Market Overview:
The global mobile phone LBS (Location Based Service) market is expected to grow at a CAGR of 16.5% during the forecast period from 2018 to 2030. The growth in this market can be attributed to the increasing demand for location-based services from consumers and businesses, and the growing penetration of smartphones and other connected devices. The global mobile phone LBS (Location Based Service) market is segmented on the basis of type, application, and region. On the basis of type, it is segmented into hardware, software, and services. The hardware segment dominates this market owing to the increasing demand for GPS chipsets in mobile phones for accurate location tracking. By application, it is divided into smart phones and feature phones segments. The smart phone segment dominates this market due to rising demand for enhanced features such as augmented reality (AR), virtual reality (VR), indoor navigation/location tracking etc., in smartphones.
 Industry Outlook.svg)
Product Definition:
Mobile Phone LBS (Location Based Service) is a technology that uses the Global Positioning System (GPS) or other location technologies to determine the geographic position of a mobile phone, and then provide services related to that position. These services can include the display of maps and directions, routing between points, real-time traffic information, and search results for local businesses.
Hardware:
Hardware is the term used to define devices or systems which are necessary for implementing a service. In this case, we are referring to the essential components of a mobile phone that enables its location based services (LBS) capabilities. These include Global Positioning System (GPS) sensors and cellular transceivers among others.
Software:
Software is the core technology used in mobile phone LBS. It helps in providing location information of a specific object or region. The software also provides details about the type of service such as accuracy, quality and reliability of the location information along with various other features such as traffic data, weather forecast and so on.
Application Insights:
The smart phone segment dominated the global market in 2017. The feature phone users are likely to adopt location-based services at a higher rate as compared to smartphone users. However, smartphones have a higher adoption rate among the general population and businesses whereas feature phones hold significant share among other applications such as health & fitness tracking apps and social media websites.
The application of mobile lBS technology is witnessing a paradigm shift due to its benefits in terms of efficiency, cost-effectiveness, time savings and enhanced customer experience across various industries such as retailing, transportation & logistics, hospitality services etc. The automotive industry is also considering lBS for car locating/hailing systems or emergency call systems with integrated GPS modules for precise positioning capabilities during emergencies or when there are problems with service providers etc.
Regional Analysis:
The Asia Pacific region is expected to emerge as the fastest-growing regional market over the forecast period. The growth can be attributed to increasing smartphone penetration and rising demand for real-time location based services in countries such as India, China, and Japan. Increasing investments by prominent players such as Google Inc.; HERE; Qualcomm Technologies Inc.; and Samsung Electronics Co., Ltd., are also anticipated to fuel industry growth over the next eight years. For instance, in September 2017, HERE announced a partnership with Baidu Corporation; however this was not enough considering that Google already had a partnership with Alibaba Group Holding Limited (BABA). This resulted into an agreement between both companies wherein they would share data for certain business categories like shopping search and navigation.
Growth Factors:
- Increasing demand for location-based services (LBS) from consumers and businesses
- Proliferation of smartphones and other mobile devices with GPS capabilities
- Advances in wireless networking technologies and big data analytics
- Growing demand for location-based advertising and marketing services
- Emergence of new business models for monetizing LBS
Scope Of The Report
Report Attributes
Report Details
Report Title
Mobile Phone LBS (Location Based Service) Market Research Report
By Type
Hardware, Software, Services
By Application
Smart Phone, Feature Phone
By Companies
Apple, Nokia, Google, HP, Microsoft, HTC, LG, Samsung, Huawei, Lenovo, TCL, ZTE, Sony, Fujitsu
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
188
Number of Tables & Figures
132
Customization Available
Yes, the report can be customized as per your need.
Global Mobile Phone LBS (Location Based Service) Market Report Segments:
The global Mobile Phone LBS (Location Based Service) market is segmented on the basis of:
Types
Hardware, Software, Services
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Smart Phone, Feature Phone
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Apple
- Nokia
- Google
- HP
- Microsoft
- HTC
- LG
- Samsung
- Huawei
- Lenovo
- TCL
- ZTE
- Sony
- Fujitsu
 Market Overview.svg)
Highlights of The Mobile Phone LBS (Location Based Service) Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Hardware
- Software
- Services
- By Application:
- Smart Phone
- Feature Phone
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Mobile Phone LBS (Location Based Service) Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
 Market Statistics.svg)
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Mobile Phone LBS (Location Based Service) is a service that uses the location of a mobile phone to provide information about the user's current location.
