Market Overview:
The global personal hygiene products market is expected to grow at a CAGR of 5.5% during the forecast period 2018-2030. The growth in this market can be attributed to the increasing awareness about personal hygiene, rising disposable income, and changing lifestyle trends. In terms of type, the shampoo segment is expected to hold the largest share in the global personal hygiene products market during the forecast period. This can be attributed to factors such as increasing demand for premium shampoo brands and growing inclination of consumers towards hair care products that offer multiple benefits.
Product Definition:
Personal hygiene products are items that are used to clean and groom the body. These products can include soap, shampoo, toothpaste, deodorant, and lotion. Personal hygiene is important because it helps keep the body clean and healthy. It also helps prevent the spread of infection and illness.
Shampoo:
Shampoo is a liquid produced in the form of water, which when applied on the human body as a detergent, helps cleanse and remove dirt from various body parts. The product also has several other uses apart from personal hygiene. It can be used for instance to wash hair or teeth; it can also be used as fabric softener or stain remover in clothes and home furnishings.
Body Wash:
Body wash is a liquid or gel-based cleaning product used for bathing and washing the body. Body washes are usually in liquid form but gels may also be used.
Application Insights:
The global personal hygiene products market has been segmented on the basis of application into hair care, body wash, shampoo, hand wash and hand sanitizer. The hair care segment held the largest share in 2017 due to increasing demand for shampoos that improve scalp health. Furthermore, growing awareness about cleanliness is boosting product demand in this segment.
Body washes are gaining popularity due to their ability to remove dirt and oil from skin without drying it out. This factor is expected to drive product demand over the forecast period as people are becoming more aware of personal hygiene issues across various regions globally.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to witness a significant CAGR over the forecast period owing to increasing awareness regarding personal hygiene and sanitation among people. Moreover, rising cases of diseases are also anticipated to drive demand for personal hygiene products in this region. For instance, according to CDC, from 2015 - 2016 till now around 1.4 million people have died due to COVID-19 infection which has impacted nearly every country worldwide including U.S., China, India etc.; resulting into an increase in chronic diseases such as Cardiovascular Diseases (CVDs), respiratory infections etc.; thereby driving demand for personal hygiene products such as hand wash and sanitizers across North America countries like U.S.
Growth Factors:
- Increasing awareness about personal hygiene and its importance in preventing diseases
- Rising disposable income of consumers, especially in developing countries, which enables them to spend more on personal hygiene products
- Growing demand for premium and innovative personal hygiene products
- Rapid urbanization and growing population, especially in emerging markets, which leads to an increase in the demand for personal hygiene products
- Expansion of retail networks, especially into rural areas, which provides greater access to personal hygiene products for consumers
Scope Of The Report
Report Attributes
Report Details
Report Title
Personal Hygiene Products Market Research Report
By Type
Shampoo, Body Wash, Hand Wash, Hand Sanitizer, Others
By Application
Global Personal Hygiene Products Market Share by Sales Channel
By Companies
Amore Pacific, LG, Aekyung, Reckitt, P&G
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
131
Number of Tables & Figures
92
Customization Available
Yes, the report can be customized as per your need.
Global Personal Hygiene Products Market Report Segments:
The global Personal Hygiene Products market is segmented on the basis of:
Types
Shampoo, Body Wash, Hand Wash, Hand Sanitizer, Others
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Global Personal Hygiene Products Market Share by Sales Channel
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Amore Pacific
- LG
- Aekyung
- Reckitt
- P&G
Highlights of The Personal Hygiene Products Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Shampoo
- Body Wash
- Hand Wash
- Hand Sanitizer
- Others
- By Application:
- Global Personal Hygiene Products Market Share by Sales Channel
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Personal Hygiene Products Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Personal hygiene products are items that help keep a person clean and free from infection. These products can include soap, shampoo, toothpaste, mouthwash, deodorant, and other items.
Some of the major players in the personal hygiene products market are Amore Pacific, LG, Aekyung, Reckitt, P&G.
