Market Overview:
The global location awareness service market is expected to grow at a CAGR of XX% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for navigation and surveying applications, rising adoption of location-based services by businesses, and growing demand for real-time locating services. However, privacy concerns related to the use of location data may restrain the growth of this market during the forecast period. Based on type, the global location awareness service market can be segmented into real-time locating and fuzzy locating. Real-time locating is further subsegmented into GPS tracking and RFID tracking. Fuzzy locating is further subsegmented into Wi-Fi positioning system (WPS) and cell ID positioning system (CID). Based on application, the global location awareness service market can be segmented into navigation, surveying, business process management (BPM), warehouse & routing management, and consumer applications. Navigation is further subsegmented into automotive navigation systems and pedestrian navigation systems. Surveying is further subsegmented into land surveying and building surveying & 3D modeling . BPM is further subsegmented into workflow management & process automation , field service management , asset tracking , order fulfillment monitoring . Warehouse & routing management are also classified under BPM application area .
Product Definition:
Location Awareness Service is a platform service that enables applications to discover and use location information. Location Awareness Service uses both GPS and network-based location sources to determine the device's current location. Applications can use this information to provide users with enhanced experiences, such as finding nearby restaurants or attractions.
Real-time Locating:
Real-time locating is the technology that enables users to find objects or people in real-time. It uses Global Positioning System (GPS) for providing location information. Real-time locating systems are widely used in applications such as fleet management, asset tracking and monitoring, personnel tracking, and others. The key use of real-time locating is to provide location information on a continuous basis with high accuracy and precision so that any changes can be detected immediately.
Fuzzy Locating:
Fuzzy locating is the process of determining the location of a mobile device or an object using some form of data that can be incomplete or inconsistent. The data used to locate the target may come from network triangulation, Wi-Fi signals, Global Positioning System (GPS), and others. The main objective behind implementing this technology in a service based on Location Awareness (LA) is to provide enhanced accuracy while providing useful information to users about nearby establishments and points of interest.
Application Insights:
The navigation application segment led the global location awareness service market in 2017. The use of LAS for navigation is anticipated to gain significant traction over the coming years. Navigation applications enable users to get directions from a chosen location to another using various transport options such as public transport, car, or bicycle. These applications also provide real-time updates on travel time and distance between two locations along with other useful information such as weather conditions and traffic jams along the route.
The surveying application segment is expected register a CAGR of XX% over the forecast period owing to its increasing adoption in industrial activities including construction sites.
Regional Analysis:
North America dominated the global market in 2017. The growth of this region can be attributed to the presence of prominent players such as HERE, Trimble Navigation Ltd., and Cisco Systems, Inc. Moreover, these companies are actively collaborating with governments and other industry participants for developing advanced LAS solutions based on real-time and fuzzy location information.
Asia Pacific is expected to witness significant growth over the forecast period owing to increasing demand for smartphones in countries such as China and India. These smartphone users are increasingly adopting location aware applications that require access to real-time or historical data about a particular place or address thus creating a need for an awareness service provider in this region. Furthermore, rising investments by government organizations such as Digital India Program by Government of India is also anticipated to drive regional market growth over the forecast period (2018 To 2030).
Growth Factors:
- Increasing demand for location-based services (LBS) from various verticals such as retail, transportation, and logistics
- Proliferation of smartphones and other connected devices
- Advances in wireless technologies and big data analytics
- Growing demand for real-time location tracking and navigation services
- Emergence of new business models that rely on Location Awareness Service
Scope Of The Report
Report Attributes
Report Details
Report Title
Location Awareness Service Market Research Report
By Type
Real-time Locating, Fuzzy Locating
By Application
Navigation, Surveying, Business Process, Warehouse and Routing, Consumer
By Companies
IBM, Microsoftn, Cisco Systems, HP Enterprise Company, Google, Oracle, SAP SE, SAS Institute Inc.
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
239
Number of Tables & Figures
168
Customization Available
Yes, the report can be customized as per your need.
