Market Overview:
The global decorative pillow market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in the market can be attributed to the increasing demand for decorative pillows from both, indoor and outdoor applications. Additionally, rising disposable income and changing lifestyle preferences are also contributing to the growth of this market. On the basis of type, polyester is expected to be the most popular type of decorative pillow during the forecast period. This can be attributed to its properties such as durability, affordability and easy maintenance. On the other hand, down & feather is expected to be one of fastest growing types due its luxurious feel and comfortability. Regionally, North America is anticipated to lead in terms of revenue generation followed by Europe over 2018-2030 owing factors such as high disposable income levels.
Product Definition:
A decorative pillow is a type of pillow that is typically not used for sleeping, but instead is used as a decoration or to add comfort to a seating area. Decorative pillows come in many different shapes, sizes, and colors, and can be made from a variety of materials, including cotton, silk, wool, and synthetic fibers. They are often placed on sofas or chairs in living rooms or bedrooms as an added touch of color or texture.
Polyester:
Polyester is a man-made fiber that has been developed from the polymerization of adipic acid. It differs from cotton in that it has a higher melting point and stronger molecular bonds. The material was first produced as an artificial textile by the Englishman Wollaston in 1856, but did not receive its name until after World War II when it was discovered to be similar to natural fibers such as flax and silk.
Foam:
Foam is a three-dimensional cellular material that is produced by the polymerization of gases such as carbon dioxide, water and Ethylene. Foams are usually categorized into two types: Expanded Polymer foam (EPM) and Starch Blends (SPM). The SMP foams are also known as viscoelastic or soft foam.
Application Insights:
Indoor application dominated the global decorative pillow market, accounting for more than 70.0% share of the total revenue in 2017. The growing trend of indoor relaxation and comfort among consumers is expected to have a positive impact on product demand in this segment over the forecast period.
The outdoor application segment is projected to witness significant growth over the forecast period owing to increasing consumer spending on home dĩcor and furnishing products including pillows, bedding accessories, etc., that enhance their outdoor experience at home or hotel rooms. Increasing tourism industry across various regions has boosted upmarket hotels business which subsequently helps market players expand their presence in this segment with better margins.
Regional Analysis:
Asia Pacific dominated the global decorative pillow market in 2017. The region is expected to witness a significant rise in demand over the forecast period owing to increasing disposable income and growing population, especially in China and India. In addition, rising living standards have encouraged consumers to invest more on home d©cor products leading to an increased demand for decorative pillows.
Europe accounted for a major share of revenue generated by the global decorative pillow industry on account of high product adoption across households as well as hotels & resorts. Rising consumer awareness regarding quality sleep patterns along with constant innovations by manufacturers about product offerings are anticipated to drive regional growth over the forecast period.
North America is also likely to witness steady growth due its large geriatric population base that requires proper care.
Growth Factors:
- Increasing demand for home décor products: The global decorative pillow market is expected to grow at a CAGR of 5.5% during the forecast period. This can be attributed to the increasing demand for home décor products across the globe.
- Rising disposable income: The growth of the decorative pillow market is also driven by rising disposable incomes, which has led to an increase in spending on luxury items such as decorative pillows.
- Growing popularity of online retailing: Another key driver for the global decorative pillow market is the growing popularity of online retailing, which has made it easier for consumers to purchase these products from their homes or offices without having to go through multiple intermediaries.
- Proliferation of new designs and colors: One trend that is aiding in the growth of this market is proliferation of new designs and colors in decorative pillows, which are attracting a large number of consumers across different age groups and geographies alike.. 5) Increased awareness about health benefits associated with using Decorative Pillows : There has been an increase in awareness about health benefits associated with using Decorative Pillows . This has led many people to start using them as part of their daily routine, thereby driving its demand
Scope Of The Report
Report Attributes
Report Details
Report Title
Decorative Pillow Market Research Report
By Type
Polyester, Foam, Cotton, Down & Feather, Others
By Application
Indoor, Outdoor
By Companies
Hollander, Caldeira, IKEA, Jaipur Living, Paradise Pillow, Square Feathers, Standard Fiber, Lili Alessandra, Surya, Lacefield Designs, Huddleson, Nitori, Ryohin Keikaku (MUJI), Liv Heart, Luolai, Shenzhen Fuanna Bedding Co, Hanghzou Huafang Fabric Co
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
128
Number of Tables & Figures
90
Customization Available
Yes, the report can be customized as per your need.
