Market Overview:
The global packaged muesli products market is expected to grow at a CAGR of 5.8% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing demand for healthy breakfast options and rising awareness about the health benefits of muesli products. In addition, the growing trend of snacking is also contributing to the growth of this market. On the basis of type, cereals are expected to account for a major share in the global packaged muesli products market in 2018. This can be attributed to their high nutritional value and convenience offered by them. Bars are also anticipated to witness significant growth during the forecast period owing to their increasing popularity among consumers as healthy snacks. By application, supermarkets are expected to dominatethe global packaged muesli products market in 2018 followed by convenience stores. This can be attributedto supermarkets’ large customer base and wide product offerings cateringto different needs and preferencesof consumers across different geographies .
Product Definition:
Packaged muesli products are a type of breakfast cereal that is made from rolled oats, dried fruits, and nuts. They are usually pre-packaged in a single serving size and can be found at most grocery stores. Packaged muesli products offer a convenient way to enjoy a healthy breakfast on the go. They are also an easy way to add more fiber and protein to your diet.
Cereals:
Cereals are the breakfast staple in many countries and have been a part of traditional diets for thousands of years. Oats dominated the global market, followed by wheat and rice. The demand for cereals is expected to grow on account of rising health awareness among consumers as well as an increase in disposable income across emerging economies such as China, India, Brazil and Russia.
Bars:
Bars are dry mixes of cereals, usually consisting of wheat and other grains. They are available in different forms such as blocks, pieces or sachets. Bars can be used to make muesli products such as porridge and breakfast cereals.
Packaged Muesli Products that contain bars have a longer shelf life due to the preservatives added in them which makes them suitable for long travel distances and also helps in storage during shipping & transportation purposes.
Application Insights:
The others application segment accounted for the largest revenue share of over 50% in 2017. This is due to growing demand from other application segments such as e-commerce. Packaged muesli products are widely consumed as breakfast cereals across various regions including North America, Europe, Asia Pacific and Middle East & Africa on a daily basis.
Muesli is considered to be a healthy and nutritious food product which provides energy to the body along with important vitamins and minerals required by the human body. These nutritional properties have resulted in increased consumption of packaged muesli products across all age groups including infants, children, adults and elderly people who need a specific dietary intake of certain nutrients or vitamins for maintaining good health conditions.
Regional Analysis:
Europe was the largest regional market in 2017 owing to high demand from countries, such as Germany, U.K., France and Italy. Moreover, these products are considered healthy alternatives for hot cereals and thus attract a large consumer base in this region. Asia Pacific is expected to be the fastest-growing regional market at a CAGR of XX% over the forecast period due to increasing health consciousness among consumers coupled with rising disposable income levels in emerging economies including China and India. Furthermore, growing awareness regarding nutritional enrichment will also drive product demand further.
North America is estimated to witness significant growth during the forecast period owing to rising concerns about obesity among consumers coupled with government initiatives for adopting sports nutrition products within schools.
Growth Factors:
- Increasing demand for healthy breakfast options: The packaged muesli products market is expected to benefit from the increasing demand for healthy breakfast options. This is because muesli is a nutrient-rich and healthy breakfast option that can help consumers start their day on a healthy note.
- Rising awareness about the health benefits of muesli: There has been a rise in the awareness about the health benefits of consuming muesli products in recent years. This has led to an increase in the number of people who are inclining towards these products as they offer several health benefits such as weight loss, improved digestion, and reduced risk of chronic diseases.
- Growing popularity of organic and gluten-free variants: The popularity of organic and gluten-free variants is another key growth driver for the packaged muesli products market. Consumers are increasingly becoming aware about the harmful effects of artificial additives and preservatives present in conventional food items, which has led them to shift towards organic and gluten-free variants that are devoid of such chemicals.
Scope Of The Report
Report Attributes
Report Details
Report Title
Packaged Muesli Products Market Research Report
By Type
Cereals, Bars, Others
By Application
Supermarket, Convenience Stores, Others
By Companies
Associated British Foods, Bob’s Red Mill Natural Foods, General Mills, Kellogg Co, PepsiCo, Post Holdings, Associated British Foods
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
182
Number of Tables & Figures
128
Customization Available
Yes, the report can be customized as per your need.
