Market Overview:
The global plasma television market is expected to grow at a CAGR of 3.5% during the forecast period from 2018 to 2030. The growth in the market can be attributed to the increasing demand for large-screen televisions, especially in commercial applications. In terms of type, the 48-inch segment is expected to witness highest growth during the forecast period. This can be attributed to rising demand for high-definition (HD) content among consumers and growing adoption of large-screen televisions in commercial spaces such as retail stores and restaurants.
Product Definition:
A plasma television is a type of flat-panel display that uses small cells containing electrically charged ionized gas to create images. The gas in the cells is heated by an electric current, causing it to emit light. Plasma televisions are brighter and have better color accuracy than older types of flat-panel displays such as liquid crystal displays (LCDs) and organic light-emitting diodes (OLEDs). They are also more durable and can be thinner than other types of flat panels.
32 Inches:
32 inches is the new screen size that has been gaining acceptance in the global television market. It's growing popularity can be attributed to several factors such as its high resolution, low cost and lightweight compared to a 55-inch TV. The advent of 32 inches also heralds significant technological advancements since it provides an opportunity for manufacturers to introduce innovative features in their televisions such as 3D display and 4K technology.
39 Inches:
39 inches is the width of a standard television screen. The number has been used to measure the size of a display panel since the early days of television when there were only three channels and they broadcasted on black and white TV.
The term 39 inches is often used in reference to any display with a screen size between 30-32 inches, which includes most LED TVs, LCD TVs, plasmas as well as some super AMOLED displays.
Application Insights:
The household segment dominated the global market in 2017. The growing trend of social networking websites has resulted in an increased number of households with at least a computer and internet connection. Plasma television is considered to be a high-end technology as compared to conventional LCD or LED TVs, thus its adoption is higher in urban areas with higher income levels and education levels.
The commercial application segment is expected to expand at the fastest CAGR of XX% from 2018 to 2030 owing to rising demand for high-quality video conference systems coupled with the increasing number of business establishments across various regions including Asia Pacific, North America, and Europe. Furthermore, technological advancements such as 4K Ultra HD resolution are anticipated drive the product demand further over the forecast period 1 . Plasma TV sets have better picture quality than other types of TVs due to their superior display technologies such as Active 3D Technology (Advanced LCD), which provides enhanced clarity during action sequences 2 - 4 .
Regional Analysis:
North America dominated the global market in 2017. The region is expected to maintain its dominance over the forecast period as well. This can be attributed to increasing penetration of high-tech gadgets, rising disposable income, and growing adoption of plasma TVs by U.S.-based consumers. Asia Pacific is anticipated to witness significant growth over the next eight years owing to rising demand for flat panel Televisions (FPTs) from emerging countries such as China and India on account of improving lifestyle and increasing disposable income levels in these countries. Moreover, growing trend towards modernization in living rooms through integration of advanced technologies such as 3D technology will drive regional market growth further. Additionally, booming hospitality sector due hotel chains expanding their operations across this region will boost sales volume for FPTs which are used primarily for watching television programs/serials/movies etc.
Growth Factors:
- Increasing demand for large-screen televisions: Plasma TVs offer a larger screen size as compared to other types of televisions such as LCD and LED. This is driving the demand for plasma TVs, especially in developing countries where the population is increasingly becoming affluent and wants to own high-end electronics products.
- Declining prices of plasma TVs: The prices of plasma TVs have been declining in recent years due to advancements in technology and increasing competition among manufacturers. This is making these televisions more affordable for consumers, which is further boosting their demand.
- Growing popularity of home theater systems: Home theater systems are becoming increasingly popular, with many people opting to install them in their homes instead of traditional television sets. Plasma TVs are well-suited for use with home theater systems due to their superior picture quality and wide viewing angles, which is resulting in higher sales volumes for these products.
Scope Of The Report
Report Attributes
Report Details
Report Title
Plasma Television Market Research Report
By Type
32 Inches, 39 Inches, 43 Inches, 48 Inches, 55 Inches, 60 Inches
By Application
Household, Commercial
By Companies
Sharp, Toshiba, Konka, Samsung, Panasonic, LG, Philips, Skyworth, Changhong, Pioneer, SONY, Hisense, Hitachi, TCL, Sceptre, VIZIO, Haier, Sansui, Whaley, Proscan, Supersonic
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
154
Number of Tables & Figures
108
Customization Available
Yes, the report can be customized as per your need.
