Global Maternity and Nursing Lingerie Market by Type (Bras, Underwear), By Application (Lactating Women, Pregnant Women) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

                                          

                                                                                       
Market Overview:

The global maternity and nursing lingerie market is expected to register a CAGR of 5.8% during the forecast period, 2018-2030. The market growth can be attributed to the increasing number of pregnant women and lactating women across the globe. In addition, rising awareness about the benefits of using maternity and nursing lingerie is also propelling the market growth. Moreover, technological advancements in fabric technologies are providing new opportunities for players in this market. However, high cost associated with these products may restrain the market growth to some extent during the forecast period. On basis of type, bras accounted for a major share of revenue in 2017 and is expected to maintain its dominance throughout 2030 owing to their growing popularity among pregnant women as well as lactating women worldwide. Bras offer better support than other types of maternity and nursing lingerie such as underwear or camisoles & slips which are likely to boost their demand over next few years.



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Product Definition:

Maternity and nursing lingerie is designed specifically for pregnant women and nursing mothers. It is made from comfortable, stretchy fabric that allows for extra room to grow, and it often includes built-in support bras and panels to provide additional support. Maternity and nursing lingerie helps make women feel more comfortable during pregnancy and while breastfeeding, and it can also help protect against leaks.

Bras:

Bras are an essential component of lingerie. Bras provide support and shape the breasts during everyday activities. Bras can be used for nursing, sports, regular wear or any activity that requires a bit of support from time to time. Bras have been around for quite some time; however, they have undergone many changes in terms of design and materials over the years.

Underwear:

Underwear is a type of clothing designed to be worn by humans in various states of undress. The modern concept of underwear dates back to the 15th century, when it was first used as stockings. Over the centuries, it has evolved into its present form consisting of a number of garments that serve varied functions from protection against Public Eye (PE) exposure to enhancing personal comfort and style.

The global maternity.

Application Insights:

On the basis of application, the global maternity and nursing lingerie market is segmented into pregnant women, lactating women, and others. The pregnant women segment held a major share in 2017. This can be attributed to rising awareness about appropriate clothing during pregnancy among consumers across the globe. Moreover, increasing availability of different types of maternity clothes has also positively influenced their demand globally.

The lactating woman¢â‚¬â„¢s application segment is expected to expand at a CAGR more than 2% from 2018 to 2030 owing to growing awareness about breastfeeding as well as increasing number of working mothers who need comfortable and attractive apparel for work or daily use. In addition, an increase in the number of companies focusing on providing advanced products specifically designed for breastfeeding mothers will drive growth further over next few years.

Regional Analysis:

North America dominated the global maternity and nursing lingerie market in 2017. This can be attributed to increasing awareness about women’s health, supportive government initiatives, high purchasing power parity, and availability of skilled professionals. Moreover, an increase in the number of working women is also expected to contribute towards growth over the forecast period.

Asia Pacific is anticipated to witness significant growth over the next eight years owing to a large population with low income levels that spend on their basic needs such as food and clothing are expected drive demand for maternity wear including panties/ Briefs/ Bras etc., which will augment industry size during this period.

Growth Factors:

Increasing awareness about the importance of breastfeeding and its benefits for both mother and child is driving the demand for maternity and nursing lingerie.
Rising number of working women is another key growth driver for this market as they prefer to buy comfortable and functional nursing bras that can be easily accessed while feeding their baby.
Growing popularity of online shopping is also aiding in the growth of maternity and nursing lingerie market as it offers a convenient platform to purchase these products without having to leave home.
Introduction of new designs, colors, and patterns in maternity bras is attracting more consumers towards this category, thereby boosting sales revenue further.


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Scope Of The Report
Report Attributes
Report Details
Report Title
Maternity and Nursing Lingerie Market Research Report
By Type
Bras, Underwear
By Application
Lactating Women, Pregnant Women
By Companies
Bravado, Destination Maternity (Motherhood), Triumph, La Leche League, Anita, Medela, Cake Maternity, Leading Lady, Cantaloop, Rosemadame, Senshukai, INUjIRUSHI, Wacoal (Elomi), Sweet Mommy, Mamaway, O.C.T. Mami, Happy House, Hubo, Embry, Aimer
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
229
Number of Tables & Figures
161
Customization Available
Yes, the report can be customized as per your need.

Global Maternity and Nursing Lingerie Market Report Segments:
The global Maternity and Nursing Lingerie market is segmented on the basis of:
Types
Bras, Underwear
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Lactating Women, Pregnant Women
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
Bravado
Destination Maternity (Motherhood)
Triumph
La Leche League
Anita
Medela
Cake Maternity
Leading Lady
Cantaloop
Rosemadame
Senshukai
INUjIRUSHI
Wacoal (Elomi)
Sweet Mommy
Mamaway
O.C.T. Mami
Happy House
Hubo
Embry
Aimer



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Highlights of The Maternity and Nursing Lingerie Market Report:
The market structure and projections for the coming years.
Drivers, restraints, opportunities, and current trends of market.
Historical data and forecast.
Estimations for the forecast period 2030.
Developments and trends in the market.
By Type:
Bras
Underwear
By Application:
Lactating Women
Pregnant Women
Market scenario by region, sub-region, and country.
Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Maternity and Nursing Lingerie Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
North America
Europe
Asia Pacific
Middle East & Africa
Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
Correctly Positioning New Products
Market Entry Strategies
Business Expansion Strategies
Consumer Insights
Understanding Competition Scenario
Product & Brand Management
Channel & Customer Management
Identifying Appropriate Advertising Appeals



8 Reasons to Buy This Report
Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
Implemented Robust Methodology to Prepare the Report
Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
Provides Information About the Top-winning Strategies Implemented by Industry Players.
In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
Customization of the Report Available

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