Global Packaged Muesli Products Market Report Segments:
The global Packaged Muesli Products market is segmented on the basis of:
Types
Cereals, Bars, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Supermarket, Convenience Stores, Others
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Associated British Foods
- Bob’s Red Mill Natural Foods
- General Mills
- Kellogg Co
- PepsiCo
- Post Holdings
- Associated British Foods
Highlights of The Packaged Muesli Products Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Cereals
- Bars
- Others
- By Application:
- Supermarket
- Convenience Stores
- Others
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Packaged Muesli Products Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
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- Understanding Competition Scenario
- Product & Brand Management
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Packaged muesli products are a type of breakfast cereal that come in a box or bag. They are made with oats, nuts, and dried fruits and vegetables.
Some of the major players in the packaged muesli products market are Associated British Foods, Bob’s Red Mill Natural Foods, General Mills, Kellogg Co, PepsiCo, Post Holdings, Associated British Foods.
The packaged muesli products market is expected to register a CAGR of 5.8%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Packaged Muesli Products Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Packaged Muesli Products Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Packaged Muesli Products Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Packaged Muesli Products Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Packaged Muesli Products Market Size & Forecast, 2018-2028
4.5.1 Packaged Muesli Products Market Size and Y-o-Y Growth
4.5.2 Packaged Muesli Products Market Absolute $ Opportunity
Chapter 5 Global Packaged Muesli Products Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Packaged Muesli Products Market Size Forecast by Type
5.2.1 Cereals
5.2.2 Bars
5.2.3 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Packaged Muesli Products Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Packaged Muesli Products Market Size Forecast by Applications
6.2.1 Supermarket
6.2.2 Convenience Stores
6.2.3 Others
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Packaged Muesli Products Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Packaged Muesli Products Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Packaged Muesli Products Analysis and Forecast
9.1 Introduction
9.2 North America Packaged Muesli Products Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Packaged Muesli Products Market Size Forecast by Type
9.6.1 Cereals
9.6.2 Bars
9.6.3 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Packaged Muesli Products Market Size Forecast by Applications
9.10.1 Supermarket
9.10.2 Convenience Stores
9.10.3 Others
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Packaged Muesli Products Analysis and Forecast
10.1 Introduction
10.2 Europe Packaged Muesli Products Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Packaged Muesli Products Market Size Forecast by Type
10.6.1 Cereals
10.6.2 Bars
10.6.3 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Packaged Muesli Products Market Size Forecast by Applications
10.10.1 Supermarket
10.10.2 Convenience Stores
10.10.3 Others
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Packaged Muesli Products Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Packaged Muesli Products Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Packaged Muesli Products Market Size Forecast by Type
11.6.1 Cereals
11.6.2 Bars
11.6.3 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Packaged Muesli Products Market Size Forecast by Applications
11.10.1 Supermarket
11.10.2 Convenience Stores
11.10.3 Others
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Packaged Muesli Products Analysis and Forecast
12.1 Introduction
12.2 Latin America Packaged Muesli Products Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Packaged Muesli Products Market Size Forecast by Type
12.6.1 Cereals
12.6.2 Bars
12.6.3 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Packaged Muesli Products Market Size Forecast by Applications
12.10.1 Supermarket
12.10.2 Convenience Stores
12.10.3 Others
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Packaged Muesli Products Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Packaged Muesli Products Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Packaged Muesli Products Market Size Forecast by Type
13.6.1 Cereals
13.6.2 Bars
13.6.3 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Packaged Muesli Products Market Size Forecast by Applications
13.10.1 Supermarket
13.10.2 Convenience Stores
13.10.3 Others
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Packaged Muesli Products Market: Competitive Dashboard
14.2 Global Packaged Muesli Products Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Associated British Foods
14.3.2 Bob’s Red Mill Natural Foods
14.3.3 General Mills
14.3.4 Kellogg Co
14.3.5 PepsiCo
14.3.6 Post Holdings
14.3.7 Associated British Foods
