Market Overview:
The global flavored powder drinks market is expected to grow at a CAGR of 5.5% during the forecast period 2018-2030. The chocolate-based flavored powder drinks segment is expected to dominate the market with a share of more than 50% by 2030. The malt-based flavored powder drinks segment is projected to grow at the highest CAGR during the forecast period. Asia Pacific region dominates the global market for flavored powder drinks and it is projected to grow at a CAGR of 6.1%.
Product Definition:
A flavored powder drink is a beverage that is made by dissolving a powdered mix in water. These drinks are often fortified with vitamins and minerals, and they come in a variety of flavors. Flavored powder drinks are popular among athletes because they provide an easy way to hydrate and refuel after a workout. They are also convenient for people who are on the go, as they can be consumed without having to prepare anything else.
Chocolate-Based Flavored Powder Drinks:
Chocolate-based flavored powder drinks are gaining popularity in the market owing to its health benefits. It is a rich source of antioxidants and it helps to reduce the risk of cardiovascular diseases, diabetes, and cancer. Moreover, chocolate has been proved to be an excellent weight loss ingredient as it contains caffeine which increases metabolism rate and burns calories faster. These factors are boosting demand for chocolate-based flavored powder drinks among consumers across the globe.
Malt-Based Flavored Powder Drinks:
Malt-based flavored powder drinks are a combination of flavoring and sweeteners, which are derived from malted cereals. The primary ingredients in malt-based flavored powder drink manufacturing include corn syrups, wheat syrups, barley malt extracts and other natural flavors. These products have low calories as compared to normal sugar containing products; therefore they can be consumed by consumers having any diet plan or lifestyle.
Application Insights:
The supermarkets and hypermarkets segment led the market and accounted for more than 54% share of the global revenue in 2017. The growth is attributed to an increase in consumer spending on luxury items, including food & beverages, at a time when there is a rise in income levels across various regions. Furthermore, rising disposable incomes have encouraged people to spend on products they believed would taste good but were previously unaffordable.
The independent retailers' application segment is expected to witness significant growth over the forecast period owing to increasing penetration of flavored powder drinks manufacturers with new manufacturing facilities at affordable prices directly for independent retailers who cannot afford expensive brand licenses or distribution costs. This trend has resulted in increased sales for many flavored powder drink manufacturers are now focusing on providing better quality products through direct sales channel while minimizing their overall marketing cost as well as efforts by reducing their dependence on supermarkets and hypermarkets that dominate the industry today.
Regional Analysis:
North America dominated the global market in 2017. The U.S., in particular, is one of the largest consumers owing to high demand for flavored powder drinks from various application segments, including supermarkets and hypermarkets, independent retailers, convenience stores and specialty retailers.
The Asia Pacific is expected to be the fastest-growing regional market over the forecast period due to increasing product consumption across emerging countries such as China and India. Furthermore, rising disposable income levels are anticipated to fuel product demand among consumers looking for a variety of flavors at an affordable price point with added nutritional benefits.
Growth Factors:
- Increasing demand for healthy and convenient drinks: The global flavored powder drinks market is expected to grow at a CAGR of 5.5% from 2017 to 2025, owing to the increasing demand for healthy and convenient drinks across the globe.
- Rising disposable income: The growth of the global flavored powder drinks market is also attributed to the rising disposable income of consumers, which has led to an increase in their spending on premium products.
- Growing popularity of RTD beverages: The popularity of ready-to-drink (RTD) beverages is another key factor driving the growth of the global flavored powder drinks market, as they are easy and convenient to consume.
- Proliferation of new product launches: A large number of players are launching new flavors and variants in order to cater to the growing demand for flavored powder drinks across different regions worldwide. This is resulting in increased competition among players operating in this market space, which is ultimately benefiting consumers through better product offerings at competitive prices points..
Scope Of The Report
Report Attributes
Report Details
Report Title
Flavored Powder Drinks Market Research Report
By Type
Chocolate-Based Flavored Powder Drinks, Malt-Based Flavored Powder Drinks
By Application
Supermarkets and Hypermarkets, Independent Retailers, Convenience Stores, Specialist Retailers, Other
By Companies
Nestle, PepsiCo, Abbott, Associated British Foods (ABF), GlaxoSmithKline (GSK), Unilever, Coca-Cola, Kraft Heinz, Mars, Mondelez International, Nestle, Yonho Soybean Milk, Gujarat Cooperative Milk Marketing Federation (GCMMF), Bristol-Myers Squibb de Mexico, Rasna, SensoryEffects, VV Food & Beverage, Zydus Wellness
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
191
Number of Tables & Figures
134
Customization Available
Yes, the report can be customized as per your need.
