Global Mobile Software Market by Type (Gaming, Entertainment & Music, Health & Fitness, Travel & Hospitality, Retail & E-Commerce, Education & Learning, Others), By Application (Google Play Store, Apple App Store, Others) and Region (North America, Latin America, Europe, Asia Pacific and Middle East & Africa), Forecast From 2022 To 2030

                                          

                                                                                       
Market Overview:

The global mobile software market is expected to grow at a CAGR of 16.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for mobile apps across different industry verticals. In addition, the growing trend of Bring Your Own Device (BYOD) is also contributing to the growth of this market. Based on type, the global mobile software market is segmented into gaming, entertainment & music, health & fitness, travel & hospitality, retail & e-commerce, education & learning and others. Among these segments, gaming held the largest share in 2017 and is expected to maintain its dominance during the forecast period as well. This can be attributed to rising demand for multiplayer games and augmented reality games among consumers worldwide. Based on application type, Google Play Store accounted for majority share in 2017.



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Product Definition:

Mobile software is a type of software that is specifically designed for devices that are mobile, such as smartphones and tablets. It can be used for a variety of purposes, including managing phone functions, accessing the internet, playing games or using apps. Mobile software is important because it allows users to take advantage of the many features and capabilities that these devices offer.

Gaming:

Gaming is an entertainment activity that involves playing games on the internet, at home or on dedicated gaming consoles. Gaming can be described as either casual or serious. Casual gamers spend a considerable amount of time playing each day but do not necessarily classify themselves as professional gamers. On the other hand, professionals are involved in gaming for their livelihood and aim to achieve success through their game choices.

Entertainment & Music:

The global mobile software market size was valued at USD 51.8 billion in 2016 and is expected to grow at a CAGR of XX% over the forecast period. The growth can be attributed to increasing smartphone penetration, rising number of internet users, and rapid adoption of advanced technologies such as Artificial Intelligence (AI) & Augmented Reality (AR).

Application Insights:

The Google Play Store held the largest market share of more than 50.0% in 2017. The application store, which is operated by Google Inc., has been witnessing an increasing number of downloads from various mobile devices worldwide due to its easy access and user-friendly interface. Furthermore, the addition of new features to this app has increased its popularity among users globally.

The Apple App Store also holds a significant market share as compared to other stores owing to the availability of different versions for different regions and countries with language support, which enables a smooth experience for international users as well as local ones respectively operating on iOS and Android platforms globally across all regions including Middle East & Africa, North America and Europe etcetera.

Regional Analysis:

The Asia Pacific region dominated the global market in 2017 and is expected to continue its dominance over the forecast period. The growth can be attributed to increasing smartphone penetration, rising demand for smartphones with advanced features, and availability of low-cost phones. Moreover, countries such as India are focusing on developing their digital infrastructure by providing free internet services through public Wi-Fi networks called ‘Free Public Internet Services’ (FPIS). FPIS provide users with access to a wide range of applications including online shopping, e-commerce websites, social media platforms etc., thereby augmenting regional growth.

North America is anticipated to witness significant growth over the forecast period owing to increased adoption of mobile games across U.S.

Growth Factors:

Increasing demand for mobile apps: The increasing demand for mobile apps is one of the primary growth drivers for the global mobile software market. With the advent of smartphones and tablets, there has been a significant increase in the demand for mobile applications. This is because users are able to access a wide range of applications on their devices that cater to their specific needs.
Proliferation of 4G networks: The proliferation of 4G networks is another key growth driver for the global mobile software market. With high-speed internet connectivity becoming available across different parts of the world, users are increasingly relying on smartphones and tablets to access information and entertainment content online. This is resulting in an increase in demand for mobile software applications that can provide a smooth user experience over high-speed networks.


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Scope Of The Report
Report Attributes
Report Details
Report Title
Mobile Software Market Research Report
By Type
Gaming, Entertainment & Music, Health & Fitness, Travel & Hospitality, Retail & E-Commerce, Education & Learning, Others
By Application
Google Play Store, Apple App Store, Others
By Companies
IBM Corporation, Google, Apple, Microsoft Corporation, BlackBerry, Fueled, LeewayHertz, Adept Business Solutions, Burgan National Information Systems, Verbat Technologies
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
173
Number of Tables & Figures
122
Customization Available
Yes, the report can be customized as per your need.

Global Mobile Software Market Report Segments:
The global Mobile Software market is segmented on the basis of:
Types
Gaming, Entertainment & Music, Health & Fitness, Travel & Hospitality, Retail & E-Commerce, Education & Learning, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Google Play Store, Apple App Store, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
IBM Corporation
Google
Apple
Microsoft Corporation
BlackBerry
Fueled
LeewayHertz
Adept Business Solutions
Burgan National Information Systems
Verbat Technologies



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Highlights of The Mobile Software Market Report:
The market structure and projections for the coming years.
Drivers, restraints, opportunities, and current trends of market.
Historical data and forecast.
Estimations for the forecast period 2030.
Developments and trends in the market.
By Type:
Gaming
Entertainment & Music
Health & Fitness
Travel & Hospitality
Retail & E-Commerce
Education & Learning
Others
By Application:
Google Play Store
Apple App Store
Others
Market scenario by region, sub-region, and country.
Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
Government Policies, Macro & Micro economic factors are also included in the report.

We have studied the Mobile Software Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
North America
Europe
Asia Pacific
Middle East & Africa
Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
Correctly Positioning New Products
Market Entry Strategies
Business Expansion Strategies
Consumer Insights
Understanding Competition Scenario
Product & Brand Management
Channel & Customer Management
Identifying Appropriate Advertising Appeals



8 Reasons to Buy This Report
Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
Implemented Robust Methodology to Prepare the Report
Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
Provides Information About the Top-winning Strategies Implemented by Industry Players.
In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
Customization of the Report Available

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