturers have also started introducing new product variants that are environment-friendly while maintaining efficacy and quality standards required by consumers worldwide.


Regional Analysis:


North America dominated the global deodorant market in 2017. The region is expected to maintain its position during the forecast period. North America has a large number of working women, which increases their spending on hygiene products such as antiperspirants and deodorants. In addition, increasing awareness regarding body odor among men due to rising cases of skin diseases is anticipated to boost product demand in this region over the forecast period.


Asia Pacific is expected to be one of the fastest-growing regions with a CAGR exceeding 5% from 2018 to 2030 owing her large young population and improving economic status especially in India.


Growth Factors:


  • Increasing population and rising disposable income: The global population is expected to grow to 9.7 billion by 2050, up from 7.3 billion in 2017, according to the United Nations (UN). This will result in an increase in demand for deodorants and other personal care products. Additionally, as incomes rise around the world, consumers will have more money available to spend on discretionary items such as deodorants.
  • Urbanization: As people move into cities, they are exposed to new types of bacteria and sweat that can cause body odor problems. Deodorant manufacturers can capitalize on this trend by developing products specifically designed for urbanites.
  • Aging population: The number of people over 60 years old is projected to reach 2 billion by 2050, accounting for nearly one-third of the global population., according to the UN Population Division . This growing segment of the population is increasingly concerned with maintaining a good appearance and preventing body odor problems late in life . Deodorant manufacturers can tap into this demand by developing specialized products targeted at seniors . 4) Rising awareness about hygiene and personal care: Over time, there has been a growing awareness among consumers about the importance of hygiene and personal care practices . This has led them to adopt better grooming habits including using deodorants regularly.. 5) Advent of new technologies : Advancements in technology have led to the development or introduction of new types of deodorants such as natural/organic/sustainably

Scope Of The Report

Report Attributes

Report Details

Report Title

Deodorant Market Research Report

By Type

Deodorant sprays, Roll-on deodorants, Sticks and solid deodorants, Others (cream, gel, pumps, and wipe)

By Application

Supermarket, Stores

By Companies

Avon, Beiersdorf, Colgate-Palmolive, Henkel, P&G, Unilever, Adidas, CavinKare, Chanel, Christian Dior, Church & Dwight, Estee Lauder, Godrej Consumer Products, Hypermarcas, Kao, Lion, L'Oreal, McNroe, Playboy, Raymond, Revlon, Shekofa Kish, Shiseido, Tom's of Maine, TTK Healthcare, Verdan Sarl, Vini Group, Yardley of London 

Regions Covered

North America, Europe, APAC, Latin America, MEA

Base Year

2021

Historical Year

2019 to 2020 (Data from 2010 can be provided as per availability)

Forecast Year

2030

Number of Pages

234

Number of Tables & Figures

164

Customization Available

Yes, the report can be customized as per your need.


Global Deodorant Market Report Segments:

The global Deodorant market is segmented on the basis of:

Types

Deodorant sprays, Roll-on deodorants, Sticks and solid deodorants, Others (cream, gel, pumps, and wipe)

The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.

Applications

Supermarket, Stores

The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.

Some of the companies that are profiled in this report are:

  1. Avon
  2. Beiersdorf
  3. Colgate-Palmolive
  4. Henkel
  5. P&G
  6. Unilever
  7. Adidas
  8. CavinKare
  9. Chanel
  10. Christian Dior
  11. Church & Dwight
  12. Estee Lauder
  13. Godrej Consumer Products
  14. Hypermarcas
  15. Kao
  16. Lion
  17. L'Oreal
  18. McNroe
  19. Playboy
  20. Raymond
  21. Revlon
  22. Shekofa Kish
  23. Shiseido
  24. Tom's of Maine
  25. TTK Healthcare
  26. Verdan Sarl
  27. Vini Group
  28. Yardley of London 

Global Deodorant Market Overview


Highlights of The Deodorant Market Report:

  1. The market structure and projections for the coming years.
  2. Drivers, restraints, opportunities, and current trends of market.
  3. Historical data and forecast.
  4. Estimations for the forecast period 2030.
  5. Developments and trends in the market.
  6. By Type:

    1. Deodorant sprays
    2. Roll-on deodorants
    3. Sticks and solid deodorants
    4. Others (cream, gel, pumps, and wipe)
  1. By Application:

    1. Supermarket
    2. Stores
  1. Market scenario by region, sub-region, and country.
  2. Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
  3. Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
  4. Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Deodorant Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.

