Market Overview:
The global B2B exhibitions market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing number of business-to-business (B2B) exhibitions and the rising demand for trade shows from various industry verticals. The global B2B exhibitions market is segmented on the basis of type, application, and region. On the basis of type, the global B2B exhibitions market is segmented into retail, energy, healthcare, business services, machinery & equipment, information technology (IT), and others. Among these segments, retail held a dominant share in 2017 and is expected to maintain its dominance during the forecast period as well. This can be attributed to an increase in online shopping coupled with rising consumer spending across developed countries such as U.S.
Product Definition:
B2B exhibitions are trade shows that focus on business-to-business (B2B) transactions. They provide a venue for businesses to meet, discuss opportunities, and make deals. B2B exhibitions are often an important part of the sales process for companies, as they allow them to reach a large number of potential customers in a short period of time.
Retail:
Retail is the part of B2B exhibitions that involves selling products to businesses-to-business (B2B) customers. Retailers are different from wholesalers as they sell directly to the end users whereas wholesalers buy products in bulk and distribute them to multiple retailers.
Retail has been a crucial component for business-to-business exhibitions since its inception, owing to factors such as lower costs than traditional advertising methods.
Energy:
Energy is the capacity to do work and can be measured in various ways. It includes chemical energy, electrical energy, thermal energy and others. B2B exhibitions include trade shows, conferences as well as other events where companies exhibit their products or services to potential customers. The primary goal of these events is not only to inform but also to attract visitors into buying a product or service immediately after meeting the representatives face-to-face.
Application Insights:
The women application segment accounted for the largest share of over 50.0% in 2017. The growth can be attributed to increasing number of female-owned businesses that are increasingly participating in trade shows to meet potential buyers and sellers. Furthermore, rising awareness among women regarding business connections and opportunities is also driving the segment growth.
Men application segment is expected to grow at a significant rate owing to increased participation by male counterparts across various exhibitions globally as they provide an opportunity for networking with other men who have similar interests or work in related industries, which further helps them expand their business contacts and create new alliances with potential partners or suppliers from different countries around the world.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to retain its dominance over the forecast period as well. This can be attributed to increasing investments by companies for exhibiting their products and services, along with growing demand from end-users for technologically advanced products and solutions. Moreover, presence of a large number of industry participants has led to increased competition among vendors resulting in better pricing and quality services/products offered by them.
Asia Pacific is anticipated to witness significant growth over the forecast period owing to increasing awareness regarding business events among potential customers, especially in developing countries such as China & India which are also major contributors towards B2B e-commerce sales globally (Gartner Inc., 2014).
Growth Factors:
- Increasing demand for face-to-face marketing and networking opportunities among businesses.
- Rising number of business events and exhibitions being organized worldwide.
- Growing trend of using exhibitions as a platform to launch new products and services.
- Proliferation of digital technologies that has made it easier for businesses to connect with each other online.
- Increased spending by companies on trade shows, conferences, and other business events as a means to generate leads and promote their brands
Scope Of The Report
Report Attributes
Report Details
Report Title
B2B Exhibitions Market Research Report
By Type
Retail, Energy, Healthcare, Business Services, Machinery, IT, Others
By Application
Women, Men
By Companies
RELX Group, UBM, Informa Exhibitions, Emerald Expositions, PennWell Corp., Messe Frankfurt, ITE Group, MCH Group, Koelnmesse, Tarsus Group, Deutsche Messe
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
203
Number of Tables & Figures
143
Customization Available
Yes, the report can be customized as per your need.
Global B2B Exhibitions Market Report Segments:
The global B2B Exhibitions market is segmented on the basis of:
Types
Retail, Energy, Healthcare, Business Services, Machinery, IT, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Women, Men
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- RELX Group
- UBM
- Informa Exhibitions
- Emerald Expositions
- PennWell Corp.
