Market Overview:
The global online streaming platform market is expected to grow at a CAGR of over 16% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for online streaming platforms across different applications such as media, education, sports, music, corporate and government sectors. In addition, the growing penetration of internet and smartphones is also contributing significantly to the growth of this market. Based on type, the SVOD segment is expected to account for a major share of the global online streaming platform market in 2018. This can be attributed to factors such as increasing subscription rates for SVOD services and rising demand for on-demand content among consumers. However, TVOD is projected to grow at a higher CAGR during the forecast period owing to its advantages such as lower subscription rates and no long-term contracts with service providers. Regionally, North America accounted for a major share of the global online streaming platform market in 2017 and this trend is anticipated continue throughoutthe forecast period.
Product Definition:
An online streaming platform is a service that allows users to watch television shows, movies, and other content online. Online streaming platforms are often subscription-based, meaning users must pay a monthly or annual fee in order to access the content.
SVOD (Subscription-based Video on Demand):
Subscription-based Video on Demand (SVOD) is a subscription-based video streaming service. It's majorly used by TV broadcasters to distribute programs via the internet, without making them available for direct broadcast. The concept of SVOD has been around for quite some time; however, it gained significant traction after the emergence of online streaming platforms such as Netflix and Hulu in 2007 and 2010 respectively.
TVOD (Transactional-based Video on Demand):
TVOD is a transactional video on demand service that involves the sale of digital content for viewing at a later date and time. It is also known as Pay-Per-View (PPV) or Subscription Video On Demand (SVoD). The term TVOD was initially used to describe the charging of an additional amount for programming that was previously available to all customers, but now it refers to any type of transactional video on demand.
Application Insights:
The media segment dominated the global online streaming platform market in 2017 and is expected to continue its dominance over the forecast period. This can be attributed to the rising number of users engaging in video on demand viewing and listening activities. Moreover, a rise in OTT services has led to an increase in consumer spending on SVOD subscriptions, which has positively impacted industry growth.
The corporate segment is anticipated to witness significant growth over the forecast period owing to increasing adoption of these platforms by large enterprises for managing business operations effectively. The need for time-efficient business solutions that allow employees remote access at any given point of time is driving their preference for online streaming platforms over other more conventional methods such as video conferencing or webinar software applications. These companies are also making use of these services for training purposes, thereby contributing significantly towards industry expansion during this phase as well.
Online streaming platforms provide various benefits including cost-effectiveness along with ease.
Regional Analysis:
North America dominated the global market in 2017. The growth of this region can be attributed to the presence of a large number of media companies and rising adoption by corporate companies for video conferencing purposes. Furthermore, increasing investments by Google, Apple Inc., Microsoft Corporation in developing countries such as India are expected to contribute towards regional growth over the forecast period.
Asia Pacific is estimated to witness significant growth over the next eight years owing to increasing internet penetration and growing adoption across various industry verticals such as corporate, government & education sectors especially in China and Japan. Moreover, increased spending on entertainment activities by consumers is anticipated to drive demand for online streaming platforms in APAC during the forecast period. Increasing investments made by key players such as Tencent Holdings Limited; Baidu Inc.; Alibaba Group Holding Ltd.; among others are also contributing towards regional growth over time frame 2018-2030 frame to 2030).
Growth Factors:
- Increasing demand for online streaming platforms owing to the increase in internet penetration and the growing trend of cord-cutting.
- Proliferation of smart devices and increasing bandwidth availability are aiding in the growth of online streaming platforms.
- The entry of new players is helping to drive innovation and competition, which is benefiting consumers with better services at competitive prices.
- Rising popularity of over-the-top (OTT) content is providing a boost to the online streaming platform market growth
Scope Of The Report
Report Attributes
Report Details
Report Title
Online Streaming Platform Market Research Report
By Type
SVOD (Subscription-based Video on Demand), TVOD (Transactional-based Video on Demand), AVOD (Advertisement-based Video on Demand)
By Application
Media, Education, Sports, Music, Corporate, Government, TV and Radio, Others
By Companies
Google, IBM, Amazon, Vimeo, Dacast, Muvi, Netflix, Dailymotion, Disney+ Hotstar, SpotX, Tencent, Kugou, NetEase Cloud
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
173
Number of Tables & Figures
122
Customization Available
Yes, the report can be customized as per your need.
Global Online Streaming Platform Market Report Segments:
The global Online Streaming Platform market is segmented on the basis of:
Types
SVOD (Subscription-based Video on Demand), TVOD (Transactional-based Video on Demand), AVOD (Advertisement-based Video on Demand)
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Media, Education, Sports, Music, Corporate, Government, TV and Radio, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- IBM
- Amazon
- Vimeo
- Dacast
- Muvi
- Netflix
- Dailymotion
- Disney+ Hotstar
- SpotX
- Tencent
- Kugou
- NetEase Cloud
Highlights of The Online Streaming Platform Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- SVOD (Subscription-based Video on Demand)
- TVOD (Transactional-based Video on Demand)
- AVOD (Advertisement-based Video on Demand)
- By Application:
- Media
- Education
- Sports
- Music
- Corporate
- Government
- TV and Radio
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Online Streaming Platform Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
An online streaming platform is a website or app that allows users to watch streaming content, such as television shows and movies, without having to download or install any software. Some platforms also offer live sports and other types of programming.
