Market Overview:
The global interactive digital signage market is expected to grow at a CAGR of 10.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for interactive digital signage in various applications such as retail, healthcare, hospitality, transportation and others. Additionally, the growing trend of digitization is also fueling the demand for interactive digital signage solutions across different regions. The global interactive digital signage market by type is segmented into 40-50 inch, 50-60 inch, under 40 inch and larger than 60 inch segments. The 50-60 inch segment is expected to hold the largest share of the global interactive digital signage market by 2030 owing to its high adoption rate in various applications such as retail and transportation among others.
Product Definition:
Interactive digital signage is a type of digital signage that allows users to interact with the content on the screen. This can include things like playing games, voting in polls, or even simply typing in a web address to browse the internet. The importance of interactive digital signage lies in its ability to engage viewers and keep them interested in what's happening on-screen. This can be especially useful for retailers looking to promote products or for organizations looking to communicate important messages.
40 - 50 inch:
40 - 50 inch interactive digital signage display is a type of digital sign which is widely used in retail, commercial and public areas. It has the ability to display multiple messages at the same time by incorporating numerous functionalities including video walls, touch screens and multimedia devices. The growing demand for high resolution displays with improved quality features such as higher color depth, wider angle of view and faster response time are expected to drive market growth over the forecast period.
50 - 60 inch:
50 - 60 inch interactive digital signage display is a large screen that can be mounted on a wall or ceiling and it displays advertising content. It has the ability to change its content based on the information received from an external source such as web server, database, etc. The major application of 50 - 60 inch interactive digital signage display is in transportation & tourism sector where it displays information related to buses, flights, trains and other such modes of transportation.
Application Insights:
The retail segment dominated the global interactive digital signage market in 2017. The growing e-commerce industry has led to an increase in the number of stores around the world. This, in turn, is expected to drive demand for digital signage solutions at retail stores over the forecast period. Furthermore, increasing penetration of smartphones and tablets has enabled consumers to access online shopping through mobile devices which also fuels demand for interactive digital signs at retail stores globally.
The healthcare segment is anticipated to register a significant CAGR over the forecast period owing to factors such as increased focus on patient safety and satisfaction by medical professionals along with rising adoption of Interactive Digital Signage (IDS) systems by hospitals & health clubs across the globe. Rising awareness regarding improving customer experience and operational efficiency through technological advancements are some other factors driving growth in this sector globally.
Regional Analysis:
North America dominated the overall market in terms of revenue share in 2017. The growth can be attributed to the presence of a large number of prominent digital signage providers such as LG Electronics; Panasonic Corporation; and Samsung Group. These companies are actively engaged in developing advanced display technologies for various applications including corporate, education, government, and entertainment centers. Moreover, these players have established strategic partnerships with well-established industry leaders to expand their product portfolio. For instance, Panasonic Corporation has partnered with Hewlett Packard Enterprise Development LP (HPE) to develop an interactive classroom display solution under its brand name Luminary™ EDU Display Solution line that includes 50-, 70-inch models along with a 10-point touch monitor system for classrooms that teaches students about science, technology & math (STEM). Such initiatives are expected to boost regional growth over the forecast period.
Asia Pacific is anticipated to witness significant growth over the forecast period owing towards increasing adoption across retail.
Growth Factors:
- Increasing demand for digital signage in retail sector for marketing and customer engagement purposes
- Rising demand for interactive digital signage in transportation sector to provide information and entertainment to passengers
- Proliferation of internet of things (IoT) and big data analytics is expected to drive the growth of interactive digital signage market over the forecast period
- Growing demand from corporate sector for effective communication and branding purpose
- Increasing adoption of digital signage by educational institutions for imparting education through audiovisual content
Scope Of The Report
Report Attributes
Report Details
Report Title
Interactive Digital Signage Market Research Report
By Type
40 - 50 inch, 50 - 60 inch, Under 40 inch, Larger than 60 inch
By Application
Retail, Healthcare, Hospitality, Transportation, Others
By Companies
Elo Touch Solutions, Samsung Electronics, Fastsigns, AG Neovo, LG Electronics, Toshiba, Theendlessaisle, Mitsubishi, Philips, Panasonic, Sharp
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
190
Number of Tables & Figures
133
Customization Available
Yes, the report can be customized as per your need.
