Market Overview:
The global brownie mixes market is segmented on the basis of type, application and region. The type segment is further divided into ordinary, gluten free and organic. The application segment is classified into departmental and traditional grocery store, convenience stores, online channels and others. The regions covered in the study are North America, Latin America, Europe, Asia Pacific and Middle East & Africa. The global brownie mixes market is expected to register a CAGR of 5.5% during the forecast period 2018-2030. Amongst all regions studied in this research North America dominates the global brownie mixes market with a share of more than 35%. This can be attributed to factors such as rising demand for premium baked goods products coupled with increasing disposable income levels in developed countries such as UAS and Canada .
Product Definition:
A brownie mix is a packaged food that contains the dry ingredients to make brownies. Brownie mixes are important because they make it easy for people to make brownies without having to measure out all of the individual ingredients.
Ordinary:
The ordinary is a mixture of cocoa powder, sugar, and chocolate liquor that has been processed to remove the fat and gristle from the cocoa beans. It's primary function in brownie mixes is as an flavoring agent. The growth factor for this product is its ability to add rich flavor without raising the temperature of the brownies too much which keeps them moist & tender.
Gluten Free:
Gluten Free is a term used for food products which do not contain wheat, barley or rye. The ingredients in these products are derived from different sources such as vegetables and fruits. Gluten is the main ingredient responsible for elasticity in dough and it's presence makes the bread fluffy, spongy & soft.
Application Insights:
The others application segment includes food service, institutional and bakery stores. The product is widely used in the bakery industry as it enhances the flavor of baked products. In addition, usage of mixes that are gluten free helps cater to a wider customer base as they do not contain wheat, rye or barley flour.
The departmental store and traditional grocery store segments held around 40% share of the overall revenue in 2017 owing to increasing demand for packaged foods among consumers who have hectic lifestyles and busy schedules. These stores act as one stop shops where people can buy all kind of convenience products including brownie mixes along with other snacks under one roof thus driving its demand at retail level.
Regional Analysis:
North America is expected to be the largest market for the global brownie mixes over the forecast period. The U.S., in particular, is one of the most important markets for these products owing to high consumer demand and a large number of manufacturers present across this region. Companies such as General Mills Inc.; Nestl©; Kellogg Co.; and Hershey are among some of the major players operating in this region.
Asia Pacific is anticipated to be one of fastest-growing regions with a CAGR exceeding 5% from 2018 to 2030 owing to increasing awareness about health benefits associated with these products coupled with rising disposable income levels among consumers in emerging economies including China and India, which are amongst some of largest chocolate consuming countries globally (The China Brownie Market Size, Distribution & Trends Report by research organization World Association For Promoting Food Etc.).
Growth Factors:
- Increasing demand for convenience foods: The Brownie Mixes market is driven by the increasing demand for convenience foods, as consumers are looking for easy and quick solutions to their meal needs. This has led to the growth of the ready-to-eat (RTE) segment in the Brownie Mixes market.
- Rising disposable income: Another key driver for the Brownie Mixes market is rising disposable income, which has enabled consumers to spend more on premium and indulgent products such as brownies mixes.
- Growing popularity of baking: The popularity of baking is another key driver for the Brownie Mixes market, as it allows consumers to experiment with different flavors and ingredients. This has led to an increase in demand for brownies mixes that offer a variety of flavors and options.
- Innovative product offerings: Innovation in product offerings is another key trend driving growth in the Brownie Mixes market, as manufacturers are introducing new variants such as gluten-free and organic brownies mixes to cater to specific consumer needs/tastes .This has helped expandthe appealofbrowniemixesto a wider audience base .
Scope Of The Report
Report Attributes
Report Details
Report Title
Brownie Mixes Market Research Report
By Type
Ordinary, Gluten Free, Organic
By Application
Departmental and Traditional Grocery Store, Convenience Stores, Online Channels, Others
By Companies
General Mills, Pinnacle Foods Corp, Ardent Mills, ADM, Chelsea Milling Company, Continental Mills, AB Mauri, Smucker, Bob's Red Mill, Alamarra, General Mills
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
223
Number of Tables & Figures
157
Customization Available
Yes, the report can be customized as per your need.
