Market Overview:
The global farm variable rate technology (VRT) market is estimated to be valued at US$ 2,362.8 Mn in 2018 and is projected to reach US$ 5,746.4 Mn by 2030, registering a CAGR of 13.5% from 2018 to 2030. The market is segmented on the basis of type, application and region. On the basis of type, the fertilizer VRT segment is expected to account for a major share of the global farm VRT market in 2018. This segment is projected to register a CAGR of 14% during the forecast period owing to increasing adoption among farmers for efficient use of fertilizers and improvement in crop yield productivity.
 Industry Outlook.svg)
Product Definition:
Farm Variable Rate Technology (VRT) is a precision farming tool that allows farmers to change the rate of inputs (fertilizer, seed, etc) based on variability in soil type or crop yield within a field. VRT can improve input efficiency and increase yields by allowing farmers to place inputs only where they are needed.
Fertilizer VRT:
Fertilizer VRT, also known as fertilizer-based variable rate technology (VRT) is a method of delivering multiple doses of nitrogenous fertilizers to the crops based on their requirement. It helps in increasing crop yield and reducing the overall cost involved in production. The major advantage associated with this technology is that it provides uniformity in nutrient supply to plants, which are expected to have an impact on crop growth and development.
Crop Protection Chemical VRT:
Crop protection chemicals VRT and it's usage in farm variable rate technology (VRT) market. In the current scenario, there is a huge variation in prices of agricultural products across different regions due to variations in weather conditions, soil properties and other factors. To overcome these problems farmers have started using multiple pesticides for the cultivation of a single crop variety. This has further increased pesticide consumption which has resulted into harmful effects on human health as well as environment.
Application Insights:
Cereals and grains was the largest application segment in the global farm VRT market, accounting for a share of more than 45% in 2017. The product is widely used across major cereals grown globally such as wheat, barley, maize and rice. In addition to cereals & grains, it is also utilized for growing tobacco crops which include chewing tobacco and snuff.
The oilseed rape segment held around 9% of the total revenue share in 2017 owing to its ability to produce high yield per unit area with less water consumption when compared with other crops such as soybean or palm oil plantations. It has been observed that these farms utilizing variable rate technology are able to achieve higher crop productivity by sensing soil moisture levels through an electro-chemical sensor coupled with a moisture probe resulting in optimum irrigation based on actual needs without any over- irrigation leading to increased yields across all three states: growth, development and harvest time while reducing water consumption during dry seasons by about 20%.
Regional Analysis:
Asia Pacific dominated the global market in 2017 and is expected to continue its dominance over the forecast period. The region has been witnessing increasing adoption of VRT systems across major countries such as China, India, and Australia. Factors such as rising population coupled with growing income levels are anticipated to drive demand for food products leading to increased consumption of fertilizers in Asia Pacific.
China is one of the largest producers and consumers of nitrogen-based fertilizers worldwide owing to high agricultural production activities across various regions including North America, Europe, Asia Pacific, and South America.
North America market was valued at USD X billion in 2017 owing to presence of a large number of companies involved in agriculture sector especially U.
Growth Factors:
- Increasing demand for food owing to population growth
- Rising disposable income of the middle-class population in developing countries
- Government policies encouraging the adoption of modern agricultural technologies
- Technological advancements in Farm VRT systems 5. Growing awareness about the benefits of Farm VRT among farmers
Scope Of The Report
Report Attributes
Report Details
Report Title
Farm Variable Rate Technology (VRT) Market Research Report
By Type
Fertilizer VRT, Crop Protection Chemical VRT, Soil Sensing VRT, Seeding VRT, Yield Monitor VRT, Irrigation VRT, Others
By Application
Cereals & Grains, Oilseeds & Pulses, Fruits & Vegetables, Others
By Companies
Deere (U.S.), AGCO (U.S.), Trimble (U.S.), CNH Industrial (U.K.), Topcon (Japan), Raven Industries (U.S.), Ag Leader (U.S.), SZ DJI Technology (China), Yara International ASA (Norway), Kubota Corporation, Valmont Industries, Lindsay, Raven Industries
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
164
Number of Tables & Figures
115
Customization Available
Yes, the report can be customized as per your need.
