Market Overview:
The global hotel online reputation management software market is expected to grow at a CAGR of 10.8% during the forecast period from 2018 to 2030. The growth of the market can be attributed to the increasing demand for cloud-based hotel online reputation management software and rising adoption of social media platforms by hotels for marketing and promotional activities. However, lack of awareness about benefits offered by hotel online reputation management software among small and medium-sized hotels is expected to restrain the growth of the market during the forecast period. On basis on type, cloud-based hotel online reputation management software held a larger share in 2017 and is projected to grow at a higher CAGR than on-premise during 2018–2030 owing to its advantages such as scalability, flexibility, lower cost, easy deployment & upgradation, etc.
Product Definition:
Hotel Online Reputation Management Software is a computer program that helps businesses manage their online reputation. It allows companies to track and respond to reviews, comments, and social media posts about their business. The software also helps businesses create positive content to offset any negative sentiment. Overall, Hotel Online Reputation Management Software can help businesses protect and improve their online reputation.
Cloud Based:
Cloud-based software is a collection of data and applications that provide shared services for multiple users to access from a remote location. The service can be used by any organization or individual with an internet connection and it does not require any additional hardware. It provides benefits such as increased efficiency, cost savings, enhanced customer experience along with flexibility & scalability which are expected to drive the growth of the market over the forecast period.
On-Premise:
On-premise software is a type of cloud computing software that is installed and used on the end-users' computers, servers, or devices. The software can be owned by an individual or an organization. In contrast to cloud computing, in which data and applications are stored remotely on digital storage media for access from any location with minimum latency time; in this case, the installation of the system includes loading data onto local systems so that it can be accessed locally without relying upon network availability.
Application Insights:
The luxury and high-end hotels segment held the largest market share of over 40% in 2017. This is attributed to a large number of properties offering services ranging from room service to spa treatments. Furthermore, the implementation of online technologies such as mobile check-in and mobile payment systems at these hotels has further enhanced their online reputations.
The mid-range hotel & business hotel application segment is expected to witness significant growth over the forecast period owing to an increase in demand for economical lodging options while traveling or conducting business meetings. The use of OBSRMS software by mid-range hotels enables them manage guest relations, room inventory, reservations and accounts information all through one system with ease and efficiency.
Regional Analysis:
North America dominated the global market in 2017. The growth of this region can be attributed to the presence of a large number of industry players and increased online travel booking at hotels, resorts, and other tourism infrastructure. Moreover, these companies are also focusing on developing new products to attract more customers and cater to growing needs & demands. For instance, in May 2018; Expedia Inc., one of the leading providers of online travel services announced its partnership with Booking Holdings for integrating HotelTonight's service into its booking engine for expanding availability across North America.
Asia Pacific is expected to witness significant growth over the forecast period owing to increasing internet penetration rates coupled with rising demand from tier-2 cities as well as metros such as Bangalore, Hyderabad Chennai among others which are driving regional market growth through innovative marketing strategies such as offering discounts during non-peak seasons or providing customer care services in local languages etc.).
Growth Factors:
- Increasing demand for online hotel reservations and bookings
- Rising number of internet users
- Proliferation of smartphones and other mobile devices
- Emergence of social media platforms
- Growing trend of cloud-based services
Scope Of The Report
Report Attributes
Report Details
Report Title
Hotel Online Reputation Management Software Market Research Report
By Type
Cloud Based, On-Premise
By Application
Luxury & High-End Hotels, Mid-Range Hotels & Business Hotels, Resorts Hotels, Boutique Hotels, Others
By Companies
eZee Technosys, RateGain, ReviewPro (SHIJI), Customer Alliance, GuestRevu, KePSLA, ReviewTrackers, Olery, Revinate, TrustYou, Repup, Fastbooking, Milestone
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
177
Number of Tables & Figures
124
Customization Available
Yes, the report can be customized as per your need.
Global Hotel Online Reputation Management Software Market Report Segments:
The global Hotel Online Reputation Management Software market is segmented on the basis of:
Types
Cloud Based, On-Premise
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Luxury & High-End Hotels, Mid-Range Hotels & Business Hotels, Resorts Hotels, Boutique Hotels, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- eZee Technosys
- RateGain
- ReviewPro (SHIJI)
- Customer Alliance
- GuestRevu
- KePSLA
- ReviewTrackers
- Olery
- Revinate
- TrustYou
- Repup
- Fastbooking
- Milestone
Highlights of The Hotel Online Reputation Management Software Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cloud Based
- On-Premise
- By Application:
- Luxury & High-End Hotels
- Mid-Range Hotels & Business Hotels
- Resorts Hotels
- Boutique Hotels
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Hotel Online Reputation Management Software Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Hotel Online Reputation Management Software is a software that helps hotels manage their online reputation. It can help identify and fix any issues with the hotel's online presence, including reviews, ratings, and social media shares.
