Market Overview:
The global menthol cigarette market is expected to grow at a CAGR of 3.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for menthol cigarettes from female smokers and rising awareness about the health benefits of smoking menthol cigarettes over traditional cigarettes. Additionally, the growing popularity of flavored tobacco products is also propelling the growth of the global menthol cigarette market. Based on type, King size Menthol Cigarettes account for a major share in terms of revenue in 2018 and are expected to maintain their dominance throughout 2030. However, Above 100’s Menthol Cigarettes are projected to register highest CAGR during forecast period owing to increasing demand from high-end consumers across regions. Shorties Menthol Cigarettes are also anticipated witness significant growth due their low price point and easy availability across regions. Regionally, North America dominates global sales followed by Europe.
Product Definition:
A menthol cigarette is a type of cigarette that has been flavored with the compound menthol. Menthol cigarettes are smoked by people who want to reduce the irritation caused by smoking tobacco cigarettes.
King Size:
The King Size is the largest cigarette selling in the global market. It was introduced by American Tobacco Company in 1924 and it has been gaining popularity since then. The growth factor of this product is due to its large size, which makes it more popular among adult smokers as compared to kids and teenagers. Moreover, easy availability of these products at cheaper prices than other brands has increased their demand across all age groups globally.
Above 100’S:
The Above 100's and it's usage in the Menthol Cigarette market is a unique concept. It means that the product which has been tested higher than 120 degree Fahrenheit, not only can be sold but also should be advertised as an ideal temperature for stored tobacco products. The FDA does not have any rules or regulations regarding this subject matter, therefore it is open for interpretation by each manufacturer and their choice of cigarettes to sell.
Application Insights:
The male smokers segment held the largest share of over 70.0% in 2017. The application of menthol cigarettes is considered to be a sign of rebellion and defiance against authority, which has resulted in its high preference among male smokers globally. Menthol reduces irritation on the respiratory tract and provides cooler smoking experience, which encourages more people to smoke menthol cigarettes compared with non-mentholated cigarettes.
Mentholated products are generally cheaper than non-mentholmated brands due to lower manufacturing costs associated with them; however, they do not provide any significant health benefits as compared to non-mentholmated brands owing to artificial ingredients used for flavoring purposes only (no tobacco content). This has resulted in low adoption rate by female smokers worldwide despite providing better nicotine delivery system as compared with males who prefer natural flavors over Mentha arnoldii oil extracts exclusively for their cigarette smoking needs only without any added chemicals or additives that can potentially harm human health further down the line.
Regional Analysis:
Asia Pacific is expected to be the largest regional market over the forecast period. The region accounted for a share of more than 60% in 2017 and is anticipated to witness significant growth in future as well owing to increasing awareness about smoking, rising disposable income, and availability of cheap cigarettes. In addition, new product launches are projected to further fuel the regional menthol cigarette demand. For instance, British American Tobacco invested USD X million in 2016 for acquiring a majority stake of India’s leading manufacturer namely ITC Ltd., which has increased its presence across India and Bangladesh. Moreover, Japan Tobacco International has launched its products such as King Size Menthol Cigarettes under brand name ‘Japan Blue’ in countries like Singapore and Malaysia with an aim toward gaining maximum customer penetration within Asia Pacific region by offering low prices despite high taxes levied on them by various governments throughout Asian countries including Indonesia & Philippines; Thailand & Singapore; China & Hong Kong etc.
Growth Factors:
- Increasing health awareness among people about the harmful effects of smoking will drive the demand for menthol cigarettes.
- Rising disposable income of consumers will boost the sales of premium menthol cigarettes.
- Growing popularity of flavored cigarettes among young adults will fuel the demand for menthol cigarettes in the coming years.
- Introduction of innovative products by leading players will increase competition in the market and help to expand the customer base for menthol cigarettes.
- Changing lifestyle and fashion trends will create new opportunities for growth in Menthol Cigarette market
Scope Of The Report
Report Attributes
Report Details
Report Title
Menthol Cigarette Market Research Report
By Type
King Size, Above 100’S, Shorties
By Application
Male Smokers, Female Smokers
By Companies
CHINA TOBACCO, Altria Group, British American Tobacco, Japan Tabacco, Imperial Tobacco Group, KT&G, Universal, Alliance One International, R.J. Reynolds, PT Gudang Garam Tbk, CHINA TOBACCO, Taiwan Tobacco & Liquor, Thailand Tobacco Monopoly
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
129
Number of Tables & Figures
91
Customization Available
Yes, the report can be customized as per your need.
Global Menthol Cigarette Market Report Segments:
The global Menthol Cigarette market is segmented on the basis of:
Types
King Size, Above 100’S, Shorties
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Male Smokers, Female Smokers
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- CHINA TOBACCO
- Altria Group
- British American Tobacco
- Japan Tabacco
- Imperial Tobacco Group
- KT&G
- Universal
- Alliance One International
- R.J. Reynolds
- PT Gudang Garam Tbk
- CHINA TOBACCO
- Taiwan Tobacco & Liquor
- Thailand Tobacco Monopoly
Highlights of The Menthol Cigarette Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- King Size
- Above 100’S
- Shorties
- By Application:
- Male Smokers
- Female Smokers
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Menthol Cigarette Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Menthol cigarettes are a type of cigarette that uses menthol as the main flavoring agent. Menthol cigarettes are often considered to be more refreshing than other types of cigarettes, and they can provide a cooling sensation when smoked.
Some of the major companies in the menthol cigarette market are CHINA TOBACCO, Altria Group, British American Tobacco, Japan Tabacco, Imperial Tobacco Group, KT&G, Universal, Alliance One International, R.J. Reynolds, PT Gudang Garam Tbk, CHINA TOBACCO, Taiwan Tobacco & Liquor, Thailand Tobacco Monopoly.
The menthol cigarette market is expected to register a CAGR of 3.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Menthol Cigarette Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Menthol Cigarette Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Menthol Cigarette Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Menthol Cigarette Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Menthol Cigarette Market Size & Forecast, 2020-2028
4.5.1 Menthol Cigarette Market Size and Y-o-Y Growth
4.5.2 Menthol Cigarette Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 King Size
5.2.2 Above 100’S
5.2.3 Shorties
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Male Smokers
6.2.2 Female Smokers
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Menthol Cigarette Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Menthol Cigarette Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 King Size
9.6.2 Above 100’S
9.6.3 Shorties
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Male Smokers
9.10.2 Female Smokers
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 King Size
10.6.2 Above 100’S
10.6.3 Shorties
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Male Smokers
10.10.2 Female Smokers
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 King Size
11.6.2 Above 100’S
11.6.3 Shorties
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Male Smokers
11.10.2 Female Smokers
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 King Size
12.6.2 Above 100’S
12.6.3 Shorties
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Male Smokers
12.10.2 Female Smokers
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 King Size
13.6.2 Above 100’S
13.6.3 Shorties
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Male Smokers
13.10.2 Female Smokers
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Menthol Cigarette Market: Competitive Dashboard
14.2 Global Menthol Cigarette Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 CHINA TOBACCO
14.3.2 Altria Group
14.3.3 British American Tobacco
14.3.4 Japan Tabacco
14.3.5 Imperial Tobacco Group
14.3.6 KT&G
14.3.7 Universal
14.3.8 Alliance One International
14.3.9 R.J. Reynolds
14.3.10 PT Gudang Garam Tbk
14.3.11 CHINA TOBACCO
14.3.12 Taiwan Tobacco & Liquor
14.3.13 Thailand Tobacco Monopoly