Global Farm Variable Rate Technology (VRT) Market Report Segments:
The global Farm Variable Rate Technology (VRT) market is segmented on the basis of:
Types
Fertilizer VRT, Crop Protection Chemical VRT, Soil Sensing VRT, Seeding VRT, Yield Monitor VRT, Irrigation VRT, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Cereals & Grains, Oilseeds & Pulses, Fruits & Vegetables, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Deere (U.S.)
- AGCO (U.S.)
- Trimble (U.S.)
- CNH Industrial (U.K.)
- Topcon (Japan)
- Raven Industries (U.S.)
- Ag Leader (U.S.)
- SZ DJI Technology (China)
- Yara International ASA (Norway)
- Kubota Corporation
- Valmont Industries
- Lindsay
- Raven Industries
 Market Overview.svg)
Highlights of The Farm Variable Rate Technology (VRT) Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Fertilizer VRT
- Crop Protection Chemical VRT
- Soil Sensing VRT
- Seeding VRT
- Yield Monitor VRT
- Irrigation VRT
- Others
- By Application:
- Cereals & Grains
- Oilseeds & Pulses
- Fruits & Vegetables
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Farm Variable Rate Technology (VRT) Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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 Market Statistics.svg)
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Farm Variable Rate Technology (VRT) is a type of irrigation technology that uses sensors to monitor the water usage on a farm and adjusts the irrigation rate accordingly. This allows farmers to more accurately manage their water resources while still providing adequate irrigation for crops. VRT systems are typically less expensive than traditional drip or sprinkler systems, and they can be installed in minutes without requiring any construction work.
Some of the major players in the farm variable rate technology (vrt) market are Deere (U.S.), AGCO (U.S.), Trimble (U.S.), CNH Industrial (U.K.), Topcon (Japan), Raven Industries (U.S.), Ag Leader (U.S.), SZ DJI Technology (China), Yara International ASA (Norway), Kubota Corporation, Valmont Industries, Lindsay, Raven Industries.
The farm variable rate technology (vrt) market is expected to grow at a compound annual growth rate of 13.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Farm Variable Rate Technology (VRT) Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Farm Variable Rate Technology (VRT) Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Farm Variable Rate Technology (VRT) Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Farm Variable Rate Technology (VRT) Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Farm Variable Rate Technology (VRT) Market Size & Forecast, 2018-2028
4.5.1 Farm Variable Rate Technology (VRT) Market Size and Y-o-Y Growth
4.5.2 Farm Variable Rate Technology (VRT) Market Absolute $ Opportunity
Chapter 5 Global Farm Variable Rate Technology (VRT) Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Farm Variable Rate Technology (VRT) Market Size Forecast by Type
5.2.1 Fertilizer VRT
5.2.2 Crop Protection Chemical VRT
5.2.3 Soil Sensing VRT
5.2.4 Seeding VRT
5.2.5 Yield Monitor VRT
5.2.6 Irrigation VRT
5.2.7 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Farm Variable Rate Technology (VRT) Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Farm Variable Rate Technology (VRT) Market Size Forecast by Applications
6.2.1 Cereals & Grains
6.2.2 Oilseeds & Pulses
6.2.3 Fruits & Vegetables
6.2.4 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Farm Variable Rate Technology (VRT) Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Farm Variable Rate Technology (VRT) Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Farm Variable Rate Technology (VRT) Analysis and Forecast
9.1 Introduction