Some of the major companies in the mobile phone lbs (location based service) market are Apple, Nokia, Google, HP, Microsoft, HTC, LG, Samsung, Huawei, Lenovo, TCL, ZTE, Sony, Fujitsu.
The mobile phone lbs (location based service) market is expected to register a CAGR of 16.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Mobile Phone LBS (Location Based Service) Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Mobile Phone LBS (Location Based Service) Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Mobile Phone LBS (Location Based Service) Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Mobile Phone LBS (Location Based Service) Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Mobile Phone LBS (Location Based Service) Market Size & Forecast, 2018-2028
4.5.1 Mobile Phone LBS (Location Based Service) Market Size and Y-o-Y Growth
4.5.2 Mobile Phone LBS (Location Based Service) Market Absolute $ Opportunity
Chapter 5 Global Mobile Phone LBS (Location Based Service) Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Mobile Phone LBS (Location Based Service) Market Size Forecast by Type
5.2.1 Hardware
5.2.2 Software
5.2.3 Services
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Mobile Phone LBS (Location Based Service) Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Mobile Phone LBS (Location Based Service) Market Size Forecast by Applications
6.2.1 Smart Phone
6.2.2 Feature Phone
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Mobile Phone LBS (Location Based Service) Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Mobile Phone LBS (Location Based Service) Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Mobile Phone LBS (Location Based Service) Analysis and Forecast
9.1 Introduction
9.2 North America Mobile Phone LBS (Location Based Service) Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Mobile Phone LBS (Location Based Service) Market Size Forecast by Type
9.6.1 Hardware
9.6.2 Software
9.6.3 Services
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Mobile Phone LBS (Location Based Service) Market Size Forecast by Applications
9.10.1 Smart Phone
9.10.2 Feature Phone
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Mobile Phone LBS (Location Based Service) Analysis and Forecast
10.1 Introduction
10.2 Europe Mobile Phone LBS (Location Based Service) Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Mobile Phone LBS (Location Based Service) Market Size Forecast by Type
10.6.1 Hardware
10.6.2 Software
10.6.3 Services
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Mobile Phone LBS (Location Based Service) Market Size Forecast by Applications
10.10.1 Smart Phone
10.10.2 Feature Phone
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Mobile Phone LBS (Location Based Service) Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Mobile Phone LBS (Location Based Service) Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Mobile Phone LBS (Location Based Service) Market Size Forecast by Type
11.6.1 Hardware
11.6.2 Software
11.6.3 Services
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Mobile Phone LBS (Location Based Service) Market Size Forecast by Applications
11.10.1 Smart Phone
11.10.2 Feature Phone
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Mobile Phone LBS (Location Based Service) Analysis and Forecast
12.1 Introduction
12.2 Latin America Mobile Phone LBS (Location Based Service) Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Mobile Phone LBS (Location Based Service) Market Size Forecast by Type
12.6.1 Hardware
12.6.2 Software
12.6.3 Services
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Mobile Phone LBS (Location Based Service) Market Size Forecast by Applications
12.10.1 Smart Phone
12.10.2 Feature Phone
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Mobile Phone LBS (Location Based Service) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Mobile Phone LBS (Location Based Service) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Mobile Phone LBS (Location Based Service) Market Size Forecast by Type
13.6.1 Hardware
13.6.2 Software
13.6.3 Services
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Mobile Phone LBS (Location Based Service) Market Size Forecast by Applications
13.10.1 Smart Phone
13.10.2 Feature Phone
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Mobile Phone LBS (Location Based Service) Market: Competitive Dashboard
14.2 Global Mobile Phone LBS (Location Based Service) Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Apple
14.3.2 Nokia
14.3.3 Google
14.3.4 HP
14.3.5 Microsoft
14.3.6 HTC
14.3.7 LG
14.3.8 Samsung
14.3.9 Huawei
14.3.10 Lenovo
14.3.11 TCL
14.3.12 ZTE
14.3.13 Sony
14.3.14 Fujitsu
