Market Overview:
The global customer success software market is expected to grow from USD 1.5 billion in 2018 to USD 3.8 billion by 2030, at a CAGR of 13.9% during the forecast period. The growth of the customer success software market is attributed to the increasing demand for customer success solutions among enterprises across different industries and regions. The global customer success software market is segmented by type, application, and region. By type, the market is divided into basic (USD 9.9-29.9/month), standard (USD 29.9-49 .99/month), and senior (USD 49 .99+/month) segments . By application, the market is classified into financial services, government , healthcare , manufacturing , media , retail , other segments .
Product Definition:
Customer Success Software is a tool that helps businesses keep track of customer interactions and engagement. It can also help identify potential problems and provide solutions before they become bigger issues. Ultimately, Customer Success Software helps businesses maintain healthy customer relationships and increase customer loyalty.
Basic(.9-29.9/Month):
Basic is a pricing model that allows organizations to charge customers based on the value of their contribution. It's used in various industries such as BFSI, IT and telecom, media and entertainment, healthcare among others.
Standard(.9-49.9/Month):
The Standard plan is a cost-effective way to try out the features of Customer Success Software. It includes all basic CRM functionalities such as create, read, update and delete (CRUD) operations for Contacts and Opportunities along with basic analytics about your sales channel performance. The pricing structure is based on number of users depending upon the type of license you choose - single user or multi-user.
Application Insights:
The financial services segment accounted for the largest market share in 2017 and is expected to continue its dominance over the forecast period. The growing adoption of cloud computing has enabled banks to reduce their IT infrastructure costs by moving them off-site. This, in turn, has led to a significant reduction in operational costs for financial institutions.
The retail sector is also expected to register considerable growth over the forecast period owing to increasing penetration of e-commerce platforms and mobile payments systems across various countries worldwide. Furthermore, companies such as Amazon are increasingly using customer success software solutions from Marketecture that enable retailers with insights into their customers¢â‚¬â„¢ behavior on different shopping websites so as to improve product placement while reducing online cart abandonment rates at a significantly low cost. Such benefits offered by these solutions are anticipated drive its demand further within this industry during the forecast period.
Regional Analysis:
The North American region dominated the global customer success software market in 2017. The growth of the regional market can be attributed to several factors such as increasing adoption of cloud-based technologies, high disposable income, and growing demand for consumerization of IT. Furthermore, an increase in e-commerce sales has led to a rise in customer support activities by companies operating online platforms. This is expected to drive the need for CS software over the forecast period.
Asia Pacific is anticipated to witness significant growth over the forecast period owing to increased spending on technology investments by businesses across all industry verticals including retail, manufacturing & automotive and government sectors among others.
Furthermore Europe also contributed significantly towards revenue generation owing to its well established BFSI sector that requires continuous monitoring.
Growth Factors:
- Increased demand for customer success software as a result of the growing subscription economy.
- The need for businesses to keep customers happy in order to reduce churn and increase lifetime value.
- The increasing popularity of customer success models among SaaS companies, which helps to spread best practices and improve customer retention rates.
- Advances in technology that make it easier for businesses to track and analyze customer data, making it easier to identify opportunities for improvement and engagement.
- Growing awareness of the importance of customer success among business leaders, who are increasingly allocating resources towards improving their customers’ experience with their products or services
Scope Of The Report
Report Attributes
Report Details
Report Title
Customer Success Software Market Research Report
By Type
Basic($9.9-29.9/Month), Standard($29.9-49.9/Month), Senior($49.9+/Month）
By Application
Financial services, Government, Healthcare, Manufacturing, Media, Retail, Other
By Companies
HubSpot, Bitrix, Agile CRM, Zendesk, Zoho Desk, Front, Preferred Market Solutions, ChurnZero, NiceJob, Ecosystems, Userpilot, SurveyMonkey, UXPressia, Gainsight, Bracket Labs, Skilljar, Elevio, Totango, Planhat
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
163
Number of Tables & Figures
115
Customization Available
Yes, the report can be customized as per your need.
Global Customer Success Software Market Report Segments:
The global Customer Success Software market is segmented on the basis of:
Types
Basic($9.9-29.9/Month), Standard($29.9-49.9/Month), Senior($49.9+/Month）
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Financial services, Government, Healthcare, Manufacturing, Media, Retail, Other
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- HubSpot
- Bitrix
- Agile CRM
- Zendesk
- Zoho Desk
- Front
- Preferred Market Solutions
- ChurnZero
- NiceJob
- Ecosystems
- Userpilot
- SurveyMonkey
- UXPressia
- Gainsight
- Bracket Labs
- Skilljar
- Elevio
- Totango
- Planhat
Highlights of The Customer Success Software Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Basic($9.9-29.9/Month)
- Standard($29.9-49.9/Month)
- Senior($49.9+/Month）
- By Application:
- Financial services
- Government
- Healthcare
- Manufacturing
- Media
- Retail
- Other
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Customer Success Software Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Customer Success Software is a software application that helps businesses manage customer relationships. It includes features such as customer data management, support ticketing, and communication tools. Customer Success Software can help companies improve their customer experience by automating processes and providing easy access to information.
