Market Overview:
The global guest messaging software market is expected to grow at a CAGR of 10.8% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for cloud-based and web-based guest messaging software from large enterprises and SMEs. North America is expected to lead the global guest messaging software market in terms of revenue during the forecast period, followed by Europe, Asia Pacific, Latin America, and Middle East & Africa.
Product Definition:
Guest messaging software is a type of software that enables guests to communicate with each other on a specific platform. This type of software is often used by businesses in order to allow customers and guests to easily communicate with one another. Guest messaging software can also be used for marketing purposes, as it can help businesses collect information from customers and guests.
Cloud Based:
Cloud-based software is a type of software service model that provides shared computer resources over the internet. It is an emerging trend in the IT industry and has been rapidly gaining popularity among enterprises, small businesses, and consumers. Cloud-based services offer benefits such as increased data storage space with reduced operational cost which are expected to drive market growth over the forecast period.
Web Based:
The global web-based and it's usage in guest messaging software market size was valued at USD 0.00 in 2016. The increasing demand for mobile devices, coupled with the growing adoption of social media is expected to drive the growth over the forecast period.
The rapid increase in smartphone users has led to a huge expansion of mobile applications, which is further expected to boost web-based.
Application Insights:
The large enterprises segment held the largest market share in 2017. This is attributed to factors such as extensive usage of messaging applications for communication and collaboration among employees, which eventually contributes to the growth of this segment. The SMEs segment is expected to witness a significant CAGR over the forecast period owing to increasing penetration and adoption of SMPs, BFSI organizations are shifting towards web-based or cloud-based GMS software solutions due to ease of use and cost-effectiveness. Furthermore, international expansion activities carried out by small & medium sized businesses (SMBs) across various regions including North America, Europe, Asia Pacific and Middle East & Africa have resulted in increased demand for global GMSSolutions from these businesses.
Regional Analysis:
The North American region dominated the global guest messaging software market in 2017. The growth can be attributed to the presence of a large number of service providers and technology companies in this region. Moreover, these companies are continuously investing in research & development activities to develop advanced solutions for businesses. For instance, IBM Corporation; Cisco Systems, Inc.; and Avaya Inc., among others have developed new features for their respective products that enable users to create groups within a company or group discussions with multiple users from different departments/offices etc., which is further fueling the regional market growth.
However, Asia Pacific is expected to emerge as the fastest-growing regional market over the forecast period owing to increasing adoption by small and medium enterprises (SMEs).
Growth Factors:
- Increasing demand for customer engagement and support
- Rising trend of Bring Your Own Device (BYOD)
- Proliferation of messaging apps
- Growing need for real-time communication
- Emergence of chatbots
Scope Of The Report
Report Attributes
Report Details
Report Title
Guest Messaging Software Market Research Report
By Type
Cloud Based, Web Based
By Application
Large Enterprises, SMEs
By Companies
Zingle, TrustYou, ALICE, Guestext, Trumpia, Glad to Have You, Helix by MicroMetrics, Kipsu, Zuzapp, HelloShift
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
180
Number of Tables & Figures
126
Customization Available
Yes, the report can be customized as per your need.
Global Guest Messaging Software Market Report Segments:
The global Guest Messaging Software market is segmented on the basis of:
Types
Cloud Based, Web Based
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Large Enterprises, SMEs
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Zingle
- TrustYou
- ALICE
- Guestext
- Trumpia
- Glad to Have You
- Helix by MicroMetrics
- Kipsu
- Zuzapp
- HelloShift
Highlights of The Guest Messaging Software Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cloud Based
- Web Based
- By Application:
- Large Enterprises
- SMEs
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Guest Messaging Software Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Guest messaging software is a type of software that allows users to send and receive messages from other guests who have been invited to join a conversation. Guest messaging can be helpful for keeping in touch with friends or family who are out of town, or for coordinating events.
Some of the major players in the guest messaging software market are Zingle, TrustYou, ALICE, Guestext, Trumpia, Glad to Have You, Helix by MicroMetrics, Kipsu, Zuzapp, HelloShift.
The guest messaging software market is expected to register a CAGR of 10.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Guest Messaging Software Market Overview 4.1 Introduction 4.1.1 Market Taxonomy 4.1.2 Market Definition 4.1.3 Macro-Economic Factors Impacting the Market Growth 4.2 Guest Messaging Software Market Dynamics 4.2.1 Market Drivers 4.2.2 Market Restraints 4.2.3 Market Opportunity 4.3 Guest Messaging Software Market - Supply Chain Analysis 4.3.1 List of Key Suppliers 4.3.2 List of Key Distributors 4.3.3 List of Key Consumers 4.4 Key Forces Shaping the Guest Messaging Software Market 4.4.1 Bargaining Power of Suppliers 4.4.2 Bargaining Power of Buyers 4.4.3 Threat of Substitution 4.4.4 Threat of New Entrants 4.4.5 Competitive Rivalry 4.5 Global Guest Messaging Software Market Size & Forecast, 2018-2028 4.5.1 Guest Messaging Software Market Size and Y-o-Y Growth 4.5.2 Guest Messaging Software Market Absolute $ Opportunity
Chapter 5 Global Guest Messaging Software Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Guest Messaging Software Market Size Forecast by Type
5.2.1 Cloud Based
5.2.2 Web Based
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Guest Messaging Software Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Guest Messaging Software Market Size Forecast by Applications
6.2.1 Large Enterprises
6.2.2 SMEs
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Guest Messaging Software Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Guest Messaging Software Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Guest Messaging Software Analysis and Forecast
9.1 Introduction
9.2 North America Guest Messaging Software Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Guest Messaging Software Market Size Forecast by Type
9.6.1 Cloud Based
9.6.2 Web Based
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Guest Messaging Software Market Size Forecast by Applications
9.10.1 Large Enterprises
9.10.2 SMEs
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Guest Messaging Software Analysis and Forecast
10.1 Introduction
10.2 Europe Guest Messaging Software Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Guest Messaging Software Market Size Forecast by Type
10.6.1 Cloud Based
10.6.2 Web Based
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Guest Messaging Software Market Size Forecast by Applications
10.10.1 Large Enterprises
10.10.2 SMEs
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Guest Messaging Software Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Guest Messaging Software Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Guest Messaging Software Market Size Forecast by Type
11.6.1 Cloud Based
11.6.2 Web Based
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Guest Messaging Software Market Size Forecast by Applications
11.10.1 Large Enterprises
11.10.2 SMEs
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Guest Messaging Software Analysis and Forecast
12.1 Introduction
12.2 Latin America Guest Messaging Software Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Guest Messaging Software Market Size Forecast by Type
12.6.1 Cloud Based
12.6.2 Web Based
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Guest Messaging Software Market Size Forecast by Applications
12.10.1 Large Enterprises
12.10.2 SMEs
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Guest Messaging Software Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Guest Messaging Software Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Guest Messaging Software Market Size Forecast by Type
13.6.1 Cloud Based
13.6.2 Web Based
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Guest Messaging Software Market Size Forecast by Applications
13.10.1 Large Enterprises
13.10.2 SMEs
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Guest Messaging Software Market: Competitive Dashboard
14.2 Global Guest Messaging Software Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Zingle
14.3.2 TrustYou
14.3.3 ALICE
14.3.4 Guestext
14.3.5 Trumpia
14.3.6 Glad to Have You
14.3.7 Helix by MicroMetrics
14.3.8 Kipsu
14.3.9 Zuzapp
14.3.10 HelloShift