Regional Analysis

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • Latin America

Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.

The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.

How you may use our products:

  • Correctly Positioning New Products
  • Market Entry Strategies
  • Business Expansion Strategies
  • Consumer Insights
  • Understanding Competition Scenario
  • Product & Brand Management
  • Channel & Customer Management
  • Identifying Appropriate Advertising Appeals

Global Deodorant Market Statistics

8 Reasons to Buy This Report

  1. Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
  2. Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
  3. Implemented Robust Methodology to Prepare the Report
  4. Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
  5. Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
  6. Provides Information About the Top-winning Strategies Implemented by Industry Players.
  7. In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
  8. Customization of the Report Available

Frequently Asked Questions?


Deodorant is a topical antiperspirant that helps to reduce body odor.

Some of the major companies in the deodorant market are Avon, Beiersdorf, Colgate-Palmolive, Henkel, P&G, Unilever, Adidas, CavinKare, Chanel, Christian Dior, Church & Dwight, Estee Lauder, Godrej Consumer Products, Hypermarcas, Kao, Lion, L'Oreal, McNroe, Playboy, Raymond, Revlon, Shekofa Kish, Shiseido, Tom's of Maine, TTK Healthcare, Verdan Sarl, Vini Group, Yardley of London‚ .

The deodorant market is expected to grow at a compound annual growth rate of 5.5%.

                                            
1. Executive Summary

2. Assumptions and Acronyms Used

3. Research Methodology

4. Deodorant Market Overview
   4.1. Introduction
      4.1.1. Market Taxonomy
      4.1.2. Market Definition
   4.2. Macro-Economic Factors
      4.2.1. Industry Outlook
   4.3. Deodorant Market Dynamics
      4.3.1. Market Drivers
      4.3.2. Market Restraints
      4.3.3. Opportunity
      4.3.4. Market Trends
   4.4. Deodorant Market - Supply Chain
   4.5. Global Deodorant Market Forecast
      4.5.1. Deodorant Market Size (US$ Mn) and Y-o-Y Growth
      4.5.2. Deodorant Market Size (000’ Units) and Y-o-Y Growth
      4.5.3. Deodorant Market Absolute $ Opportunity

5. Global Deodorant Market Analysis and Forecast by Type
   5.1. Market Trends
   5.2. Introduction
      5.2.1. Basis Point Share (BPS) Analysis by Type
      5.2.2. Y-o-Y Growth Projections by Type
   5.3. Deodorant Market Size and Volume Forecast by Type
      5.3.1. Deodorant sprays
      5.3.2. Roll-on deodorants
      5.3.3. Sticks and solid deodorants
      5.3.4. Others (cream, gel, pumps, and wipe)
   5.4. Absolute $ Opportunity Assessment by Type
   5.5. Market Attractiveness/Growth Potential Analysis by Type

6. Global Deodorant Market Analysis and Forecast by Application
   6.1. Market Trends
   6.2. Introduction
      6.2.1. Basis Point Share (BPS) Analysis by Application
      6.2.2. Y-o-Y Growth Projections by Application
   6.3. Deodorant Market Size and Volume Forecast by Application
      6.3.1. Supermarket
      6.3.2. Stores
   6.4. Absolute $ Opportunity Assessment by Application
   6.5. Market Attractiveness/Growth Potential Analysis by Application

