Market Overview:
The global IPTV set-top box market is expected to grow at a CAGR of 10.5% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for over-the-top (OTT) services and direct terrestrial transmission (DTT) services. In terms of type, the OTT segment is expected to dominate the global IPTV set-top box market during the forecast period. This can be attributed to the growing demand for online streaming services such as Netflix, Hulu, and Amazon Prime Video. In terms of application, the home use segment is expected to account for a major share of the global IPTV set-top box market during the forecast period.
Product Definition:
An IPTV Set-Top Box is a device that allows users to watch digital television content on their TVs. It receives the digital content from a provider and makes it available to the user through their TV.
OTT (Over the Top):
Over the Top (OTT) is a model of delivering media content over the internet without requiring users to subscribe to traditional cable or pay-TV services. OTT provides all the benefits of TV, but with added flexibility and accessibility. It offers programs from several sources, such as live and prerecorded channels, in one convenient location for viewers’ convenience.
DTT (Direct Terrestrial Transmission):
TTG (Terrestrial and Satellite Communication) is the process of transmitting television programs via radio waves from a broadcasting antenna to viewers or listeners. Terrestrial transmission is the most common form of broadcast technology used in commercial TV stations. It's also used by some cable providers for providing cable service to customers.
The global Direct terrestrial Transmission market size was valued at USD 2,37 billion in 2014.
Application Insights:
The home use application segment accounted for the largest revenue share of over 80% in 2017. The growth is attributed to the increasing adoption of smart TVs and set-top boxes that offer a premium video experience. Moreover, growing demand for live TV streaming services has also positively influenced industry growth.
Commercial use is expected to emerge as the fastest-growing segment from 2018 to 2030 owing to an increase in demand for sports channels and other niche content providers. Furthermore, commercial organizations are increasingly adopting OTT services owing to cost savings associated with cable TV subscriptions. As a result, there has been an upsurge in the number of commercial users across regions globally; this factor is anticipated to drive industry growth over the forecast period.
Regional Analysis:
North America dominated the global market in terms of revenue share in 2017. The growth is attributed to the presence of a large number of global service providers offering their services through IPTV platforms. Moreover, increasing adoption rate and rising demand for OTT content are also expected to drive regional growth over the forecast period.
Asia Pacific is anticipated to witness significant growth over the forecast period owing to growing penetration rates and increased spending on entertainment activities by consumers across countries such as China, Japan, South Korea, India among others. Furthermore, government initiatives encouraging people from lower income groups are likely to contribute towards future industry expansion as these regions have been observed having high penetration rates thus making it an attractive region for potential investors looking for higher returns with minimal risks involved.
Growth Factors:
- Increasing demand for high-quality video content: The growth of IPTV set-top boxes is propelled by the increasing demand for high-quality video content, especially among millennials.
- Proliferation of 4K and ultra HD TVs: As more and more consumers upgrade to 4K and ultra HD TVs, the need for IPTV set-top boxes will continue to grow.
- Rise in cord cutting: The growing trend of cord cutting is also benefiting the IPTV set-top box market as consumers shift towards streaming services instead of traditional cable TV subscriptions.
- Emergence of over-the-top (OTT) services: OTT services are becoming increasingly popular among viewers, providing a viable alternative to traditional cable TV subscriptions. This is helping to drive the growth of the IPTV set-top box market.
Scope Of The Report
Report Attributes
Report Details
Report Title
IPTV Set-Top Box Market Research Report
By Type
OTT (Over the Top), DTT (Direct Terrestrial Transmission)
By Application
Home Use, Commercial Use
By Companies
Arris (CommScope), Technicolor (Cisco), Apple, Echostar, Humax, Sagemcom, Samsung, Roku, Netgem, Skyworth Digital, Arris (CommScope), Jiuzhou, Coship, Changhong, Unionman, Yinhe, ZTE, Hisense
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
204
Number of Tables & Figures
143
Customization Available
Yes, the report can be customized as per your need.
