Market Overview:
The global heated tobacco products market is expected to grow at a CAGR of XX% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing awareness about the health hazards of smoking and rising demand for smokeless tobacco products. The use of heated tobacco products can be classified into two types: use of tobacco stick heated tobacco products and use of loose-leaf heated tobacco products. The use of loose-leaf heated tobacco products is expected to grow at a higher rate than that of the other type during the forecast period. This can be attributed to their ease of usage and portability. Regionally, North America is expected to lead the global market for HTPs in terms revenue generation followed by Europe and Asia Pacific respectively.
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Product Definition:
Heated Tobacco Products (HTPs) are products that heat tobacco rather than burning it. This heated tobacco is then sucked through a device, usually a cigarette or cigar, which delivers nicotine to the user. Heated Tobacco Products offer smokers the experience of smoking without all of the harmful chemicals that come from burning tobacco.
Use Tobacco Stick Heated Tobacco Products:
Use tobacco stick-heated tobacco products, it’s usage and growth factor in heated tobacco products market? This is a research based on the study of demand from HTPs market users. It also provides the same level of information to help users make better decisions when choosing a product. The main objective of this study is to provide complete information about use and growth factors for every product in HTPs market so that manufacturers can plan their future strategies accordingly.
Use Loose-leaf Heated Tobacco Products:
Use loose-leaf heated tobacco products and it's usage in HTPs market is a new concept. The demand for use of the product has increased over the past few years due to its low tar and nicotine content, which makes it less harmful than smoking cigarettes.
The U.S., Brazil, Japan, Italy, France and Germany are some of the countries where these products have gained popularity owing to their low levels of toxicants as compared to conventional tobacco products such as cigarettes.
Application Insights:
Supermarket application segment led the global heated tobacco products market in 2017. HTPs are widely used in supermarkets, hypermarkets and supermarkets as they can be easily carried by customers. In addition, HTPs have a longer shelf life when compared to other forms of tobacco such as cigars and cigarettes which makes them less prone to frauds and counterfeits.
Tobacco stores accounted for a significant share of the overall revenue in 2017 owing to high product penetration among retailers that predominantly operate within small towns or rural areas where there is no presence of supermarket or retail chain stores operating on a large scale. Furthermore, Tobacco Stores also offer various benefits including cash-in-transit service for cheque cashing purposes which further contributes towards revenue generation for this segment.
Regional Analysis:
North America dominated the global heated tobacco products market in 2017. The region is expected to maintain its dominance over the forecast period as well. North America has a large number of smokers, thus making it one of the largest markets for heated tobacco products globally. Moreover, growing popularity and demand for these HTPs in countries such as U.S., Canada and Mexico are driving growth across this region.
Growth Factors:
- Increasing demand for HTPs from the youth population: The global youth population is expected to reach 1.8 billion by 2020, and this is expected to drive the growth of the HTPs market.
- Growing awareness about the health risks associated with smoking: There is a growing awareness among consumers about the health risks associated with smoking, which is driving them towards HTPs products as an alternative to traditional cigarettes.
- Introduction of innovative and flavored HTP products: Manufacturers are introducing innovative and flavored HTP products in order to attract new consumers, especially from the youth population segment.
- Rising disposable income levels in developing countries: Rising disposable income levels in developing countries are providing a boost to the growth of the HTPs market as more consumers are able to afford these products.
Scope Of The Report
Report Attributes
Report Details
Report Title
Heated Tobacco Products(HTPs) Market Research Report
By Type
Use Tobacco Stick Heated Tobacco Products, Use Loose-leaf Heated Tobacco Products
By Application
Supermarket, Tobacco Store, Online
By Companies
Philip Morris International, British American Tobacco, Japan Tobacco, Imperial Brands, Altria, China tobacco, Korea Tobacco & Ginseng Corporation, American electronic cigarette company, VMR Products, Philip Morris International
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
222
Number of Tables & Figures
156
Customization Available
Yes, the report can be customized as per your need.
Global Heated Tobacco Products(HTPs) Market Report Segments:
The global Heated Tobacco Products(HTPs) market is segmented on the basis of:
Types
Use Tobacco Stick Heated Tobacco Products, Use Loose-leaf Heated Tobacco Products
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Supermarket, Tobacco Store, Online
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Philip Morris International
- British American Tobacco
- Japan Tobacco
- Imperial Brands
- Altria
- China tobacco
- Korea Tobacco & Ginseng Corporation
- American electronic cigarette company
- VMR Products
- Philip Morris International
 Market Overview.svg)
Highlights of The Heated Tobacco Products(HTPs) Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Use Tobacco Stick Heated Tobacco Products
- Use Loose-leaf Heated Tobacco Products
- By Application:
- Supermarket
- Tobacco Store
- Online
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Heated Tobacco Products(HTPs) Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
 Market Statistics.svg)
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Heated tobacco products are cigarettes, cigars, and pipe tobacco that are heated to a temperature above the smoking point of the tobacco. This increases nicotine levels in the smoke and may be harmful to your health.
