Market Overview:
The Global Power Toothbrush Market is expected to grow at a CAGR of 6.5% during the forecast period from 2018 to 2030. The market growth can be attributed to the increasing awareness about oral hygiene, rising disposable income, and growing demand for advanced toothbrush technologies. Amongst type, vibration-based power toothbrushes are expected to witness higher growth rates as compared to other types during the forecast period. This can be attributed to their superior cleaning performance and ability to remove plaque more effectively as compared with other types of power toothbrushes. Amongst applications, adults are expected to account for a larger share of the global market in terms of value due to their greater inclination towards adopting advanced oral care solutions.
Product Definition:
A power toothbrush is a toothbrush that has an electric motor to help power the brush head. Power toothbrushes come in many different shapes and sizes, but all have one thing in common - they're designed to help make brushing your teeth easier and more effective.
Vibration:
Vibration is the periodic motion of a body, typically caused by an external force. The vibration can be categorized as transverse (tangential) or longitudinal (linear). Vibration in toothbrushes are caused due to the oscillating movement of brush head and it creates micro-fractures in teeth enamel. These fractures allow bacteria to enter into the soft tissue and cause dental caries or infections.
Rotation-oscillation:
Rotation-oscillation is a technique where the head of the toothbrush is moved back and forth in a circular motion for each stroke. This helps remove plaque along with teeth cleaning.
Application Insights:
The adults segment held the largest share of more than 60.0% in 2017. The growing aging population across the world is expected to drive demand for high-quality dental care, thereby supporting product growth in the coming years. As per WHO, by 2050 there will be approximately 70 million people aged 65 or above and this number is expected to increase by about 9 million every year from 2015 to 2050. This factor will have a positive impact on industry growth over the forecast period as power toothbrushes are widely used among older people due to their improved grip and pressure sensitivity feature that helps remove plaque better than manual toothbrushes can do.
Adults use of high-power electric toothbrushes has been increasing steadily over recent years owing to their ability provide a more thorough clean with less effort as compared with standard manual ones which are commonly used among consumers globally due its lower price point.
Regional Analysis:
North America dominated the global market in 2017. The region is expected to retain its dominance over the forecast period as well. This can be attributed to increasing awareness regarding oral health, rising adoption of electric toothbrushes, and high disposable income of consumers in countries such as the U.S., Canada, and Mexico.
Asia Pacific is anticipated to witness significant growth during the forecast period owing to improving economic conditions in emerging countries such as India and China along with growing consumer disposable incomes resulting into increased spending on healthcare products including power toothbrushes for oral hygiene purposes.
Growth Factors:
- Increasing awareness about oral hygiene and the importance of brushing teeth regularly
- Rising demand for electric toothbrushes over manual toothbrushes, owing to their superior performance and features
- Growing geriatric population with rising incidences of dental problems and decay
- Proliferation of e-commerce platforms that offer discounts on power toothbrush products
- Increasing number of dental clinics that are recommending use of power toothbrush for better oral health
Scope Of The Report
Report Attributes
Report Details
Report Title
Power Toothbrush Market Research Report
By Type
Vibration, Rotation-oscillation
By Application
Kids, Adults
By Companies
P&G, Philips, Colgate-Palmolive, Panasonic, WaterPik, ARM&HAMMER, Omron, LION, Ningbo seago, Lebond, P&G, RisunTechnology, Kanger Li, TRULY, SKG, Yuwell, Berrcom
Regions Covered
North America, Europe, APAC, Latin America, MEA
Base Year
2021
Historical Year
2019 to 2020 (Data from 2010 can be provided as per availability)
Forecast Year
2030
Number of Pages
178
Number of Tables & Figures
125
Customization Available
Yes, the report can be customized as per your need.
Global Power Toothbrush Market Report Segments:
The global Power Toothbrush market is segmented on the basis of:
Types
Vibration, Rotation-oscillation
The product segment provides information about the market share of each product and the respective CAGR during the forecast period. It lays out information about the product pricing parameters, trends, and profits that provides in-depth insights of the market. Furthermore, it discusses latest product developments & innovation in the market.