Global IPTV Set-Top Box Market Report Segments:
The global IPTV Set-Top Box market is segmented on the basis of:
Types
OTT (Over the Top), DTT (Direct Terrestrial Transmission)
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Home Use, Commercial Use
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Arris (CommScope)
- Technicolor (Cisco)
- Apple
- Echostar
- Humax
- Sagemcom
- Samsung
- Roku
- Netgem
- Skyworth Digital
- Arris (CommScope)
- Jiuzhou
- Coship
- Changhong
- Unionman
- Yinhe
- ZTE
- Hisense
Highlights of The IPTV Set-Top Box Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- OTT (Over the Top)
- DTT (Direct Terrestrial Transmission)
- By Application:
- Home Use
- Commercial Use
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the IPTV Set-Top Box Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
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- Consumer Insights
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- Product & Brand Management
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
An IPTV set-top box is a type of digital media player that allows users to watch live and on-demand television content over the Internet.
Some of the major companies in the iptv set-top box market are Arris (CommScope), Technicolor (Cisco), Apple, Echostar, Humax, Sagemcom, Samsung, Roku, Netgem, Skyworth Digital, Arris (CommScope), Jiuzhou, Coship, Changhong, Unionman, Yinhe, ZTE, Hisense.
The iptv set-top box market is expected to grow at a compound annual growth rate of 10.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 IPTV Set-Top Box Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 IPTV Set-Top Box Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 IPTV Set-Top Box Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the IPTV Set-Top Box Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global IPTV Set-Top Box Market Size & Forecast, 2018-2028
4.5.1 IPTV Set-Top Box Market Size and Y-o-Y Growth
4.5.2 IPTV Set-Top Box Market Absolute $ Opportunity
Chapter 5 Global IPTV Set-Top Box Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 IPTV Set-Top Box Market Size Forecast by Type
5.2.1 OTT (Over the Top)
5.2.2 DTT (Direct Terrestrial Transmission)
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global IPTV Set-Top Box Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 IPTV Set-Top Box Market Size Forecast by Applications
6.2.1 Home Use
6.2.2 Commercial Use
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global IPTV Set-Top Box Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 IPTV Set-Top Box Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America IPTV Set-Top Box Analysis and Forecast
9.1 Introduction
9.2 North America IPTV Set-Top Box Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America IPTV Set-Top Box Market Size Forecast by Type
9.6.1 OTT (Over the Top)
9.6.2 DTT (Direct Terrestrial Transmission)
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America IPTV Set-Top Box Market Size Forecast by Applications
9.10.1 Home Use
9.10.2 Commercial Use
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe IPTV Set-Top Box Analysis and Forecast
10.1 Introduction
10.2 Europe IPTV Set-Top Box Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe IPTV Set-Top Box Market Size Forecast by Type
10.6.1 OTT (Over the Top)
10.6.2 DTT (Direct Terrestrial Transmission)
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe IPTV Set-Top Box Market Size Forecast by Applications
10.10.1 Home Use
10.10.2 Commercial Use
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific IPTV Set-Top Box Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific IPTV Set-Top Box Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific IPTV Set-Top Box Market Size Forecast by Type
11.6.1 OTT (Over the Top)
11.6.2 DTT (Direct Terrestrial Transmission)
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific IPTV Set-Top Box Market Size Forecast by Applications
11.10.1 Home Use
11.10.2 Commercial Use
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America IPTV Set-Top Box Analysis and Forecast
12.1 Introduction
12.2 Latin America IPTV Set-Top Box Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America IPTV Set-Top Box Market Size Forecast by Type
12.6.1 OTT (Over the Top)
12.6.2 DTT (Direct Terrestrial Transmission)
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America IPTV Set-Top Box Market Size Forecast by Applications
12.10.1 Home Use
12.10.2 Commercial Use
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) IPTV Set-Top Box Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) IPTV Set-Top Box Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) IPTV Set-Top Box Market Size Forecast by Type
13.6.1 OTT (Over the Top)
13.6.2 DTT (Direct Terrestrial Transmission)
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) IPTV Set-Top Box Market Size Forecast by Applications
13.10.1 Home Use
13.10.2 Commercial Use
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 IPTV Set-Top Box Market: Competitive Dashboard
14.2 Global IPTV Set-Top Box Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Arris (CommScope)
14.3.2 Technicolor (Cisco)
14.3.3 Apple
14.3.4 Echostar
14.3.5 Humax
14.3.6 Sagemcom
14.3.7 Samsung
14.3.8 Roku
14.3.9 Netgem
14.3.10 Skyworth Digital
14.3.11 Arris (CommScope)
14.3.12 Jiuzhou
14.3.13 Coship
14.3.14 Changhong
14.3.15 Unionman
14.3.16 Yinhe
14.3.17 ZTE
14.3.18 Hisense