Global Plasma Television Market Report Segments:
The global Plasma Television market is segmented on the basis of:
Types
32 Inches, 39 Inches, 43 Inches, 48 Inches, 55 Inches, 60 Inches
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Household, Commercial
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- Sharp
- Toshiba
- Konka
- Samsung
- Panasonic
- LG
- Philips
- Skyworth
- Changhong
- Pioneer
- SONY
- Hisense
- Hitachi
- TCL
- Sceptre
- VIZIO
- Haier
- Sansui
- Whaley
- Proscan
- Supersonic
Highlights of The Plasma Television Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- 32 Inches
- 39 Inches
- 43 Inches
- 48 Inches
- 55 Inches
- 60 Inches
- By Application:
- Household
- Commercial
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Plasma Television Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
- Channel & Customer Management
- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
Plasma television is a type of television technology that uses plasma panels to create images on a screen. Plasma TVs are more expensive than other types of TVs, but they have the ability to display brighter and crisper images.
Some of the key players operating in the plasma television market are Sharp, Toshiba, Konka, Samsung, Panasonic, LG, Philips, Skyworth, Changhong, Pioneer, SONY, Hisense, Hitachi, TCL, Sceptre, VIZIO, Haier, Sansui, Whaley, Proscan, Supersonic.
The plasma television market is expected to grow at a compound annual growth rate of 3.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Plasma Television Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Plasma Television Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Plasma Television Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Plasma Television Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Plasma Television Market Size & Forecast, 2020-2028
4.5.1 Plasma Television Market Size and Y-o-Y Growth
4.5.2 Plasma Television Market Absolute $ Opportunity
Chapter 5 Global Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Market Size Forecast by Type
5.2.1 32 Inches
5.2.2 39 Inches
5.2.3 43 Inches
5.2.4 48 Inches
5.2.5 55 Inches
5.2.6 60 Inches
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Market Size Forecast by Applications
6.2.1 Household
6.2.2 Commercial
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Plasma Television Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Plasma Television Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Analysis and Forecast
9.1 Introduction
9.2 North America Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Market Size Forecast by Type
9.6.1 32 Inches
9.6.2 39 Inches
9.6.3 43 Inches
9.6.4 48 Inches
9.6.5 55 Inches
9.6.6 60 Inches
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Market Size Forecast by Applications
9.10.1 Household
9.10.2 Commercial
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Analysis and Forecast
10.1 Introduction
10.2 Europe Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Market Size Forecast by Type
10.6.1 32 Inches
10.6.2 39 Inches
10.6.3 43 Inches
10.6.4 48 Inches
10.6.5 55 Inches
10.6.6 60 Inches
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Market Size Forecast by Applications
10.10.1 Household
10.10.2 Commercial
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Market Size Forecast by Type
11.6.1 32 Inches
11.6.2 39 Inches
11.6.3 43 Inches
11.6.4 48 Inches
11.6.5 55 Inches
11.6.6 60 Inches
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Market Size Forecast by Applications
11.10.1 Household
11.10.2 Commercial
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Analysis and Forecast
12.1 Introduction
12.2 Latin America Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Market Size Forecast by Type
12.6.1 32 Inches
12.6.2 39 Inches
12.6.3 43 Inches
12.6.4 48 Inches
12.6.5 55 Inches
12.6.6 60 Inches
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Market Size Forecast by Applications
12.10.1 Household
12.10.2 Commercial
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Market Size Forecast by Type
13.6.1 32 Inches
13.6.2 39 Inches
13.6.3 43 Inches
13.6.4 48 Inches
13.6.5 55 Inches
13.6.6 60 Inches
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Market Size Forecast by Applications
13.10.1 Household
13.10.2 Commercial
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Plasma Television Market: Competitive Dashboard
14.2 Global Plasma Television Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 Sharp
14.3.2 Toshiba
14.3.3 Konka
14.3.4 Samsung
14.3.5 Panasonic
14.3.6 LG
14.3.7 Philips
14.3.8 Skyworth
14.3.9 Changhong
14.3.10 Pioneer
14.3.11 SONY
14.3.12 Hisense
14.3.13 Hitachi
14.3.14 TCL
14.3.15 Sceptre
14.3.16 VIZIO
14.3.17 Haier
14.3.18 Sansui
14.3.19 Whaley
14.3.20 Proscan
14.3.21 Supersonic
