Market Overview:
The Global Feeding Pillow Market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for feeding pillows from pregnant women and new mothers across the globe. In addition, rising awareness about the benefits of using feeding pillows is also contributing to market growth. Based on type, the global feeding pillow market can be segmented into C-shaped pillow, U-shaped pillow, and V-shaped pillow. Among these types, C-shaped pillows are expected to dominate the global market during the forecast period owing to their high demand from pregnant women and new mothers. By application, online sale is projected to be a key segment of the global feeding pillow market during 2018–2030 due its growing popularity among consumers across different regions globally.
Product Definition:
A feeding pillow is a wedge-shaped pillow that helps prop up an infant or toddler during feedings. It can help prevent the child from slouching and ensure that they are in a comfortable position for eating. Feeding pillows can also help reduce the risk of choking or gagging.
C-shaped pillow:
C-shaped pillow is a special kind of pillow, which has the shape of letter C. It is designed in such a way that it creates an angle between 45 and 90 degrees, depending on the model. The main objective of this product is to provide support to head and neck while sleeping so that they are aligned with natural alignment. This helps in improving breathing and reduces snoring as well as prevents obstructive sleep apnea (OSA).
U-shaped pillow:
The U-shaped pillow is a type of feeding pillow that has two separate pieces connected by a flexible neckband. The two sections can be used separately or joined together to form one large pillow for deeper sleeping and larger heads. These pillows are designed to keep the baby's head, body, and arms in an ergonomically correct position while breastfeeding.
These pillows are also known as nursing pillows or breastfeeding pillows depending on where they are purchased.
Application Insights:
The offline sale application segment dominated the global market in 2017. Offline sales channels such as departmental stores, specialty stores and e-commerce platforms are gaining popularity as they offer more convenience than online feeding pillow shopping. The growing trend of social media is also driving the demand for these products among mothers globally. Feeding pillows that are designed specifically for use while breastfeeding have gained significant popularity among new parents across the world.
Online sale application is expected to be the fastest-growing segment over the forecast period owing to increasing internet accessibility and usage rates across different demographics of motherhood globally, especially in developing countries like India, China and Bangladesh where internet penetration rate is still low compared to other regions like North America or Europe due to higher costs involved in its installation or maintenance there by households or companies operating there which has resulted into increased online sales of these products from developed countries with lesser accessibility such as U.S., Canada, Germany etc.
Regional Analysis:
North America dominated the global market in 2017. The growing popularity of online and offline sale among consumers is driving the demand for feeding pillows in this region. According to a survey conducted by The National Retail Federation, it was estimated that 46% of Americans had bought a pillow case or sheet set from an online retailer while 37% had purchased them offline. Moreover, 49% of Americans said they would consider buying furniture products such as bedding through online channels only and not through traditional ones such as showrooms or stores; thus fueling the growth of the market in North America over the forecast period.
Asia Pacific is expected to be one of fastest-growing markets due to increasing awareness about body posture correction coupled with rising obesity problems among people globally including Asian countries like China.
Growth Factors:
- Increasing awareness about the benefits of using a feeding pillow among parents.
- Rising disposable income of parents, which enables them to invest in baby products such as a feeding pillow.
- Growing trend of online shopping among parents, which provides them with easy access to a variety of feeding pillows at competitive prices.
- increasing number of working mothers, who prefer using a feeding pillow for their babies as it helps in hands-free nursing and reduces the chances of getting back pain or neck pain while breastfeeding their child .
Scope Of The Report
Report Attributes
Report Details
Report Title
Feeding Pillow Market Research Report
By Type
C-shaped pillow, U-shaped pillow, V-shaped pillow
By Application
Online Sale, Offline Sale
By Companies
LeachCo, Nursing Pillow, The Boppy Company, Prince Lionheart, Zenoff Products
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
244
Number of Tables & Figures
171
Customization Available
Yes, the report can be customized as per your need.
Global Feeding Pillow Market Report Segments:
The global Feeding Pillow market is segmented on the basis of:
Types
C-shaped pillow, U-shaped pillow, V-shaped pillow
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Online Sale, Offline Sale
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- LeachCo
- Nursing Pillow
- The Boppy Company
- Prince Lionheart
- Zenoff Products
Highlights of The Feeding Pillow Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- C-shaped pillow
- U-shaped pillow
- V-shaped pillow
- By Application:
- Online Sale
- Offline Sale
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Feeding Pillow Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
A feeding pillow is a type of pillow that helps to keep your head and neck in an upright position while you are breastfeeding. It can also help to reduce the risk of SIDS (sudden infant death syndrome).
