Market Overview:
The global digital wayfinding solutions market is expected to grow at a CAGR of 10.8% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for digital wayfinding solutions from large enterprises and SMEs across different regions. Additionally, the growing trend of BYOD (Bring Your Own Device) is also contributing to the growth of this market. Based on type, the global digital wayfinding solutions market can be segmented into cloud-based and web-based segments. The cloud-based segment is expected to grow at a higher CAGR during the forecast period as compared to other segments due its advantages such as scalability, flexibility, and cost efficiency over traditional on-premises systems. Based on application, the global digital wayfinding solutions market can be divided into large enterprises and SMEs segments.
Product Definition:
A digital wayfinding solution is a platform that uses technology to help people find their way in an urban environment. This can include features like GPS navigation, interactive maps, and real-time traffic updates. Digital wayfinding solutions are important because they make it easier for people to get around cities, which can improve quality of life and boost economic development.
Cloud Based:
Cloud-based wayfinding solutions are used to provide location information to customers, visitors or employees through digital signage. It is an effective and efficient way of providing directions and information as it offers real-time updates. The technology helps in reducing the cost of installation, maintenance & ownership while increasing the reachability & scalability for any business with minimum effort.
The global cloud based wayfinding solutions market size was valued at USD 1,19 billion in 2015.
Web Based:
The global web-based is expected to witness significant growth over the forecast period. The major factor that propels the growth of this market includes increasing adoption of internet and intranet in business processes. In addition, factors such as rising demand for mobile wayfinding devices and growing trend towards location-based services are also driving the market growth.
Application Insights:
The large enterprises segment dominated the global wayfinding solutions market in 2017. This can be attributed to the high adoption of digital signage solutions in large enterprises as they offer various benefits such as cost-effectiveness, flexibility, and ease of use. Furthermore, these systems enhance communication within organizations by providing real-time information on a display screen. The system also helps reduce traffic congestion and waiting time by displaying information about available services at a specific location.
SMEs are expected to emerge as one of the fastest growing segments over the forecast period owing to increasing penetration of digital signage systems in small businesses and offices for various purposes such as advertising, informing customers about new products or services offered by the firm or its partners, etc. Digital wayfinding solutions help smaller firms get exposure across all major social media platforms thereby enhancing their visibility & branding efforts while saving costs on advertising campaigns & maintenance fees associated with it.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to retain its dominance over the forecast period as well. This can be attributed to increasing adoption of innovative technologies and growing emphasis on digital transformation across various industries in North America. Moreover, presence of major technology players such as Google LLC; Apple Inc.; Microsoft Corporation; and Facebook Inc., among others is also contributing towards market growth in this region.
Asia Pacific is anticipated to witness significant growth over the forecast period owing to rising number of SMEs operating from emerging countries such as China and India, thereby driving regional demand for wayfinding solutions.
Growth Factors:
- Increasing demand for navigation and location-based services from the automotive sector
- Proliferation of smartphones and other connected devices
- Advances in digital mapping and routing technologies
- Growing demand for Wayfinding Solutions from the retail sector
- Emergence of new applications such as autonomous driving
Scope Of The Report
Report Attributes
Report Details
Report Title
Digital Wayfinding Solutions Market Research Report
By Type
Cloud Based, Web Based
By Application
Large Enterprises, SMEs
By Companies
Sensory Technologies, Kiosk Innova, TrouDigital, Express Image, LamasaTech, Advertise Me, Point HD, Mvix Digital, Convergent, SignCast
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
231
Number of Tables & Figures
162
Customization Available
Yes, the report can be customized as per your need.
Global Digital Wayfinding Solutions Market Report Segments:
The global Digital Wayfinding Solutions market is segmented on the basis of:
Types
Cloud Based, Web Based
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Large Enterprises, SMEs
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Sensory Technologies
- Kiosk Innova
- TrouDigital
- Express Image
- LamasaTech
- Advertise Me
- Point HD
- Mvix Digital
- Convergent
- SignCast
Highlights of The Digital Wayfinding Solutions Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cloud Based
- Web Based
- By Application:
- Large Enterprises
- SMEs
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Digital Wayfinding Solutions Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Digital Wayfinding Solutions is a company that provides digital signage solutions, such as interactive displays and video walls. They help businesses to create a more user-friendly environment by providing information in an easily accessible format.
