Industry Growth Insights published a new data on “Context Advertising Market”. The research report is titled “Context Advertising Market research by Types (Activity-based Advertising, Location-based Advertising, Others), By Applications (Consumer Goods, Retail, and Restaurants, Telecom and IT, Banking, Financial Services, and Insurance (BFSI), Media and Entertainment, Travel, Transportation, and Automobile, Healthcare, Academia and Government, Others), By Players/Companies Act-on Software, Adobe Systems, Amazon.com, Amobee (Subsidiary of Singapore Telecommunications), AOL, Facebook, Flurry (Yahoo's Developer Network), Flytxt, Google, IAC, Infolinks, Inmobi, Marketo, Media.net (Acquired by Beijing Miteno Communication Technology), Microsoft, Millennial Media, Sap, Simplycast, Twitter, Yahoo”.
Scope Of The Report
Report Attributes
Report Details
Report Title
Context Advertising Market Research Report
By Type
Activity-based Advertising, Location-based Advertising, Others
By Application
Consumer Goods, Retail, and Restaurants, Telecom and IT, Banking, Financial Services, and Insurance (BFSI), Media and Entertainment, Travel, Transportation, and Automobile, Healthcare, Academia and Government, Others
By Companies
Act-on Software, Adobe Systems, Amazon.com, Amobee (Subsidiary of Singapore Telecommunications), AOL, Facebook, Flurry (Yahoo's Developer Network), Flytxt, Google, IAC, Infolinks, Inmobi, Marketo, Media.net (Acquired by Beijing Miteno Communication Technology), Microsoft, Millennial Media, Sap, Simplycast, Twitter, Yahoo
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
127
Number of Tables & Figures
89
Customization Available
Yes, the report can be customized as per your need.
Global Context Advertising Market Report Segments:
The global Context Advertising market is segmented on the basis of:
Types
Activity-based Advertising, Location-based Advertising, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Consumer Goods, Retail, and Restaurants, Telecom and IT, Banking, Financial Services, and Insurance (BFSI), Media and Entertainment, Travel, Transportation, and Automobile, Healthcare, Academia and Government, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Act-on Software
- Adobe Systems
- Amazon.com
- Amobee (Subsidiary of Singapore Telecommunications)
- AOL
- Facebook
- Flurry (Yahoo's Developer Network)
- Flytxt
- Google
- IAC
- Infolinks
- Inmobi
- Marketo
- Media.net (Acquired by Beijing Miteno Communication Technology)
- Microsoft
- Millennial Media
- Sap
- Simplycast
- Twitter
- Yahoo
Highlights of The Context Advertising Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Activity-based Advertising
- Location-based Advertising
- Others
- By Application:
- Consumer Goods, Retail, and Restaurants
- Telecom and IT
- Banking, Financial Services, and Insurance (BFSI)
- Media and Entertainment
- Travel, Transportation, and Automobile
- Healthcare
- Academia and Government
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Context Advertising Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Context advertising is a form of advertising that uses the context of a user's current environment to target ads. For example, if you're browsing the web in your office, contextual ads might be targeted towards products related to work.