Some of the major companies in the online streaming platform market are Google, IBM, Amazon, Vimeo, Dacast, Muvi, Netflix, Dailymotion, Disney+ Hotstar, SpotX, Tencent, Kugou, NetEase Cloud.
The online streaming platform market is expected to grow at a compound annual growth rate of 16%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Online Streaming Platform Market Overview 4.1 Introduction 4.1.1 Market Taxonomy 4.1.2 Market Definition 4.1.3 Macro-Economic Factors Impacting the Market Growth 4.2 Online Streaming Platform Market Dynamics 4.2.1 Market Drivers 4.2.2 Market Restraints 4.2.3 Market Opportunity 4.3 Online Streaming Platform Market - Supply Chain Analysis 4.3.1 List of Key Suppliers 4.3.2 List of Key Distributors 4.3.3 List of Key Consumers 4.4 Key Forces Shaping the Online Streaming Platform Market 4.4.1 Bargaining Power of Suppliers 4.4.2 Bargaining Power of Buyers 4.4.3 Threat of Substitution 4.4.4 Threat of New Entrants 4.4.5 Competitive Rivalry 4.5 Global Online Streaming Platform Market Size & Forecast, 2018-2028 4.5.1 Online Streaming Platform Market Size and Y-o-Y Growth 4.5.2 Online Streaming Platform Market Absolute $ Opportunity
Chapter 5 Global Online Streaming Platform Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Online Streaming Platform Market Size Forecast by Type
5.2.1 SVOD (Subscription-based Video on Demand)
5.2.2 TVOD (Transactional-based Video on Demand)
5.2.3 AVOD (Advertisement-based Video on Demand)
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Online Streaming Platform Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Online Streaming Platform Market Size Forecast by Applications
6.2.1 Media
6.2.2 Education
6.2.3 Sports
6.2.4 Music
6.2.5 Corporate
6.2.6 Government
6.2.7 TV and Radio
6.2.8 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Online Streaming Platform Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Online Streaming Platform Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Online Streaming Platform Analysis and Forecast
9.1 Introduction
9.2 North America Online Streaming Platform Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Online Streaming Platform Market Size Forecast by Type
9.6.1 SVOD (Subscription-based Video on Demand)
9.6.2 TVOD (Transactional-based Video on Demand)
9.6.3 AVOD (Advertisement-based Video on Demand)
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Online Streaming Platform Market Size Forecast by Applications
9.10.1 Media
9.10.2 Education
9.10.3 Sports
9.10.4 Music
9.10.5 Corporate
9.10.6 Government
9.10.7 TV and Radio
9.10.8 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Online Streaming Platform Analysis and Forecast
10.1 Introduction
10.2 Europe Online Streaming Platform Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Online Streaming Platform Market Size Forecast by Type
10.6.1 SVOD (Subscription-based Video on Demand)
10.6.2 TVOD (Transactional-based Video on Demand)
10.6.3 AVOD (Advertisement-based Video on Demand)
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Online Streaming Platform Market Size Forecast by Applications
10.10.1 Media
10.10.2 Education
10.10.3 Sports
10.10.4 Music
10.10.5 Corporate
10.10.6 Government
10.10.7 TV and Radio
10.10.8 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Online Streaming Platform Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Online Streaming Platform Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Online Streaming Platform Market Size Forecast by Type
11.6.1 SVOD (Subscription-based Video on Demand)
11.6.2 TVOD (Transactional-based Video on Demand)
11.6.3 AVOD (Advertisement-based Video on Demand)
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Online Streaming Platform Market Size Forecast by Applications
11.10.1 Media
11.10.2 Education
11.10.3 Sports
11.10.4 Music
11.10.5 Corporate
11.10.6 Government
11.10.7 TV and Radio
11.10.8 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Online Streaming Platform Analysis and Forecast
12.1 Introduction
12.2 Latin America Online Streaming Platform Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Online Streaming Platform Market Size Forecast by Type
12.6.1 SVOD (Subscription-based Video on Demand)
12.6.2 TVOD (Transactional-based Video on Demand)
12.6.3 AVOD (Advertisement-based Video on Demand)
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Online Streaming Platform Market Size Forecast by Applications
12.10.1 Media
12.10.2 Education
12.10.3 Sports
12.10.4 Music
12.10.5 Corporate
12.10.6 Government
12.10.7 TV and Radio
12.10.8 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Online Streaming Platform Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Online Streaming Platform Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Online Streaming Platform Market Size Forecast by Type
13.6.1 SVOD (Subscription-based Video on Demand)
13.6.2 TVOD (Transactional-based Video on Demand)
13.6.3 AVOD (Advertisement-based Video on Demand)
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Online Streaming Platform Market Size Forecast by Applications
13.10.1 Media
13.10.2 Education
13.10.3 Sports
13.10.4 Music
13.10.5 Corporate
13.10.6 Government
13.10.7 TV and Radio
13.10.8 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Online Streaming Platform Market: Competitive Dashboard
14.2 Global Online Streaming Platform Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Google
14.3.2 IBM
14.3.3 Amazon
14.3.4 Vimeo
14.3.5 Dacast
14.3.6 Muvi
14.3.7 Netflix
14.3.8 Dailymotion
14.3.9 Disney+ Hotstar
14.3.10 SpotX
14.3.11 Tencent
14.3.12 Kugou
14.3.13 NetEase Cloud