Market Overview:
The global expanded reality display market is expected to grow at a CAGR of XX% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for AR and VR applications in various industries such as gaming and entertainment, healthcare, education, military and defense, automotive and manufacturing, retail etc. Additionally, the growing adoption of AR headsets by consumers is also propelling the growth of this market. However, high cost associated with hardware devices may restrain the overall growth of this market during the forecast period. On basis of type, liquid crystal displays (LCD) are expected to hold a major share in global expanded reality display market during 2018-2030 owing to its low cost as compared to other types such as organic light-emitting diode (OLED). LCDs are widely used in smartphones and televisions due their low power consumption and better picture quality than OLED displays. On basis of application, gaming & entertainment segment is anticipated witness highest CAGR over next 10 years owing rising demand for immersive experience among users across globe.
Product Definition:
An Expended Reality Display is a display technology that allows users to interact with digital content in the real world. It is important because it allows users to see and interact with digital content in a more natural way. This can be useful for tasks such as learning, training, and product design.
Liquid Crystal Displays (LCD):
Liquid crystal displays (LCDs) are used in Expended Reality Display (XR) systems to create images and videos. They are also used in virtual reality headsets, smartphones, and other devices. The technology is being increasingly adopted by the gaming industry for creating 3D environments that can be experienced using VR headsets such as Oculus Rift or Samsung Gear VR.
Organic Light-Emitting Diode (OLED):
Organic Light-Emitting Diode (OLED) is a type of display technology that emits light by the virtue of electroluminescence, which is generated by the combination of an organic compound and an electron-conducting medium. Organic LEDs are different from conventional LCDs as they do not require a backlight to generate images; instead, they produce their own light with the help of transparent electrodes.
Application Insights:
The gaming and entertainment segment accounted for the largest market share in 2016. The use of Expended Reality Display Systems (or e-glass) in video games increases the immersion experience, thereby driving its demand. Moreover, the incorporation of these systems in action/adventure and role playing games results in providing a more realistic experience to players which is further expected to drive growth over the forecast period.
The healthcare segment is anticipated to register significant growth over the forecast period owing to its increasing adoption by medical practitioners for diagnostic as well as surgical procedures. Furthermore, this technology can also be used by patients themselves for self-diagnosis or at least provide an opportunity for a second opinion from a medical professional which is likely to propel market growth during future years.
Regional Analysis:
The market in Asia Pacific is expected to grow at a significant rate over the forecast period owing to increasing investments by companies and governments for the development of Expanded Reality Technology. The growing adoption of Expanded Reality Technology in China, Japan, South Korea, Taiwan and India has resulted in an increased demand for global Expended Reality Display Market. Furthermore, the rising popularity of video games across this region has further propelled market growth.
North America accounted for more than 25% revenue share within the global industry owing to early adoption by several companies such as Microsoft Corporation; Google LLC; HTC Corporation; and Samsung Electronics Co., Ltd.; among others. Moreover, these players are also investing heavily in R&D activities related to Expanded & Augmented reality technology which will fuel regional growth over next eight years.
Growth Factors:
- Increasing demand for AR and VR applications in various industries
- Growing demand for head-mounted displays (HMDs)
- Rising popularity of AR and VR games
- Increasing adoption of AR and VR technology in education sector
- Growing demand for augmented reality (AR) in marketing
Scope Of The Report
Report Attributes
Report Details
Report Title
Expended Reality Display Market Research Report
By Type
Liquid Crystal Displays (LCD), Organic Light-Emitting Diode (OLED)
By Application
Gaming and Entertainment, Healthcare, Education, Military and Defense, Automotive and Manufacturing, Retail
By Companies
Acer Inc., Augmedix, Aurasma, Blippar.com Limited, Catchoom, DAQR, Dell Technologies Inc., Facebook, Google, HP Development Company L.P, Koninklijke Philips N.V., Vuzix Corporation, Microsoft, Samsung, Sony, Zappar
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
167
Number of Tables & Figures
117
Customization Available
Yes, the report can be customized as per your need.
Global Expended Reality Display Market Report Segments:
The global Expended Reality Display market is segmented on the basis of:
Types
Liquid Crystal Displays (LCD), Organic Light-Emitting Diode (OLED)
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Gaming and Entertainment, Healthcare, Education, Military and Defense, Automotive and Manufacturing, Retail
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Acer Inc.
- Augmedix
- Aurasma
- Blippar.com Limited
- Catchoom
- DAQR
- Dell Technologies Inc.
- Facebook
- Google
- HP Development Company L.P
- Koninklijke Philips N.V.
