Market Overview:
The global media function virtualization market is expected to grow at a CAGR of 16.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for cloud-based services and the growing trend of video streaming. In terms of type, the software segment is expected to hold a larger share of the market during the forecast period, while services are projected to grow at a higher CAGR owing to their ability to provide customized solutions as per client requirements. By application, broadcasters are expected to account for a larger share of the market in 2018; however, studios & creators and OTT are projected grow at a higher rate during the forecast period.
Product Definition:
Media Function Virtualization is the process of abstracting media-related functions from physical devices and deploying them as software services. This allows multiple applications to share access to common media resources, improving efficiency and flexibility. Media Function Virtualization is important because it can help reduce costs, improve performance, and increase scalability.
Software:
Software is the Collection of Procedures, algorithms and tools which are used for transforming raw data into meaningful information. Software helps in extracting valuable insights from large volumes of data with the help of various techniques such as Data mining, Data analytics and so on. The software also provides visualization facilities to view this information in a graphical format.
Services:
Media Function Virtualization (MOV) is a technology that allows the separation of hardware-related tasks from software applications. It offers an efficient way to streamline workflows and improve service quality in media services such as video streaming, online video games, audio streaming, and live TV. The key benefit of this technology is that it decouples the application code from the hardware platform by virtualizing both functionalities on different servers or computing devices.
Application Insights:
The studios & creators segment accounted for the largest market share in 2017 and is expected to continue its dominance over the forecast period. The growing trend of cord-cutting among consumers, which has resulted in a decline of traditional television viewership, has created opportunities for virtualization across various media platforms. Studios & creators use VOD as an alternative distribution channel to reach audiences who have abandoned traditional TV viewing habits. Furthermore, OTT services such as Netflix and Hulu are directly influencing broadcasters by offering high-quality content at a lower price point than cable/satellite providers. This is further driving the need for media function virtualization within OTT service providers.
OTT service providers require advanced features such as ad insertion capabilities that allow them to place ads within their own apps or those of third parties on their behalf (such as YouTube).
Regional Analysis:
North America dominated the global media function virtualization market in terms of revenue share in 2017. The region is expected to continue its dominance over the forecast period as well owing to factors such as growing adoption of cloud-based technologies and increasing investments by companies for reducing costs. Moreover, technological advancements such as Artificial Intelligence (AI) and machine learning are also expected to drive regional growth over the next eight years.
The Asia Pacific region is anticipated to grow at a lucrative rate during the forecast period due to factors such as rapid digitization, changing consumer preferences, rising disposable incomes among middle-class income groups and expanding entertainment industry sector mainly in China, India and Japan (CIJ). Furthermore, government initiatives encouraging digital transformation are also driving regional growth.
Growth Factors:
- Increasing demand for media function virtualization from small and medium-sized businesses (SMBs) due to the benefits of cost savings, efficiency, and scalability.
- The growing trend of cloud computing and its increasing adoption by enterprises for deploying media applications is expected to drive the market growth for media function virtualization.
- Proliferation of digital content across different platforms such as social media, mobile devices, and the Internet is fueling the demand for better storage management solutions which in turn is propelling the market growth for Media Function Virtualization solutions.
- Emergence of new technologies such as big data analytics and 4K video are resulting in increased complexity in managing large scale multimedia data sets which can be effectively addressed by Media Function Virtualization solutions thereby driving market growth.
Scope Of The Report
Report Attributes
Report Details
Report Title
Media Function Virtualization Market Research Report
By Type
Software, Services
By Application
Broadcasters, Studios & Creators, OTT, Others
By Companies
Atos SE, Alepo, Infosys Limited, Net Insight, Nevion, Red Hat, Inc
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
239
Number of Tables & Figures
168
Customization Available
Yes, the report can be customized as per your need.
Global Media Function Virtualization Market Report Segments:
The global Media Function Virtualization market is segmented on the basis of:
Types
Software, Services
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Broadcasters, Studios & Creators, OTT, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Atos SE
- Alepo
- Infosys Limited
- Net Insight
- Nevion
- Red Hat, Inc
Highlights of The Media Function Virtualization Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Software
- Services
- By Application:
- Broadcasters
- Studios & Creators
- OTT
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Media Function Virtualization Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Media function virtualization (MV) is a technology that allows multiple devices to share the same media functions, such as audio and video playback. This can be useful when you want to use a single device to access content from different sources, or when you want to consolidate multiple devices into one.
Some of the major companies in the media function virtualization market are Atos SE, Alepo, Infosys Limited, Net Insight, Nevion, Red Hat, Inc.
The media function virtualization market is expected to grow at a compound annual growth rate of 16.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Media Function Virtualization Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Media Function Virtualization Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Media Function Virtualization Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Media Function Virtualization Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Media Function Virtualization Market Size & Forecast, 2018-2028
4.5.1 Media Function Virtualization Market Size and Y-o-Y Growth
4.5.2 Media Function Virtualization Market Absolute $ Opportunity
Chapter 5 Global Media Function Virtualization Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Media Function Virtualization Market Size Forecast by Type
5.2.1 Software
5.2.2 Services
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Media Function Virtualization Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Media Function Virtualization Market Size Forecast by Applications
6.2.1 Broadcasters
6.2.2 Studios & Creators
6.2.3 OTT
6.2.4 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Media Function Virtualization Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Media Function Virtualization Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Media Function Virtualization Analysis and Forecast
9.1 Introduction
9.2 North America Media Function Virtualization Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Media Function Virtualization Market Size Forecast by Type
9.6.1 Software
9.6.2 Services
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Media Function Virtualization Market Size Forecast by Applications
9.10.1 Broadcasters
9.10.2 Studios & Creators
9.10.3 OTT
9.10.4 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Media Function Virtualization Analysis and Forecast
10.1 Introduction
10.2 Europe Media Function Virtualization Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Media Function Virtualization Market Size Forecast by Type
10.6.1 Software
10.6.2 Services
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Media Function Virtualization Market Size Forecast by Applications
10.10.1 Broadcasters
10.10.2 Studios & Creators
10.10.3 OTT
10.10.4 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Media Function Virtualization Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Media Function Virtualization Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Media Function Virtualization Market Size Forecast by Type
11.6.1 Software
11.6.2 Services
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Media Function Virtualization Market Size Forecast by Applications
11.10.1 Broadcasters
11.10.2 Studios & Creators
11.10.3 OTT
11.10.4 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Media Function Virtualization Analysis and Forecast
12.1 Introduction
12.2 Latin America Media Function Virtualization Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Media Function Virtualization Market Size Forecast by Type
12.6.1 Software
12.6.2 Services
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Media Function Virtualization Market Size Forecast by Applications
12.10.1 Broadcasters
12.10.2 Studios & Creators
12.10.3 OTT
12.10.4 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Media Function Virtualization Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Media Function Virtualization Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Media Function Virtualization Market Size Forecast by Type
13.6.1 Software
13.6.2 Services
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Media Function Virtualization Market Size Forecast by Applications
13.10.1 Broadcasters
13.10.2 Studios & Creators
13.10.3 OTT
13.10.4 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Media Function Virtualization Market: Competitive Dashboard
14.2 Global Media Function Virtualization Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Atos SE
14.3.2 Alepo
14.3.3 Infosys Limited
14.3.4 Net Insight
14.3.5 Nevion
14.3.6 Red Hat, Inc
