Market Overview:
The global home air conditioner market is expected to grow at a CAGR of 5.5% from 2018 to 2030. The growth in the market can be attributed to the increasing demand for energy-efficient and environment-friendly air conditioners, rising disposable income, and growing awareness about health and hygiene. In terms of type, the inverter segment is expected to grow at a higher CAGR than the constant frequency segment during the forecast period. In terms of application, online sales are projected to grow at a higher CAGR than supermarket sales during the forecast period.
Product Definition:
A home air conditioner is a household appliance that cools and dehumidifies the air. It is used to improve the comfort of a room by lowering the temperature and humidity.
Inverter:
An inverter is an electrical device that produces direct current (DC) from alternating current (AC). The main function of the inverter is to convert the fluctuating power supply of AC to steady DC power. Inverters are used in all types of home appliances including air conditioners, refrigerators, washing machines and dryers, electric motors etc.
Constant Frequency:
Constant frequency AC is a type of air conditioning system that provides steady cooling by maintaining the same coolant temperature at all times. In most cases, constant frequency AC is used in window and door-mounted air conditioners where the unit’s speed can be controlled to maintain a consistent temperature.
The technology has been around for decades but its adoption has increased recently due to energy efficiency.
Application Insights:
The online sales channel dominated the global home air conditioner market, accounting for more than a 35% share of the overall revenue in 2017. The growth of this channel is attributed to factors such as growing internet penetration and rising income levels among consumers, especially in emerging economies including China, India and Brazil. Moreover, manufacturers are also increasingly focusing on distribution channels other than only selling through big-box retail stores or directly to consumers through showrooms. For instance, Samsung has its own SamMobile store where it sells appliances direct to customers at affordable prices along with installation services at cheaper rates compared to other retailers.
The supermarket sales accounted for a significant share owing to increasing consumer awareness about energy efficiency coupled with an increase in spending capacity due largely from high household incomes coupled with urbanization trends across various regions including Asia Pacific and North America that have resulted into increased adoption of air conditioning systems within households particularly during hot summer months which further drives demand over the forecast period.
Regional Analysis:
Asia Pacific dominated the global market in 2017. The region is expected to continue its dominance over the forecast period as well, owing to growing income levels and changing lifestyles of consumers. Moreover, increasing investments in infrastructure development are anticipated to fuel demand for home air conditioners across this region.
North America accounted for a significant share of the overall revenue in 2017 due to high consumer awareness regarding energy conservation and environmental protection coupled with an inclination toward technological advancements within this industry. Europe also contributed significantly toward market growth owing to rising product penetration and online sales channels within this region. However, sluggish growth rates observed during 2016-2017 economic downturns may hamper future prospects for Europe's economy as a whole; thus affecting regional growth indirectly through lessened demand from other regions or countries affected by such calamities (euphemistically called ‘contingent’).
Growth Factors:
- Rising income levels of the population in developing countries is expected to drive the demand for home air conditioners over the forecast period.
- Increasing awareness about energy-efficient and environment-friendly air conditioners is projected to boost the market growth.
- Rapid urbanization and growing construction activities are anticipated to create opportunities for market players in the near future.
- Technological advancements such as introduction of smart air conditioners with features such as voice control, remote monitoring, and self-diagnosis are likely to propel demand for these products in coming years
Scope Of The Report
Report Attributes
Report Details
Report Title
Home Air Conditioner Market Research Report
By Type
Inverter, Constant Frequency
By Application
Online Sales, Supermarket Sales, Appliance Retailer, Other Sales Channels
By Companies
Gree, Midea, TCL, Chigo, Hisense, Daikin, Aux, Carrier, Trane, York, Haier, Skyworth, Changhong, Panasonic, Whirlpool, Sharp, Mitsubishi Electric
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
137
Number of Tables & Figures
96
Customization Available
Yes, the report can be customized as per your need.