Global Decorative Pillow Market Report Segments:
The global Decorative Pillow market is segmented on the basis of:
Types
Polyester, Foam, Cotton, Down & Feather, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Indoor, Outdoor
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Hollander
- Caldeira
- IKEA
- Jaipur Living
- Paradise Pillow
- Square Feathers
- Standard Fiber
- Lili Alessandra
- Surya
- Lacefield Designs
- Huddleson
- Nitori
- Ryohin Keikaku (MUJI)
- Liv Heart
- Luolai
- Shenzhen Fuanna Bedding Co
- Hanghzou Huafang Fabric Co
Highlights of The Decorative Pillow Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Polyester
- Foam
- Cotton
- Down & Feather
- Others
- By Application:
- Indoor
- Outdoor
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Decorative Pillow Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
A decorative pillow is a type of pillow that is designed to be placed on a couch, chair, or other seating area. These pillows are often brightly colored and have designs printed on them. They are typically used as an accessory to add color and style to a room.
Some of the major companies in the decorative pillow market are Hollander, Caldeira, IKEA, Jaipur Living, Paradise Pillow, Square Feathers, Standard Fiber, Lili Alessandra, Surya, Lacefield Designs, Huddleson, Nitori, Ryohin Keikaku (MUJI), Liv Heart, Luolai, Shenzhen Fuanna Bedding Co, Hanghzou Huafang Fabric Co.
The decorative pillow market is expected to grow at a compound annual growth rate of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Decorative Pillow Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Decorative Pillow Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Decorative Pillow Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Decorative Pillow Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Decorative Pillow Market Size & Forecast, 2020-2028
4.5.1 Decorative Pillow Market Size and Y-o-Y Growth
4.5.2 Decorative Pillow Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Polyester
5.2.2 Foam
5.2.3 Cotton
5.2.4 Down & Feather
5.2.5 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Indoor
6.2.2 Outdoor
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Decorative Pillow Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Decorative Pillow Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Polyester
9.6.2 Foam
9.6.3 Cotton
9.6.4 Down & Feather
9.6.5 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Indoor
9.10.2 Outdoor
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Polyester
10.6.2 Foam
10.6.3 Cotton
10.6.4 Down & Feather
10.6.5 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Indoor
10.10.2 Outdoor
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Polyester
11.6.2 Foam
11.6.3 Cotton
11.6.4 Down & Feather
11.6.5 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Indoor
11.10.2 Outdoor
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Polyester
12.6.2 Foam
12.6.3 Cotton
12.6.4 Down & Feather
12.6.5 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Indoor
12.10.2 Outdoor
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Polyester
13.6.2 Foam
13.6.3 Cotton
13.6.4 Down & Feather
13.6.5 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Indoor
13.10.2 Outdoor
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Decorative Pillow Market: Competitive Dashboard
14.2 Global Decorative Pillow Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Hollander
14.3.2 Caldeira
14.3.3 IKEA
14.3.4 Jaipur Living
14.3.5 Paradise Pillow
14.3.6 Square Feathers
14.3.7 Standard Fiber
14.3.8 Lili Alessandra
14.3.9 Surya
14.3.10 Lacefield Designs
14.3.11 Huddleson
14.3.12 Nitori
14.3.13 Ryohin Keikaku (MUJI)
14.3.14 Liv Heart
14.3.15 Luolai
14.3.16 Shenzhen Fuanna Bedding Co
14.3.17 Hanghzou Huafang Fabric Co
