Market Overview:
The global baby toothbrush and cleanser market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing awareness about oral hygiene among parents, rising incidences of dental caries in children, and growing demand for natural and organic baby toothbrush and cleansers. Based on type, the global baby toothbrush and cleanser market can be segmented into toothbrush and toothpaste. Toothpaste is expected to account for a larger share of the market than toothbrush during the forecast period. This can be attributed to the increasing demand for fluoride-free and organic toothpastes among parents. Based on application, the global baby toothbrush & cleanser market can be segmented into 6-12 months old, 1-3 years old, over 3 years old segments respectively.
Product Definition:
A baby toothbrush is a small, soft-bristled brush that is specifically designed for use on baby teeth. Baby toothbrushes come in a variety of shapes and sizes, but all are small enough to fit comfortably in a child's mouth. They also have soft bristles to avoid scratching the delicate enamel on baby teeth.
A baby toothbrush and cleanser should be used daily to clean your child's teeth and gums. The cleanser can help remove plaque and bacteria from the teeth, while the toothbrush can help loosen any food particles that may be stuck between the teeth. Using a baby toothbrush and cleanser can also help prevent cavities and other dental problems in childhood.
Toothbrush:
Toothbrush is a small, soft bristle brush for cleaning teeth. The toothbrush can be used by children as well as adults and it does not require any special training to use it. Toothbrushes are generally available in two forms - disposable and reusable. Reusable toothbrushes are usually made of plastic or nylon material, while disposable ones are made of aluminum or steel metal.
Toothpaste:
Toothpaste and it's usage in the baby toothbrush & cleanser market is a recent concept. However, with growing awareness about oral hygiene among parents across the globe, demand for toothpaste and its related products have been rising continuously. Apart from basic fluoride protection, regular use of fluoride-free toothpaste helps prevent decay and gum diseases as well as supports remineralization of teeth.
Application Insights:
6-12 months baby teeth are prone to decay as they are still developing. Hence, parents opt for a baby toothbrush and cleanser to keep them healthy. The demand for the product is expected to increase over the forecast period owing to increasing awareness about oral hygiene among new mothers globally.
The 1-3 years old age group is considered as an adult stage in terms of dental development. Hence, parents stop using a baby toothbrush and switch over to a regular one once their child starts brushing his or her own teeth with it at around 3 years of age. However, the global market for infant oral care products such as infant toothpaste and brushes is anticipatedto witness significant growth due to rising awareness regarding better oral hygiene in infants coupled with growing acceptance among consumers that comes in different sizes and shapes globally which may not be suitable for use in babies younger than 3 years old thus driving growth of this segment during the study period.
Regional Analysis:
North America dominated the global baby toothbrush and cleanser market in 2017. The region is expected to maintain its dominance over the forecast period as well. This can be attributed to high awareness regarding oral hygiene, presence of advanced products, and aggressive marketing strategies by manufacturers. For instance, Colgate-Palmolive Company launched a new product called Sensitive Toothbrush for children under 6 years old in 2015. Asia Pacific is anticipated to witness significant growth over the next eight years owing to increasing disposable income levels coupled with growing awareness about oral health among parents especially those who are employed outside home.
Growth Factors:
- Increasing awareness about oral hygiene and the importance of baby teeth
- Growing number of dental professionals recommending early tooth brushing for infants
- Rising demand for natural and organic baby toothbrush & cleanser products
- Proliferation of online retail platforms that offer a wide selection of infant oral care products at competitive prices
- Growing popularity of eco-friendly/sustainably produced baby toothbrush & cleanser products
Scope Of The Report
Report Attributes
Report Details
Report Title
Baby Toothbrush & Cleanser Market Research Report
By Type
Toothbrush, Toothpaste
By Application
6-12Months, 1-3Years Old, Over 3 Years Old
By Companies
Colgate-Palmolive, Chicco, Pigeon, Johnson & Johnson, P&G, Unilever, NUK, LION, Sunstar, Kao, Enfant, MAM Baby, Jordan Dental Care, Dentistar, Baby Orajel, Dr. Brown, Weleda
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
203
Number of Tables & Figures
143
Customization Available
Yes, the report can be customized as per your need.
Global Baby Toothbrush & Cleanser Market Report Segments:
The global Baby Toothbrush & Cleanser market is segmented on the basis of:
Types
Toothbrush, Toothpaste
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
6-12Months, 1-3Years Old, Over 3 Years Old
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Colgate-Palmolive
- Chicco
- Pigeon
- Johnson & Johnson
- P&G
- Unilever
- NUK
- LION
- Sunstar
- Kao
- Enfant
- MAM Baby
- Jordan Dental Care
- Dentistar
- Baby Orajel
- Dr. Brown
- Weleda
Highlights of The Baby Toothbrush & Cleanser Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Toothbrush
- Toothpaste
- By Application:
- 6-12Months
- 1-3Years Old
- Over 3 Years Old
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Baby Toothbrush & Cleanser Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Baby Toothbrush & Cleanser is a toothbrush and cleanser for babies. It helps to keep teeth clean and healthy by removing plaque and bacteria from baby's teeth.
Some of the key players operating in the baby toothbrush & cleanser market are Colgate-Palmolive, Chicco, Pigeon, Johnson & Johnson, P&G, Unilever, NUK, LION, Sunstar, Kao, Enfant, MAM Baby, Jordan Dental Care, Dentistar, Baby Orajel, Dr. Brown, Weleda.
The baby toothbrush & cleanser market is expected to register a CAGR of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Baby Toothbrush & Cleanser Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Baby Toothbrush & Cleanser Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Baby Toothbrush & Cleanser Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Baby Toothbrush & Cleanser Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Baby Toothbrush & Cleanser Market Size & Forecast, 2020-2028
4.5.1 Baby Toothbrush & Cleanser Market Size and Y-o-Y Growth
4.5.2 Baby Toothbrush & Cleanser Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Toothbrush
5.2.2 Toothpaste
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 6-12Months
6.2.2 1-3Years Old
6.2.3 Over 3 Years Old
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Baby Toothbrush & Cleanser Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Baby Toothbrush & Cleanser Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Toothbrush
9.6.2 Toothpaste
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 6-12Months
9.10.2 1-3Years Old
9.10.3 Over 3 Years Old
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Toothbrush
10.6.2 Toothpaste
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 6-12Months
10.10.2 1-3Years Old
10.10.3 Over 3 Years Old
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Toothbrush
11.6.2 Toothpaste
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 6-12Months
11.10.2 1-3Years Old
11.10.3 Over 3 Years Old
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Toothbrush
12.6.2 Toothpaste
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 6-12Months
12.10.2 1-3Years Old
12.10.3 Over 3 Years Old
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Toothbrush
13.6.2 Toothpaste
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 6-12Months
13.10.2 1-3Years Old
13.10.3 Over 3 Years Old
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Baby Toothbrush & Cleanser Market: Competitive Dashboard
14.2 Global Baby Toothbrush & Cleanser Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Colgate-Palmolive
14.3.2 Chicco
14.3.3 Pigeon
14.3.4 Johnson & Johnson
14.3.5 P&G
14.3.6 Unilever
14.3.7 NUK
14.3.8 LION
14.3.9 Sunstar
14.3.10 Kao
14.3.11 Enfant
14.3.12 MAM Baby
14.3.13 Jordan Dental Care
14.3.14 Dentistar
14.3.15 Baby Orajel
14.3.16 Dr. Brown
14.3.17 Weleda