Global Location Awareness Service Market Report Segments:
The global Location Awareness Service market is segmented on the basis of:
Types
Real-time Locating, Fuzzy Locating
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Navigation, Surveying, Business Process, Warehouse and Routing, Consumer
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- IBM
- Microsoftn
- Cisco Systems
- HP Enterprise Company
- Google
- Oracle
- SAP SE
- SAS Institute Inc.
Highlights of The Location Awareness Service Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Real-time Locating
- Fuzzy Locating
- By Application:
- Navigation
- Surveying
- Business Process
- Warehouse and Routing
- Consumer
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Location Awareness Service Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
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- Understanding Competition Scenario
- Product & Brand Management
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Location Awareness Service is a service that helps you keep track of your location. It can be used to find your current location, or to find the nearest store, restaurant, or other point of interest.
Some of the major players in the location awareness service market are IBM, Microsoftn, Cisco Systems, HP Enterprise Company, Google, Oracle, SAP SE, SAS Institute Inc..
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Location Awareness Service Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Location Awareness Service Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Location Awareness Service Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Location Awareness Service Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Location Awareness Service Market Size & Forecast, 2018-2028
4.5.1 Location Awareness Service Market Size and Y-o-Y Growth
4.5.2 Location Awareness Service Market Absolute $ Opportunity
Chapter 5 Global Location Awareness Service Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Location Awareness Service Market Size Forecast by Type
5.2.1 Real-time Locating
5.2.2 Fuzzy Locating
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Location Awareness Service Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Location Awareness Service Market Size Forecast by Applications
6.2.1 Navigation
6.2.2 Surveying
6.2.3 Business Process
6.2.4 Warehouse and Routing
6.2.5 Consumer
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Location Awareness Service Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Location Awareness Service Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Location Awareness Service Analysis and Forecast
9.1 Introduction
9.2 North America Location Awareness Service Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Location Awareness Service Market Size Forecast by Type
9.6.1 Real-time Locating
9.6.2 Fuzzy Locating
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Location Awareness Service Market Size Forecast by Applications
9.10.1 Navigation
9.10.2 Surveying
9.10.3 Business Process
9.10.4 Warehouse and Routing
9.10.5 Consumer
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Location Awareness Service Analysis and Forecast
10.1 Introduction
10.2 Europe Location Awareness Service Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Location Awareness Service Market Size Forecast by Type
10.6.1 Real-time Locating
10.6.2 Fuzzy Locating
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Location Awareness Service Market Size Forecast by Applications
10.10.1 Navigation
10.10.2 Surveying
10.10.3 Business Process
10.10.4 Warehouse and Routing
10.10.5 Consumer
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Location Awareness Service Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Location Awareness Service Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Location Awareness Service Market Size Forecast by Type
11.6.1 Real-time Locating
11.6.2 Fuzzy Locating
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Location Awareness Service Market Size Forecast by Applications
11.10.1 Navigation
11.10.2 Surveying
11.10.3 Business Process
11.10.4 Warehouse and Routing
11.10.5 Consumer
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Location Awareness Service Analysis and Forecast
12.1 Introduction
12.2 Latin America Location Awareness Service Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Location Awareness Service Market Size Forecast by Type
12.6.1 Real-time Locating
12.6.2 Fuzzy Locating
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Location Awareness Service Market Size Forecast by Applications
12.10.1 Navigation
12.10.2 Surveying
12.10.3 Business Process
12.10.4 Warehouse and Routing
12.10.5 Consumer
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Location Awareness Service Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Location Awareness Service Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Location Awareness Service Market Size Forecast by Type
13.6.1 Real-time Locating
13.6.2 Fuzzy Locating
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Location Awareness Service Market Size Forecast by Applications
13.10.1 Navigation
13.10.2 Surveying
13.10.3 Business Process
13.10.4 Warehouse and Routing
13.10.5 Consumer
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Location Awareness Service Market: Competitive Dashboard
14.2 Global Location Awareness Service Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 IBM
14.3.2 Microsoftn
14.3.3 Cisco Systems
14.3.4 HP Enterprise Company
14.3.5 Google
14.3.6 Oracle
14.3.7 SAP SE
14.3.8 SAS Institute Inc.