Global Flavored Powder Drinks Market Report Segments:
The global Flavored Powder Drinks market is segmented on the basis of:
Types
Chocolate-Based Flavored Powder Drinks, Malt-Based Flavored Powder Drinks
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Supermarkets and Hypermarkets, Independent Retailers, Convenience Stores, Specialist Retailers, Other
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Nestle
- PepsiCo
- Abbott
- Associated British Foods (ABF)
- GlaxoSmithKline (GSK)
- Unilever
- Coca-Cola
- Kraft Heinz
- Mars
- Mondelez International
- Nestle
- Yonho Soybean Milk
- Gujarat Cooperative Milk Marketing Federation (GCMMF)
- Bristol-Myers Squibb de Mexico
- Rasna
- SensoryEffects
- VV Food & Beverage
- Zydus Wellness
Highlights of The Flavored Powder Drinks Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Chocolate-Based Flavored Powder Drinks
- Malt-Based Flavored Powder Drinks
- By Application:
- Supermarkets and Hypermarkets
- Independent Retailers
- Convenience Stores
- Specialist Retailers
- Other
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Flavored Powder Drinks Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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- Product & Brand Management
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Flavored powder drinks are a type of energy drink that comes in a variety of flavors, such as cola, orange, grapefruit, and raspberry. They are typically made with artificial sweeteners and flavorings.
Some of the major companies in the flavored powder drinks market are Nestle, PepsiCo, Abbott, Associated British Foods (ABF), GlaxoSmithKline (GSK), Unilever, Coca-Cola, Kraft Heinz, Mars, Mondelez International, Nestle, Yonho Soybean Milk, Gujarat Cooperative Milk Marketing Federation (GCMMF), Bristol-Myers Squibb de Mexico, Rasna, SensoryEffects, VV Food & Beverage, Zydus Wellness.
The flavored powder drinks market is expected to register a CAGR of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Flavored Powder Drinks Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Flavored Powder Drinks Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Flavored Powder Drinks Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Flavored Powder Drinks Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Flavored Powder Drinks Market Size & Forecast, 2020-2028
4.5.1 Flavored Powder Drinks Market Size and Y-o-Y Growth
4.5.2 Flavored Powder Drinks Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Chocolate-Based Flavored Powder Drinks
5.2.2 Malt-Based Flavored Powder Drinks
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Supermarkets and Hypermarkets
6.2.2 Independent Retailers
6.2.3 Convenience Stores
6.2.4 Specialist Retailers
6.2.5 Other
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Flavored Powder Drinks Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Flavored Powder Drinks Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Chocolate-Based Flavored Powder Drinks
9.6.2 Malt-Based Flavored Powder Drinks
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Supermarkets and Hypermarkets
9.10.2 Independent Retailers
9.10.3 Convenience Stores
9.10.4 Specialist Retailers
9.10.5 Other
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Chocolate-Based Flavored Powder Drinks
10.6.2 Malt-Based Flavored Powder Drinks
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Supermarkets and Hypermarkets
10.10.2 Independent Retailers
10.10.3 Convenience Stores
10.10.4 Specialist Retailers
10.10.5 Other
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Chocolate-Based Flavored Powder Drinks
11.6.2 Malt-Based Flavored Powder Drinks
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Supermarkets and Hypermarkets
11.10.2 Independent Retailers
11.10.3 Convenience Stores
11.10.4 Specialist Retailers
11.10.5 Other
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Chocolate-Based Flavored Powder Drinks
12.6.2 Malt-Based Flavored Powder Drinks
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Supermarkets and Hypermarkets
12.10.2 Independent Retailers
12.10.3 Convenience Stores
12.10.4 Specialist Retailers
12.10.5 Other
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Chocolate-Based Flavored Powder Drinks
13.6.2 Malt-Based Flavored Powder Drinks
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Supermarkets and Hypermarkets
13.10.2 Independent Retailers
13.10.3 Convenience Stores
13.10.4 Specialist Retailers
13.10.5 Other
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Flavored Powder Drinks Market: Competitive Dashboard
14.2 Global Flavored Powder Drinks Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Nestle
14.3.2 PepsiCo
14.3.3 Abbott
14.3.4 Associated British Foods (ABF)
14.3.5 GlaxoSmithKline (GSK)
14.3.6 Unilever
14.3.7 Coca-Cola
14.3.8 Kraft Heinz
14.3.9 Mars
14.3.10 Mondelez International
14.3.11 Nestle
14.3.12 Yonho Soybean Milk
14.3.13 Gujarat Cooperative Milk Marketing Federation (GCMMF)
14.3.14 Bristol-Myers Squibb de Mexico
14.3.15 Rasna
14.3.16 SensoryEffects
14.3.17 VV Food & Beverage
14.3.18 Zydus Wellness