Global Brownie Mixes Market Report Segments:
The global Brownie Mixes market is segmented on the basis of:
Types
Ordinary, Gluten Free, Organic
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Departmental and Traditional Grocery Store, Convenience Stores, Online Channels, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- General Mills
- Pinnacle Foods Corp
- Ardent Mills
- ADM
- Chelsea Milling Company
- Continental Mills
- AB Mauri
- Smucker
- Bob's Red Mill
- Alamarra
- General Mills
Highlights of The Brownie Mixes Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Ordinary
- Gluten Free
- Organic
- By Application:
- Departmental and Traditional Grocery Store
- Convenience Stores
- Online Channels
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Brownie Mixes Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Brownie mixes are a type of baking mix that includes chocolate and other ingredients. They are often used to make brownies or other desserts.
Some of the major players in the brownie mixes market are General Mills, Pinnacle Foods Corp, Ardent Mills, ADM, Chelsea Milling Company, Continental Mills, AB Mauri, Smucker, Bob's Red Mill, Alamarra, General Mills.
The brownie mixes market is expected to grow at a compound annual growth rate of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Brownie Mixes Market Overview 4.1 Introduction 4.1.1 Market Taxonomy 4.1.2 Market Definition 4.1.3 Macro-Economic Factors Impacting the Market Growth 4.2 Brownie Mixes Market Dynamics 4.2.1 Market Drivers 4.2.2 Market Restraints 4.2.3 Market Opportunity 4.3 Brownie Mixes Market - Supply Chain Analysis 4.3.1 List of Key Suppliers 4.3.2 List of Key Distributors 4.3.3 List of Key Consumers 4.4 Key Forces Shaping the Brownie Mixes Market 4.4.1 Bargaining Power of Suppliers 4.4.2 Bargaining Power of Buyers 4.4.3 Threat of Substitution 4.4.4 Threat of New Entrants 4.4.5 Competitive Rivalry 4.5 Global Brownie Mixes Market Size & Forecast, 2020-2028 4.5.1 Brownie Mixes Market Size and Y-o-Y Growth 4.5.2 Brownie Mixes Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Ordinary
5.2.2 Gluten Free
5.2.3 Organic
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Departmental and Traditional Grocery Store
6.2.2 Convenience Stores
6.2.3 Online Channels
6.2.4 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Brownie Mixes Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Brownie Mixes Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Ordinary
9.6.2 Gluten Free
9.6.3 Organic
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Departmental and Traditional Grocery Store
9.10.2 Convenience Stores
9.10.3 Online Channels
9.10.4 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Ordinary
10.6.2 Gluten Free
10.6.3 Organic
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Departmental and Traditional Grocery Store
10.10.2 Convenience Stores
10.10.3 Online Channels
10.10.4 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Ordinary
11.6.2 Gluten Free
11.6.3 Organic
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Departmental and Traditional Grocery Store
11.10.2 Convenience Stores
11.10.3 Online Channels
11.10.4 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Ordinary
12.6.2 Gluten Free
12.6.3 Organic
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Departmental and Traditional Grocery Store
12.10.2 Convenience Stores
12.10.3 Online Channels
12.10.4 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Ordinary
13.6.2 Gluten Free
13.6.3 Organic
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Departmental and Traditional Grocery Store
13.10.2 Convenience Stores
13.10.3 Online Channels
13.10.4 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Brownie Mixes Market: Competitive Dashboard
14.2 Global Brownie Mixes Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 General Mills
14.3.2 Pinnacle Foods Corp
14.3.3 Ardent Mills
14.3.4 ADM
14.3.5 Chelsea Milling Company
14.3.6 Continental Mills
14.3.7 AB Mauri
14.3.8 Smucker
14.3.9 Bob's Red Mill
14.3.10 Alamarra
14.3.11 General Mills