Market Overview:
The global face wash and cleanser market is expected to grow at a CAGR of 5.8% during the forecast period from 2018 to 2030. The growth in the market can be attributed to various factors such as increasing awareness about skin care, rising demand for natural and organic products, and growing inclination of consumers towards convenience products. The global face wash and cleanser market is segmented on the basis of type, application, and region. On the basis of type, the market is segmented into gel-based face washes, cream-based face washes, foam-based face washes. Gel-based facial washes are expected to dominate the global market during the forecast period owing to their easy availability and low price point as compared to other types of facial washes. On account of their high efficacy in cleansing oily skin types coupled with growing consumer preference for natural ingredients over synthetic ingredients in skincare products; foam based facial wash segments are anticipated witness highest growth rate over next decade .On basis application ,Offline retail currently dominates Global Face Wash And Cleanser Market with more than 60% share followed by online retail which is projected register highest CAGR over next 10 years .
Product Definition:
Face wash and cleanser are terms used interchangeably to describe a product that is used to cleanse the skin. Face washes and cleansers can be composed of many different ingredients, but typically they contain some combination of surfactants (soap-like molecules), emollients, humectants, and fragrances. Their purpose is to remove dirt, oil, sweat, and other impurities from the skin without over-drying it.
Gel-based:
Gel-based products are usually made from synthetic water and a gel-forming agent. The product is usually clear or translucent in color. These gels have high viscosity compared to liquid formulations and they offer better stability in the formulation due to their thick texture.
Cream-based:
Cream-based is a thick liquid that is usually made up of vegetable oils, such as coconut oil, palm kernel oil, and sunflower oil. It has high moisturizing properties and hence can be used in face washes as well as in cleansers. The product also provides nourishment to the skin owing to its fatty acid content.
Application Insights:
The offline segment dominated the market and accounted for more than 70.0% share of the total revenue in 2017. TheOffline application category is further divided into commercial spaces, personal care stores, homes and bathrooms. The face washes are available in different packaging styles such as pump packs, tubes, cans among others which can be used by itself or along with a washcloth to scrub off dirt from the skin pores.
Online application segment is expected to expand at a CAGR of XX% over the forecast period owing to increasing online retailing channels especially e-commerce platforms where various beauty products are sold without visiting physical shops thereby reducing costs associated with traveling.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to retain its leading position throughout the forecast years on account of increasing demand for skincare products with enhanced radiance and brightness. In addition, rising concerns regarding skin health are anticipated to fuel product demand in this region.
Asia Pacific is projected to be one of the fastest-growing regional markets from 2018 to 2030 owing to growing consumer awareness about personal hygiene and cleanliness coupled with a rise in spending capacity among middle-class income groups, especially in developing countries such as India and China. Moreover, an increase in travel activities has led consumers towards convenient face wash products that can be used anywhere at anytime unlike traditional bar soaps or liquid soap that require preparation before use which will drive growth further.
Growth Factors:
- Increasing awareness about the importance of skin care and hygiene.
- Rising disposable income of consumers, especially in developing countries.
- Growing demand for natural and organic face wash products.
- Rapid urbanization and increasing number of working women/men who do not have time to take care of their skin properly.
Scope Of The Report
Report Attributes
Report Details
Report Title
Face Wash and Cleanser Market Research Report
By Type
Gel-based, Cream-based, Foam-based
By Application
Online, Offline
By Companies
P&G, L'oreal Paris, Godrej Consumer Products, Shiseido, Unilever, Estee Lauder, The Himalaya Drug Company, Forest Essentials, J&J, The Proactiv Company
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
234
Number of Tables & Figures
164
Customization Available
Yes, the report can be customized as per your need.
Global Face Wash and Cleanser Market Report Segments:
The global Face Wash and Cleanser market is segmented on the basis of:
Types
Gel-based, Cream-based, Foam-based
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Online, Offline
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- P&G
- L'oreal Paris
- Godrej Consumer Products
- Shiseido
- Unilever
- Estee Lauder
- The Himalaya Drug Company
- Forest Essentials
- J&J
- The Proactiv Company
Highlights of The Face Wash and Cleanser Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Gel-based
- Cream-based
- Foam-based
- By Application:
- Online
- Offline
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Face Wash and Cleanser Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Face wash and cleanser are products used to cleanse the face. They can be liquid or gel-based, and typically contain surfactants, which help remove dirt, oil, and makeup.
