Market Overview:
The global beacons management software market is expected to grow at a CAGR of 16.5% during the forecast period from 2018 to 2030. The growth of the market can be attributed to the increasing demand for retail and non-retail applications, and rising adoption of beacon technology by businesses worldwide. The global beacons management software market is segmented on the basis of type into software and service. The software segment is further sub-segmented into proximity marketing, location analytics, and others (real-time traffic updates, emergency notifications etc.). The service segment is further sub-segmented into professional services and managed services. On the basis of application, the market is divided into retail and non-retail applications. Retail application includes store navigation/wayfinding, product promotion & discounts/coupons delivery, customer loyalty programs etc., whereas non-retail application includes transportation & logistics (smart parking lot guidance system), healthcare (patient tracking), education (student attendance monitoring) etc. Geographically, the global beacons management software market has been analyzed across North America (U.S., Canada), Latin America (Brazil), Europe(U.K., Germany France Italy Spain Rest Of Europe), Asia Pacific(China India Japan South Korea Australia Rest Of APAC)and Middle East & Africa(GCC Countries Saudi Arabia South Africa Rest Of MEA).
Product Definition:
Beacons management software is a computer program used to manage and monitor beacons. The importance of beacons management software is that it enables users to centrally control and manage large numbers of beacons, as well as track their location and performance. Beacons management software can also help optimize beacon deployments by providing analytics on how devices are being used.
Software:
Software is the collection of tools and techniques for managing beacons. It helps in increasing the reachability of content on various channels such as mobile, social media, email and others. The software also helps to track customer behavior across all these channels which further help to improve business productivity by understanding customer preferences & buying patterns.
The major factor driving the growth of this market is increased adoption due to benefits offered in terms of reduced cost incurred on advertising, improved user experience.
Service:
Beacon is a low power wireless device that can be used to transmit data from mobile applications. It can also be used for location-based services and in-store analytics.
The service that is required The product or service that is being purchased The unique ID of the user making the purchase An optional category such as coupons, loyalty or gift cards etc.
Application Insights:
The retail segment accounted for the largest market share in 2017 and is expected to continue its dominance over the forecast period. The growing e-commerce industry has created a need for effective beacons technology, which can help retailers in enhancing customer experience, improving marketing efforts and increasing traffic on online stores. Moreover, beacon technology helps retailers to understand consumer behavior and improve business operations.
Beacon management software allows non-retailers to connect with customers through social media platforms or website directly from their store locations thus driving footfall and boosting sales. Furthermore, these applications also assist companies in tracking location-based information of consumers so that they can deliver targeted advertising campaigns across different mediums such as TV & Radio, print & digital channels etc., thereby driving growth of this segment further over the forecast period.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to retain its dominance over the forecast period as well. This can be attributed to increasing adoption of beacons technology and growing demand for customer engagement solutions among retailers and brands across this region. Europe also held a significant share in the market, owing to high product penetration and rising awareness about beacon-based mobile marketing technologies among marketers, advertisers, app developers, media agencies as well as consumers themselves.
Growth Factors:
- Increasing demand for beacons from retail sector for proximity marketing and customer engagement
- Proliferation of low-cost beacons and development of beacon management software platforms that make it easy to deploy, manage, and analyze beacon deployments
- Growing demand for location-based services (LBS) and proximity marketing from enterprises
- Development of innovative applications using beacon technology such as indoor navigation, asset tracking, etc.
- Increased awareness about the potential benefits of using beacons among businesses and consumers
Scope Of The Report
Report Attributes
Report Details
Report Title
Beacons management software Market Research Report
By Type
Software, Service
By Application
Retail, Non-retail
By Companies
Beaconinside, BlueCats, Estimote, Glimworm Beacons, Kontakt, MobStac, Quuppa, Relution, Sensoro
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
155
Number of Tables & Figures
109
Customization Available
Yes, the report can be customized as per your need.
Global Beacons management software Market Report Segments:
The global Beacons management software market is segmented on the basis of:
Types
Software, Service
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Retail, Non-retail
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Beaconinside
- BlueCats
- Estimote
- Glimworm Beacons
- Kontakt
- MobStac
- Quuppa
- Relution
- Sensoro
Highlights of The Beacons management software Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Software
- Service
- By Application:
- Retail
- Non-retail
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Beacons management software Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Beacons management software is a platform that helps businesses manage their beacons program. It includes features such as beacon management, reporting, and analytics.
Some of the major companies in the beacons management software market are Beaconinside, BlueCats, Estimote, Glimworm Beacons, Kontakt, MobStac, Quuppa, Relution, Sensoro.
The beacons management software market is expected to register a CAGR of 16.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Beacons management software Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Beacons management software Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Beacons management software Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Beacons management software Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Beacons management software Market Size & Forecast, 2018-2028
4.5.1 Beacons management software Market Size and Y-o-Y Growth
4.5.2 Beacons management software Market Absolute $ Opportunity
Chapter 5 Global Beacons management software Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Beacons management software Market Size Forecast by Type
5.2.1 Software
5.2.2 Service
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Beacons management software Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Beacons management software Market Size Forecast by Applications
6.2.1 Retail
6.2.2 Non-retail
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Beacons management software Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Beacons management software Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Beacons management software Analysis and Forecast
9.1 Introduction
9.2 North America Beacons management software Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Beacons management software Market Size Forecast by Type
9.6.1 Software
9.6.2 Service
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Beacons management software Market Size Forecast by Applications
9.10.1 Retail
9.10.2 Non-retail
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Beacons management software Analysis and Forecast
10.1 Introduction
10.2 Europe Beacons management software Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Beacons management software Market Size Forecast by Type
10.6.1 Software
10.6.2 Service
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Beacons management software Market Size Forecast by Applications
10.10.1 Retail
10.10.2 Non-retail
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Beacons management software Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Beacons management software Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Beacons management software Market Size Forecast by Type
11.6.1 Software
11.6.2 Service
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Beacons management software Market Size Forecast by Applications
11.10.1 Retail
11.10.2 Non-retail
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Beacons management software Analysis and Forecast
12.1 Introduction
12.2 Latin America Beacons management software Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Beacons management software Market Size Forecast by Type
12.6.1 Software
12.6.2 Service
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Beacons management software Market Size Forecast by Applications
12.10.1 Retail
12.10.2 Non-retail
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Beacons management software Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Beacons management software Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Beacons management software Market Size Forecast by Type
13.6.1 Software
13.6.2 Service
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Beacons management software Market Size Forecast by Applications
13.10.1 Retail
13.10.2 Non-retail
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Beacons management software Market: Competitive Dashboard
14.2 Global Beacons management software Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Beaconinside
14.3.2 BlueCats
14.3.3 Estimote
14.3.4 Glimworm Beacons
14.3.5 Kontakt
14.3.6 MobStac
14.3.7 Quuppa
14.3.8 Relution
14.3.9 Sensoro
