Market Overview:
The global electronic handheld massager market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for handheld massagers from spa and household applications, and the growing awareness about the benefits of using handheld massagers. Based on type, the global electronic handheld massager market can be segmented into wireless massagers and wiremassagers. The wirelessmassager segment is expected to grow at a higher CAGR than the wiremassagersegment duringthe forecast period.
Product Definition:
An electronic handheld massager is a battery-operated device that is used to massage the body. It has a vibrating motor that creates a massaging action. The importance of an electronic handheld massager is that it can provide relief from tension and stress in the muscles, and it can improve circulation.
Wireless Massager:
A wireless massager is a device that is used to massage sore muscles and joints. It works on radio frequency (RF) technology, which sends out low-level electrical signals into the body. The electrical signals cause the muscles to relax and contractions of the targeted muscle group are reduced or eliminated.
Wire Massager:
Wire massager is a device that stimulates the skin with two metal wires. It usually has an on and off switch and it is used for muscle relief, arthritis, back pain, headache or any other body part that needs stimulation. The market size of wire massager in the global handheld massager industry was valued at USD 617 million in 2016 which is anticipated to grow at a CAGR of XX% over the forecast period from 2017 to 2026.
Application Insights:
The household segment dominated the global market and accounted for more than half of the revenue share in 2017. The growth can be attributed to increasing number of households as a result of growing population, coupled with rising disposable income levels in developing countries such as India and China. Furthermore, consumers are opting for electronic handheld massagers due to busy schedules that prevent them from going to spa or salon for relaxation. Electronic handheld massagers offer easy accessibility and affordability along with professional massage services at home without having to leave the house.
The spa application segment is expected register significant growth over the forecast period owing to increased adoption by women aged 30¢â‚¬â€œ50 years who have jobs and lead hectic lifestyles full of stressors that require relaxing treatments including facials, deep tissue massage, shiatsu massage among others at spa centers or resorts where they can indulge themselves without any constraints.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to maintain its position during the forecast period. This can be attributed to increasing awareness regarding body fitness, presence of well-established massage parlors and spas, and rising demand for therapeutic massage among consumers in U.S., Canada, and Mexico.
The MEA region also presents lucrative opportunities for vendors operating in this space due to high unmet needs pertaining to sexual health issues affecting men mainly due their large population base across various countries including Saudi Arabia & UAE which are amongst top 10 importers of sex toys globally according a recent study published by Global Trade Data LLC (GTD).
Growth Factors:
- Increasing demand for handheld massagers from the geriatric population as a result of increasing life expectancy and growing awareness about the health benefits of massage therapy.
- Rising disposable income levels among consumers in developed countries, which is resulting in an increase in demand for premium-priced handheld massagers.
- Rapid urbanization and growing consumer preference for convenience products that can be used at home are among the key growth drivers for the handheld massager market.
- The increasing prevalence of lifestyle diseases such as obesity and diabetes is also leading to an increase in demand for handheld massagers as a means to improve overall health and well-being.
Scope Of The Report
Report Attributes
Report Details
Report Title
Electronic Handheld Massager Market Research Report
By Type
Wireless Massager, Wire Massager
By Application
Spa, Household, Hospital, Other
By Companies
Homedics, Wahl, Conair Corporation, Kikkerland, Panasonic, Prospera, Thumper, Brookstone, Scholl, HoMedics, Homedics, Dr Archy, Genie, Breo
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
192
Number of Tables & Figures
135
Customization Available
Yes, the report can be customized as per your need.
Global Electronic Handheld Massager Market Report Segments:
The global Electronic Handheld Massager market is segmented on the basis of:
Types
Wireless Massager, Wire Massager
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Spa, Household, Hospital, Other
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Homedics
- Wahl
- Conair Corporation
- Kikkerland
- Panasonic
- Prospera
- Thumper
- Brookstone
- Scholl
- HoMedics
- Homedics
- Dr Archy
- Genie
- Breo
Highlights of The Electronic Handheld Massager Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Wireless Massager
- Wire Massager
- By Application:
- Spa
- Household
- Hospital
- Other
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Electronic Handheld Massager Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
An electronic handheld massager is a small, battery-operated device that is used to massage the body. They are often compact and lightweight, making them easy to carry around. Some models have heaters or vibrators built in, making them particularly useful for treating pain or tension headaches.