The personal hygiene products market is expected to register a CAGR of 5.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Personal Hygiene Products Market Overview 4.1 Introduction 4.1.1 Market Taxonomy 4.1.2 Market Definition 4.1.3 Macro-Economic Factors Impacting the Market Growth 4.2 Personal Hygiene Products Market Dynamics 4.2.1 Market Drivers 4.2.2 Market Restraints 4.2.3 Market Opportunity 4.3 Personal Hygiene Products Market - Supply Chain Analysis 4.3.1 List of Key Suppliers 4.3.2 List of Key Distributors 4.3.3 List of Key Consumers 4.4 Key Forces Shaping the Personal Hygiene Products Market 4.4.1 Bargaining Power of Suppliers 4.4.2 Bargaining Power of Buyers 4.4.3 Threat of Substitution 4.4.4 Threat of New Entrants 4.4.5 Competitive Rivalry 4.5 Global Personal Hygiene Products Market Size & Forecast, 2018-2028 4.5.1 Personal Hygiene Products Market Size and Y-o-Y Growth 4.5.2 Personal Hygiene Products Market Absolute $ Opportunity
Chapter 5 Global Personal Hygiene Products Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Personal Hygiene Products Market Size Forecast by Type
5.2.1 Shampoo
5.2.2 Body Wash
5.2.3 Hand Wash
5.2.4 Hand Sanitizer
5.2.5 Others
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Personal Hygiene Products Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Personal Hygiene Products Market Size Forecast by Applications
6.2.1 Global Personal Hygiene Products Market Share by Sales Channel
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Personal Hygiene Products Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Personal Hygiene Products Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Personal Hygiene Products Analysis and Forecast
9.1 Introduction
9.2 North America Personal Hygiene Products Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Personal Hygiene Products Market Size Forecast by Type
9.6.1 Shampoo
9.6.2 Body Wash
9.6.3 Hand Wash
9.6.4 Hand Sanitizer
9.6.5 Others
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Personal Hygiene Products Market Size Forecast by Applications
9.10.1 Global Personal Hygiene Products Market Share by Sales Channel
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Personal Hygiene Products Analysis and Forecast
10.1 Introduction
10.2 Europe Personal Hygiene Products Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Personal Hygiene Products Market Size Forecast by Type
10.6.1 Shampoo
10.6.2 Body Wash
10.6.3 Hand Wash
10.6.4 Hand Sanitizer
10.6.5 Others
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Personal Hygiene Products Market Size Forecast by Applications
10.10.1 Global Personal Hygiene Products Market Share by Sales Channel
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Personal Hygiene Products Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Personal Hygiene Products Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Personal Hygiene Products Market Size Forecast by Type
11.6.1 Shampoo
11.6.2 Body Wash
11.6.3 Hand Wash
11.6.4 Hand Sanitizer
11.6.5 Others
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Personal Hygiene Products Market Size Forecast by Applications
11.10.1 Global Personal Hygiene Products Market Share by Sales Channel
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Personal Hygiene Products Analysis and Forecast
12.1 Introduction
12.2 Latin America Personal Hygiene Products Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Personal Hygiene Products Market Size Forecast by Type
12.6.1 Shampoo
12.6.2 Body Wash
12.6.3 Hand Wash
12.6.4 Hand Sanitizer
12.6.5 Others
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Personal Hygiene Products Market Size Forecast by Applications
12.10.1 Global Personal Hygiene Products Market Share by Sales Channel
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Personal Hygiene Products Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Personal Hygiene Products Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Personal Hygiene Products Market Size Forecast by Type
13.6.1 Shampoo
13.6.2 Body Wash
13.6.3 Hand Wash
13.6.4 Hand Sanitizer
13.6.5 Others
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Personal Hygiene Products Market Size Forecast by Applications
13.10.1 Global Personal Hygiene Products Market Share by Sales Channel
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Personal Hygiene Products Market: Competitive Dashboard
14.2 Global Personal Hygiene Products Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Amore Pacific
14.3.2 LG
14.3.3 Aekyung
14.3.4 Reckitt
14.3.5 P&G