Global Home Air Conditioner Market Report Segments:
The global Home Air Conditioner market is segmented on the basis of:
Types
Inverter, Constant Frequency
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Online Sales, Supermarket Sales, Appliance Retailer, Other Sales Channels
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Gree
- Midea
- TCL
- Chigo
- Hisense
- Daikin
- Aux
- Carrier
- Trane
- York
- Haier
- Skyworth
- Changhong
- Panasonic
- Whirlpool
- Sharp
- Mitsubishi Electric
Highlights of The Home Air Conditioner Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Inverter
- Constant Frequency
- By Application:
- Online Sales
- Supermarket Sales
- Appliance Retailer
- Other Sales Channels
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Home Air Conditioner Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
A home air conditioner is a device that cools and dehumidifies the air in a room.
Some of the major players in the home air conditioner market are Gree, Midea, TCL, Chigo, Hisense, Daikin, Aux, Carrier, Trane, York, Haier, Skyworth, Changhong, Panasonic, Whirlpool, Sharp, Mitsubishi Electric.
The home air conditioner market is expected to register a CAGR of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Home Air Conditioner Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Home Air Conditioner Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Home Air Conditioner Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Home Air Conditioner Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Home Air Conditioner Market Size & Forecast, 2018-2028
4.5.1 Home Air Conditioner Market Size and Y-o-Y Growth
4.5.2 Home Air Conditioner Market Absolute $ Opportunity
Chapter 5 Global Home Air Conditioner Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Home Air Conditioner Market Size Forecast by Type
5.2.1 Inverter
5.2.2 Constant Frequency
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Home Air Conditioner Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Home Air Conditioner Market Size Forecast by Applications
6.2.1 Online Sales
6.2.2 Supermarket Sales
6.2.3 Appliance Retailer
6.2.4 Other Sales Channels
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Home Air Conditioner Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Home Air Conditioner Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Home Air Conditioner Analysis and Forecast
9.1 Introduction
9.2 North America Home Air Conditioner Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Home Air Conditioner Market Size Forecast by Type
9.6.1 Inverter
9.6.2 Constant Frequency
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Home Air Conditioner Market Size Forecast by Applications
9.10.1 Online Sales
9.10.2 Supermarket Sales
9.10.3 Appliance Retailer
9.10.4 Other Sales Channels
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Home Air Conditioner Analysis and Forecast
10.1 Introduction
10.2 Europe Home Air Conditioner Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Home Air Conditioner Market Size Forecast by Type
10.6.1 Inverter
10.6.2 Constant Frequency
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Home Air Conditioner Market Size Forecast by Applications
10.10.1 Online Sales
10.10.2 Supermarket Sales
10.10.3 Appliance Retailer
10.10.4 Other Sales Channels
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Home Air Conditioner Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Home Air Conditioner Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Home Air Conditioner Market Size Forecast by Type
11.6.1 Inverter
11.6.2 Constant Frequency
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Home Air Conditioner Market Size Forecast by Applications
11.10.1 Online Sales
11.10.2 Supermarket Sales
11.10.3 Appliance Retailer
11.10.4 Other Sales Channels
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Home Air Conditioner Analysis and Forecast
12.1 Introduction
12.2 Latin America Home Air Conditioner Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Home Air Conditioner Market Size Forecast by Type
12.6.1 Inverter
12.6.2 Constant Frequency
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Home Air Conditioner Market Size Forecast by Applications
12.10.1 Online Sales
12.10.2 Supermarket Sales
12.10.3 Appliance Retailer
12.10.4 Other Sales Channels
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Home Air Conditioner Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Home Air Conditioner Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Home Air Conditioner Market Size Forecast by Type
13.6.1 Inverter
13.6.2 Constant Frequency
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Home Air Conditioner Market Size Forecast by Applications
13.10.1 Online Sales
13.10.2 Supermarket Sales
13.10.3 Appliance Retailer
13.10.4 Other Sales Channels
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Home Air Conditioner Market: Competitive Dashboard
14.2 Global Home Air Conditioner Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Gree
14.3.2 Midea
14.3.3 TCL
14.3.4 Chigo
14.3.5 Hisense
14.3.6 Daikin
14.3.7 Aux
14.3.8 Carrier
14.3.9 Trane
14.3.10 York
14.3.11 Haier
14.3.12 Skyworth
14.3.13 Changhong
14.3.14 Panasonic
14.3.15 Whirlpool
14.3.16 Sharp
14.3.17 Mitsubishi Electric