Some of the major players in the feeding pillow market are LeachCo, Nursing Pillow, The Boppy Company, Prince Lionheart, Zenoff Products.
The feeding pillow market is expected to register a CAGR of 5.5%.
1. Executive Summary
2. Assumptions and Acronyms Used
3. Research Methodology
4. Feeding Pillow Market Overview
4.1. Introduction
4.1.1. Market Taxonomy
4.1.2. Market Definition
4.2. Macro-Economic Factors
4.2.1. Industry Outlook
4.3. Feeding Pillow Market Dynamics
4.3.1. Market Drivers
4.3.2. Market Restraints
4.3.3. Opportunity
4.3.4. Market Trends
4.4. Feeding Pillow Market - Supply Chain
4.5. Global Feeding Pillow Market Forecast
4.5.1. Feeding Pillow Market Size (US$ Mn) and Y-o-Y Growth
4.5.2. Feeding Pillow Market Size (000 Units) and Y-o-Y Growth
4.5.3. Feeding Pillow Market Absolute $ Opportunity
5. Global Feeding Pillow Market Analysis and Forecast by Type
5.1. Market Trends
5.2. Introduction
5.2.1. Basis Point Share (BPS) Analysis by Type
5.2.2. Y-o-Y Growth Projections by Type
5.3. Feeding Pillow Market Size and Volume Forecast by Type
5.3.1. C-shaped pillow
5.3.2. U-shaped pillow
5.3.3. V-shaped pillow
5.4. Absolute $ Opportunity Assessment by Type
5.5. Market Attractiveness/Growth Potential Analysis by Type
6. Global Feeding Pillow Market Analysis and Forecast by Application
6.1. Market Trends
6.2. Introduction
6.2.1. Basis Point Share (BPS) Analysis by Application
6.2.2. Y-o-Y Growth Projections by Application
6.3. Feeding Pillow Market Size and Volume Forecast by Application
6.3.1. Online Sale
6.3.2. Offline Sale
6.4. Absolute $ Opportunity Assessment by Application
6.5. Market Attractiveness/Growth Potential Analysis by Application
7. Global Feeding Pillow Market Analysis and Forecast by Sales Channel
7.1. Market Trends
7.2. Introduction
7.2.1. Basis Point Share (BPS) Analysis by Sales Channel
7.2.2. Y-o-Y Growth Projections by Sales Channel
7.3. Feeding Pillow Market Size and Volume Forecast by Sales Channel
7.3.1. Manufacturer/Distributor/Service Provider
7.3.2. Aftermarket
7.4. Absolute $ Opportunity Assessment by Sales Channel
7.5. Market Attractiveness/Growth Potential Analysis by Sales Channel
8. Global Feeding Pillow Market Analysis and Forecast by Region
8.1. Market Trends
8.2. Introduction
8.2.1. Basis Point Share (BPS) Analysis by Region
8.2.2. Y-o-Y Growth Projections by Region
8.3. Feeding Pillow Market Size and Volume Forecast by Region
8.3.1. North America
8.3.2. Latin America
8.3.3. Europe
8.3.4. Asia Pacific
8.3.5. Middle East and Africa (MEA)
8.4. Absolute $ Opportunity Assessment by Region
8.5. Market Attractiveness/Growth Potential Analysis by Region
8.6. Global Feeding Pillow Demand Share Forecast, 2019-2026
9. North America Feeding Pillow Market Analysis and Forecast
9.1. Introduction
9.1.1. Basis Point Share (BPS) Analysis by Country
9.1.2. Y-o-Y Growth Projections by Country
9.2. North America Feeding Pillow Market Size and Volume Forecast by Country
9.2.1. U.S.
9.2.2. Canada
9.3. Absolute $ Opportunity Assessment by Country
9.4. North America Feeding Pillow Market Size and Volume Forecast by Application
9.4.1. Online Sale
9.4.2. Offline Sale
9.5. Basis Point Share (BPS) Analysis by Application
9.6. Y-o-Y Growth Projections by Application
9.7. North America Feeding Pillow Market Size and Volume Forecast by Type
9.7.1. C-shaped pillow
9.7.2. U-shaped pillow
9.7.3. V-shaped pillow
9.8. Basis Point Share (BPS) Analysis by Type
9.9. Y-o-Y Growth Projections by Type
9.10. Market Attractiveness/Growth Potential Analysis
9.10.1. By Country
9.10.2. By Product Type
