Market Overview:
The global meetings, incentive conferencing, exhibitions (MICE) market is expected to grow from USD 551.5 billion in 2018 to USD 857.8 billion by 2030, at a CAGR of 6.0% from 2018 to 2030. The growth of the MICE market can be attributed to the increasing demand for MICE services from corporate and individual customers across the globe. Moreover, the rise in disposable income and increase in business travel are also some of the major factors that are fueling the growth of this market. Based on type, the meetings and conferences segment is projected to leadthe MICE market duringthe forecast period owingto its growing popularity among businesses for holding various typesofmeetingsand conferences such as board meetings, product launches, training sessions, and others.
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Product Definition:
MICE stands for Meetings, Incentives, Conferences and Exhibitions. MICE is a very important industry sector because it helps to bring people together from around the world to engage in business or educational activities. MICE events can help to promote tourism and economic development in a region.
Meetings and Conferences:
The global meetings and conferences, it's usage and growth factor in the MICE market is a study that analyzes the current state of the meetings incentive conferencing exhibit (MICE) industry. The research study encompasses a competitive landscape of MICE services providers and provides an analysis on latest industry trends in each of the sub-segments from 2015 to 2016.
Incentives:
Incentives are cash or kind gifts given to people for achieving a goal. Incentive meetings can be used in various ways, including employee motivation programs, customer engagement programs and as part of the sales process. The main aim is to get employees involved in the activities that will help them achieve their personal goals which will eventually lead to organizational success.
The global incentives and it's usage in meetings incentives.
Application Insights:
The others segment held the largest share of more than 50.0% in 2017. The other applications include events such as weddings, corporate functions, private parties and anniversaries. The retail sector is one of the prominent participants in this event owing to its efforts to improve customer experience by providing personalized services at each touch point with the aim to exceed expectations and foster a sense of belongingness among customers resulting in increased sales for retailers across the world. This trend is expected to continue over next few years driving growth for meetings & incentives incentive conferencing exhibitions market globally.
Regional Analysis:
Asia Pacific dominated the global meetings incentive conferencing exhibitions market in 2016. The region is expected to witness a CAGR of XX% during the forecast period. This growth can be attributed to various factors such as increasing number of MICE events held in emerging countries like China, India, and Thailand; rising popularity of incentive travel among corporate professionals; and increasing focus on culture change through international experience.
The Asia Pacific has been witnessing an increase in incentives offered by different governments for tourism activities which will have a positive impact on the industry growth over next few years. For instance, In 2015 Singapore Tourism Board (STB) launched ‘SG50 Experiential Atlas’ campaign with SGD$ 200 million budget to promote Singapore as a meeting destination across Asia-Pacific at a time when STB recorded only 1% rise in hotel booking compared to 2014 year despite economic recovery from recession between 2009 and 2011.
Growth Factors:
- Increasing demand for MICE from the corporate sector as a tool for employee engagement and team building
- Proliferation of technology that is making it easier to connect with people from different parts of the world, thereby driving demand for MICE services
- Rising disposable income levels in emerging markets leading to an increase in leisure travel and spending on MICE activities
- Growing popularity of experiential travel, which is resulting in more people opting for unique and customized MICE experiences
- Expansion of global events such as the Olympic Games and FIFA World Cup, which are providing a boost to the overall MICE industry
Scope Of The Report
Report Attributes
Report Details
Report Title
Meetings Incentive Conferencing Exhibitions (MICE) Market Research Report
By Type
Meetings and Conferences, Incentives, Exhibitions
By Application
Retail, Hospitality, Transportation, Entertainment, Others
By Companies
ATPI, BCD Travel, BI Worldwide, Carlson Wagonlit Travel, EXO Travel, Capita Travel and Events, IBTM Events, Interpublic Group of Companies (IPG), Cievents, Freeman, Questex
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
176
Number of Tables & Figures
124
Customization Available
Yes, the report can be customized as per your need.