Applications
Kids, Adults
The application segment fragments various applications of the product and provides information on the market share and growth rate of each application segment. It discusses the potential future applications of the products and driving and restraining factors of each application segment.
Some of the companies that are profiled in this report are:
- P&G
- Philips
- Colgate-Palmolive
- Panasonic
- WaterPik
- ARM&HAMMER
- Omron
- LION
- Ningbo seago
- Lebond
- P&G
- RisunTechnology
- Kanger Li
- TRULY
- SKG
- Yuwell
- Berrcom
Highlights of The Power Toothbrush Market Report:
- The market structure and projections for the coming years.
- Drivers, restraints, opportunities, and current trends of market.
- Historical data and forecast.
- Estimations for the forecast period 2030.
- Developments and trends in the market.
- By Type:
- Vibration
- Rotation-oscillation
- By Application:
- Kids
- Adults
- Market scenario by region, sub-region, and country.
- Market share of the market players, company profiles, product specifications, SWOT analysis, and competitive landscape.
- Analysis regarding upstream raw materials, downstream demand, and current market dynamics.
- Government Policies, Macro & Micro economic factors are also included in the report.
We have studied the Power Toothbrush Market in 360 degrees via. both primary & secondary research methodologies. This helped us in building an understanding of the current market dynamics, supply-demand gap, pricing trends, product preferences, consumer patterns & so on. The findings were further validated through primary research with industry experts & opinion leaders across countries. The data is further compiled & validated through various market estimation & data validation methodologies. Further, we also have our in-house data forecasting model to predict market growth up to 2030.
Regional Analysis
- North America
- Europe
- Asia Pacific
- Middle East & Africa
- Latin America
Note: A country of choice can be added in the report at no extra cost. If more than one country needs to be added, the research quote will vary accordingly.
The geographical analysis part of the report provides information about the product sales in terms of volume and revenue in regions. It lays out potential opportunities for the new entrants, emerging players, and major players in the region. The regional analysis is done after considering the socio-economic factors and government regulations of the countries in the regions.
How you may use our products:
- Correctly Positioning New Products
- Market Entry Strategies
- Business Expansion Strategies
- Consumer Insights
- Understanding Competition Scenario
- Product & Brand Management
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- Identifying Appropriate Advertising Appeals
8 Reasons to Buy This Report
- Includes a Chapter on the Impact of COVID-19 Pandemic On the Market
- Report Prepared After Conducting Interviews with Industry Experts & Top Designates of the Companies in the Market
- Implemented Robust Methodology to Prepare the Report
- Includes Graphs, Statistics, Flowcharts, and Infographics to Save Time
- Industry Growth Insights Provides 24/5 Assistance Regarding the Doubts in the Report
- Provides Information About the Top-winning Strategies Implemented by Industry Players.
- In-depth Insights On the Market Drivers, Restraints, Opportunities, and Threats
- Customization of the Report Available
Frequently Asked Questions?
The Power Toothbrush is a rechargeable electric toothbrush that claims to be more powerful than traditional toothbrushes. The brush head is said to oscillate up to 28,000 times per minute, which the company says helps remove plaque and bacteria from teeth more effectively.
Some of the major players in the power toothbrush market are P&G, Philips, Colgate-Palmolive, Panasonic, WaterPik, ARM&HAMMER, Omron, LION, Ningbo seago, Lebond, P&G, RisunTechnology, Kanger Li, TRULY, SKG, Yuwell, Berrcom.
The power toothbrush market is expected to grow at a compound annual growth rate of 6.5%.