9.10.3. By Application
9.10.4. By Sales Channel
9.11. North America Feeding Pillow Demand Share Forecast, 2019-2026
10. Latin America Feeding Pillow Market Analysis and Forecast
10.1. Introduction
10.1.1. Basis Point Share (BPS) Analysis by Country
10.1.2. Y-o-Y Growth Projections by Country
10.1.3. Latin America Average Pricing Analysis
10.2. Latin America Feeding Pillow Market Size and Volume Forecast by Country
10.2.1. Brazil
10.2.2. Mexico
10.2.3. Rest of Latin America
10.3. Absolute $ Opportunity Assessment by Country
10.4. Latin America Feeding Pillow Market Size and Volume Forecast by Application
10.4.1. Online Sale
10.4.2. Offline Sale
10.5. Basis Point Share (BPS) Analysis by Application
10.6. Y-o-Y Growth Projections by Application
10.7. Latin America Feeding Pillow Market Size and Volume Forecast by Type
10.7.1. C-shaped pillow
10.7.2. U-shaped pillow
10.7.3. V-shaped pillow
10.8. Basis Point Share (BPS) Analysis by Type
10.9. Y-o-Y Growth Projections by Type
10.10. Market Attractiveness/Growth Potential Analysis
10.10.1. By Country
10.10.2. By Product Type
10.10.3. By Application
10.10.4. By Sales Channel
10.11. Latin America Feeding Pillow Demand Share Forecast, 2019-2026
11. Europe Feeding Pillow Market Analysis and Forecast
11.1. Introduction
11.1.1. Basis Point Share (BPS) Analysis by Country
11.1.2. Y-o-Y Growth Projections by Country
11.1.3. Europe Average Pricing Analysis
11.2. Europe Feeding Pillow Market Size and Volume Forecast by Country
11.2.1. Germany
11.2.2. France
11.2.3. Italy
11.2.4. U.K.
11.2.5. Spain
11.2.6. Russia
11.2.7. Rest of Europe
11.3. Absolute $ Opportunity Assessment by Country
11.4. Europe Feeding Pillow Market Size and Volume Forecast by Application
11.4.1. Online Sale
11.4.2. Offline Sale
11.5. Basis Point Share (BPS) Analysis by Application
11.6. Y-o-Y Growth Projections by Application
11.7. Europe Feeding Pillow Market Size and Volume Forecast by Type
11.7.1. C-shaped pillow
11.7.2. U-shaped pillow
11.7.3. V-shaped pillow
11.8. Basis Point Share (BPS) Analysis by Type
11.9. Y-o-Y Growth Projections by Type
11.10. Market Attractiveness/Growth Potential nalysis
11.10.1. By Country
11.10.2. By Product Type
11.10.3. By Application
11.10.4. By Sales Channel
11.11. Europe Feeding Pillow Demand Share, 2019-2026
12. Asia Pacific Feeding Pillow Market Analysis and Forecast
12.1. Introduction
12.1.1. Basis Point Share (BPS) Analysis by Country
12.1.2. Y-o-Y Growth Projections by Country
12.1.3. Asia Pacific Average Pricing Analysis
12.2. Asia Pacific Feeding Pillow Market Size and Volume Forecast by Country
12.2.1. China
12.2.2. Japan
12.2.3. South Korea
12.2.4. India
12.2.5. Australia
12.2.6. Rest of Asia Pacific (APAC)
12.3. Absolute $ Opportunity Assessment by Country
12.4. Asia Pacific Feeding Pillow Market Size and Volume Forecast by Application
12.4.1. Online Sale
12.4.2. Offline Sale
12.5. Basis Point Share (BPS) Analysis by Application
12.6. Y-o-Y Growth Projections by Application
12.7. Asia Pacific Feeding Pillow Market Size and Volume Forecast by Type
12.7.1. C-shaped pillow
12.7.2. U-shaped pillow
12.7.3. V-shaped pillow
12.8. Basis Point Share (BPS) Analysis by Type
12.9. Y-o-Y Growth Projections by Type
12.10. Market Attractiveness/Growth Potential Analysis
12.10.1. By Country
12.10.2. By Product Type
12.10.3. By Application
12.10.4. By Sales Channel
12.11. Asia Pacific Feeding Pillow Demand Share, 2019-2026
13. Middle East & Africa Feeding Pillow Market Analysis and Forecast
13.1. Introduction
13.1.1. Basis Point Share (BPS) Analysis by Country