7. Global Deodorant Market Analysis and Forecast by Sales Channel
   7.1. Market Trends
   7.2. Introduction
      7.2.1. Basis Point Share (BPS) Analysis by Sales Channel 
      7.2.2. Y-o-Y Growth Projections by Sales Channel
   7.3. Deodorant Market Size and Volume Forecast by Sales Channel 
      7.3.1. Manufacturer/Distributor/Service Provider
      7.3.2. Aftermarket
   7.4. Absolute $ Opportunity Assessment by Sales Channel
   7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel

8. Global Deodorant Market Analysis and Forecast by Region
   8.1. Market Trends
   8.2. Introduction
      8.2.1. Basis Point Share (BPS) Analysis by Region
      8.2.2. Y-o-Y Growth Projections by Region
   8.3. Deodorant Market Size and Volume Forecast by Region
      8.3.1. North America
      8.3.2. Latin America
      8.3.3. Europe
      8.3.4. Asia Pacific
      8.3.5. Middle East and Africa (MEA)
   8.4. Absolute $ Opportunity Assessment by Region
   8.5. Market Attractiveness/Growth Potential Analysis by Region
   8.6. Global Deodorant Demand Share Forecast, 2019-2026

9. North America Deodorant Market Analysis and Forecast
   9.1. Introduction
      9.1.1. Basis Point Share (BPS) Analysis by Country
      9.1.2. Y-o-Y Growth Projections by Country
   9.2. North America Deodorant Market Size and Volume Forecast by Country
      9.2.1. U.S.
      9.2.2. Canada
   9.3. Absolute $ Opportunity Assessment by Country
   9.4. North America Deodorant Market Size and Volume Forecast by Application
      9.4.1. Supermarket
      9.4.2. Stores
   9.5. Basis Point Share (BPS) Analysis by Application
   9.6. Y-o-Y Growth Projections by Application
   9.7. North America Deodorant Market Size and Volume Forecast by Type
      9.7.1. Deodorant sprays
      9.7.2. Roll-on deodorants
      9.7.3. Sticks and solid deodorants
      9.7.4. Others (cream, gel, pumps, and wipe)
   9.8. Basis Point Share (BPS) Analysis by Type
   9.9. Y-o-Y Growth Projections by Type
   9.10. Market Attractiveness/Growth Potential Analysis
      9.10.1. By Country
      9.10.2. By Product Type
      9.10.3. By Application
      9.10.4. By Sales Channel
   9.11. North America Deodorant Demand Share Forecast, 2019-2026

10. Latin America Deodorant Market Analysis and Forecast
   10.1. Introduction
      10.1.1. Basis Point Share (BPS) Analysis by Country
      10.1.2. Y-o-Y Growth Projections by Country
      10.1.3. Latin America Average Pricing Analysis
   10.2. Latin America Deodorant Market Size and Volume Forecast by Country
      10.2.1. Brazil
      10.2.2. Mexico
      10.2.3. Rest of Latin America
   10.3. Absolute $ Opportunity Assessment by Country
   10.4. Latin America Deodorant Market Size and Volume Forecast by Application
      10.4.1. Supermarket
      10.4.2. Stores
   10.5. Basis Point Share (BPS) Analysis by Application
   10.6. Y-o-Y Growth Projections by Application
   10.7. Latin America Deodorant Market Size and Volume Forecast by Type
      10.7.1. Deodorant sprays
      10.7.2. Roll-on deodorants
      10.7.3. Sticks and solid deodorants
      10.7.4. Others (cream, gel, pumps, and wipe)
   10.8. Basis Point Share (BPS) Analysis by Type
   10.9. Y-o-Y Growth Projections by Type
   10.10. Market Attractiveness/Growth Potential Analysis
      10.10.1. By Country
      10.10.2. By Product Type
      10.10.3. By Application
      10.10.4. By Sales Channel
   10.11. Latin America Deodorant Demand Share Forecast, 2019-2026