Some of the key players operating in the context advertising market are Act-on Software, Adobe Systems, Amazon.com, Amobee (Subsidiary of Singapore Telecommunications), AOL, Facebook, Flurry (Yahoo's Developer Network), Flytxt, Google, IAC, Infolinks, Inmobi, Marketo, Media.net (Acquired by Beijing Miteno Communication Technology), Microsoft, Millennial Media, Sap, Simplycast, Twitter, Yahoo.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Context Advertising Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Context Advertising Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Context Advertising Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Context Advertising Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Context Advertising Market Size & Forecast, 2018-2028
4.5.1 Context Advertising Market Size and Y-o-Y Growth
4.5.2 Context Advertising Market Absolute $ Opportunity
Chapter 5 Global Context Advertising Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Context Advertising Market Size Forecast by Type
5.2.1 Activity-based Advertising
5.2.2 Location-based Advertising
5.2.3 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Context Advertising Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Context Advertising Market Size Forecast by Applications
6.2.1 Consumer Goods
6.2.2 Retail
6.2.3 and Restaurants
6.2.4 Telecom and IT
6.2.5 Banking
6.2.6 Financial Services
6.2.7 and Insurance (BFSI)
6.2.8 Media and Entertainment
6.2.9 Travel
6.2.10 Transportation
6.2.11 and Automobile
6.2.12 Healthcare
6.2.13 Academia and Government
6.2.14 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Context Advertising Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Context Advertising Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Context Advertising Analysis and Forecast
9.1 Introduction
9.2 North America Context Advertising Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Context Advertising Market Size Forecast by Type
9.6.1 Activity-based Advertising
9.6.2 Location-based Advertising
9.6.3 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Context Advertising Market Size Forecast by Applications
9.10.1 Consumer Goods
9.10.2 Retail
9.10.3 and Restaurants
9.10.4 Telecom and IT
9.10.5 Banking
9.10.6 Financial Services
9.10.7 and Insurance (BFSI)
9.10.8 Media and Entertainment
9.10.9 Travel
9.10.10 Transportation
9.10.11 and Automobile
9.10.12 Healthcare
9.10.13 Academia and Government
9.10.14 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Context Advertising Analysis and Forecast
10.1 Introduction
10.2 Europe Context Advertising Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Context Advertising Market Size Forecast by Type
10.6.1 Activity-based Advertising
10.6.2 Location-based Advertising
10.6.3 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Context Advertising Market Size Forecast by Applications
10.10.1 Consumer Goods
10.10.2 Retail
10.10.3 and Restaurants
10.10.4 Telecom and IT
10.10.5 Banking
10.10.6 Financial Services
10.10.7 and Insurance (BFSI)
10.10.8 Media and Entertainment
10.10.9 Travel
10.10.10 Transportation
10.10.11 and Automobile
10.10.12 Healthcare
10.10.13 Academia and Government
10.10.14 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Context Advertising Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Context Advertising Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Context Advertising Market Size Forecast by Type
11.6.1 Activity-based Advertising
11.6.2 Location-based Advertising
11.6.3 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Context Advertising Market Size Forecast by Applications
11.10.1 Consumer Goods
11.10.2 Retail
11.10.3 and Restaurants
11.10.4 Telecom and IT
11.10.5 Banking
11.10.6 Financial Services
11.10.7 and Insurance (BFSI)
11.10.8 Media and Entertainment
11.10.9 Travel
11.10.10 Transportation
11.10.11 and Automobile
11.10.12 Healthcare
11.10.13 Academia and Government
11.10.14 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Context Advertising Analysis and Forecast
12.1 Introduction
12.2 Latin America Context Advertising Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Context Advertising Market Size Forecast by Type
12.6.1 Activity-based Advertising
12.6.2 Location-based Advertising
12.6.3 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Context Advertising Market Size Forecast by Applications
12.10.1 Consumer Goods
12.10.2 Retail
12.10.3 and Restaurants
12.10.4 Telecom and IT
12.10.5 Banking
12.10.6 Financial Services
12.10.7 and Insurance (BFSI)
12.10.8 Media and Entertainment
12.10.9 Travel
12.10.10 Transportation
12.10.11 and Automobile
12.10.12 Healthcare
12.10.13 Academia and Government
12.10.14 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Context Advertising Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Context Advertising Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Context Advertising Market Size Forecast by Type
13.6.1 Activity-based Advertising
13.6.2 Location-based Advertising
13.6.3 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Context Advertising Market Size Forecast by Applications
13.10.1 Consumer Goods
13.10.2 Retail
13.10.3 and Restaurants
13.10.4 Telecom and IT
13.10.5 Banking
13.10.6 Financial Services
13.10.7 and Insurance (BFSI)
13.10.8 Media and Entertainment
13.10.9 Travel
13.10.10 Transportation
13.10.11 and Automobile
13.10.12 Healthcare
13.10.13 Academia and Government
13.10.14 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Context Advertising Market: Competitive Dashboard
14.2 Global Context Advertising Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Act-on Software
14.3.2 Adobe Systems
14.3.3 Amazon.com
14.3.4 Amobee (Subsidiary of Singapore Telecommunications)
14.3.5 AOL
14.3.6 Facebook
14.3.7 Flurry (Yahoo's Developer Network)
14.3.8 Flytxt
14.3.9 Google
14.3.10 IAC
14.3.11 Infolinks
14.3.12 Inmobi
14.3.13 Marketo
14.3.14 Media.net (Acquired by Beijing Miteno Communication Technology)
14.3.15 Microsoft
14.3.16 Millennial Media
14.3.17 Sap
14.3.18 Simplycast
14.3.19 Twitter
14.3.20 Yahoo
