Market Overview:
The global brand protection solutions market is expected to grow at a CAGR of 10.8% from 2018 to 2030. The growth of the market can be attributed to the increasing need for brand protection solutions due to rising online piracy and counterfeiting activities. Additionally, the growing adoption of cloud-based brand protection solutions among small and medium enterprises (SMEs) is also contributing to the growth of the market. However, lack of awareness about brand protection solutions among end users is restraining the growth of this market.
Product Definition:
Brand protection solutions are tools used by businesses to protect their brands from unauthorized use or misuse. These solutions can include things like trademarks, copyrights, and domain name registrations. Brand protection is important because it helps businesses maintain control over their brands and protects them from losing revenue or customers to competitors.
Cloud-based:
Cloud-based is a service model that provides shared pool of storage space and application functionality. It also helps in reducing cost and time for developing, deploying, maintaining as well as scaling up an application. The primary benefit offered by cloud-based solutions is their ability to offer services on demand; this factor has been driving the growth of this market over the past few years.
On-premises:
On-premises solutions are software and hardware based protection systems that are installed at the company’s primary site. These solutions help in protecting brand assets such as copyrights, confidential information, and other digital assets of a business. On-premises solutions provide high levels of security by helping to secure data from internal and external threats.
Application Insights:
The large enterprises segment dominated the global brand protection solutions market in 2017, accounting for over 60.0% share of the total revenue. The segment is expected to witness significant growth over the forecast period owing to factors such as increasing cyberattacks and data breaches, which are resulting in high demand for brand protection services among enterprises. Furthermore, growing awareness about online security among enterprise owners is further driving their decision-making process regarding implementation of these solutions within their organizations.
SMEs accounted for a considerable share of 29.0% in 2017 and are projected to grow at a significant rate during the forecast period due to rising concerns related to online frauds and phishing attacks against SMEs across various regions including North America and Europe Pacific region.
Regional Analysis:
The North America region accounted for the largest market share in 2017 and is expected to continue its dominance over the forecast period. The growth can be attributed to increasing cyber-attacks, rising number of SMEs in the region, and government initiatives encouraging digitalization. Moreover, presence of major players such as Symantec Corporation; Trend Micro Inc.; ESET S.A.; McAfee Inc.; FireEye Inc., among others is also contributing towards regional growth.
Asia Pacific regional brand protection solutions market is anticipated to witness significant growth over the forecast period owing to increasing awareness regarding security issues.
Growth Factors:
- Increasing brand awareness and the consequent need for brand protection solutions
- The increasing complexity of global supply chains, which makes it difficult to track and protect brands
- The increasing incidence of counterfeiting and piracy, which is costing businesses billions of dollars each year
- The growing trend towards online shopping, which makes it easy for counterfeiters to sell fake products online
- The increasing use of social media platforms, which can be used to spread information about counterfeit products
Scope Of The Report
Report Attributes
Report Details
Report Title
Brand Protection Solutions Market Research Report
By Type
Cloud-based, On-premises
By Application
Small and Medium Enterprises (SMEs), Large Enterprises
By Companies
MarkMonitor, Resolver, BrandShield, PhishLabs, BrandVerity, AppDetex, Hubstream, Numerator, Pointer Brand Protection, Red Points Solutions, Ruvixx, Custodian Solutions, Enablon, Incopro, Scout, OPTEL (Verify Brand), IntelliCred, CSC
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
210
Number of Tables & Figures
147
Customization Available
Yes, the report can be customized as per your need.
Global Brand Protection Solutions Market Report Segments:
The global Brand Protection Solutions market is segmented on the basis of:
Types
Cloud-based, On-premises
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Small and Medium Enterprises (SMEs), Large Enterprises
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- MarkMonitor
- Resolver
- BrandShield
- PhishLabs
- BrandVerity
- AppDetex
- Hubstream
- Numerator
- Pointer Brand Protection
- Red Points Solutions
- Ruvixx
- Custodian Solutions
- Enablon
- Incopro
- Scout
- OPTEL (Verify Brand)
- IntelliCred
- CSC
Highlights of The Brand Protection Solutions Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cloud-based
- On-premises
- By Application:
- Small and Medium Enterprises (SMEs)
- Large Enterprises
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Brand Protection Solutions Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Brand Protection Solutions is a company that provides brand protection services. These services include trademark and copyright infringement, trade dress infringement, and unfair competition.