Chapter 1 Executive Summary
Chapter 2 Assumptions and Acronyms Used
Chapter 3 Research Methodology
Chapter 4 Power Toothbrush Market Overview
4.1 Introduction
4.1.1 Market Taxonomy
4.1.2 Market Definition
4.1.3 Macro-Economic Factors Impacting the Market Growth
4.2 Power Toothbrush Market Dynamics
4.2.1 Market Drivers
4.2.2 Market Restraints
4.2.3 Market Opportunity
4.3 Power Toothbrush Market - Supply Chain Analysis
4.3.1 List of Key Suppliers
4.3.2 List of Key Distributors
4.3.3 List of Key Consumers
4.4 Key Forces Shaping the Power Toothbrush Market
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of Substitution
4.4.4 Threat of New Entrants
4.4.5 Competitive Rivalry
4.5 Global Power Toothbrush Market Size & Forecast, 2018-2028
4.5.1 Power Toothbrush Market Size and Y-o-Y Growth
4.5.2 Power Toothbrush Market Absolute $ Opportunity
Chapter 5 Global Power Toothbrush Market Analysis and Forecast by Type
5.1 Introduction
5.1.1 Key Market Trends & Growth Opportunities by Type
5.1.2 Basis Point Share (BPS) Analysis by Type
5.1.3 Absolute $ Opportunity Assessment by Type
5.2 Power Toothbrush Market Size Forecast by Type
5.2.1 Vibration
5.2.2 Rotation-oscillation
5.3 Market Attractiveness Analysis by Type
Chapter 6 Global Power Toothbrush Market Analysis and Forecast by Applications
6.1 Introduction
6.1.1 Key Market Trends & Growth Opportunities by Applications
6.1.2 Basis Point Share (BPS) Analysis by Applications
6.1.3 Absolute $ Opportunity Assessment by Applications
6.2 Power Toothbrush Market Size Forecast by Applications
6.2.1 Kids
6.2.2 Adults
6.3 Market Attractiveness Analysis by Applications
Chapter 7 Global Power Toothbrush Market Analysis and Forecast by Region
7.1 Introduction
7.1.1 Key Market Trends & Growth Opportunities by Region
7.1.2 Basis Point Share (BPS) Analysis by Region
7.1.3 Absolute $ Opportunity Assessment by Region
7.2 Power Toothbrush Market Size Forecast by Region
7.2.1 North America
7.2.2 Europe
7.2.3 Asia Pacific
7.2.4 Latin America
7.2.5 Middle East & Africa (MEA)
7.3 Market Attractiveness Analysis by Region
Chapter 8 Coronavirus Disease (COVID-19) Impact
8.1 Introduction
8.2 Current & Future Impact Analysis
8.3 Economic Impact Analysis
8.4 Government Policies
8.5 Investment Scenario
Chapter 9 North America Power Toothbrush Analysis and Forecast
9.1 Introduction
9.2 North America Power Toothbrush Market Size Forecast by Country
9.2.1 U.S.
9.2.2 Canada
9.3 Basis Point Share (BPS) Analysis by Country
9.4 Absolute $ Opportunity Assessment by Country
9.5 Market Attractiveness Analysis by Country
9.6 North America Power Toothbrush Market Size Forecast by Type
9.6.1 Vibration
9.6.2 Rotation-oscillation
9.7 Basis Point Share (BPS) Analysis by Type
9.8 Absolute $ Opportunity Assessment by Type
9.9 Market Attractiveness Analysis by Type
9.10 North America Power Toothbrush Market Size Forecast by Applications
9.10.1 Kids
9.10.2 Adults
9.11 Basis Point Share (BPS) Analysis by Applications
9.12 Absolute $ Opportunity Assessment by Applications
9.13 Market Attractiveness Analysis by Applications
Chapter 10 Europe Power Toothbrush Analysis and Forecast
10.1 Introduction
10.2 Europe Power Toothbrush Market Size Forecast by Country
10.2.1 Germany
10.2.2 France
10.2.3 Italy
10.2.4 U.K.
10.2.5 Spain
10.2.6 Russia
10.2.7 Rest of Europe
10.3 Basis Point Share (BPS) Analysis by Country
10.4 Absolute $ Opportunity Assessment by Country
10.5 Market Attractiveness Analysis by Country
10.6 Europe Power Toothbrush Market Size Forecast by Type
10.6.1 Vibration
10.6.2 Rotation-oscillation
10.7 Basis Point Share (BPS) Analysis by Type