11. Europe Deodorant Market Analysis and Forecast
   11.1. Introduction
      11.1.1. Basis Point Share (BPS) Analysis by Country
      11.1.2. Y-o-Y Growth Projections by Country
      11.1.3. Europe Average Pricing Analysis
   11.2. Europe Deodorant Market Size and Volume Forecast by Country
      11.2.1. Germany
      11.2.2. France
      11.2.3. Italy
      11.2.4. U.K.
      11.2.5. Spain
      11.2.6. Russia
      11.2.7. Rest of Europe
   11.3. Absolute $ Opportunity Assessment by Country
   11.4. Europe Deodorant Market Size and Volume Forecast by Application
      11.4.1. Supermarket
      11.4.2. Stores
   11.5. Basis Point Share (BPS) Analysis by Application
   11.6. Y-o-Y Growth Projections by Application
   11.7. Europe Deodorant Market Size and Volume Forecast by Type
      11.7.1. Deodorant sprays
      11.7.2. Roll-on deodorants
      11.7.3. Sticks and solid deodorants
      11.7.4. Others (cream, gel, pumps, and wipe)
   11.8. Basis Point Share (BPS) Analysis by Type
   11.9. Y-o-Y Growth Projections by Type
   11.10. Maret Attractiveness/Growth Potential Analysis
      11.10.1. By Country
      11.10.2. By Product Type
      11.10.3. By Application
      11.10.4. By Sales Channel
   11.11. Europe Deodorant Demand Share, 2019-2026

12. Asia Pacific Deodorant Market Analysis and Forecast
   12.1. Introduction
      12.1.1. Basis Point Share (BPS) Analysis by Country
      12.1.2. Y-o-Y Growth Projections by Country
      12.1.3. Asia Pacific Average Pricing Analysis
   12.2. Asia Pacific Deodorant Market Size and Volume Forecast by Country
      12.2.1. China
      12.2.2. Japan
      12.2.3. South Korea
      12.2.4. India
      12.2.5. Australia
      12.2.6. Rest of Asia Pacific (APAC)
   12.3. Absolute $ Opportunity Assessment by Country
   12.4. Asia Pacific Deodorant Market Size and Volume Forecast by Application
      12.4.1. Supermarket
      12.4.2. Stores
   12.5. Basis Point Share (BPS) Analysis by Application
   12.6. Y-o-Y Growth Projections by Application
   12.7. Asia Pacific Deodorant Market Size and Volume Forecast by Type
      12.7.1. Deodorant sprays
      12.7.2. Roll-on deodorants
      12.7.3. Sticks and solid deodorants
      12.7.4. Others (cream, gel, pumps, and wipe)
   12.8. Basis Point Share (BPS) Analysis by Type
   12.9. Y-o-Y Growth Projections by Type
   12.10. Market Attractiveness/Growth Potential Analysis
      12.10.1. By Country
      12.10.2. By Product Type
      12.10.3. By Application
      12.10.4. By Sales Channel
   12.11. Asia Pacific Deodorant Demand Share, 2019-2026

13. Middle East & Africa Deodorant Market Analysis and Forecast
   13.1. Introduction
      13.1.1. Basis Point Share (BPS) Analysis by Country
      13.1.2. Y-o-Y Growth Projections by Country
      13.1.3. Asia Pacific Average Pricing Analysis
   13.2. Middle East & Africa Deodorant Market Size and Volume Forecast by Country
      13.2.1. Saudi Arabia
      13.2.2. South Africa
      13.2.3. UAE
      13.2.4. Rest of Middle East & Africa (MEA)
   13.3. Absolute $ Opportunity Assessment by Country
   13.4. Middle East & Africa Deodorant Market Size and Volume Forecast by Application
      13.4.1. Supermarket
      13.4.2. Stores
   13.5. Basis Point Share (BPS) Analysis by Application
   13.6. Y-o-Y Growth Projections by Application
   13.7. Middle East & Africa Deodorant Market Size and Volume Forecast by Type
      13.7.1. Deodorant sprays
      13.7.2. Roll-on deodorants
      13.7.3. Sticks and solid deodorants
      13.7.4. Others (cream, gel, pumps, and wipe)
   13.8. Basis Point Share (BPS) Analysis by Type
   13.9. Y-o-Y Growth Projections by Type
   13.10. Market Attractiveness/Growth Potential Analysis
      13.10.1. By Country
      13.10.2. By Product Type
      13.10.3. By Application
      13.10.4. By Sales Channel
   13.11. Middle East & Africa Deodorant Demand Share, 2019-2026

