Market Overview:
The global alcoholic soda market is expected to register a CAGR of 5.8% during the forecast period, 2018-2030. The market growth can be attributed to the increasing demand for low and no alcohol drinks, especially among millennials. In addition, the rising awareness about the health benefits associated with moderate alcohol consumption is also propelling the demand for alcoholic sodas. Based on type, below 4% ABV segment accounted for a major share of the global alcoholic soda market in 2017 and is projected to maintain its dominance during the forecast period. This can be attributed to increasing preference for low-alcohol drinks among consumers due to health concerns related to excessive alcohol consumption. However, 4%-5% ABV segment is expected to grow at a higher CAGR owing to growing demand from emerging markets such as Asia Pacific and Latin America. On basis of application, hypermarkets and supermarkets segment dominated the global alcoholic soda market in 2017.
Product Definition:
An alcoholic soda is a drink that contains alcohol and carbonated water. It can be made by mixing hard liquor with carbonated water, or by adding a flavored syrup to club soda.
Below 4% ABV:
ABV stands for Alcohol by Volume and is a term used to express the percentage of alcohol in an alcoholic beverage. The higher the ABV, the stronger the taste/alcohol content of a product. For instance, 40% ABV is considered as strong beer while 12% ABV is considered as mild beer.
The global market for below 4% (4%-ABV) alcoholic beverages was valued at USD 2 billion in 2016.
4%-5% ABV:
4%-5% ABV is a range of alcohol by volume (ABV) and it's usage in alcoholic soda market depends upon the strength of the drink. The lower end of 4%-5% ABV range such as below 40% is generally considered for use in cocktails whereas, above 60% is generally used for non-alcoholic beverages like tonic water or cola.
Application Insights:
The global alcoholic soda market is segmented based on application into hypermarkets and supermarkets, convenience stores, online, and others. The other applications include events and hospitality businesses. Hypermarkets and supermarkets dominated the overall market in 2017 with a share of over 40% in terms of revenue. This high share is attributable to the large product range available at these stores that offer diverse flavors such as grapefruit-flavored vodka or rum & coke along with various mixers including tonics made from scratch using fresh fruits such as lime or orange juice.
The growing popularity of mixed drinks among millennials has led to an increase in demand for alcoholic beverages across bars & pubs as well as clubs which has resulted in boosting the sales for this category at retail outlets especially within developed regions like North America where alcohol consumption is legal throughout most parts.
Regional Analysis:
North America emerged as the largest regional market in 2017. The region is expected to maintain its dominance over the forecast period. High consumption of low-calorie beer and wine among consumers has been fueling demand for non-alcoholic beverages across this region. Increasing health concerns regarding alcohol are also driving demand from other segments such as supermarkets and convenience stores, which offer a wide range of alcoholic soda products at competitive prices compared to bars or pubs.
Asia Pacific is anticipated to be one of the fastest growing regions during the forecast years owing to rising disposable income levels, changing lifestyles, increasing population urbanization coupled with government initiatives on improving public health & safety are some major factors responsible for industry growth in APAC countries such as India & China etc.
Growth Factors:
- Increasing demand for alcoholic sodas from young adults and millennials.
- Growing popularity of craft beers and artisanal sodas.
- Innovative flavor combinations and product extensions from leading players.
- Rising disposable income levels in developing countries fuelling demand for premium alcoholic beverages.
- increasing marketing efforts by manufacturers to promote the health benefits of alcoholic sodas over other types of alcohol
Scope Of The Report
Report Attributes
Report Details
Report Title
Alcoholic Soda Market Research Report
By Type
Below 4% ABV, 4%-5% ABV, Avove 5% ABV
By Application
Hypermarkets and Supermarkets, Convenience Stores, Online, Others
By Companies
Whiteclaw, SpikedSeltzer, Truly, Bon & Viv, Nauti, Polar, Smirnoff, Nude, Nütrl
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
161
Number of Tables & Figures
113
Customization Available
Yes, the report can be customized as per your need.
Global Alcoholic Soda Market Report Segments:
The global Alcoholic Soda market is segmented on the basis of:
Types
Below 4% ABV, 4%-5% ABV, Avove 5% ABV
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Hypermarkets and Supermarkets, Convenience Stores, Online, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Whiteclaw
- SpikedSeltzer
- Truly
- Bon & Viv
- Nauti
- Polar
- Smirnoff
- Nude
- Nütrl
Highlights of The Alcoholic Soda Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Below 4% ABV
- 4%-5% ABV
- Avove 5% ABV
- By Application:
- Hypermarkets and Supermarkets
- Convenience Stores
- Online
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Alcoholic Soda Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Alcoholic soda is a carbonated beverage that contains alcohol.