10.8 Absolute $ Opportunity Assessment by Type
10.9 Market Attractiveness Analysis by Type
10.10 Europe Power Toothbrush Market Size Forecast by Applications
10.10.1 Kids
10.10.2 Adults
10.11 Basis Point Share (BPS) Analysis by Applications
10.12 Absolute $ Opportunity Assessment by Applications
10.13 Market Attractiveness Analysis by Applications
Chapter 11 Asia Pacific Power Toothbrush Analysis and Forecast
11.1 Introduction
11.2 Asia Pacific Power Toothbrush Market Size Forecast by Country
11.2.1 China
11.2.2 Japan
11.2.3 South Korea
11.2.4 India
11.2.5 Australia
11.2.6 South East Asia (SEA)
11.2.7 Rest of Asia Pacific (APAC)
11.3 Basis Point Share (BPS) Analysis by Country
11.4 Absolute $ Opportunity Assessment by Country
11.5 Market Attractiveness Analysis by Country
11.6 Asia Pacific Power Toothbrush Market Size Forecast by Type
11.6.1 Vibration
11.6.2 Rotation-oscillation
11.7 Basis Point Share (BPS) Analysis by Type
11.8 Absolute $ Opportunity Assessment by Type
11.9 Market Attractiveness Analysis by Type
11.10 Asia Pacific Power Toothbrush Market Size Forecast by Applications
11.10.1 Kids
11.10.2 Adults
11.11 Basis Point Share (BPS) Analysis by Applications
11.12 Absolute $ Opportunity Assessment by Applications
11.13 Market Attractiveness Analysis by Applications
Chapter 12 Latin America Power Toothbrush Analysis and Forecast
12.1 Introduction
12.2 Latin America Power Toothbrush Market Size Forecast by Country
12.2.1 Brazil
12.2.2 Mexico
12.2.3 Rest of Latin America (LATAM)
12.3 Basis Point Share (BPS) Analysis by Country
12.4 Absolute $ Opportunity Assessment by Country
12.5 Market Attractiveness Analysis by Country
12.6 Latin America Power Toothbrush Market Size Forecast by Type
12.6.1 Vibration
12.6.2 Rotation-oscillation
12.7 Basis Point Share (BPS) Analysis by Type
12.8 Absolute $ Opportunity Assessment by Type
12.9 Market Attractiveness Analysis by Type
12.10 Latin America Power Toothbrush Market Size Forecast by Applications
12.10.1 Kids
12.10.2 Adults
12.11 Basis Point Share (BPS) Analysis by Applications
12.12 Absolute $ Opportunity Assessment by Applications
12.13 Market Attractiveness Analysis by Applications
Chapter 13 Middle East & Africa (MEA) Power Toothbrush Analysis and Forecast
13.1 Introduction
13.2 Middle East & Africa (MEA) Power Toothbrush Market Size Forecast by Country
13.2.1 Saudi Arabia
13.2.2 South Africa
13.2.3 UAE
13.2.4 Rest of Middle East & Africa (MEA)
13.3 Basis Point Share (BPS) Analysis by Country
13.4 Absolute $ Opportunity Assessment by Country
13.5 Market Attractiveness Analysis by Country
13.6 Middle East & Africa (MEA) Power Toothbrush Market Size Forecast by Type
13.6.1 Vibration
13.6.2 Rotation-oscillation
13.7 Basis Point Share (BPS) Analysis by Type
13.8 Absolute $ Opportunity Assessment by Type
13.9 Market Attractiveness Analysis by Type
13.10 Middle East & Africa (MEA) Power Toothbrush Market Size Forecast by Applications
13.10.1 Kids
13.10.2 Adults
13.11 Basis Point Share (BPS) Analysis by Applications
13.12 Absolute $ Opportunity Assessment by Applications
13.13 Market Attractiveness Analysis by Applications
Chapter 14 Competition Landscape
14.1 Power Toothbrush Market: Competitive Dashboard
14.2 Global Power Toothbrush Market: Market Share Analysis, 2019
14.3 Company Profiles (Details – Overview, Financials, Developments, Strategy)
14.3.1 P&G
14.3.2 Philips
14.3.3 Colgate-Palmolive
14.3.4 Panasonic
14.3.5 WaterPik
14.3.6 ARM&HAMMER
14.3.7 Omron
14.3.8 LION
14.3.9 Ningbo seago
14.3.10 Lebond
14.3.11 P&G
14.3.12 RisunTechnology
14.3.13 Kanger Li
14.3.14 TRULY
14.3.15 SKG
14.3.16 Yuwell
14.3.17 Berrcom