Global Meetings Incentive Conferencing Exhibitions (MICE) Market Report Segments:
The global Meetings Incentive Conferencing Exhibitions (MICE) market is segmented on the basis of:
Types
Meetings and Conferences, Incentives, Exhibitions
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Retail, Hospitality, Transportation, Entertainment, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- ATPI
- BCD Travel
- BI Worldwide
- Carlson Wagonlit Travel
- EXO Travel
- Capita Travel and Events
- IBTM Events
- Interpublic Group of Companies (IPG)
- Cievents
- Freeman
- Questex
 Market Overview.svg)
Highlights of The Meetings Incentive Conferencing Exhibitions (MICE) Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Meetings and Conferences
- Incentives
- Exhibitions
- By Application:
- Retail
- Hospitality
- Transportation
- Entertainment
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Meetings Incentive Conferencing Exhibitions (MICE) Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Meetings Incentive Conferencing Exhibitions (MICE) are a type of trade show that focus on meeting and event planning. They typically include exhibits from companies that offer services related to hosting meetings, such as catering, audio-visual equipment, and room rental.
Some of the major companies in the meetings incentive conferencing exhibitions (mice) market are ATPI, BCD Travel, BI Worldwide, Carlson Wagonlit Travel, EXO Travel, Capita Travel and Events, IBTM Events, Interpublic Group of Companies (IPG), Cievents, Freeman, Questex.
The meetings incentive conferencing exhibitions (mice) market is expected to grow at a compound annual growth rate of 6%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Meetings Incentive Conferencing Exhibitions (MICE) Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Meetings Incentive Conferencing Exhibitions (MICE) Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Meetings Incentive Conferencing Exhibitions (MICE) Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Meetings Incentive Conferencing Exhibitions (MICE) Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Meetings Incentive Conferencing Exhibitions (MICE) Market Size & Forecast, 2018-2028
4.5.1 Meetings Incentive Conferencing Exhibitions (MICE) Market Size and Y-o-Y Growth
4.5.2 Meetings Incentive Conferencing Exhibitions (MICE) Market Absolute $ Opportunity
Chapter 5 Global Meetings Incentive Conferencing Exhibitions (MICE) Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Type
5.2.1 Meetings and Conferences
5.2.2 Incentives
5.2.3 Exhibitions
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Meetings Incentive Conferencing Exhibitions (MICE) Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Applications
6.2.1 Retail
6.2.2 Hospitality
6.2.3 Transportation
6.2.4 Entertainment
6.2.5 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Meetings Incentive Conferencing Exhibitions (MICE) Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Meetings Incentive Conferencing Exhibitions (MICE) Analysis and Forecast
9.1 Introduction
9.2 North America Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Type
9.6.1 Meetings and Conferences
9.6.2 Incentives
9.6.3 Exhibitions
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Applications
9.10.1 Retail
9.10.2 Hospitality
9.10.3 Transportation
9.10.4 Entertainment
9.10.5 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Meetings Incentive Conferencing Exhibitions (MICE) Analysis and Forecast
10.1 Introduction
10.2 Europe Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Type
10.6.1 Meetings and Conferences
10.6.2 Incentives
10.6.3 Exhibitions
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Applications
10.10.1 Retail
10.10.2 Hospitality
10.10.3 Transportation
10.10.4 Entertainment
10.10.5 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Meetings Incentive Conferencing Exhibitions (MICE) Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Type
11.6.1 Meetings and Conferences
11.6.2 Incentives
11.6.3 Exhibitions
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Applications
11.10.1 Retail
11.10.2 Hospitality
11.10.3 Transportation
11.10.4 Entertainment
11.10.5 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Meetings Incentive Conferencing Exhibitions (MICE) Analysis and Forecast
12.1 Introduction
12.2 Latin America Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Type
12.6.1 Meetings and Conferences
12.6.2 Incentives
12.6.3 Exhibitions
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Applications
12.10.1 Retail
12.10.2 Hospitality
12.10.3 Transportation
12.10.4 Entertainment
12.10.5 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Meetings Incentive Conferencing Exhibitions (MICE) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Type
13.6.1 Meetings and Conferences
13.6.2 Incentives
13.6.3 Exhibitions
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Meetings Incentive Conferencing Exhibitions (MICE) Market Size Forecast by Applications
13.10.1 Retail
13.10.2 Hospitality
13.10.3 Transportation
13.10.4 Entertainment
13.10.5 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Meetings Incentive Conferencing Exhibitions (MICE) Market: Competitive Dashboard
14.2 Global Meetings Incentive Conferencing Exhibitions (MICE) Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 ATPI
14.3.2 BCD Travel
14.3.3 BI Worldwide
14.3.4 Carlson Wagonlit Travel
14.3.5 EXO Travel
14.3.6 Capita Travel and Events
14.3.7 IBTM Events
14.3.8 Interpublic Group of Companies (IPG)
14.3.9 Cievents
14.3.10 Freeman
14.3.11 Questex