Some of the key players operating in the electronic handheld massager market are Homedics, Wahl, Conair Corporation, Kikkerland, Panasonic, Prospera, Thumper, Brookstone, Scholl, HoMedics, Homedics, Dr Archy, Genie, Breo.
The electronic handheld massager market is expected to register a CAGR of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Electronic Handheld Massager Market Overview 4.1 Introduction 4.1.1 Market Taxonomy 4.1.2 Market Definition 4.1.3 Macro-Economic Factors Impacting the Market Growth 4.2 Electronic Handheld Massager Market Dynamics 4.2.1 Market Drivers 4.2.2 Market Restraints 4.2.3 Market Opportunity 4.3 Electronic Handheld Massager Market - Supply Chain Analysis 4.3.1 List of Key Suppliers 4.3.2 List of Key Distributors 4.3.3 List of Key Consumers 4.4 Key Forces Shaping the Electronic Handheld Massager Market 4.4.1 Bargaining Power of Suppliers 4.4.2 Bargaining Power of Buyers 4.4.3 Threat of Substitution 4.4.4 Threat of New Entrants 4.4.5 Competitive Rivalry 4.5 Global Electronic Handheld Massager Market Size & Forecast, 2018-2028 4.5.1 Electronic Handheld Massager Market Size and Y-o-Y Growth 4.5.2 Electronic Handheld Massager Market Absolute $ Opportunity
Chapter 5 Global Electronic Handheld Massager Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Electronic Handheld Massager Market Size Forecast by Type
5.2.1 Wireless Massager
5.2.2 Wire Massager
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Electronic Handheld Massager Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Electronic Handheld Massager Market Size Forecast by Applications
6.2.1 Spa
6.2.2 Household
6.2.3 Hospital
6.2.4 Other
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Electronic Handheld Massager Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Electronic Handheld Massager Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Electronic Handheld Massager Analysis and Forecast
9.1 Introduction
9.2 North America Electronic Handheld Massager Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Electronic Handheld Massager Market Size Forecast by Type
9.6.1 Wireless Massager
9.6.2 Wire Massager
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Electronic Handheld Massager Market Size Forecast by Applications
9.10.1 Spa
9.10.2 Household
9.10.3 Hospital
9.10.4 Other
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Electronic Handheld Massager Analysis and Forecast
10.1 Introduction
10.2 Europe Electronic Handheld Massager Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Electronic Handheld Massager Market Size Forecast by Type
10.6.1 Wireless Massager
10.6.2 Wire Massager
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Electronic Handheld Massager Market Size Forecast by Applications
10.10.1 Spa
10.10.2 Household
10.10.3 Hospital
10.10.4 Other
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Electronic Handheld Massager Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Electronic Handheld Massager Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Electronic Handheld Massager Market Size Forecast by Type
11.6.1 Wireless Massager
11.6.2 Wire Massager
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Electronic Handheld Massager Market Size Forecast by Applications
11.10.1 Spa
11.10.2 Household
11.10.3 Hospital
11.10.4 Other
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Electronic Handheld Massager Analysis and Forecast
12.1 Introduction
12.2 Latin America Electronic Handheld Massager Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Electronic Handheld Massager Market Size Forecast by Type
12.6.1 Wireless Massager
12.6.2 Wire Massager
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Electronic Handheld Massager Market Size Forecast by Applications
12.10.1 Spa
12.10.2 Household
12.10.3 Hospital
12.10.4 Other
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Electronic Handheld Massager Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Electronic Handheld Massager Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Electronic Handheld Massager Market Size Forecast by Type
13.6.1 Wireless Massager
13.6.2 Wire Massager
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Electronic Handheld Massager Market Size Forecast by Applications
13.10.1 Spa
13.10.2 Household
13.10.3 Hospital
13.10.4 Other
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Electronic Handheld Massager Market: Competitive Dashboard
14.2 Global Electronic Handheld Massager Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Homedics
14.3.2 Wahl
14.3.3 Conair Corporation
14.3.4 Kikkerland
14.3.5 Panasonic
14.3.6 Prospera
14.3.7 Thumper
14.3.8 Brookstone
14.3.9 Scholl
14.3.10 HoMedics
14.3.11 Homedics
14.3.12 Dr Archy
14.3.13 Genie
14.3.14 Breo