Market Overview:
The global paper hand towels market is expected to grow at a CAGR of 5.5% during the forecast period from 2018 to 2030. The increasing demand for hygiene and cleanliness across all the regions is one of the primary factors driving the growth of this market. Additionally, rising awareness about environmental protection has led to an increase in demand for recycled paper hand towels, which is another key factor propelling market growth. However, volatility in prices of raw materials used in manufacturing paper hand towels may restrain market growth to some extent over the forecast period. On the basis of type, pulp paper accounted for a larger share of the global paper hand towel market in 2017 and this trend is expected to continue throughout the forecast period. Pulp-based products are generally perceived as being more hygienic than recycled-paper products and this is one key factor driving their growing popularity among consumers worldwide.
Product Definition:
Paper hand towels are disposable sheets of paper that are used to dry hands. They can be found in public restrooms, office buildings, and other places where people may need to wash their hands. Paper hand towels can help reduce the spread of germs and bacteria.
Pulp Paper:
Pulp paper is made from wood pulp and has a high content of cellulose. It is available in various grades, such as bleached sulfate, sulfite, chlorine-free (sulfate-free), and natural white. Pulp paper can be used for general writing or printing purposes owing to its smooth surface with fine lines. The product also offers better ink retention capability compared to conventional papers making it an ideal choice for printing purposes as well.
Recycled Paper:
Recycled paper is the waste material that is collected from various sources and processed to make new products. The recycled paper can be used as a raw material for the production of hand towels, plates, cups, notebooks, etc.
The global market for recycled paper in Paper Hand Towels has been witnessing significant growth over the past few years on account of rising environmental concerns coupled with increasing government regulations on non-biodegradable waste disposal.
Application Insights:
The household segment dominated the industry in 2017 and is expected to maintain its dominance over the forecast period. The rising disposable income of consumers, especially in emerging economies such as China, India and Brazil is anticipated to drive the demand for paper hand towels at home. Furthermore, increasing penetration of high-end residential spaces with a focus on hygiene is projected to remain a key driving factor for this application segment.
Commercial applications are expected to witness significant growth over the forecast period owing to an increase in commercial building construction across various regions including North America and Europe Pacific. Rapidly expanding hospitality sector across countries such as India, China Japan and Australia are likely provide huge potential for paper hand towel manufacturers there who are focused on entering into lucrative new markets overseas.
Regional Analysis:
Asia Pacific dominated the global market in 2017 and is expected to continue its dominance over the forecast period. The region has a large number of hotels and restaurants, which use hand towels on a regular basis. Growing population, increasing disposable income coupled with rapid urbanization have driven the demand for paper hand towels in this region.
Europe is anticipated to be one of the fastest growing regions over the forecast period owing to rising environmental concerns among consumers regarding paper usage along with growing awareness about sustainable products. Increasing spending power and consumer preference for eco-friendly products are likely to drive demand for pulp based as well as recycled paper towel alternatives in Europe during the forecast period.
North America accounted for more than 20% share of global revenue in 2017 owing to high product adoption by residential users due to increased focus on hygiene standards across U.S.
Growth Factors:
- Increasing demand from the hospitality sector: The global hospitality sector is growing at a rapid pace and is expected to reach a value of US$ 1,206.5 billion by 2020. This is fuelling the demand for paper hand towels in the market as they are used extensively in this sector for hygiene purposes.
- Rising disposable income levels: There has been a rise in disposable income levels across developed and developing countries in recent years, which is resulting in an increase in consumer spending on discretionary items such as paper hand towels.
- Proliferation of retail outlets: The proliferation of retail outlets, especially small-format stores, is providing consumers with easy access to paper hand towels and driving the growth of the market worldwide.
- Growing awareness about hygiene: There has been a significant increase over the past few years in awareness about hygiene among consumers across all regions of the world, which is leading them to adopt better hygiene practices including using paper hand towels for drying hands after washing them.. 5
Scope Of The Report
Report Attributes
Report Details
Report Title
Paper Hand Towels Market Research Report
By Type
Pulp Paper, Recycled Paper
By Application
Household, Commercial
By Companies
Kimberly-Clark, Essity (from SCA), Procter & Gamble, Georgia-Pacific, Sofidel, Empresas CMPC, Hengan International, APP (Sinar Mas Group), WEPA, Metsa Group, Kruger, Cascades, C & S, ICT Group
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
237
Number of Tables & Figures
166
Customization Available
Yes, the report can be customized as per your need.
Global Paper Hand Towels Market Report Segments:
The global Paper Hand Towels market is segmented on the basis of:
Types
Pulp Paper, Recycled Paper
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Household, Commercial
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Kimberly-Clark
- Essity (from SCA)
- Procter & Gamble
- Georgia-Pacific
- Sofidel
- Empresas CMPC
- Hengan International
- APP (Sinar Mas Group)
- WEPA
- Metsa Group
- Kruger
- Cascades
- C & S
- ICT Group
Highlights of The Paper Hand Towels Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Pulp Paper
- Recycled Paper
- By Application:
- Household
- Commercial
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Paper Hand Towels Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
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8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Paper hand towels are made from paper and are used to dry hands.
Some of the major players in the paper hand towels market are Kimberly-Clark, Essity (from SCA), Procter & Gamble, Georgia-Pacific, Sofidel, Empresas CMPC, Hengan International, APP (Sinar Mas Group), WEPA, Metsa Group, Kruger, Cascades, C & S, ICT Group.
The paper hand towels market is expected to register a CAGR of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Paper Hand Towels Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Paper Hand Towels Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Paper Hand Towels Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Paper Hand Towels Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Paper Hand Towels Market Size & Forecast, 2020-2028
4.5.1 Paper Hand Towels Market Size and Y-o-Y Growth
4.5.2 Paper Hand Towels Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 Pulp Paper
5.2.2 Recycled Paper
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Household
6.2.2 Commercial
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Paper Hand Towels Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Paper Hand Towels Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 Pulp Paper
9.6.2 Recycled Paper
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Household
9.10.2 Commercial
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 Pulp Paper
10.6.2 Recycled Paper
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Household
10.10.2 Commercial
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 Pulp Paper
11.6.2 Recycled Paper
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Household
11.10.2 Commercial
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 Pulp Paper
12.6.2 Recycled Paper
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Household
12.10.2 Commercial
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 Pulp Paper
13.6.2 Recycled Paper
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Household
13.10.2 Commercial
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Paper Hand Towels Market: Competitive Dashboard
14.2 Global Paper Hand Towels Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Kimberly-Clark
14.3.2 Essity (from SCA)
14.3.3 Procter & Gamble
14.3.4 Georgia-Pacific
14.3.5 Sofidel
14.3.6 Empresas CMPC
14.3.7 Hengan International
14.3.8 APP (Sinar Mas Group)
14.3.9 WEPA
14.3.10 Metsa Group
14.3.11 Kruger
14.3.12 Cascades
14.3.13 C & S
14.3.14 ICT Group