- Messe Frankfurt
- ITE Group
- MCH Group
- Koelnmesse
- Tarsus Group
- Deutsche Messe
Highlights of The B2B Exhibitions Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Retail
- Energy
- Healthcare
- Business Services
- Machinery
- IT
- Others
- By Application:
- Women
- Men
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the B2B Exhibitions Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
B2B exhibitions are events that showcase the latest products and services from businesses of all sizes. These events provide an opportunity for business professionals to network, learn about new technologies and products, and make deals.
Some of the major players in the b2b exhibitions market are RELX Group, UBM, Informa Exhibitions, Emerald Expositions, PennWell Corp., Messe Frankfurt, ITE Group, MCH Group, Koelnmesse, Tarsus Group, Deutsche Messe.
The b2b exhibitions market is expected to grow at a compound annual growth rate of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 B2B Exhibitions Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 B2B Exhibitions Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 B2B Exhibitions Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the B2B Exhibitions Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global B2B Exhibitions Market Size & Forecast, 2018-2028
4.5.1 B2B Exhibitions Market Size and Y-o-Y Growth
4.5.2 B2B Exhibitions Market Absolute $ Opportunity
Chapter 5 Global B2B Exhibitions Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 B2B Exhibitions Market Size Forecast by Type
5.2.1 Retail
5.2.2 Energy
5.2.3 Healthcare
5.2.4 Business Services
5.2.5 Machinery
5.2.6 IT
5.2.7 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global B2B Exhibitions Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 B2B Exhibitions Market Size Forecast by Applications
6.2.1 Women
6.2.2 Men
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global B2B Exhibitions Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 B2B Exhibitions Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America B2B Exhibitions Analysis and Forecast
9.1 Introduction
9.2 North America B2B Exhibitions Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America B2B Exhibitions Market Size Forecast by Type
9.6.1 Retail
9.6.2 Energy
9.6.3 Healthcare
9.6.4 Business Services
9.6.5 Machinery
9.6.6 IT
9.6.7 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America B2B Exhibitions Market Size Forecast by Applications
9.10.1 Women
9.10.2 Men
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe B2B Exhibitions Analysis and Forecast
10.1 Introduction
10.2 Europe B2B Exhibitions Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe B2B Exhibitions Market Size Forecast by Type
10.6.1 Retail
10.6.2 Energy
10.6.3 Healthcare
10.6.4 Business Services
10.6.5 Machinery
10.6.6 IT
10.6.7 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe B2B Exhibitions Market Size Forecast by Applications
10.10.1 Women
10.10.2 Men
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific B2B Exhibitions Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific B2B Exhibitions Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific B2B Exhibitions Market Size Forecast by Type
11.6.1 Retail
11.6.2 Energy
11.6.3 Healthcare
11.6.4 Business Services
11.6.5 Machinery
11.6.6 IT
11.6.7 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific B2B Exhibitions Market Size Forecast by Applications
11.10.1 Women
11.10.2 Men
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America B2B Exhibitions Analysis and Forecast
12.1 Introduction
12.2 Latin America B2B Exhibitions Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America B2B Exhibitions Market Size Forecast by Type
12.6.1 Retail
12.6.2 Energy
12.6.3 Healthcare
12.6.4 Business Services
12.6.5 Machinery
12.6.6 IT
12.6.7 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America B2B Exhibitions Market Size Forecast by Applications
12.10.1 Women
12.10.2 Men
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) B2B Exhibitions Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) B2B Exhibitions Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) B2B Exhibitions Market Size Forecast by Type
13.6.1 Retail
13.6.2 Energy
13.6.3 Healthcare
13.6.4 Business Services
13.6.5 Machinery
13.6.6 IT
13.6.7 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) B2B Exhibitions Market Size Forecast by Applications
13.10.1 Women
13.10.2 Men
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 B2B Exhibitions Market: Competitive Dashboard
14.2 Global B2B Exhibitions Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 RELX Group
14.3.2 UBM
14.3.3 Informa Exhibitions
14.3.4 Emerald Expositions
14.3.5 PennWell Corp.
14.3.6 Messe Frankfurt
14.3.7 ITE Group
14.3.8 MCH Group
14.3.9 Koelnmesse
14.3.10 Tarsus Group
14.3.11 Deutsche Messe