Some of the major companies in the digital wayfinding solutions market are Sensory Technologies, Kiosk Innova, TrouDigital, Express Image, LamasaTech, Advertise Me, Point HD, Mvix Digital, Convergent, SignCast.
The digital wayfinding solutions market is expected to grow at a compound annual growth rate of 10.8%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Digital Wayfinding Solutions Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Digital Wayfinding Solutions Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Digital Wayfinding Solutions Market - Supply Chain
4.5. Global Digital Wayfinding Solutions Market Forecast
4.5.1. Digital Wayfinding Solutions Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Digital Wayfinding Solutions Market Size (000 Units) and Y-o-Y Growth
4.5.3. Digital Wayfinding Solutions Market Absolute $ Opportunity
5. Global Digital Wayfinding Solutions Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Digital Wayfinding Solutions Market Size and Volume Forecast by Type
5.3.1. Cloud Based
5.3.2. Web Based
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Digital Wayfinding Solutions Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Digital Wayfinding Solutions Market Size and Volume Forecast by Application
6.3.1. Large Enterprises
6.3.2. SMEs
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Digital Wayfinding Solutions Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Digital Wayfinding Solutions Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Digital Wayfinding Solutions Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Digital Wayfinding Solutions Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Digital Wayfinding Solutions Demand Share Forecast, 2019-2026
9. North America Digital Wayfinding Solutions Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Digital Wayfinding Solutions Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Digital Wayfinding Solutions Market Size and Volume Forecast by Application
9.4.1. Large Enterprises
9.4.2. SMEs
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Digital Wayfinding Solutions Market Size and Volume Forecast by Type
9.7.1. Cloud Based
9.7.2. Web Based
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Digital Wayfinding Solutions Demand Share Forecast, 2019-2026
10. Latin America Digital Wayfinding Solutions Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Digital Wayfinding Solutions Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Digital Wayfinding Solutions Market Size and Volume Forecast by Application
10.4.1. Large Enterprises
10.4.2. SMEs
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Digital Wayfinding Solutions Market Size and Volume Forecast by Type
10.7.1. Cloud Based
10.7.2. Web Based
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Digital Wayfinding Solutions Demand Share Forecast, 2019-2026
11. Europe Digital Wayfinding Solutions Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Digital Wayfinding Solutions Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Digital Wayfinding Solutions Market Size and Volume Forecast by Application
11.4.1. Large Enterprises
11.4.2. SMEs
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Digital Wayfinding Solutions Market Size and Volume Forecast by Type
11.7.1. Cloud Based
11.7.2. Web Based
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Digital Wayfinding Solutions Demand Share, 2019-2026
12. Asia Pacific Digital Wayfinding Solutions Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Digital Wayfinding Solutions Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Digital Wayfinding Solutions Market Size and Volume Forecast by Application
12.4.1. Large Enterprises
12.4.2. SMEs
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Digital Wayfinding Solutions Market Size and Volume Forecast by Type
12.7.1. Cloud Based
12.7.2. Web Based
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Digital Wayfinding Solutions Demand Share, 2019-2026
13. Middle East & Africa Digital Wayfinding Solutions Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Digital Wayfinding Solutions Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Digital Wayfinding Solutions Market Size and Volume Forecast by Application
13.4.1. Large Enterprises
13.4.2. SMEs
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Digital Wayfinding Solutions Market Size and Volume Forecast by Type
13.7.1. Cloud Based
13.7.2. Web Based
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Digital Wayfinding Solutions Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Digital Wayfinding Solutions Market: Market Share Analysis
14.2. Digital Wayfinding Solutions Distributors and Customers
14.3. Digital Wayfinding Solutions Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. Sensory Technologies
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Kiosk Innova
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. TrouDigital
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Express Image
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. LamasaTech
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Advertise Me
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. Point HD
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Mvix Digital
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. Convergent
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. SignCast
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. COMPANY 11
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook