Market Overview:
The global OTT set top box market is expected to grow at a CAGR of 10.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for over-the-top content (OTT) services and the rising penetration of smart TVs. In terms of type, the 4GB segment is expected to lead the global OTT set top box market during the forecast period, followed by 8GB and 16GB segments. The 32GB and 64GB segments are projected to grow at a higher CAGR than other segments during the forecast period. By application, residential segment is estimated to account for majority share in terms of revenue in 2018 and it is also projected that this segment will maintain its dominance throughout 2030.
Product Definition:
OTT Set Top Box refers to a device that is used to stream digital content such as movies, TV shows, and live sports. OTT Set Top Boxes are often referred to as "smart TVs" or "streaming boxes." They allow users to watch content without having to use a cable box or satellite dish.
4GB:
4GB is a large amount of storage space. It can store approximately 1,000 hours of HD video or about 6,000 hours of SD video. The growth factor in OTT set top box market is that it has increased the demand for high-end technology and devices with improved features such as 4K resolution which provides better picture quality and sound quality.
8GB:
8GB is a standard size for OTT or Over The Top set top box. It can be used to store TV shows and other media files. A typical OTT box has an 8GB internal storage space, which can be expanded up to 64 GB using external USB or FireWire drives.
Application Insights:
The residential segment accounted for the largest revenue share of over 70% in 2017. The growth can be attributed to the increasing number of OTT services, including Netflix, Hotstar, and YouTube TV. Moreover, rising adoption of smart TVs has also driven the growth. According to a study conducted by ezTalks found that 85% of smart TVs sold in 2015 were internet-enabled compared with only 15% sold in 2014. Similarly, according to a survey by Magna Global Intelligence Services LLC., nearly 50 million U.S households subscribe to at least one paid streaming service such as Netflix or Hulu among others which amounts to around 30% penetration rate across American homes equipped with smart TVs or set-top boxes (STB). This is expected drive demand for OTT set top boxes over the forecast period further driving industry growth during 2018 - 2030 to witness substantial CAGR from 2019 onward.
Regional Analysis:
North America dominated the global market in terms of revenue share in 2017. The growth can be attributed to the presence of a large number of service providers, such as Comcast Corporation; Dish Network LLC; and AT&T Inc., among others. These companies are investing heavily in developing advanced OTT set top boxes that offer high-speed internet access along with DVR and recording capabilities. Moreover, these companies are also offering free trials for their upcoming services to attract more customers by providing an opportunity to try out new features before buying it outright. This is expected to drive regional demand over the forecast period.
Asia Pacific is anticipated to witness significant growth over the forecast period owing to increasing disposable income levels coupled with rising penetration of digital entertainment across this region resulting into increased adoption of OTT content such as movies, sports events, serials/series on-demand etc.
Growth Factors:
- Increasing demand for over-the-top (OTT) services: The global OTT market is expected to grow at a CAGR of around 22% during the forecast period. This is mainly due to the increasing demand for over-the-top content and services from consumers, especially millennials.
- Proliferation of connected devices: The growth of the Internet of Things (IoT) is expected to drive the growth of the OTT Set Top Box market as it will lead to an increase in the number of connected devices. This will provide opportunities for players in this market to tap into new markets and expand their customer base.
- Emergence of new streaming technologies: With advancements in streaming technologies, players are now able to offer better quality streaming services that are more user friendly and provide a better overall experience than traditional cable TV services. This is helping them gain traction among consumers, especially those who are looking for alternatives to traditional cable TV services.
Scope Of The Report
Report Attributes
Report Details
Report Title
OTT Set Top Box Market Research Report
By Type
4GB, 8GB, 16GB, 32GB, 64GB, Others
By Application
Residential, Hotels, Hospitals, Others
By Companies
AVIQ, Gospell, Infomir, Sercomm Corporation, Microchip, AlphaOTT, Setplex LLC, KAONMEDIA, Geniatech Inc, Nevron IPTV, Amino Communications, Shenzhen SDMC Technology, CommScope, Arris International, HUMAX
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
247
Number of Tables & Figures
173
Customization Available
Yes, the report can be customized as per your need.
