Market Overview:
The global fresh beer market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The growth in the market can be attributed to factors such as rising demand for craft beers, increasing disposable incomes, and changing lifestyles. In terms of type, the keg beer segment is expected to lead the market during the forecast period owing to its high demand among consumers. In terms of application, commercial use is expected to lead the market during the forecast period owing to its growing popularity among consumers across different regions.
Product Definition:
A fresh beer is a beer that has been brewed within the last two weeks. The importance of freshness lies in the fact that as beers age, they undergo chemical changes that result in flavor deterioration and sometimes also instability.
Keg Beer:
Keg beer is a type of beer that is packaged in kegs. The keg contains the exact amount of beer as would a barrel or a vat contain, hence it's name comes from the vessel in which it is stored. Kegs are much smaller than barrels and have less surface area as compared to bottles, hence they retain the freshness for much longer durations making them ideal for on-the-go consumption.
Canned Beer:
Canned beer is a product that is made using various ingredients such as yeast, hops, and malted cereals. The process of making canned beer involves different processes such as heating the ingredients in order to convert the raw materials into fermentable sugars and then adding them to the fermentation vessel where it will be converted into alcohol. At times additional flavoring agents are also added during this process. The Alcohol Tax and Trade Bureau (TTB) of the U.
Application Insights:
The commercial use segment dominated the global fresh beer market in 2017, accounting for more than half of the overall revenue. The segment is expected to witness significant growth over the forecast period owing to rising demand from pubs, bars and restaurants for packaged and on-the-go beverages. Moreover, increasing number of microbreweries across various regions coupled with growing consumption of craft beer is expected to drive growth in this segment.
The home use application was estimated at USD 4.5 billion in 2017.
Regional Analysis:
Europe was the largest regional market in 2017 owing to high consumption of fresh beer. U.K., Germany, Belgium, and France are some of the major countries having a strong presence in Europe market for fresh beer. Asia Pacific is projected to be the fastest-growing region over the forecast period due to increasing demand from China and India on account of rising disposable income coupled with growing popularity for western culture and lifestyle change among young population in these countries. Moreover, increasing number of microbreweries will drive growth further as it makes available a wider choice for consumers at lower prices than big breweries offer their products through retail outlets or other distribution channels.
Growth Factors:
- Increasing disposable income of consumers: The growth in the fresh beer market is majorly attributed to the increase in disposable income of consumers, especially in developing countries. This has led to an increase in demand for premium and craft beers, which are considered as a luxury product.
- Changing lifestyle and growing trend of socializing: There is a growing trend among people to socialize and enjoy drinks with friends, which has resulted in an increase in demand for fresh beer. Additionally, changing lifestyles have led to people preferring products that offer convenience and are easy-to-consume. Fresh beer fulfills both these requirements perfectly, making it a popular choice among consumers.
- Growing popularity of microbreweries: A major factor driving the growth of the fresh beer market is the increasing popularity of microbreweries around the world. These breweries produce small batches of high quality beers that cater to specific tastes and preferences of consumers, thereby resulting in higher demand for their products.
- . Rising awareness about health benefits associated with drinking beer: Another key driver for growth within this market is rising awareness about health benefits associated with drinking different types on beers such as pale ales or lagers etcetera .This has helped shift consumer preference towards buying fresher variants over packaged ones available off-the-shelf at supermarkets or liquor stores . 5.. Technological advancements leading to innovations In brewing process : Finally , technological advancements within the brewing process industry itself have been instrumental
Scope Of The Report
Report Attributes
Report Details
Report Title
Fresh Beer Market Research Report
By Type
Keg Beer, Canned Beer, Bottled Beer
By Application
Commercial Use, Home Use
By Companies
Anheuser–Busch InBev, Heineken, Carlsberg, Molson Coors, Asahi Breweries, Ltd., Kirin, Groupé Castel, Grupo Petrópolis, Constellation Brands, Anadolu Efes, Gold Star, San Miguel, CR Beer, Duvel, Tsingtao Brewery Co., Ltd., Yanjing
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
242
Number of Tables & Figures
170
Customization Available
Yes, the report can be customized as per your need.
Global Fresh Beer Market Report Segments:
The global Fresh Beer market is segmented on the basis of:
Types
Keg Beer, Canned Beer, Bottled Beer
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Commercial Use, Home Use
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Anheuser–Busch InBev
- Heineken
- Carlsberg
- Molson Coors
- Asahi Breweries, Ltd.
- Kirin
- Groupé Castel
- Grupo Petrópolis
- Constellation Brands
- Anadolu Efes
- Gold Star
- San Miguel
- CR Beer
- Duvel
- Tsingtao Brewery Co., Ltd.
- Yanjing
Highlights of The Fresh Beer Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Keg Beer
- Canned Beer
- Bottled Beer
- By Application:
- Commercial Use
- Home Use
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Fresh Beer Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Fresh beer is beer that has not been exposed to the air or light for a period of time.
Some of the major players in the fresh beer market are Anheuser–Busch InBev, Heineken, Carlsberg, Molson Coors, Asahi Breweries, Ltd., Kirin, Group© Castel, Grupo Petr³polis, Constellation Brands, Anadolu Efes, Gold Star, San Miguel, CR Beer, Duvel, Tsingtao Brewery Co., Ltd., Yanjing.
The fresh beer market is expected to grow at a compound annual growth rate of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Fresh Beer Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Fresh Beer Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Fresh Beer Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Fresh Beer Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Fresh Beer Market Size & Forecast, 2020-2028
4.5.1 Fresh Beer Market Size and Y-o-Y Growth
4.5.2 Fresh Beer Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Keg Beer
5.2.2 Canned Beer
5.2.3 Bottled Beer
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Commercial Use
6.2.2 Home Use
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Fresh Beer Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Fresh Beer Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Keg Beer
9.6.2 Canned Beer
9.6.3 Bottled Beer
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Commercial Use
9.10.2 Home Use
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Keg Beer
10.6.2 Canned Beer
10.6.3 Bottled Beer
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Commercial Use
10.10.2 Home Use
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Keg Beer
11.6.2 Canned Beer
11.6.3 Bottled Beer
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Commercial Use
11.10.2 Home Use
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Keg Beer
12.6.2 Canned Beer
12.6.3 Bottled Beer
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Commercial Use
12.10.2 Home Use
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Keg Beer
13.6.2 Canned Beer
13.6.3 Bottled Beer
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Commercial Use
13.10.2 Home Use
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Fresh Beer Market: Competitive Dashboard
14.2 Global Fresh Beer Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Anheuser–Busch InBev
14.3.2 Heineken
14.3.3 Carlsberg
14.3.4 Molson Coors
14.3.5 Asahi Breweries, Ltd.
14.3.6 Kirin
14.3.7 Groupé Castel
14.3.8 Grupo Petrópolis
14.3.9 Constellation Brands
14.3.10 Anadolu Efes
14.3.11 Gold Star
14.3.12 San Miguel
14.3.13 CR Beer
14.3.14 Duvel
14.3.15 Tsingtao Brewery Co., Ltd.
14.3.16 Yanjing