Some of the major players in the alcoholic soda market are Whiteclaw, SpikedSeltzer, Truly, Bon & Viv, Nauti, Polar, Smirnoff, Nude, N¼trl.
The alcoholic soda market is expected to grow at a compound annual growth rate of 5.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Alcoholic Soda Market Overview 4.1 Introduction 4.1.1 Market Taxonomy 4.1.2 Market Definition 4.1.3 Macro-Economic Factors Impacting the Market Growth 4.2 Alcoholic Soda Market Dynamics 4.2.1 Market Drivers 4.2.2 Market Restraints 4.2.3 Market Opportunity 4.3 Alcoholic Soda Market - Supply Chain Analysis 4.3.1 List of Key Suppliers 4.3.2 List of Key Distributors 4.3.3 List of Key Consumers 4.4 Key Forces Shaping the Alcoholic Soda Market 4.4.1 Bargaining Power of Suppliers 4.4.2 Bargaining Power of Buyers 4.4.3 Threat of Substitution 4.4.4 Threat of New Entrants 4.4.5 Competitive Rivalry 4.5 Global Alcoholic Soda Market Size & Forecast, 2018-2028 4.5.1 Alcoholic Soda Market Size and Y-o-Y Growth 4.5.2 Alcoholic Soda Market Absolute $ Opportunity
Chapter 5 Global Alcoholic Soda Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Alcoholic Soda Market Size Forecast by Type
5.2.1 Below 4% ABV
5.2.2 4%-5% ABV
5.2.3 Avove 5% ABV
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Alcoholic Soda Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Alcoholic Soda Market Size Forecast by Applications
6.2.1 Hypermarkets and Supermarkets
6.2.2 Convenience Stores
6.2.3 Online
6.2.4 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Alcoholic Soda Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Alcoholic Soda Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Alcoholic Soda Analysis and Forecast
9.1 Introduction
9.2 North America Alcoholic Soda Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Alcoholic Soda Market Size Forecast by Type
9.6.1 Below 4% ABV
9.6.2 4%-5% ABV
9.6.3 Avove 5% ABV
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Alcoholic Soda Market Size Forecast by Applications
9.10.1 Hypermarkets and Supermarkets
9.10.2 Convenience Stores
9.10.3 Online
9.10.4 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Alcoholic Soda Analysis and Forecast
10.1 Introduction
10.2 Europe Alcoholic Soda Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Alcoholic Soda Market Size Forecast by Type
10.6.1 Below 4% ABV
10.6.2 4%-5% ABV
10.6.3 Avove 5% ABV
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Alcoholic Soda Market Size Forecast by Applications
10.10.1 Hypermarkets and Supermarkets
10.10.2 Convenience Stores
10.10.3 Online
10.10.4 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Alcoholic Soda Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Alcoholic Soda Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Alcoholic Soda Market Size Forecast by Type
11.6.1 Below 4% ABV
11.6.2 4%-5% ABV
11.6.3 Avove 5% ABV
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Alcoholic Soda Market Size Forecast by Applications
11.10.1 Hypermarkets and Supermarkets
11.10.2 Convenience Stores
11.10.3 Online
11.10.4 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Alcoholic Soda Analysis and Forecast
12.1 Introduction
12.2 Latin America Alcoholic Soda Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Alcoholic Soda Market Size Forecast by Type
12.6.1 Below 4% ABV
12.6.2 4%-5% ABV
12.6.3 Avove 5% ABV
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Alcoholic Soda Market Size Forecast by Applications
12.10.1 Hypermarkets and Supermarkets
12.10.2 Convenience Stores
12.10.3 Online
12.10.4 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Alcoholic Soda Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Alcoholic Soda Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Alcoholic Soda Market Size Forecast by Type
13.6.1 Below 4% ABV
13.6.2 4%-5% ABV
13.6.3 Avove 5% ABV
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Alcoholic Soda Market Size Forecast by Applications
13.10.1 Hypermarkets and Supermarkets
13.10.2 Convenience Stores
13.10.3 Online
13.10.4 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Alcoholic Soda Market: Competitive Dashboard
14.2 Global Alcoholic Soda Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Whiteclaw
14.3.2 SpikedSeltzer
14.3.3 Truly
14.3.4 Bon & Viv
14.3.5 Nauti
14.3.6 Polar
14.3.7 Smirnoff
14.3.8 Nude
14.3.9 Nütrl