14. Competition Landscape
   14.1. Global Deodorant Market: Market Share Analysis
   14.2. Deodorant Distributors and Customers
   14.3. Deodorant Market: Competitive Dashboard
   14.4. Company Profiles (Details – Overview, Financials, Developments, Strategy) 
      14.4.1. Avon
         14.4.1.1. Overview
         14.4.1.2. Financials
         14.4.1.3. Developments
         14.4.1.4. Strategic Outlook
      14.4.2. Beiersdorf
         14.4.2.1. Overview
         14.4.2.2. Financials
         14.4.2.3. Developments
         14.4.2.4. Strategic Outlook
      14.4.3. Colgate-Palmolive
         14.4.3.1. Overview
         14.4.3.2. Financials
         14.4.3.3. Developments
         14.4.3.4. Strategic Outlook
      14.4.4. Henkel
         14.4.4.1. Overview
         14.4.4.2. Financials
         14.4.4.3. Developments
         14.4.4.4. Strategic Outlook
      14.4.5. P&G
         14.4.5.1. Overview
         14.4.5.2. Financials
         14.4.5.3. Developments
         14.4.5.4. Strategic Outlook
      14.4.6. Unilever
         14.4.6.1. Overview
         14.4.6.2. Financials
         14.4.6.3. Developments
         14.4.6.4. Strategic Outlook
      14.4.7. Adidas
         14.4.7.1. Overview
         14.4.7.2. Financials
         14.4.7.3. Developments
         14.4.7.4. Strategic Outlook
      14.4.8. CavinKare
         14.4.8.1. Overview
         14.4.8.2. Financials
         14.4.8.3. Developments
         14.4.8.4. Strategic Outlook
      14.4.9. Chanel
         14.4.9.1. Overview
         14.4.9.2. Financials
         14.4.9.3. Developments
         14.4.9.4. Strategic Outlook
      14.4.10. Christian Dior
         14.4.10.1. Overview
         14.4.10.2. Financials
         14.4.10.3. Developments
         14.4.10.4. Strategic Outlook
      14.4.11. Church & Dwight
         14.4.11.1. Overview
         14.4.11.2. Financials
         14.4.11.3. Developments
         14.4.11.4. Strategic Outlook
      14.4.12. Estee Lauder
         14.4.12.1. Overview
         14.4.12.2. Financials
         14.4.12.3. Developments
         14.4.12.4. Strategic Outlook
      14.4.13. Godrej Consumer Products
         14.4.13.1. Overview
         14.4.13.2. Financials
         14.4.13.3. Developments
         14.4.13.4. Strategic Outlook
      14.4.14. Hypermarcas
         14.4.14.1. Overview
         14.4.14.2. Financials
         14.4.14.3. Developments
         14.4.14.4. Strategic Outlook
      14.4.15. Kao
         14.4.15.1. Overview
         14.4.15.2. Financials
         14.4.15.3. Developments
         14.4.15.4. Strategic Outlook
      14.4.16. Lion
         14.4.16.1. Overview
         14.4.16.2. Financials
         14.4.16.3. Developments
         14.4.16.4. Strategic Outlook
      14.4.17. L'Oreal
         14.4.17.1. Overview
         14.4.17.2. Financials
         14.4.17.3. Developments
         14.4.17.4. Strategic Outlook
      14.4.18. McNroe
         14.4.18.1. Overview
         14.4.18.2. Financials
         14.4.18.3. Developments
         14.4.18.4. Strategic Outlook
      14.4.19. Playboy
         14.4.19.1. Overview
         14.4.19.2. Financials
         14.4.19.3. Developments
         14.4.19.4. Strategic Outlook
      14.4.20. Raymond
         14.4.20.1. Overview
         14.4.20.2. Financials
         14.4.20.3. Developments
         14.4.20.4. Strategic Outlook

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