Some of the major players in the customer success software market are HubSpot, Bitrix, Agile CRM, Zendesk, Zoho Desk, Front, Preferred Market Solutions, ChurnZero, NiceJob, Ecosystems, Userpilot, SurveyMonkey, UXPressia, Gainsight, Bracket Labs, Skilljar, Elevio, Totango, Planhat.
The customer success software market is expected to grow at a compound annual growth rate of 13.9%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Customer Success Software Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Customer Success Software Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Customer Success Software Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Customer Success Software Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Customer Success Software Market Size & Forecast, 2018-2028
4.5.1 Customer Success Software Market Size and Y-o-Y Growth
4.5.2 Customer Success Software Market Absolute $ Opportunity
Chapter 5 Global Customer Success Software Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Customer Success Software Market Size Forecast by Type
5.2.1 Basic($9.9-29.9/Month)
5.2.2 Standard($29.9-49.9/Month)
5.2.3 Senior($49.9+/Month）
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Customer Success Software Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Customer Success Software Market Size Forecast by Applications
6.2.1 Financial services
6.2.2 Government
6.2.3 Healthcare
6.2.4 Manufacturing
6.2.5 Media
6.2.6 Retail
6.2.7 Other
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Customer Success Software Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Customer Success Software Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Customer Success Software Analysis and Forecast
9.1 Introduction
9.2 North America Customer Success Software Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Customer Success Software Market Size Forecast by Type
9.6.1 Basic($9.9-29.9/Month)
9.6.2 Standard($29.9-49.9/Month)
9.6.3 Senior($49.9+/Month）
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Customer Success Software Market Size Forecast by Applications
9.10.1 Financial services
9.10.2 Government
9.10.3 Healthcare
9.10.4 Manufacturing
9.10.5 Media
9.10.6 Retail
9.10.7 Other
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Customer Success Software Analysis and Forecast
10.1 Introduction
10.2 Europe Customer Success Software Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Customer Success Software Market Size Forecast by Type
10.6.1 Basic($9.9-29.9/Month)
10.6.2 Standard($29.9-49.9/Month)
10.6.3 Senior($49.9+/Month）
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Customer Success Software Market Size Forecast by Applications
10.10.1 Financial services
10.10.2 Government
10.10.3 Healthcare
10.10.4 Manufacturing
10.10.5 Media
10.10.6 Retail
10.10.7 Other
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Customer Success Software Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Customer Success Software Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Customer Success Software Market Size Forecast by Type
11.6.1 Basic($9.9-29.9/Month)
11.6.2 Standard($29.9-49.9/Month)
11.6.3 Senior($49.9+/Month）
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Customer Success Software Market Size Forecast by Applications
11.10.1 Financial services
11.10.2 Government
11.10.3 Healthcare
11.10.4 Manufacturing
11.10.5 Media
11.10.6 Retail
11.10.7 Other
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Customer Success Software Analysis and Forecast
12.1 Introduction
12.2 Latin America Customer Success Software Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Customer Success Software Market Size Forecast by Type
12.6.1 Basic($9.9-29.9/Month)
12.6.2 Standard($29.9-49.9/Month)
12.6.3 Senior($49.9+/Month）
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Customer Success Software Market Size Forecast by Applications
12.10.1 Financial services
12.10.2 Government
12.10.3 Healthcare
12.10.4 Manufacturing
12.10.5 Media
12.10.6 Retail
12.10.7 Other
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Customer Success Software Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Customer Success Software Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Customer Success Software Market Size Forecast by Type
13.6.1 Basic($9.9-29.9/Month)
13.6.2 Standard($29.9-49.9/Month)
13.6.3 Senior($49.9+/Month）
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Customer Success Software Market Size Forecast by Applications
13.10.1 Financial services
13.10.2 Government
13.10.3 Healthcare
13.10.4 Manufacturing
13.10.5 Media
13.10.6 Retail
13.10.7 Other
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Customer Success Software Market: Competitive Dashboard
14.2 Global Customer Success Software Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 HubSpot
14.3.2 Bitrix
14.3.3 Agile CRM
14.3.4 Zendesk
14.3.5 Zoho Desk
14.3.6 Front
14.3.7 Preferred Market Solutions
14.3.8 ChurnZero
14.3.9 NiceJob
14.3.10 Ecosystems
14.3.11 Userpilot
14.3.12 SurveyMonkey
14.3.13 UXPressia
14.3.14 Gainsight
14.3.15 Bracket Labs
14.3.16 Skilljar
14.3.17 Elevio
14.3.18 Totango
14.3.19 Planhat