- Vuzix Corporation
- Microsoft
- Samsung
- Sony
- Zappar
Highlights of The Expended Reality Display Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Liquid Crystal Displays (LCD)
- Organic Light-Emitting Diode (OLED)
- By Application:
- Gaming and Entertainment
- Healthcare
- Education
- Military and Defense
- Automotive and Manufacturing
- Retail
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Expended Reality Display Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Expended Reality Display is a technology that allows users to experience digital content in a way that feels more real. This can be done by using virtual reality headsets or special glasses that project images directly onto your eyes.
Some of the major companies in the expended reality display market are Acer Inc., Augmedix, Aurasma, Blippar.com Limited, Catchoom, DAQR, Dell Technologies Inc., Facebook, Google, HP Development Company L.P, Koninklijke Philips N.V., Vuzix Corporation, Microsoft, Samsung, Sony, Zappar.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Expended Reality Display Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Expended Reality Display Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Expended Reality Display Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Expended Reality Display Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Expended Reality Display Market Size & Forecast, 2018-2028
4.5.1 Expended Reality Display Market Size and Y-o-Y Growth
4.5.2 Expended Reality Display Market Absolute $ Opportunity
Chapter 5 Global Expended Reality Display Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Expended Reality Display Market Size Forecast by Type
5.2.1 Liquid Crystal Displays (LCD)
5.2.2 Organic Light-Emitting Diode (OLED)
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Expended Reality Display Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Expended Reality Display Market Size Forecast by Applications
6.2.1 Gaming and Entertainment
6.2.2 Healthcare
6.2.3 Education
6.2.4 Military and Defense
6.2.5 Automotive and Manufacturing
6.2.6 Retail
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Expended Reality Display Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Expended Reality Display Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Expended Reality Display Analysis and Forecast
9.1 Introduction
9.2 North America Expended Reality Display Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Expended Reality Display Market Size Forecast by Type
9.6.1 Liquid Crystal Displays (LCD)
9.6.2 Organic Light-Emitting Diode (OLED)
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Expended Reality Display Market Size Forecast by Applications
9.10.1 Gaming and Entertainment
9.10.2 Healthcare
9.10.3 Education
9.10.4 Military and Defense
9.10.5 Automotive and Manufacturing
9.10.6 Retail
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Expended Reality Display Analysis and Forecast
10.1 Introduction
10.2 Europe Expended Reality Display Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Expended Reality Display Market Size Forecast by Type
10.6.1 Liquid Crystal Displays (LCD)
10.6.2 Organic Light-Emitting Diode (OLED)
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Expended Reality Display Market Size Forecast by Applications
10.10.1 Gaming and Entertainment
10.10.2 Healthcare
10.10.3 Education
10.10.4 Military and Defense
10.10.5 Automotive and Manufacturing
10.10.6 Retail
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Expended Reality Display Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Expended Reality Display Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Expended Reality Display Market Size Forecast by Type
11.6.1 Liquid Crystal Displays (LCD)
11.6.2 Organic Light-Emitting Diode (OLED)
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Expended Reality Display Market Size Forecast by Applications
11.10.1 Gaming and Entertainment
11.10.2 Healthcare
11.10.3 Education
11.10.4 Military and Defense
11.10.5 Automotive and Manufacturing
11.10.6 Retail
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Expended Reality Display Analysis and Forecast
12.1 Introduction
12.2 Latin America Expended Reality Display Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Expended Reality Display Market Size Forecast by Type
12.6.1 Liquid Crystal Displays (LCD)
12.6.2 Organic Light-Emitting Diode (OLED)
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Expended Reality Display Market Size Forecast by Applications
12.10.1 Gaming and Entertainment
12.10.2 Healthcare
12.10.3 Education
12.10.4 Military and Defense
12.10.5 Automotive and Manufacturing
12.10.6 Retail
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Expended Reality Display Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Expended Reality Display Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Expended Reality Display Market Size Forecast by Type
13.6.1 Liquid Crystal Displays (LCD)
13.6.2 Organic Light-Emitting Diode (OLED)
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Expended Reality Display Market Size Forecast by Applications
13.10.1 Gaming and Entertainment
13.10.2 Healthcare
13.10.3 Education
13.10.4 Military and Defense
13.10.5 Automotive and Manufacturing
13.10.6 Retail
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Expended Reality Display Market: Competitive Dashboard
14.2 Global Expended Reality Display Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Acer Inc.
14.3.2 Augmedix
14.3.3 Aurasma
14.3.4 Blippar.com Limited
14.3.5 Catchoom
14.3.6 DAQR
14.3.7 Dell Technologies Inc.
14.3.8 Facebook
14.3.9 Google
14.3.10 HP Development Company L.P
14.3.11 Koninklijke Philips N.V.
14.3.12 Vuzix Corporation
14.3.13 Microsoft
14.3.14 Samsung
14.3.15 Sony
14.3.16 Zappar