Some of the major players in the face wash and cleanser market are P&G, L'oreal Paris, Godrej Consumer Products, Shiseido, Unilever, Estee Lauder, The Himalaya Drug Company, Forest Essentials, J&J, The Proactiv Company.
The face wash and cleanser market is expected to register a CAGR of 5.8%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Face Wash and Cleanser Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Face Wash and Cleanser Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Face Wash and Cleanser Market - Supply Chain
4.5. Global Face Wash and Cleanser Market Forecast
4.5.1. Face Wash and Cleanser Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Face Wash and Cleanser Market Size (000 Units) and Y-o-Y Growth
4.5.3. Face Wash and Cleanser Market Absolute $ Opportunity
5. Global Face Wash and Cleanser Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Face Wash and Cleanser Market Size and Volume Forecast by Type
5.3.1. Gel-based
5.3.2. Cream-based
5.3.3. Foam-based
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Face Wash and Cleanser Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Face Wash and Cleanser Market Size and Volume Forecast by Application
6.3.1. Online
6.3.2. Offline
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Face Wash and Cleanser Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Face Wash and Cleanser Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Face Wash and Cleanser Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Face Wash and Cleanser Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Face Wash and Cleanser Demand Share Forecast, 2019-2026
9. North America Face Wash and Cleanser Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Face Wash and Cleanser Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Face Wash and Cleanser Market Size and Volume Forecast by Application
9.4.1. Online
9.4.2. Offline
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Face Wash and Cleanser Market Size and Volume Forecast by Type
9.7.1. Gel-based
9.7.2. Cream-based
9.7.3. Foam-based
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Face Wash and Cleanser Demand Share Forecast, 2019-2026
10. Latin America Face Wash and Cleanser Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Face Wash and Cleanser Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Face Wash and Cleanser Market Size and Volume Forecast by Application
10.4.1. Online
10.4.2. Offline
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Face Wash and Cleanser Market Size and Volume Forecast by Type
10.7.1. Gel-based
10.7.2. Cream-based
10.7.3. Foam-based
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Face Wash and Cleanser Demand Share Forecast, 2019-2026
11. Europe Face Wash and Cleanser Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Face Wash and Cleanser Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Face Wash and Cleanser Market Size and Volume Forecast by Application
11.4.1. Online
11.4.2. Offline
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Face Wash and Cleanser Market Size and Volume Forecast by Type
11.7.1. Gel-based
11.7.2. Cream-based
11.7.3. Foam-based
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attrctiveness/Growth Potential Analysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Face Wash and Cleanser Demand Share, 2019-2026
12. Asia Pacific Face Wash and Cleanser Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Face Wash and Cleanser Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Face Wash and Cleanser Market Size and Volume Forecast by Application
12.4.1. Online
12.4.2. Offline
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Face Wash and Cleanser Market Size and Volume Forecast by Type
12.7.1. Gel-based
12.7.2. Cream-based
12.7.3. Foam-based
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Face Wash and Cleanser Demand Share, 2019-2026
13. Middle East & Africa Face Wash and Cleanser Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Face Wash and Cleanser Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Face Wash and Cleanser Market Size and Volume Forecast by Application
13.4.1. Online
13.4.2. Offline
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Face Wash and Cleanser Market Size and Volume Forecast by Type
13.7.1. Gel-based
13.7.2. Cream-based
13.7.3. Foam-based
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Face Wash and Cleanser Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Face Wash and Cleanser Market: Market Share Analysis
14.2. Face Wash and Cleanser Distributors and Customers
14.3. Face Wash and Cleanser Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. P&G
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. L'oreal Paris
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. Godrej Consumer Products
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Shiseido
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Unilever
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. Estee Lauder
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. The Himalaya Drug Company
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. Forest Essentials
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. J&J
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. The Proactiv Company
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. COMPANY 11
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