Some of the major companies in the hotel online reputation management software market are eZee Technosys, RateGain, ReviewPro (SHIJI), Customer Alliance, GuestRevu, KePSLA, ReviewTrackers, Olery, Revinate, TrustYou, Repup, Fastbooking, Milestone.
The hotel online reputation management software market is expected to grow at a compound annual growth rate of 10.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Hotel Online Reputation Management Software Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Hotel Online Reputation Management Software Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Hotel Online Reputation Management Software Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Hotel Online Reputation Management Software Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Hotel Online Reputation Management Software Market Size & Forecast, 2018-2028
4.5.1 Hotel Online Reputation Management Software Market Size and Y-o-Y Growth
4.5.2 Hotel Online Reputation Management Software Market Absolute $ Opportunity
Chapter 5 Global Hotel Online Reputation Management Software Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Hotel Online Reputation Management Software Market Size Forecast by Type
5.2.1 Cloud Based
5.2.2 On-Premise
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Hotel Online Reputation Management Software Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Hotel Online Reputation Management Software Market Size Forecast by Applications
6.2.1 Luxury & High-End Hotels
6.2.2 Mid-Range Hotels & Business Hotels
6.2.3 Resorts Hotels
6.2.4 Boutique Hotels
6.2.5 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Hotel Online Reputation Management Software Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Hotel Online Reputation Management Software Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Hotel Online Reputation Management Software Analysis and Forecast
9.1 Introduction
9.2 North America Hotel Online Reputation Management Software Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Hotel Online Reputation Management Software Market Size Forecast by Type
9.6.1 Cloud Based
9.6.2 On-Premise
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Hotel Online Reputation Management Software Market Size Forecast by Applications
9.10.1 Luxury & High-End Hotels
9.10.2 Mid-Range Hotels & Business Hotels
9.10.3 Resorts Hotels
9.10.4 Boutique Hotels
9.10.5 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Hotel Online Reputation Management Software Analysis and Forecast
10.1 Introduction
10.2 Europe Hotel Online Reputation Management Software Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Hotel Online Reputation Management Software Market Size Forecast by Type
10.6.1 Cloud Based
10.6.2 On-Premise
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Hotel Online Reputation Management Software Market Size Forecast by Applications
10.10.1 Luxury & High-End Hotels
10.10.2 Mid-Range Hotels & Business Hotels
10.10.3 Resorts Hotels
10.10.4 Boutique Hotels
10.10.5 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Hotel Online Reputation Management Software Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Hotel Online Reputation Management Software Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Hotel Online Reputation Management Software Market Size Forecast by Type
11.6.1 Cloud Based
11.6.2 On-Premise
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Hotel Online Reputation Management Software Market Size Forecast by Applications
11.10.1 Luxury & High-End Hotels
11.10.2 Mid-Range Hotels & Business Hotels
11.10.3 Resorts Hotels
11.10.4 Boutique Hotels
11.10.5 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Hotel Online Reputation Management Software Analysis and Forecast
12.1 Introduction
12.2 Latin America Hotel Online Reputation Management Software Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Hotel Online Reputation Management Software Market Size Forecast by Type
12.6.1 Cloud Based
12.6.2 On-Premise
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Hotel Online Reputation Management Software Market Size Forecast by Applications
12.10.1 Luxury & High-End Hotels
12.10.2 Mid-Range Hotels & Business Hotels
12.10.3 Resorts Hotels
12.10.4 Boutique Hotels
12.10.5 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Hotel Online Reputation Management Software Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Hotel Online Reputation Management Software Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Hotel Online Reputation Management Software Market Size Forecast by Type
13.6.1 Cloud Based
13.6.2 On-Premise
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Hotel Online Reputation Management Software Market Size Forecast by Applications
13.10.1 Luxury & High-End Hotels
13.10.2 Mid-Range Hotels & Business Hotels
13.10.3 Resorts Hotels
13.10.4 Boutique Hotels
13.10.5 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Hotel Online Reputation Management Software Market: Competitive Dashboard
14.2 Global Hotel Online Reputation Management Software Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 eZee Technosys
14.3.2 RateGain
14.3.3 ReviewPro (SHIJI)
14.3.4 Customer Alliance
14.3.5 GuestRevu
14.3.6 KePSLA
14.3.7 ReviewTrackers
14.3.8 Olery
14.3.9 Revinate
14.3.10 TrustYou
14.3.11 Repup
14.3.12 Fastbooking
14.3.13 Milestone