9.2 North America Farm Variable Rate Technology (VRT) Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Farm Variable Rate Technology (VRT) Market Size Forecast by Type
9.6.1 Fertilizer VRT
9.6.2 Crop Protection Chemical VRT
9.6.3 Soil Sensing VRT
9.6.4 Seeding VRT
9.6.5 Yield Monitor VRT
9.6.6 Irrigation VRT
9.6.7 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Farm Variable Rate Technology (VRT) Market Size Forecast by Applications
9.10.1 Cereals & Grains
9.10.2 Oilseeds & Pulses
9.10.3 Fruits & Vegetables
9.10.4 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Farm Variable Rate Technology (VRT) Analysis and Forecast
10.1 Introduction
10.2 Europe Farm Variable Rate Technology (VRT) Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Farm Variable Rate Technology (VRT) Market Size Forecast by Type
10.6.1 Fertilizer VRT
10.6.2 Crop Protection Chemical VRT
10.6.3 Soil Sensing VRT
10.6.4 Seeding VRT
10.6.5 Yield Monitor VRT
10.6.6 Irrigation VRT
10.6.7 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Farm Variable Rate Technology (VRT) Market Size Forecast by Applications
10.10.1 Cereals & Grains
10.10.2 Oilseeds & Pulses
10.10.3 Fruits & Vegetables
10.10.4 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Farm Variable Rate Technology (VRT) Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Farm Variable Rate Technology (VRT) Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Farm Variable Rate Technology (VRT) Market Size Forecast by Type
11.6.1 Fertilizer VRT
11.6.2 Crop Protection Chemical VRT
11.6.3 Soil Sensing VRT
11.6.4 Seeding VRT
11.6.5 Yield Monitor VRT
11.6.6 Irrigation VRT
11.6.7 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Farm Variable Rate Technology (VRT) Market Size Forecast by Applications
11.10.1 Cereals & Grains
11.10.2 Oilseeds & Pulses
11.10.3 Fruits & Vegetables
11.10.4 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Farm Variable Rate Technology (VRT) Analysis and Forecast
12.1 Introduction
12.2 Latin America Farm Variable Rate Technology (VRT) Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Farm Variable Rate Technology (VRT) Market Size Forecast by Type
12.6.1 Fertilizer VRT
12.6.2 Crop Protection Chemical VRT
12.6.3 Soil Sensing VRT
12.6.4 Seeding VRT
12.6.5 Yield Monitor VRT
12.6.6 Irrigation VRT
12.6.7 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Farm Variable Rate Technology (VRT) Market Size Forecast by Applications
12.10.1 Cereals & Grains
12.10.2 Oilseeds & Pulses
12.10.3 Fruits & Vegetables
12.10.4 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Farm Variable Rate Technology (VRT) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Farm Variable Rate Technology (VRT) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Farm Variable Rate Technology (VRT) Market Size Forecast by Type
13.6.1 Fertilizer VRT
13.6.2 Crop Protection Chemical VRT
13.6.3 Soil Sensing VRT
13.6.4 Seeding VRT
13.6.5 Yield Monitor VRT
13.6.6 Irrigation VRT
13.6.7 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Farm Variable Rate Technology (VRT) Market Size Forecast by Applications
13.10.1 Cereals & Grains
13.10.2 Oilseeds & Pulses
13.10.3 Fruits & Vegetables
13.10.4 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Farm Variable Rate Technology (VRT) Market: Competitive Dashboard
14.2 Global Farm Variable Rate Technology (VRT) Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Deere (U.S.)
14.3.2 AGCO (U.S.)
14.3.3 Trimble (U.S.)
14.3.4 CNH Industrial (U.K.)
14.3.5 Topcon (Japan)
14.3.6 Raven Industries (U.S.)
14.3.7 Ag Leader (U.S.)
14.3.8 SZ DJI Technology (China)
14.3.9 Yara International ASA (Norway)
14.3.10 Kubota Corporation
14.3.11 Valmont Industries
14.3.12 Lindsay
14.3.13 Raven Industries
