Market Overview:
The global electrolyte drinks market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in the market can be attributed to factors such as an increase in the number of athletes and sports enthusiasts, rising awareness about the benefits of electrolyte drinks, and an increase in disposable income. The global electrolyte drinks market is segmented on the basis of type into isotonic electrolyte drinks, hypotonic electrolyte drinks, and hypertonic electrolyte drinks. Isotonic Electrolytes Drinks are those that have a similar concentration of solutes as that found inside cells and blood plasma; they are used for rehydration purposes after exercise or physical activity as they help replace lost fluids quickly. Hypotonic Electrolytes Drinks have a lower concentration of solutes than cells or blood plasma; these types are often used by people who want to reduce their calorie intake as they provide fewer calories than other types of drinkable beverages. Hypertonic Electrolytes Drinks have a higher concentration if solutes than cells or blood plasma; these types are often consumed by people who need hydration due to illness or strenuous physical activity. On the basis on application,the global electrolysate drinkmarket is segmented into supermarkets & hypermarkets, convenience stores, online retailers,,and others segments .
Product Definition:
An electrolyte drink is a beverage that contains soluble minerals in dissolved form. These minerals, typically including sodium, potassium, chloride and calcium ions, are essential for the proper functioning of the human body's cells. Electrolyte drinks are most often used by athletes or people who engage in strenuous physical activity to replace fluids and electrolytes lost through sweating.
Isotonic Electrolyte Drinks:
I.E.D is a drink that contains the same amount of sodium and potassium as in normal saline solution (0.9% Sodium Chloride), but has no chlorine, thereby making it isotonic to the human body fluids and increasing its adoption among athletes & medically fit people who require frequent rehydration during training or competition, without compromising their electrolyte balance.
Hypotonic Electrolyte Drinks:
Hypotonic electrolyte drinks are low in salt content and higher in carbohydrates ( glucose or dextrose) and/or potassium. Hypotonic electrolyte drink is usually given to patients who have just undergone surgery, those suffering from diarrhea, vomiting or severe burns; also the patient who has just lost a lot of blood.
The major functions of these drinks are to replace fluids that have been lost due to injury or illness; help restore the balance of salts.
Application Insights:
The others application segment includes restaurants, hotels and hospitals. The segment held around 30.0% of the overall market in 2017 owing to growing demand for the product from various industries including hospitality, food & beverage and healthcare among other industries such as sports drinks, cosmetics and pharmaceuticals.
Electrolyte drinks are majorly sold through supermarkets & hypermarkets which accounted for around 70% of the total retail sales in 2017 due to their wide distribution channels coupled with high product display that encourages impulse buying behavior among consumers especially during busy seasons like summer vacation period or Christmas shopping season. This trend is expected to continue over the forecast period as retailers look out for ways on how they can maximize their profit margins by offering more products at lower prices while maintaining a certain level of quality expected from an electrolyte drink brand thus driving industry growth over the coming years.
Hypertonic Electrolyte Drinks (HED) are gaining popularity among athletes.
Regional Analysis:
North America accounted for the largest market share of more than 35% in 2017. The region is expected to maintain its lead over the forecast period owing to increasing cases of obesity and related health issues, growing awareness about sports nutrition, and availability of a wide range of Electrolyte drinks in this region.
Asia Pacific is anticipated to witness significant growth over the forecast period due to rising disposable income levels, improving healthcare infrastructure, expanding middle-class population base along with rapid urbanization & industrialization witnessed in developing countries such as China & India. These factors are expected to drive demand for various dietary supplements including Electrolyte drinks over the next eight years.
Growth Factors:
- Increasing awareness about the benefits of electrolyte drinks among consumers.
- Growing demand for healthy and functional beverages among health-conscious consumers.
- Rising popularity of sports and energy drinks among fitness enthusiasts and athletes.
- increasing disposable income of consumers in developing countries.
