Market Overview:
The global household smart speakers market is expected to grow at a CAGR of xx% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for voice-activated devices and the growing trend of home automation. In terms of type, the wifi segment is expected to hold the largest share of the global household smart speakers market during the forecast period. This can be attributed to factors such as ease of use and low cost. In terms of application, living room and study are expected to hold a major share of the global household smart speakers market duringthe forecast period.
Product Definition:
A household smart speaker is a type of voice-activated assistant that is designed to control various functions within the home, such as lights, thermostats, and locks. These devices are often powered by artificial intelligence (AI) or machine learning algorithms that allow them to respond to natural language commands. Household smart speakers can be used for a variety of purposes, including entertainment, security, and convenience. They have become increasingly popular in recent years as homeowners seek ways to make their lives easier and more efficient.
Wifi:
Wifi is the new trend in household smart speakers market. It has been a year since the first generation of these devices came out, and they have become quite popular. The primary factor driving their adoption is convenience - users no longer need to plug in their devices to get good sound quality, as most modern wireless speakers can deliver on that front.
Bluetooth:
Bluetooth is a wireless technology for connecting two devices through the short-distance radio frequency. The Bluetooth signal is transmitted between the audio device and the smartphone, tablet or laptop. It helps to wirelessly connect compatible devices allowing users to stream audio from their smartphones or tablets via speakers. In addition, it also allows connection of multiple electronic devices such as laptops and tablets to an external sound system for enhanced experience using one device across multiple rooms.
Application Insights:
The living room and study application segment led the global market in 2017. This is attributed to the rising adoption of smart speakers for providing a better user experience. Furthermore, increasing penetration of smartphones has also played an important role in driving growth. As per GSM Arena, over two-third of the population aged 15 to 24 years have a smartphone while only half have a basic phone. Thus, households having young adults who are heavy internet users are likely to adopt smart speakers at higher rates than other age groups as they require easy access to online services through voice command without needing physical devices nearby them.
The kitchen application segment is expected register significant growth during the forecast period owing to growing demand for connected appliances that help automate cooking processes.
Regional Analysis:
Asia Pacific dominated the global market in 2017. The region is expected to maintain its lead over the forecast period owing to increasing penetration of internet-enabled speakers and smart home devices. China, India, Japan, South Korea, and Australia are some of the countries that have a high penetration rate for household appliances incorporating speakers. Additionally, rising disposable income levels coupled with growing popularity for outdoor entertainment in countries such as India is anticipated to drive regional growth over the next eight years.
North America accounted for more than 20% share of global revenue in 2017 owing to early adoption by consumers regarding features such as multiroom connectivity along with voice control systems and Google Assistant integration via Wi-Fi or Bluetooth technology enabled products. U S based companies such as Amazon Alexa Inc., Logitech International SA; Razer Inc.
Growth Factors:
- Increasing demand for voice-activated devices: The global household smart speakers market is expected to grow at a CAGR of around 33% during the forecast period. This is mainly due to the increasing demand for voice-activated devices, which are easy to use and provide a hands-free experience.
- Growing popularity of multiroom audio systems: Multiroom audio systems allow users to control different music sources in different rooms simultaneously. This feature is becoming increasingly popular, especially among millennials, and is expected to drive the growth of the global household smart speakers market during the forecast period.
- Proliferation of digital assistants: Digital assistants such as Amazon's Alexa, Apple's Siri, and Google Assistant are becoming increasingly popular and are expected to fuel the growth of the global household smart speakers market during the forecast period. These assistants can be used to control various tasks such as playing music, setting alarms, checking weather forecasts, etc., using voice commands.
Scope Of The Report
Report Attributes
Report Details
Report Title
Household Smart Speakers Market Research Report
By Type
Wifi, Bluetooth, Others
By Application
Living Room and Study, Kitchen, Bedroom, Others
By Companies
Amazon Echo, Google Home, Sonos One with Alexa, Apple Homepod, Bluesound, Bose, Sony Corporation, Panasonic Corporation, Samsung Electronics, Polk Audio
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
231
Number of Tables & Figures
162
Customization Available
Yes, the report can be customized as per your need.
Global Household Smart Speakers Market Report Segments:
The global Household Smart Speakers market is segmented on the basis of:
Types
Wifi, Bluetooth, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Living Room and Study, Kitchen, Bedroom, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Amazon Echo
- Google Home
- Sonos One with Alexa
- Apple Homepod
- Bluesound
- Bose
- Sony Corporation
- Panasonic Corporation
- Samsung Electronics
- Polk Audio
Highlights of The Household Smart Speakers Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Wifi
- Bluetooth
- Others
- By Application:
- Living Room and Study
- Kitchen
- Bedroom
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Household Smart Speakers Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Household Smart Speakers are a type of smart speaker that is designed to be used in the home. They typically have a smaller footprint than other smart speakers and are designed to be placed near the front or back of a room so they can easily be heard. Household Smart Speakers typically come with an app that allows users to control various features of the speaker, including music playback, voice commands, and settings.
Some of the major players in the household smart speakers market are Amazon Echo, Google Home, Sonos One with Alexa, Apple Homepod, Bluesound, Bose, Sony Corporation, Panasonic Corporation, Samsung Electronics, Polk Audio.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Household Smart Speakers Market Overview 4.1 Introduction 4.1.1 Market Taxonomy 4.1.2 Market Definition 4.1.3 Macro-Economic Factors Impacting the Market Growth 4.2 Household Smart Speakers Market Dynamics 4.2.1 Market Drivers 4.2.2 Market Restraints 4.2.3 Market Opportunity 4.3 Household Smart Speakers Market - Supply Chain Analysis 4.3.1 List of Key Suppliers 4.3.2 List of Key Distributors 4.3.3 List of Key Consumers 4.4 Key Forces Shaping the Household Smart Speakers Market 4.4.1 Bargaining Power of Suppliers 4.4.2 Bargaining Power of Buyers 4.4.3 Threat of Substitution 4.4.4 Threat of New Entrants 4.4.5 Competitive Rivalry 4.5 Global Household Smart Speakers Market Size & Forecast, 2020-2028 4.5.1 Household Smart Speakers Market Size and Y-o-Y Growth 4.5.2 Household Smart Speakers Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Wifi
5.2.2 Bluetooth
5.2.3 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Living Room and Study
6.2.2 Kitchen
6.2.3 Bedroom
6.2.4 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Household Smart Speakers Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Household Smart Speakers Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Wifi
9.6.2 Bluetooth
9.6.3 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Living Room and Study
9.10.2 Kitchen
9.10.3 Bedroom
9.10.4 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Wifi
10.6.2 Bluetooth
10.6.3 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Living Room and Study
10.10.2 Kitchen
10.10.3 Bedroom
10.10.4 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Wifi
11.6.2 Bluetooth
11.6.3 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Living Room and Study
11.10.2 Kitchen
11.10.3 Bedroom
11.10.4 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Wifi
12.6.2 Bluetooth
12.6.3 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Living Room and Study
12.10.2 Kitchen
12.10.3 Bedroom
12.10.4 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Wifi
13.6.2 Bluetooth
13.6.3 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Living Room and Study
13.10.2 Kitchen
13.10.3 Bedroom
13.10.4 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Household Smart Speakers Market: Competitive Dashboard
14.2 Global Household Smart Speakers Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Amazon Echo
14.3.2 Google Home
14.3.3 Sonos One with Alexa
14.3.4 Apple Homepod
14.3.5 Bluesound
14.3.6 Bose
14.3.7 Sony Corporation
14.3.8 Panasonic Corporation
14.3.9 Samsung Electronics
14.3.10 Polk Audio