Market Overview:
The global herbal and organic mascara market is expected to register a CAGR of 6.5% during the forecast period, 2018-2030. The growth in the global herbal and organic mascara market can be attributed to various factors such as increasing awareness about the benefits of using natural ingredients in cosmetics, rising demand for green beauty products, and growing inclination of consumers towards organic products. Based on type, the global herbal and organic mascara market is segmented into liquid and gel/cream. The liquid segment is anticipated to account for a larger share of the global herbal and organic mascara market during the forecast period owing to its easy application process. Based on application, the global herbal and organic mascara market is segmented into online and offline channels.
Product Definition:
Herbal and organic mascaras are made with all-natural ingredients that are beneficial for your lashes. They can help condition and strengthen them, making them appear fuller and longer. Herbal and organic mascaras usually contain natural oils, waxes, and other lash-enhancing ingredients that help to improve the overall health of your lashes.
Liquid:
Liquid mascara was first launched in the market with an innovative and new concept. It is a water-based product, which does not require removal with water or any other solvent like acetone. The brush of this mascara does not contain plastic, rubber or synthetic bristles and it is completely safe for contact lens wearers as well.
This product has been gaining huge acceptance among women across the globe due to its many benefits such as easy application, no clumping.
Gel/Cream:
Gel/cream and it's usage in herbal and organic mascara market is a new concept. It has been observed that the women population of today are becoming more conscious about their appearance, especially about their eyes. They have become very particular about the shape of their eyelashes, as they consider it to be one of the important parts of personal grooming.
Application Insights:
The global market is segmented by application into online and offline. The online application segment dominated the overall industry in terms of revenue share in 2017, attributed to the growing preference for cosmetic products that offer easy applicability. Furthermore, technological advancements such as introduction of smart mascara devices that operate through smartphones are further expected to propel demand over the forecast period.
Offline applications accounted for a significant share owing to increasing penetration of social media influencers who promote and endorse various beauty products including mascara by posting before-and-after photos on different social media platforms such as YouTube, Instagram and Facebook with tags mentioning specific details about usage along with price list information.
Regional Analysis:
North America dominated the global market in 2017. The growth of this region can be attributed to rising demand for herbal and organic cosmetics products. In addition, growing awareness regarding health, fitness, and grooming is expected to fuel the demand for mascara in North America during the forecast period.
Asia Pacific is anticipated to witness significant growth over the forecast period owing to increasing product launches by key companies such as L'Or©al; Maybelline New York; Coty Inc.; Rimmel London Ltd.; and Ardell LLC., among others. Moreover, new product developments coupled with campaigns by NGOs against using animal-tested products are expected drive regional growth during the forecast period.
Growth Factors:
- Increasing demand for organic and herbal cosmetics products.
- Rising awareness about the benefits of organic and herbal cosmetics products.
- Growing number of women who are looking for natural and safe mascaras options.
- Availability of a wide range of organic and herbal mascara products in the market.
Scope Of The Report
Report Attributes
Report Details
Report Title
Herbal and Organic Mascara Market Research Report
By Type
Liquid, Gel/Cream
By Application
Online, Offline
By Companies
Ecco Bella, Ulta Beauty, Lotus Herbals, Odylique, JOSIE MARAN, Au Naturale, RMS Beauty, Endlessly Beautiful, Skin2Spirit, EVXO Cosmetics, Ecco Bella
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
140
Number of Tables & Figures
98
Customization Available
Yes, the report can be customized as per your need.
Global Herbal and Organic Mascara Market Report Segments:
The global Herbal and Organic Mascara market is segmented on the basis of:
Types
Liquid, Gel/Cream
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Online, Offline
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Ecco Bella
- Ulta Beauty
- Lotus Herbals
- Odylique
- JOSIE MARAN
- Au Naturale
- RMS Beauty
- Endlessly Beautiful
- Skin2Spirit
- EVXO Cosmetics
- Ecco Bella
Highlights of The Herbal and Organic Mascara Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Liquid
- Gel/Cream
- By Application:
- Online
- Offline
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Herbal and Organic Mascara Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Herbal and organic mascara is a type of mascara that is made with natural ingredients. These ingredients may include herbs, flowers, or other plant-based substances. They are often considered to be more gentle on the eyes than traditional mascaras, which can contain harsh chemicals.
Some of the major players in the herbal and organic mascara market are Ecco Bella, Ulta Beauty, Lotus Herbals, Odylique, JOSIE MARAN, Au Naturale, RMS Beauty, Endlessly Beautiful, Skin2Spirit, EVXO Cosmetics, Ecco Bella.
The herbal and organic mascara market is expected to grow at a compound annual growth rate of 6.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Herbal and Organic Mascara Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Herbal and Organic Mascara Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Herbal and Organic Mascara Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Herbal and Organic Mascara Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Herbal and Organic Mascara Market Size & Forecast, 2018-2028
4.5.1 Herbal and Organic Mascara Market Size and Y-o-Y Growth
4.5.2 Herbal and Organic Mascara Market Absolute $ Opportunity
Chapter 5 Global Herbal and Organic Mascara Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Herbal and Organic Mascara Market Size Forecast by Type
5.2.1 Liquid
5.2.2 Gel/Cream
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Herbal and Organic Mascara Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Herbal and Organic Mascara Market Size Forecast by Applications
6.2.1 Online
6.2.2 Offline
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Herbal and Organic Mascara Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Herbal and Organic Mascara Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Herbal and Organic Mascara Analysis and Forecast
9.1 Introduction
9.2 North America Herbal and Organic Mascara Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Herbal and Organic Mascara Market Size Forecast by Type
9.6.1 Liquid
9.6.2 Gel/Cream
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Herbal and Organic Mascara Market Size Forecast by Applications
9.10.1 Online
9.10.2 Offline
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Herbal and Organic Mascara Analysis and Forecast
10.1 Introduction
10.2 Europe Herbal and Organic Mascara Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Herbal and Organic Mascara Market Size Forecast by Type
10.6.1 Liquid
10.6.2 Gel/Cream
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Herbal and Organic Mascara Market Size Forecast by Applications
10.10.1 Online
10.10.2 Offline
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Herbal and Organic Mascara Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Herbal and Organic Mascara Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Herbal and Organic Mascara Market Size Forecast by Type
11.6.1 Liquid
11.6.2 Gel/Cream
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Herbal and Organic Mascara Market Size Forecast by Applications
11.10.1 Online
11.10.2 Offline
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Herbal and Organic Mascara Analysis and Forecast
12.1 Introduction
12.2 Latin America Herbal and Organic Mascara Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Herbal and Organic Mascara Market Size Forecast by Type
12.6.1 Liquid
12.6.2 Gel/Cream
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Herbal and Organic Mascara Market Size Forecast by Applications
12.10.1 Online
12.10.2 Offline
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Herbal and Organic Mascara Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Herbal and Organic Mascara Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Herbal and Organic Mascara Market Size Forecast by Type
13.6.1 Liquid
13.6.2 Gel/Cream
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Herbal and Organic Mascara Market Size Forecast by Applications
13.10.1 Online
13.10.2 Offline
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Herbal and Organic Mascara Market: Competitive Dashboard
14.2 Global Herbal and Organic Mascara Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Ecco Bella
14.3.2 Ulta Beauty
14.3.3 Lotus Herbals
14.3.4 Odylique
14.3.5 JOSIE MARAN
14.3.6 Au Naturale
14.3.7 RMS Beauty
14.3.8 Endlessly Beautiful
14.3.9 Skin2Spirit
14.3.10 EVXO Cosmetics
14.3.11 Ecco Bella