Global Interactive Digital Signage Market Report Segments:
The global Interactive Digital Signage market is segmented on the basis of:
Types
40 - 50 inch, 50 - 60 inch, Under 40 inch, Larger than 60 inch
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Retail, Healthcare, Hospitality, Transportation, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Elo Touch Solutions
- Samsung Electronics
- Fastsigns
- AG Neovo
- LG Electronics
- Toshiba
- Theendlessaisle
- Mitsubishi
- Philips
- Panasonic
- Sharp
Highlights of The Interactive Digital Signage Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- 40 - 50 inch
- 50 - 60 inch
- Under 40 inch
- Larger than 60 inch
- By Application:
- Retail
- Healthcare
- Hospitality
- Transportation
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Interactive Digital Signage Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
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- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Interactive digital signage (IDS) is a type of electronic display that provides information to users in real-time. It can be used in public spaces, such as airports and shopping malls, or inside businesses. IDS displays content from a variety of sources, including video, audio, and text.
Some of the key players operating in the interactive digital signage market are Elo Touch Solutions, Samsung Electronics, Fastsigns, AG Neovo, LG Electronics, Toshiba, Theendlessaisle, Mitsubishi, Philips, Panasonic, Sharp.
The interactive digital signage market is expected to register a CAGR of 10.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Interactive Digital Signage Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Interactive Digital Signage Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Interactive Digital Signage Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Interactive Digital Signage Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Interactive Digital Signage Market Size & Forecast, 2020-2028
4.5.1 Interactive Digital Signage Market Size and Y-o-Y Growth
4.5.2 Interactive Digital Signage Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 40 - 50 inch
5.2.2 50 - 60 inch
5.2.3 Under 40 inch
5.2.4 Larger than 60 inch
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Retail
6.2.2 Healthcare
6.2.3 Hospitality
6.2.4 Transportation
6.2.5 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Interactive Digital Signage Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Interactive Digital Signage Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 40 - 50 inch
9.6.2 50 - 60 inch
9.6.3 Under 40 inch
9.6.4 Larger than 60 inch
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Retail
9.10.2 Healthcare
9.10.3 Hospitality
9.10.4 Transportation
9.10.5 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 40 - 50 inch
10.6.2 50 - 60 inch
10.6.3 Under 40 inch
10.6.4 Larger than 60 inch
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Retail
10.10.2 Healthcare
10.10.3 Hospitality
10.10.4 Transportation
10.10.5 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 40 - 50 inch
11.6.2 50 - 60 inch
11.6.3 Under 40 inch
11.6.4 Larger than 60 inch
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Retail
11.10.2 Healthcare
11.10.3 Hospitality
11.10.4 Transportation
11.10.5 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 40 - 50 inch
12.6.2 50 - 60 inch
12.6.3 Under 40 inch
12.6.4 Larger than 60 inch
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Retail
12.10.2 Healthcare
12.10.3 Hospitality
12.10.4 Transportation
12.10.5 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 40 - 50 inch
13.6.2 50 - 60 inch
13.6.3 Under 40 inch
13.6.4 Larger than 60 inch
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Retail
13.10.2 Healthcare
13.10.3 Hospitality
13.10.4 Transportation
13.10.5 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Interactive Digital Signage Market: Competitive Dashboard
14.2 Global Interactive Digital Signage Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Elo Touch Solutions
14.3.2 Samsung Electronics
14.3.3 Fastsigns
14.3.4 AG Neovo
14.3.5 LG Electronics
14.3.6 Toshiba
14.3.7 Theendlessaisle
14.3.8 Mitsubishi
14.3.9 Philips
14.3.10 Panasonic
14.3.11 Sharp