Global OTT Set Top Box Market Report Segments:
The global OTT Set Top Box market is segmented on the basis of:
Types
4GB, 8GB, 16GB, 32GB, 64GB, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Residential, Hotels, Hospitals, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- AVIQ
- Gospell
- Infomir
- Sercomm Corporation
- Microchip
- AlphaOTT
- Setplex LLC
- KAONMEDIA
- Geniatech Inc
- Nevron IPTV
- Amino Communications
- Shenzhen SDMC Technology
- CommScope
- Arris International
- HUMAX
Highlights of The OTT Set Top Box Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- 4GB
- 8GB
- 16GB
- 32GB
- 64GB
- Others
- By Application:
- Residential
- Hotels
- Hospitals
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the OTT Set Top Box Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
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- Consumer Insights
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- Product & Brand Management
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Some of the major companies in the ott set top box market are AVIQ, Gospell, Infomir, Sercomm Corporation, Microchip, AlphaOTT, Setplex LLC, KAONMEDIA, Geniatech Inc, Nevron IPTV, Amino Communications, Shenzhen SDMC Technology, CommScope, Arris International, HUMAX.
The ott set top box market is expected to register a CAGR of 10.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 OTT Set Top Box Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 OTT Set Top Box Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 OTT Set Top Box Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the OTT Set Top Box Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global OTT Set Top Box Market Size & Forecast, 2018-2028
4.5.1 OTT Set Top Box Market Size and Y-o-Y Growth
4.5.2 OTT Set Top Box Market Absolute $ Opportunity
Chapter 5 Global OTT Set Top Box Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 OTT Set Top Box Market Size Forecast by Type
5.2.1 4GB
5.2.2 8GB
5.2.3 16GB
5.2.4 32GB
5.2.5 64GB
5.2.6 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global OTT Set Top Box Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 OTT Set Top Box Market Size Forecast by Applications
6.2.1 Residential
6.2.2 Hotels
6.2.3 Hospitals
6.2.4 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global OTT Set Top Box Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 OTT Set Top Box Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America OTT Set Top Box Analysis and Forecast
9.1 Introduction
9.2 North America OTT Set Top Box Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America OTT Set Top Box Market Size Forecast by Type
9.6.1 4GB
9.6.2 8GB
9.6.3 16GB
9.6.4 32GB
9.6.5 64GB
9.6.6 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America OTT Set Top Box Market Size Forecast by Applications
9.10.1 Residential
9.10.2 Hotels
9.10.3 Hospitals
9.10.4 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe OTT Set Top Box Analysis and Forecast
10.1 Introduction
10.2 Europe OTT Set Top Box Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe OTT Set Top Box Market Size Forecast by Type
10.6.1 4GB
10.6.2 8GB
10.6.3 16GB
10.6.4 32GB
10.6.5 64GB
10.6.6 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe OTT Set Top Box Market Size Forecast by Applications
10.10.1 Residential
10.10.2 Hotels
10.10.3 Hospitals
10.10.4 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific OTT Set Top Box Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific OTT Set Top Box Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific OTT Set Top Box Market Size Forecast by Type
11.6.1 4GB
11.6.2 8GB
11.6.3 16GB
11.6.4 32GB
11.6.5 64GB
11.6.6 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific OTT Set Top Box Market Size Forecast by Applications
11.10.1 Residential
11.10.2 Hotels
11.10.3 Hospitals
11.10.4 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America OTT Set Top Box Analysis and Forecast
12.1 Introduction
12.2 Latin America OTT Set Top Box Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America OTT Set Top Box Market Size Forecast by Type
12.6.1 4GB
12.6.2 8GB
12.6.3 16GB
12.6.4 32GB
12.6.5 64GB
12.6.6 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America OTT Set Top Box Market Size Forecast by Applications
12.10.1 Residential
12.10.2 Hotels
12.10.3 Hospitals
12.10.4 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) OTT Set Top Box Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) OTT Set Top Box Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) OTT Set Top Box Market Size Forecast by Type
13.6.1 4GB
13.6.2 8GB
13.6.3 16GB
13.6.4 32GB
13.6.5 64GB
13.6.6 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) OTT Set Top Box Market Size Forecast by Applications
13.10.1 Residential
13.10.2 Hotels
13.10.3 Hospitals
13.10.4 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 OTT Set Top Box Market: Competitive Dashboard
14.2 Global OTT Set Top Box Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 AVIQ
14.3.2 Gospell
14.3.3 Infomir
14.3.4 Sercomm Corporation
14.3.5 Microchip
14.3.6 AlphaOTT
14.3.7 Setplex LLC
14.3.8 KAONMEDIA
14.3.9 Geniatech Inc
14.3.10 Nevron IPTV
14.3.11 Amino Communications
14.3.12 Shenzhen SDMC Technology
14.3.13 CommScope
14.3.14 Arris International
14.3.15 HUMAX