Some of the major players in the heated tobacco products(htps) market are Philip Morris International, British American Tobacco, Japan Tobacco, Imperial Brands, Altria, China tobacco, Korea Tobacco & Ginseng Corporation, American electronic cigarette company, VMR Products, Philip Morris International.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Heated Tobacco Products(HTPs) Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Heated Tobacco Products(HTPs) Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Heated Tobacco Products(HTPs) Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Heated Tobacco Products(HTPs) Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Heated Tobacco Products(HTPs) Market Size & Forecast, 2018-2028
4.5.1 Heated Tobacco Products(HTPs) Market Size and Y-o-Y Growth
4.5.2 Heated Tobacco Products(HTPs) Market Absolute $ Opportunity
Chapter 5 Global Heated Tobacco Products(HTPs) Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Heated Tobacco Products(HTPs) Market Size Forecast by Type
5.2.1 Use Tobacco Stick Heated Tobacco Products
5.2.2 Use Loose-leaf Heated Tobacco Products
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Heated Tobacco Products(HTPs) Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Heated Tobacco Products(HTPs) Market Size Forecast by Applications
6.2.1 Supermarket
6.2.2 Tobacco Store
6.2.3 Online
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Heated Tobacco Products(HTPs) Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Heated Tobacco Products(HTPs) Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Heated Tobacco Products(HTPs) Analysis and Forecast
9.1 Introduction
9.2 North America Heated Tobacco Products(HTPs) Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Heated Tobacco Products(HTPs) Market Size Forecast by Type
9.6.1 Use Tobacco Stick Heated Tobacco Products
9.6.2 Use Loose-leaf Heated Tobacco Products
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Heated Tobacco Products(HTPs) Market Size Forecast by Applications
9.10.1 Supermarket
9.10.2 Tobacco Store
9.10.3 Online
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Heated Tobacco Products(HTPs) Analysis and Forecast
10.1 Introduction
10.2 Europe Heated Tobacco Products(HTPs) Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Heated Tobacco Products(HTPs) Market Size Forecast by Type
10.6.1 Use Tobacco Stick Heated Tobacco Products
10.6.2 Use Loose-leaf Heated Tobacco Products
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Heated Tobacco Products(HTPs) Market Size Forecast by Applications
10.10.1 Supermarket
10.10.2 Tobacco Store
10.10.3 Online
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Heated Tobacco Products(HTPs) Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Heated Tobacco Products(HTPs) Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Heated Tobacco Products(HTPs) Market Size Forecast by Type
11.6.1 Use Tobacco Stick Heated Tobacco Products
11.6.2 Use Loose-leaf Heated Tobacco Products
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Heated Tobacco Products(HTPs) Market Size Forecast by Applications
11.10.1 Supermarket
11.10.2 Tobacco Store
11.10.3 Online
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Heated Tobacco Products(HTPs) Analysis and Forecast
12.1 Introduction
12.2 Latin America Heated Tobacco Products(HTPs) Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Heated Tobacco Products(HTPs) Market Size Forecast by Type
12.6.1 Use Tobacco Stick Heated Tobacco Products
12.6.2 Use Loose-leaf Heated Tobacco Products
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Heated Tobacco Products(HTPs) Market Size Forecast by Applications
12.10.1 Supermarket
12.10.2 Tobacco Store
12.10.3 Online
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Heated Tobacco Products(HTPs) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Heated Tobacco Products(HTPs) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Heated Tobacco Products(HTPs) Market Size Forecast by Type
13.6.1 Use Tobacco Stick Heated Tobacco Products
13.6.2 Use Loose-leaf Heated Tobacco Products
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Heated Tobacco Products(HTPs) Market Size Forecast by Applications
13.10.1 Supermarket
13.10.2 Tobacco Store
13.10.3 Online
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Heated Tobacco Products(HTPs) Market: Competitive Dashboard
14.2 Global Heated Tobacco Products(HTPs) Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Philip Morris International
14.3.2 British American Tobacco
14.3.3 Japan Tobacco
14.3.4 Imperial Brands
14.3.5 Altria
14.3.6 China tobacco
14.3.7 Korea Tobacco & Ginseng Corporation
14.3.8 American electronic cigarette company
14.3.9 VMR Products
14.3.10 Philip Morris International