Scope Of The Report
Report Attributes
Report Details
Report Title
Electrolyte Drinks Market Research Report
By Type
Isotonic Electrolyte Drinks, Hypotonic Electrolyte Drinks, Hypertonic Electrolyte Drinks
By Application
Supermarkets & Hypermarkets, Convenience Stores, Online Retailers, Others
By Companies
Asahi Lifestyle Beverages, Monster, Rockstar, Pepsico, Coca-Cola, Danone, Asahi Lifestyle Beverages
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
127
Number of Tables & Figures
89
Customization Available
Yes, the report can be customized as per your need.
Global Electrolyte Drinks Market Report Segments:
The global Electrolyte Drinks market is segmented on the basis of:
Types
Isotonic Electrolyte Drinks, Hypotonic Electrolyte Drinks, Hypertonic Electrolyte Drinks
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Supermarkets & Hypermarkets, Convenience Stores, Online Retailers, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Asahi Lifestyle Beverages
- Monster
- Rockstar
- Pepsico
- Coca-Cola
- Danone
- Asahi Lifestyle Beverages
Highlights of The Electrolyte Drinks Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Isotonic Electrolyte Drinks
- Hypotonic Electrolyte Drinks
- Hypertonic Electrolyte Drinks
- By Application:
- Supermarkets & Hypermarkets
- Convenience Stores
- Online Retailers
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Electrolyte Drinks Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Electrolyte drinks are beverages that contain minerals and electrolytes to help replace lost fluids and minerals during exercise. Electrolyte drinks can be helpful in preventing dehydration, cramps, muscle fatigue, and heat stroke.
Some of the major companies in the electrolyte drinks market are Asahi Lifestyle Beverages, Monster, Rockstar, Pepsico, Coca-Cola, Danone, Asahi Lifestyle Beverages.
The electrolyte drinks market is expected to register a CAGR of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Electrolyte Drinks Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Electrolyte Drinks Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Electrolyte Drinks Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Electrolyte Drinks Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Electrolyte Drinks Market Size & Forecast, 2020-2028
4.5.1 Electrolyte Drinks Market Size and Y-o-Y Growth
4.5.2 Electrolyte Drinks Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Isotonic Electrolyte Drinks
5.2.2 Hypotonic Electrolyte Drinks
5.2.3 Hypertonic Electrolyte Drinks
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Supermarkets & Hypermarkets
6.2.2 Convenience Stores
6.2.3 Online Retailers
6.2.4 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Electrolyte Drinks Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Electrolyte Drinks Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Isotonic Electrolyte Drinks
9.6.2 Hypotonic Electrolyte Drinks
9.6.3 Hypertonic Electrolyte Drinks
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Supermarkets & Hypermarkets
9.10.2 Convenience Stores
9.10.3 Online Retailers
9.10.4 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Isotonic Electrolyte Drinks
10.6.2 Hypotonic Electrolyte Drinks
10.6.3 Hypertonic Electrolyte Drinks
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Supermarkets & Hypermarkets
10.10.2 Convenience Stores
10.10.3 Online Retailers
10.10.4 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Isotonic Electrolyte Drinks
11.6.2 Hypotonic Electrolyte Drinks
11.6.3 Hypertonic Electrolyte Drinks
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Supermarkets & Hypermarkets
11.10.2 Convenience Stores
11.10.3 Online Retailers
11.10.4 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Isotonic Electrolyte Drinks
12.6.2 Hypotonic Electrolyte Drinks
12.6.3 Hypertonic Electrolyte Drinks
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Supermarkets & Hypermarkets
12.10.2 Convenience Stores
12.10.3 Online Retailers
12.10.4 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Isotonic Electrolyte Drinks
13.6.2 Hypotonic Electrolyte Drinks
13.6.3 Hypertonic Electrolyte Drinks
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Supermarkets & Hypermarkets
13.10.2 Convenience Stores
13.10.3 Online Retailers
13.10.4 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Electrolyte Drinks Market: Competitive Dashboard
14.2 Global Electrolyte Drinks Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Asahi Lifestyle Beverages
14.3.2 Monster
14.3.3 Rockstar
14.3.4 Pepsico
14.3.5 Coca-Cola
14.3.6 Danone
14.3.7 Asahi Lifestyle Beverages
