Market Overview:
The global fitness and activity tracker market is expected to grow at a CAGR of 10.8% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing awareness about health and fitness, growing demand for wearable devices, and rising adoption of smart technology. The global fitness and activity tracker market is segmented on the basis of type into watches, rings, wrist belts, and others. The watches segment is expected to hold the largest share in the global fitness and activity tracker market during the forecast period owing to its high adoption rate among consumers. Moreover, this segment is also projected to grow at a higher CAGR than other segments during the forecast period. On the basis of application, weight management held majority share in 2017; however healthcare sector is projected witness highest growth rate over next few years due growing incidences chronic diseases such as obesity & diabetes across globe . Regionally North America accounted for largest revenue generated in 2017 followed by Europe while Asia Pacific region anticipated exhibit highest CAGR over next few years .
Product Definition:
A fitness and activity tracker is a wearable device that monitors and records data about its user's fitness and physical activity. Most trackers can measure steps taken, heart rate, calories burned, sleep quality, and other metrics. They may also include features like GPS tracking or wireless music playback. Activity trackers are often used to help people lose weight or improve their overall health.
Watches:
Watches are electronic devices that display the time of day in a convenient format. The first wrist-worn watches were introduced in the 19th century, with early examples being designed for women as jewelry. They evolved into conventional men's or boy's wristwatch, and then into specialized sports watches used by athletes and soldiers during battle. Since then, they have become an essential accessory for most adults; particularly those who work outside the home or attend school part-time.
Rings:
Rings are small devices that are used to track the number of steps taken in a day, the distance covered by walking or running and also monitor calories burnt. The rings come with different sizes so that it can be used by people of all ages and gender. It is available in two forms which include silver based alloy and gold based alloy.
Application Insights:
The others segment that includes sports, wellness and medical applications accounted for the largest market share in 2017. The weight management application is expected to be the fastest-growing segment over the forecast period owing to increasing demand from consumers for tracking their fitness goals. Furthermore, manufacturers are entering into partnerships with commercial establishments such as gyms and health clubs where users can earn credits towards purchasing devices from partners such as Fitbit or Garmin. This is further driving growth of this segment.
The healthcare sector has been one of the prominent sectors adopting these devices owing to rising geriatric population along with other health issues such as diabetes and high blood pressure levels which require constant monitoring by doctors or hospitals through mobile phones, tablets or laptops using Bluetooth connectivity between devices.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to maintain its position during the forecast period. Regionally, the North American market is segmented into U.S., Canada, and Mexico. Increasing awareness regarding fitness and health among people of this region has resulted in increased adoption of activity trackers by individuals as well as corporate sectors for tracking their daily activities and progress towards fitness goals set by them or their doctors/physicians or trainers.
Growth Factors:
- Increasing awareness about the health benefits of fitness and activity tracking
- Rising demand for wearable technology
- Growing popularity of health and fitness apps
- Proliferation of affordable, user-friendly trackers
- Increased focus on preventive healthcare
Scope Of The Report
Report Attributes
Report Details
Report Title
Fitness and Activity Tracker Market Research Report
By Type
Watches, Rings, Wrist Belts, Others
By Application
Weight Management, Healthcare, Others
By Companies
Fitbit, Garmin Ltd., Letsfit, Apple, Oura, Whoop, Inc., Withings, Samsung, Suunto Oy, Xiaomi Corporation, Huawei
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
210
Number of Tables & Figures
147
Customization Available
Yes, the report can be customized as per your need.
Global Fitness and Activity Tracker Market Report Segments:
The global Fitness and Activity Tracker market is segmented on the basis of:
Types
Watches, Rings, Wrist Belts, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Weight Management, Healthcare, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Fitbit
- Garmin Ltd.
- Letsfit
- Apple
- Oura
- Whoop, Inc.
- Withings
- Samsung
- Suunto Oy
- Xiaomi Corporation
- Huawei
Highlights of The Fitness and Activity Tracker Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Watches
- Rings
- Wrist Belts
- Others
- By Application:
- Weight Management
- Healthcare
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Fitness and Activity Tracker Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
A fitness and activity tracker is a wearable device that tracks your physical activity and caloric intake. They can be used to monitor your progress, motivate you to stay active, and provide feedback on how you are performing.
Some of the key players operating in the fitness and activity tracker market are Fitbit, Garmin Ltd., Letsfit, Apple, Oura, Whoop, Inc., Withings, Samsung, Suunto Oy, Xiaomi Corporation, Huawei.
The fitness and activity tracker market is expected to register a CAGR of 10.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Fitness and Activity Tracker Market Overview 4.1 Introduction 4.1.1 Market Taxonomy 4.1.2 Market Definition 4.1.3 Macro-Economic Factors Impacting the Market Growth 4.2 Fitness and Activity Tracker Market Dynamics 4.2.1 Market Drivers 4.2.2 Market Restraints 4.2.3 Market Opportunity 4.3 Fitness and Activity Tracker Market - Supply Chain Analysis 4.3.1 List of Key Suppliers 4.3.2 List of Key Distributors 4.3.3 List of Key Consumers 4.4 Key Forces Shaping the Fitness and Activity Tracker Market 4.4.1 Bargaining Power of Suppliers 4.4.2 Bargaining Power of Buyers 4.4.3 Threat of Substitution 4.4.4 Threat of New Entrants 4.4.5 Competitive Rivalry 4.5 Global Fitness and Activity Tracker Market Size & Forecast, 2020-2028 4.5.1 Fitness and Activity Tracker Market Size and Y-o-Y Growth 4.5.2 Fitness and Activity Tracker Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Watches
5.2.2 Rings
5.2.3 Wrist Belts
5.2.4 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Weight Management
6.2.2 Healthcare
6.2.3 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Fitness and Activity Tracker Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Fitness and Activity Tracker Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Watches
9.6.2 Rings
9.6.3 Wrist Belts
9.6.4 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Weight Management
9.10.2 Healthcare
9.10.3 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Watches
10.6.2 Rings
10.6.3 Wrist Belts
10.6.4 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Weight Management
10.10.2 Healthcare
10.10.3 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Watches
11.6.2 Rings
11.6.3 Wrist Belts
11.6.4 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Weight Management
11.10.2 Healthcare
11.10.3 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Watches
12.6.2 Rings
12.6.3 Wrist Belts
12.6.4 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Weight Management
12.10.2 Healthcare
12.10.3 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Watches
13.6.2 Rings
13.6.3 Wrist Belts
13.6.4 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Weight Management
13.10.2 Healthcare
13.10.3 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Fitness and Activity Tracker Market: Competitive Dashboard
14.2 Global Fitness and Activity Tracker Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Fitbit
14.3.2 Garmin Ltd.
14.3.3 Letsfit
14.3.4 Apple
14.3.5 Oura
14.3.6 Whoop, Inc.
14.3.7 Withings
14.3.8 Samsung
14.3.9 Suunto Oy
14.3.10 Xiaomi Corporation
14.3.11 Huawei