13.1.2. Y-o-Y Growth Projections by Country
13.1.3. Asia Pacific Average Pricing Analysis
13.2. Middle East & Africa Feeding Pillow Market Size and Volume Forecast by Country
13.2.1. Saudi Arabia
13.2.2. South Africa
13.2.3. UAE
13.2.4. Rest of Middle East & Africa (MEA)
13.3. Absolute $ Opportunity Assessment by Country
13.4. Middle East & Africa Feeding Pillow Market Size and Volume Forecast by Application
13.4.1. Online Sale
13.4.2. Offline Sale
13.5. Basis Point Share (BPS) Analysis by Application
13.6. Y-o-Y Growth Projections by Application
13.7. Middle East & Africa Feeding Pillow Market Size and Volume Forecast by Type
13.7.1. C-shaped pillow
13.7.2. U-shaped pillow
13.7.3. V-shaped pillow
13.8. Basis Point Share (BPS) Analysis by Type
13.9. Y-o-Y Growth Projections by Type
13.10. Market Attractiveness/Growth Potential Analysis
13.10.1. By Country
13.10.2. By Product Type
13.10.3. By Application
13.10.4. By Sales Channel
13.11. Middle East & Africa Feeding Pillow Demand Share, 2019-2026
14. Competition Landscape
14.1. Global Feeding Pillow Market: Market Share Analysis
14.2. Feeding Pillow Distributors and Customers
14.3. Feeding Pillow Market: Competitive Dashboard
14.4. Company Profiles (Details Overview, Financials, Developments, Strategy)
14.4.1. LeachCo
14.4.1.1. Overview
14.4.1.2. Financials
14.4.1.3. Developments
14.4.1.4. Strategic Outlook
14.4.2. Nursing Pillow
14.4.2.1. Overview
14.4.2.2. Financials
14.4.2.3. Developments
14.4.2.4. Strategic Outlook
14.4.3. The Boppy Company
14.4.3.1. Overview
14.4.3.2. Financials
14.4.3.3. Developments
14.4.3.4. Strategic Outlook
14.4.4. Prince Lionheart
14.4.4.1. Overview
14.4.4.2. Financials
14.4.4.3. Developments
14.4.4.4. Strategic Outlook
14.4.5. Zenoff Products
14.4.5.1. Overview
14.4.5.2. Financials
14.4.5.3. Developments
14.4.5.4. Strategic Outlook
14.4.6. COMPANY6
14.4.6.1. Overview
14.4.6.2. Financials
14.4.6.3. Developments
14.4.6.4. Strategic Outlook
14.4.7. COMPANY7
14.4.7.1. Overview
14.4.7.2. Financials
14.4.7.3. Developments
14.4.7.4. Strategic Outlook
14.4.8. COMPANY8
14.4.8.1. Overview
14.4.8.2. Financials
14.4.8.3. Developments
14.4.8.4. Strategic Outlook
14.4.9. COMPANY9
14.4.9.1. Overview
14.4.9.2. Financials
14.4.9.3. Developments
14.4.9.4. Strategic Outlook
14.4.10. COMPANY 10
14.4.10.1. Overview
14.4.10.2. Financials
14.4.10.3. Developments
14.4.10.4. Strategic Outlook
14.4.11. COMPANY 11
14.4.11.1. Overview
14.4.11.2. Financials
14.4.11.3. Developments
14.4.11.4. Strategic Outlook
14.4.12. COMPANY 12
14.4.12.1. Overview
14.4.12.2. Financials
14.4.12.3. Developments
14.4.12.4. Strategic Outlook
14.4.13. COMPANY 13
14.4.13.1. Overview
14.4.13.2. Financials
14.4.13.3. Developments
14.4.13.4. Strategic Outlook
14.4.14. COMPANY 14
14.4.14.1. Overview
14.4.14.2. Financials
14.4.14.3. Developments
14.4.14.4. Strategic Outlook
14.4.15. COMPANY 15
14.4.15.1. Overview
14.4.15.2. Financials
14.4.15.3. Developments
14.4.15.4. Strategic Outlook
14.4.16. COMPANY 16
14.4.16.1. Overview
14.4.16.2. Financials
14.4.16.3. Developments
14.4.16.4. Strategic Outlook
14.4.17. COMPANY 17
14.4.17.1. Overview
14.4.17.2. Financials
14.4.17.3. Developments
14.4.17.4. Strategic Outlook
14.4.18. COMPANY 18
14.4.18.1. Overview
14.4.18.2. Financials
14.4.18.3. Developments
14.4.18.4. Strategic Outlook
14.4.19. COMPANY 19
14.4.19.1. Overview
14.4.19.2. Financials
14.4.19.3. Developments
14.4.19.4. Strategic Outlook
14.4.20. COMPANY 20
14.4.20.1. Overview
14.4.20.2. Financials
14.4.20.3. Developments
14.4.20.4. Strategic Outlook