Some of the major companies in the brand protection solutions market are MarkMonitor, Resolver, BrandShield, PhishLabs, BrandVerity, AppDetex, Hubstream, Numerator, Pointer Brand Protection, Red Points Solutions, Ruvixx, Custodian Solutions, Enablon, Incopro, Scout, OPTEL (Verify Brand), IntelliCred, CSC.
The brand protection solutions market is expected to register a CAGR of 10.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Brand Protection Solutions Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Brand Protection Solutions Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Brand Protection Solutions Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Brand Protection Solutions Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Brand Protection Solutions Market Size & Forecast, 2018-2028
4.5.1 Brand Protection Solutions Market Size and Y-o-Y Growth
4.5.2 Brand Protection Solutions Market Absolute $ Opportunity
Chapter 5 Global Brand Protection Solutions Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Brand Protection Solutions Market Size Forecast by Type
5.2.1 Cloud-based
5.2.2 On-premises
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Brand Protection Solutions Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Brand Protection Solutions Market Size Forecast by Applications
6.2.1 Small and Medium Enterprises (SMEs)
6.2.2 Large Enterprises
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Brand Protection Solutions Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Brand Protection Solutions Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Brand Protection Solutions Analysis and Forecast
9.1 Introduction
9.2 North America Brand Protection Solutions Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Brand Protection Solutions Market Size Forecast by Type
9.6.1 Cloud-based
9.6.2 On-premises
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Brand Protection Solutions Market Size Forecast by Applications
9.10.1 Small and Medium Enterprises (SMEs)
9.10.2 Large Enterprises
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Brand Protection Solutions Analysis and Forecast
10.1 Introduction
10.2 Europe Brand Protection Solutions Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Brand Protection Solutions Market Size Forecast by Type
10.6.1 Cloud-based
10.6.2 On-premises
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Brand Protection Solutions Market Size Forecast by Applications
10.10.1 Small and Medium Enterprises (SMEs)
10.10.2 Large Enterprises
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Brand Protection Solutions Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Brand Protection Solutions Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Brand Protection Solutions Market Size Forecast by Type
11.6.1 Cloud-based
11.6.2 On-premises
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Brand Protection Solutions Market Size Forecast by Applications
11.10.1 Small and Medium Enterprises (SMEs)
11.10.2 Large Enterprises
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Brand Protection Solutions Analysis and Forecast
12.1 Introduction
12.2 Latin America Brand Protection Solutions Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Brand Protection Solutions Market Size Forecast by Type
12.6.1 Cloud-based
12.6.2 On-premises
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Brand Protection Solutions Market Size Forecast by Applications
12.10.1 Small and Medium Enterprises (SMEs)
12.10.2 Large Enterprises
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Brand Protection Solutions Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Brand Protection Solutions Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Brand Protection Solutions Market Size Forecast by Type
13.6.1 Cloud-based
13.6.2 On-premises
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Brand Protection Solutions Market Size Forecast by Applications
13.10.1 Small and Medium Enterprises (SMEs)
13.10.2 Large Enterprises
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Brand Protection Solutions Market: Competitive Dashboard
14.2 Global Brand Protection Solutions Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 MarkMonitor
14.3.2 Resolver
14.3.3 BrandShield
14.3.4 PhishLabs
14.3.5 BrandVerity
14.3.6 AppDetex
14.3.7 Hubstream
14.3.8 Numerator
14.3.9 Pointer Brand Protection
14.3.10 Red Points Solutions
14.3.11 Ruvixx
14.3.12 Custodian Solutions
14.3.13 Enablon
14.3.14 Incopro
14.3.15 Scout
14.3.16 OPTEL (Verify Brand)
14.3.17 IntelliCred
14.3.18 CSC
